All Posts by Purple_Orange.
Stash from Tifosi Optics Offers Elevated Performance on Road and Trail
Watkinsville, GA (March 18, 2024) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to launch Stash–a versatile performance sunglass that promotes enhanced airflow for stylish performance. Whether used for…
Tifosi Optics Welcomes Stephanie Pi to Brand Ambassador Program
Watkinsville, GA (February 6, 2024) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, has announced a partnership with marathoner, certified run coach, physical therapist, and content creator, Stephanie Pi. As a…
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Tifosi Optics expands active-lifestyle collection with launch of Sanctum
Watkinsville, GA (February 1, 2024)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is excited to launch a new single-shield sunglasses style, Sanctum. Exuding a perfect combination of fashion and functionality, Sanctum offers…
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Tifosi Optics Welcomes Runner Hellah Sidibe to Brand Ambassador Program
Watkinsville, GA (January 29, 2023)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, has announced a partnership with runner, speaker, and content creator, Hellah Sidibe. As a Tifosi athlete ambassador, Hellah will inspire…
PEARL iZUMi Announces 2024 Team and Athlete Roster
Broomfield, Colorado (January 17, 2024) /ENDURANCE SPORTSWIRE/ – PEARL iZUMi, the Colorado-based global leader in cycling apparel and footwear, proudly announces its 2024 athlete roster. PEARL iZUMi welcomes back veterans Alexey Vermeulen, Hannah Shell, Whit…
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Swiftwick’s MAXUS Zero Tab Selected as a Good Housekeeping 2024 Best Fitness Awards Winner
Franklin, TN (December 18, 2024) /ENDURANCE SPORTSWIRE/ – Swiftwick announces today that the MAXUS Zero Tab was named as a winner in Good Housekeeping’s 2024 Best Fitness Awards. A full list of awards can be found…
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Kane Footwear Launches Collab Shoe with Matt Choi
Westport, CT (December 8, 2023) /ENDURANCE SPORTSWIRE/ – Kane Footwear is thrilled to announce the launch of their collaborative Revive design in partnership with running influencer and personal trainer Matt Choi. The shoe features a…
Swiftwick announces Mark Chou as new CEO, welcomes two new board members
NASHVILLE, TN, Nov. 15, 2023 /ENDURANCE SPORTSWIRE/ – Swiftwick, the made-in-USA performance sock brand, is pleased to announce the hiring of former Away executive Mark Chou as CEO, along with the appointment of new board…
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Kane Footwear and Super Coffee Announce Collaboration
Westport, CT and Austin, TX (November 3, 2023) /ENDURANCE SPORTSWIRE/ – Kane Footwear, the leader in active recovery footwear, and Super Coffee, the good-for-you bottled coffee brand, today announce the launch of their collaborative Super…
Kane Footwear and Honey Stinger Announce Collaboration
Westport, CT and Steamboat Springs, CO (October 19, 2023)/ENDURANCE SPORTSWIRE/ – Kane Footwear, the leader in active recovery footwear, and leading sports nutrition brand, Honey Stinger, today announce the launch of their collaborative Honey Stinger x…
Kane Footwear Welcomes Crossfit Athlete Kari Pearce to Team
Westport, CT (September 19, 2023) /ENDURANCE SPORTSWIRE/ – Kane Footwear is proud to announce their partnership with Crossfit athlete Kari Pearce. The six-time CrossFit Games athlete was a perfect fit for Kane’s team: her experience…
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Tifosi Launches 2nd Annual Awareness Collection in Support of Breast Cancer Research
Watkinsville, GA (September 15, 2023)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to reintroduce the brand’s Breast Cancer Awareness Collection in support of the Lynn Sage Breast Cancer Foundation. The…
Kane Footwear Expands Officially-Licensed College Collection, Partners with Top NCAA Athletes
Westport, CT (September 7, 2023) /ENDURANCE SPORTSWIRE/ – Kane Footwear, a leader in active recovery footwear, is excited to announce the expansion of their officially-licensed college collection with 11 new schools. In celebration of the…
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tentree opens its first retail store in Washington D.C.
Vancouver, BC (June 14, 2023) /ENDURANCE SPORTSWIRE/ – tentreeⓇ, an earth-first lifestyle apparel brand whose mission is to plant 1 billion trees by 2030 to drastically reduce climate change, has opened its first-ever US retail…
John Perry Joins Gnarly Nutrition as Head of Marketing
Salt Lake City, UT (May 31, 2023) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to announce the recent hire of John Perry as their new Head of Marketing. John brings more than two decades of…
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Tifosi Optics Expands Clarion Blue Fototec Lens Collection
Watkinsville, GA (May 16, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 selling brand of cycling eyewear in the United States, is excited to announce the expansion of its Clarion Blue Fototec Lens Collection. Clarion…
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Tifosi Optics Welcomes Veteran of Cycling Industry to Lead Sales
Watkinsville, GA (May 2, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 selling brand of cycling eyewear in the United States, is pleased to announce the recent hiring of Rick Dyer, as Director of Sales. A staple…
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Tifosi Optics Adds Versatility to it’s Endurance Line with Rivet
Watkinsville, GA (May 2, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, celebrating 20 years as a leading sport and lifestyle eyewear brand, is happy to announce the latest style in its endurance lineup: Rivet. The perfect companion for a…
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Gnarly Nutrition Launches Hydrate Electrolyte Powder In Two Limited Run Flavors Based On Customer Poll
Salt Lake City, UT (May 1, 2023)/ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to launch two limited-edition varieties of their electrolyte supplement, Gnarly Hydrate, in Salted Margarita and Lemonade. This is Gnarly’s first-ever flavor drop that was…
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Tifosi Optics includes Rail Race as part of its regular product offerings
Watkinsville, GA (April 13, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 selling brand of cycling eyewear in the United States, is excited to re-release its once limited edition Rail Race as part of its full-time…
Kane Footwear launches Project Renew, a new upcycling program for their Revive slip-on
Westport, CT (April 11, 2023) /ENDURANCE SPORTSWIRE/ – Kane Footwear, the leader in sustainable active recovery footwear, is thrilled to announce the launch of Project Renew – a new upcycling program for customers to send back…
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Tifosi Optics Celebrates 20th Anniversary with Platinum Giveaway Package
Watkinsville, GA (April 1, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 brand of cycling eyewear in the United States, is thrilled to celebrate its 20th anniversary with an exciting giveaway promotion throughout the month of…
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Tifosi Expands Swank Series Sunglasses with Smirk
Watkinsville, GA (March 31, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle eyewear brand, is thrilled to announce the launch of its newest lifestyle sunglass: Smirk. Designed for everyday wear and casual outdoor…
Kane Footwear Launches Kids’ Collection
Westport, CT (March 8th, 2023)/ENDURANCE SPORTSWIRE/ – Kane Footwear, the leader in sustainable active recovery footwear, is thrilled to announce the launch of their first ever kids’ collection. The Revive Kids collection will be available in…
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Tifosi Optics Partners with Cyclists Jeremiah Bishop and Tyler Pearce
Watkinsville, GA (March 7, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 brand of cycling eyewear in the United States, has announced a partnership with two of the world’s premier cycling influencers, Jeremiah Bishop and Tyler…
Swiftwick® launches MAXUS™ socks with REPREVE® recycled polyester
Franklin, TN (March 6, 2023) /ENDURANCE SPORTSWIRE/ – Swiftwick is thrilled to announce the launch of the MAXUS sock with a REPREVE® high-performance, recycled polyester footbed. With the release of the MAXUS featuring REPREVE, Swiftwick…
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Tifosi Optics Launches Rail XC with Updated Fit and Lens Tech
Watkinsville, GA (February 28, 2023) /ENDURANCE SPORTSWIRE/ Tifosi Optics, the #1 selling brand of cycling eyewear in the United States, is excited to announce the newest style in its best-selling Rail series: The Rail XC.…
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Kane Footwear Brings Recovery Footwear to Nordstrom
Westport, CT /ENDURANCE SPORTSWIRE/ – Kane Footwear, a leader in active recovery footwear, is now available in 12 select Nordstrom stores and Nordstrom.com, having expanded to six additional brick and mortar stores this week. In…
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Gnarly Nutrition Partners with Method Outdoor Collective National Sales Agency
Salt Lake City, UT (January 6, 2023) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition, makers of clean, effective, and great-tasting sports nutrition supplements, is excited to announce a new sales partnership with specialty sales agency Method Outdoor…
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Kane Footwear Receives B Corp Certification
Westport, CT (December 14, 2022) /ENDURANCE SPORTSWIRE/ – Kane Footwear, a leader in active recovery footwear, is proud to announce that they are officially a Certified B Corporation – one of the highest honors of…
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Gnarly Nutrition Announces Range of Motion Project and Asian Trail Mix as Fuel For Life Grant Winners
Salt Lake City, UT (September 19, 2022)/ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is thrilled to announce the winners of their Fuel for Life Scholarship to provide funding for endurance sports groups. Of 152 overall submissions, 10 finalists were…
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Tifosi Optics Backs Breast Cancer Research with Awareness Collection
Watkinsville, GA (September 6, 2022)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to launch its Breast Cancer Awareness Collection featuring pink mirror lenses and pink frames. A portion of proceeds…
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Gnarly Nutrition achieves NSF Certification for entire product line
Salt Lake City, UT (August 31, 2022) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to announce that all of their powdered supplements are now NSF Certified. NSF Certification is the gold standard for nutrition products, indicating that…
John Wall Teams Up With McDavid
/ENDURANCE SPORTSWIRE/ – McDavid, a global leader in sports medicine products and maker of best-selling McDavid HEX® padded basketball apparel, is excited to announce a partnership with NBA superstar John Wall. A five-time NBA All-Star, Wall…
tentreeⓇ Recognized with the B Corps 2022 Best for the World™ Award in the Community Category
Vancouver, BC (August 5, 2022) /ENDURANCE SPORTSWIRE/ – tentreeⓇ is honored to be a recipient of the 2022 Best for the World™ Award, distributed by B Lab Global–the nonprofit network that certifies and mobilizes B…
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Kane Footwear partners with Hilary Knight to launch athlete-designed shoe
Westport, CT (July 13, 2022) /ENDURANCE SPORTSWIRE/ – Kane Footwear is thrilled to announce the release of their Kane x Knight shoe, designed by hockey star Hilary Knight in honor of her journey in women’s…
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Gnarly Nutrition Launches ‘Fuel For Life Scholarship’ to Provide Funding for Endurance Sport Groups
Salt Lake City, UT (June 15, 2022) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to announce the launch of its Fuel for Life Scholarship to provide funding for endurance sports groups. If chosen as a…
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Tifosi Optics Launches New Stellar Series Colorway For Summer
Watkinsville, GA (June 7, 2022)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is excited to kick off summer with a new colorway collection, the Stellar Series. In celebration of the summer season, the…
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Ultra Trail Runner Runner Ryan Montgomery Signs to Gnarly Nutrition Athlete Team
Salt Lake City, UT (May 23, 2022)/ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to announce the official signing of ultra trail runner Ryan Montgomery to its athlete team. “I am excited to be supported by Gnarly…
Nathan Sports Opens Flagship Retail Store in Southern California
Fountain Valley, CA /ENDURANCE SPORTSWIRE/ – Nathan Sports, the leader in running hydration, accessories and apparel, is excited to announce the grand opening of their first-ever retail store in Costa Mesa, California. The store will…
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Kane Footwear releases ocean-inspired Revive to celebrate Earth Day
Westport, CT (April 21, 2022) /ENDURANCE SPORTSWIRE/ – Kane Footwear, the footwear brand promoting health for your body and the planet, released a limited edition Tropic/Dark Earth Speckle colorway to celebrate ocean health and their…
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Tifosi Optics Celebrates Earth Week with the Arbor Day Foundation
Watkinsville, GA (April 16, 2022)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, has partnered with the Arbor Day Foundation during Earth Week (April 16-22) to plant one tree for every sunglass…
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Gnarly Nutrition joins as a partner for Women’s Epic Race, a new all-female trail race series
Salt Lake City, UT (March 29, 2022) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is thrilled to announce its partnership with Women’s Epic Race, the first trail race in Utah created specifically for all levels of adventure-seeking…
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Gnarly Nutrition joins as a partner for Lael Wilcox’s GRIT Cycling Mentorship Program
Salt Lake City, UT (March 16, 2022)/ENDURANCE SPORTSWIRE/ – Gnarly Nutrition athlete Lael Wilcox started the GRIT (Girls Riding Into Tomorrow) program with Cait Rodriguez in Alaska in 2017. Both accomplished cyclists, Lael and Cait are…
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Tifosi Optics Launches New Rimless Eyeshield in Time for Spring Cycling
Watkinsville, GA (March 15, 2022)/ENDURANCE SPORTSWIRE/ – Tifosi Optics, the #1 selling brand of eyewear in specialty cycling stores, is excited to announce the March 15 debut of its next rimless eyeshield: The Rail. Ideal for…
37.5 Technology Incorporates Enhanced Biodegradation (+EB) into all Products
Boulder, CO (March 8, 2022) /ENDURANCE SPORTSWIRE/ – Cocona Labs, the makers of temperature-regulating 37.5Ⓡ Technology, announced this week that after nearly four years of testing, all 37.5 fibers and yarns going forward will incorporate…
Kane Footwear collaborates with Brian Mazza to launch first athlete-designed shoe
Westport, CT (March 4, 2022) /ENDURANCE SPORTSWIRE/ – Kane Footwear is releasing their first collaborative design of the Revive recovery shoe with athlete and entrepreneur Brian Mazza. The shoe features earth tones and a printed message on…
Kane Footwear Welcomes Hilary Knight to Athlete Team
Westport, CT (February 11, 2022) /ENDURANCE SPORTSWIRE/ – Kane Footwear is thrilled to announce a partnership with USA Hockey forward Hilary Knight. Kane seeks to enhance athlete performance by providing a comfortable, supportive recovery footwear option…
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Ultrarunner Dylan Bowman Signs to Gnarly Nutrition Athlete Team
Salt Lake City, UT (February 9, 2022) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to announce the official signing of ultrarunner Dylan Bowman to its athlete team. “I’m really excited to join the Gnarly Nutrition…
Kane Footwear’s Revive Slip-On Earns 2022 Good Housekeeping Fitness Award
Westport, CT /ENDURANCE SPORTSWIRE/ – Kane Footwear, a leader in active recovery design, is thrilled to announce that their Revive slip-on has earned a 2022 Good Housekeeping Fitness Award in the Best Restorative Slip-Ons in…
NATHAN Sports’ Stealth Jacket Earns 2022 Good Housekeeping Fitness Award
Fountain Valley, CA /ENDURANCE SPORTSWIRE/ – NATHAN Sports is proud to announce that their Stealth jacket has won a 2022 Good Housekeeping Fitness Award in the Amazing Activewear category. The Stealth, the first noiseless windbreaker,…
Swiftwick’s FLITE XT® Earns 2022 Good Housekeeping Fitness Award
Franklin, TN /ENDURANCE SPORTSWIRE/ – Swiftwick is thrilled to announce that their FLITE XT® sock has earned a 2022 Good Housekeeping Fitness Award in the Amazing Activewear category. The FLITE XT® sock is the pinnacle…
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Gnarly Nutrition’s Whey Protein Wins Good Housekeeping 2022 Fitness Award
Salt Lake City, UT (January 24, 2022) /ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is thrilled to announce that their Whey Grass-Fed Protein was named a winning product in the “Wellness Wonders” category for Good Housekeeping’s 2022…
Shock Doctor Teaming Up With Hustle Clean, Introduces “Free Play @ Legends” Donations For Legends Showcase 7v7 Football Tournament Series
FOUNTAIN VALLEY, CA, December 8, 2021 — Shock Doctor, a leader in protection and performance and maker of the #1 Mouthguard in the World, is excited to announce Hustle Clean as a new Legends Showcase…
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Tifosi Names Purple Orange Digital Communications as Public Relations Agency of Record
Watkinsville, GA (December 6, 2021) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, a leader in technically advanced sport and lifestyle eyewear, is proud to announce a new partnership with Purple Orange Digital Communications to oversee all PR…
Nathan Sports Launches First Collection of Polarized Performance Eyewear
Fountain Valley, CA (October 15, 2021) – Nathan Sports, the performance running company specializing in hydration, storage, safety and apparel, is excited to announce their entry into the eyewear market with their first-ever line of…
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Gnarly Nutrition Transitions to Recyclable Steel Packaging
SALT LAKE CITY, UT (October 6, 2021) — Gnarly Sports Nutrition, the makers of clean, effective, and great tasting sports nutrition supplements, is proud to announce that they will be transitioning all of their product…
BioLite Wins Cooper Hewitt’s National Design Award
Brooklyn, NY (September 1, 2021) — BioLite, a global leader in off-grid personal energy solutions, is honored to receive the prestigious 2021 National Design Award from Cooper Hewitt, Smithsonian Design Museum. Winning the Product Design…
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Gnarly Nutrition Adds Creatine to Lineup
Salt Lake City, UT (September 1, 2021) — Gnarly Nutrition, the group behind the clean, effective, and great tasting sports nutrition supplements, is excited to announce the addition of Gnarly Creatine to its product lineup.…
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Gnarly Nutrition Releases New Video Series
SALT LAKE CITY, UT — Gnarly Nutrition is excited to share “Fuel for Life,” the first brand video series from the sports nutrition company. The “Fuel for Life” series consists of 5-7 minute videos that…
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Shock Doctor Launches Legends Showcase 7v7 Football Tournament Series
FOUNTAIN VALLEY, CA, August 16, 2021 — Shock Doctor, a leader in protection and performance and maker of the #1 Mouthguard in the World, is thrilled to announce the launch of Legends Showcase, its all-new…
Kane Footwear and Equinox Partner to Promote Athlete Recovery
Westport, CT (August 13, 2021) — Kane Footwear, an emerging leader in sustainable, active recovery footwear, is excited to announce a new partnership with luxury lifestyle leader Equinox. The venture will expand Kane’s reach to…
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Wasatch 100 Partners with Gnarly Nutrition
Salt Lake City, UT — Gnarly Nutrition will be the official hydration sponsor of the Wasatch 100, which is the second oldest 100-miler trail running race in the world. The Wasatch 100 has been a…
NATHAN Sports’ Pinnacle 12L Hydration Vest Earns REI Co-op Editors’ Choice Award
Fountain Valley, CA – NATHAN Sports is thrilled to announce that its latest innovation in hydration vest technology, the Pinnacle 12L, has earned the REI Co-op Editors’ Choice Award. These awards honor the top-performing gear…
Swiftwick® Partners with The Urban Nature Program and Oasis Bike Shop to Help Local Youth Adventure Outside
Franklin, TN (April 23, 2021) — Swiftwick® is proud to announce a partnership with two local organizations, Nashville’s Urban Nature Program and Oasis Bike Shop, to empower youth in the community to explore the outdoors.…
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Over 230 Companies Complete Climate Neutral Certification
San Francisco, CA (Apr 22, 2021) — Climate Neutral, an independent nonprofit that provides a climate neutral certification for businesses, is extremely proud to announce its largest-ever cohort of Climate Neutral Certified companies. More than…
Ibex Names Purple Orange Brand Communications as Public Relations Agency of Record
Boulder, CO — Ibex, leader in merino wool apparel and accessories, is pleased to announce a partnership with Purple Orange Brand Communications to oversee all PR efforts on behalf of the brand. Over the last…
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Kane Footwear Releases New Colorway of Sugarcane-Based Slip-On in Honor of Earth Day
Westport, CT (March 23, 2021) — Kane, the footwear brand with a mission to promote recovery for body and planet, has released a new colorway of its Revive slip-on in celebration of Earth Day. The…
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Sea to Summit’s Telos TR2 Wins BACKPACKER Editor’s Choice Award
Boulder, CO (March 9, 2021)— Sea to Summit, the global adventure equipment brand headquartered in Perth, Western Australia, is thrilled to accept a BACKPACKER Magazine Editor’s Choice award for the company’s Telos range of backpacking…
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NATHAN Sports Launches First Ever Apparel Collection
Fountain Valley, CA (March 8, 2020) – NATHAN Sports, leader in running hydration, storage and visibility, is thrilled to introduce their first collection of athletic apparel. The assortment will follow the theme “Beyond Boundaries”, where…
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The Revive Slip-on from Kane is Active Recovery Footwear for Body and Planet
Westport, CT (February 23, 2021) — Kane Footwear, a new name in active recovery footwear, is excited to announce the launch of its flagship bio-based molded, EVA foam slip-on, the Revive™. Constructed from Kane’s sugar…
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Jack Wolfskin Appoints Will Lachenauer As New Sales Representative
Park City, UT (Feb 18, 2020) — Jack Wolfskin, a globally recognized performance apparel and gear manufacturer centered on sustainability, is pleased to announce a new addition to the North American sales team, Will Lachenauer.…
BioLite Unveils All-New Charge PD Powerbank Series
Brooklyn, NY (February 10, 2021)— BioLite, an innovator in off-grid renewable energy solutions, is delivering on-demand energy with the company’s new and improved Charge PD Series. BioLite’s new lineup of portable power banks is designed…
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NATHAN Sports Partners with Black Girls RUN!, Supporting Black Women in the BGR! Community Seeking to Develop and Maintain an Active Lifestyle
Fountain Valley, CA (February 4, 2021) — NATHAN Sports is proud to announce a new partnership with Black Girls RUN!, providing gear and financial support to further the mission of the organization—inspiring women to develop…
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Kane Footwear Names Purple Orange Brand Communications as Public Relations Agency of Record
Westport, CT — Kane Footwear, a new name in active recovery footwear, is pleased to announce a partnership with Purple Orange Brand Communications to oversee all PR efforts on behalf of the brand. Kane’s flagship…
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Sea to Summit Welcomes Sally McCoy to the Global Leadership Team
Perth, Australia (November 17, 2020) — Sea to Summit, the adventure equipment manufacturer headquartered in Western Australia, is thrilled to welcome Sally McCoy, a seasoned outdoor industry executive, to the company’s global leadership team. McCoy…
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Somewear Labs’ Athlete Christin Douglas Records Fastest Known Time for Grand Canyon R2R2R-alt.
Grand Canyon, AZ — Somewear Labs’ ambassador athlete, Christin Douglas, joined colleagues Lexi Miller and Suzanne “Sunny” Stroeer to become the first females to finish the Grand Canyon Rim to Rim to Rim-alt route (R2R2R-alt).…
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Sea to Summit Provides all US Employees a Paid Day Off to Vote on November 3rd
Boulder, CO (October 29, 2020) — Sea to Summit, the global adventure equipment brand headquartered in Perth, Western Australia, is encouraging civic responsibility by providing its entire US-based staff a paid day off on Tuesday,…
Sea to Summit Announces New Highly-Anticipated Tent Lineup for Spring 2021
Boulder, CO (October 27, 2020) — Sea to Summit, the globally recognized adventure equipment brand headquartered in Perth, Western Australia, is pleased to announce the company’s entry into technical backcountry tents. Following more than three…
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United Sports Brands Grows Portfolio With Acquisition of Glukos Energy, a Leading Energy Supplement Brand
FOUNTAIN VALLEY, Calif., August 20, 2020 — United Sports Brands today announces it has acquired Glukos Energy, a leading energy supplement brand. United Sports Brands will utilize its expertise, partnerships and experience to create new market…
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Shock Doctor Launches All-New, Athlete-Centric FaceMask and Gaiter
FOUNTAIN VALLEY, Calif. — Shock Doctor is releasing all-new Play Safe Face Masks and Gaiters, sport-specific face coverings that help protect athletes against airborne droplets while supporting elite performance. Shock Doctor continues its legacy of…
SportRx accepts nominations for 2020 Rexy Awards
To Recognize Outstanding Design in Performance Eyewear San Diego, CA (January 28, 2020) – One night a year, SportRx, the leader in sport prescription eyewear, comes together with industry leaders for the SportRx Awards where eyewear brands…
Swiftwick Selects Purple Orange Brand Communications as Public Relations Agency of Record
Swiftwick makes the best socks you will ever wear. Guaranteed. Jackson Hole, WY (January 16, 2020) — Purple Orange Brand Communications is thrilled to announce a new partnership with Swiftwick to oversee all PR efforts on…
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UTMB Announces Updated Race Entry Qualification System
Highlights UTMB® race organizers have updated race entry procedures so all fans can one day enter the race of their dreams. The new system will feed into the new strategic partnership between UTMB® and the Ultra…
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