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March 26, 2020
ShowcasedA Guide for Switching Your Event to a Virtual Race
COVID-19 is spreading, forcing event organizers around the world to take measures to protect their communities. Whether or not the virus has affected your area yet, you’re probably at least planning for what you will do if it becomes unsafe to hold your race on its scheduled date. While postponement...
March 25, 2020
ShowcasedUPDATED – List of Endurance Events Cancelled or Postponed in the United States Due to Coronavirus
In an effort to keep the endurance sports community and public informed of event changes, and to better understand the impact coronavirus is having on the running, cycling and triathlon industries, Endurance Sportswire has partnered with Josh of On Path Events to create a list of cancelled/postponed events. See Josh's list...
March 25, 2020
ShowcasedEndurance Sports Coronavirus Daily News Updates
Endurance Sportswire is providing timely and pertinent articles and news updates specific to coronavirus and the running, cycling and triathlon industries. Additionally, click HERE to see the most updated list of cancelled/postponed running, cycling and triathlon events in the United States. NEWS UPDATES 3/24 Tokyo 2020 Olympics officially postponed until...
March 25, 2020
ShowcasedIn wake of COVID-19 race cancellations, Run The Edge co-founded by Olympian Adam Goucher to offer FREE virtual race options
Boulder, CO March 25, 2020 – The COVID-19 crisis has sent the world spinning with a flood of event cancellations. Nearly every running race and event scheduled this spring has been canceled or postponed. “To athletes training for races, this news can feel devastating,” said Run The Edge Co-Founder and...
March 31, 2020
Thousand Responds to COVID-19 Relief Efforts with Launch of Courier Care
LOS ANGELES (March 31, 2020)-- Thousand, creators of classically-designed and innovative bicycle helmets, announced today its launch of Courier Care. The initiative is a helmet donation program dedicated to keeping essential services bike courier and bike delivery personnel safe as they respond to the COVID-19 crisis when delivering food and...
March 31, 2020
BibRave and 50 Launch Partners Unveil “Release the Runner” Movement
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, and 50 launch partners representing more than 200 races, brands, and companies, have teamed up to promote “Release the Runner,” a collective initiative to grow the number of people running and racing. Self-isolation and gym closures mean thousands...
March 31, 2020
Skirt Sports is Considering Options for a Strategic Acquisition Partner
Boulder, Colorado -- Innovative women’s athletic brand, Skirt Sports, is seeking new ownership. The company was created by professional triathlete, Nicole DeBoom, who had a vision to create women’s athletic wear that merged fit, performance and femininity, a combination that did not exist in 2004. She created the first ever...
March 31, 2020
Run Local Diversifies Virtual Opportunities and Supports Community
San Jose, Calif. (March 31, 2020) – In the wake of California's shelter-in-place orders due to the spread of COVID-19, Run Local has taken a two-pronged approach to supporting its community. The first is providing new, virtual outlets for its community to continue to be engaged from home and the...
March 31, 2020
Gather ‘Round, Cyclists: Garmin Dirty Kanza Announces Virtual Training Camp Experience April 2 – 5
EMPORIA, Kans. — Life Time, the nation’s premier healthy lifestyle brand which owns and produces the legendary Dirty Kanza, today announced plans for a virtual training camp set to take place April 2 – 5 as the endurance sports community recognizes social distancing due to COVID-19. The virtual camp will...
March 31, 2020
Addaday Bolsters Marketing and Communications Team with Two Heavy-Hitting Hires
SANTA MONICA, Calif., Mar. 31, 2020 – Addaday, a world leader in injury prevention and recovery technology, announced the appointment of Hugh Williams as Chief Marketing Officer and Kristin Goett as Communications Director. Hugh joins Addaday after more than 20 years at global marketing agency, Weber Shandwick where he was...
March 30, 2020
Thousand Selects OutsidePR as Agency of Record
LOS ANGELES (March 30, 2020) -- Thousand, creators of classically-designed and innovative bicycle helmets for modern urban cyclists, has named OutsidePR as the brand’s public relations agency of record. OutsidePR will manage Thousand’s public relations and communications strategy in North America targeting both outdoor performance and consumer lifestyle media, with...
March 30, 2020
IRONMAN Foundation Announces IRONAID COVID-19 Support Fund
TAMPA, Fla. (March 31, 2020) – The IRONMAN Foundation® has announced that in 2020, its existing IRONAID™ program will expand its resources to specifically focus on serving event communities in relation to the COVID-19 pandemic. IRONAID engages athletes in the healthcare industry who race IRONMAN® and IRONMAN 70.3® events, with the goal...
March 27, 2020
USA Cycling expecting 30 percent revenue shortfall in 2020
Governing body to reduce staff by 15 percent and furlough a further 25 percent as revenues expected to plummet. Read more on VeloNews.
March 27, 2020
WORLD PREMIERE: THE SWISS DIGITAL 5 – Digital pro cycling race of the Tour de Suisse
Due to the coronavirus pandemic, the sporting world has ground to a halt. The prestigious spring classics and the Giro d'Italia are being postponed or cancelled. Of course, in this serious situation, the priority is to contain the virus and keep the population healthy. There have not been months without...
March 27, 2020
MYLAPS launches new chip without subscription
Despite uncertain times in many regions of the world, MYLAPS keeps on innovating. Today the latest addition to the ProChip product line was launched: the ProChip Timer Go, a brand new ProChip without subscription and for timers only. The yellow ProChip Timer Go is developed as the out-of-the-box transponder solution...
March 27, 2020
The Virtual Run Challenge is offering FREE entry into Earth Day 50th Anniversary Challenge amidst the outbreak of COVID-19 race cancellations
Recently, canceled races due to COVID-19 have left runners without competition Free entry is available for the Earth Day 50th Anniversary Virtual Run Challenge and is available to people of all ages The goal of the Earth Day 50th Virtual Run Challenge is for runners to collectively log enough miles...
March 27, 2020
Challenged Athletes Foundation (CAF) Distributes a Record-breaking 3,921 Individual Grants
SAN DIEGO, CA – March 27, 2020 – Many lives are rapidly changing around the globe and the Challenged Athletes Foundation (CAF) has remained committed and focused on positively impacting athletes with physical challenges. CAF proudly announced today a record-breaking 3,921 individual grants awarded to empower the dreams of athletes...
March 27, 2020
The Sportstats Virtual Triathlon is the Largest Virtual Triathlon in the World
Sportstats, the world’s largest race timing company, and LifeSport Coaching, led by Olympic Gold Medal Coach, Lance Watson, have joined forces in this time of crisis to create a free, one-of-a-kind, virtual triathlon, the largest such race in the world. “Lance is my coach and I know—as both an athlete...
March 27, 2020
Race Roster, ASICS, and the Runkeeper™ app team up to offer a more rewarding virtual experience
London, ON — As part of Race Roster’s ongoing effort to support thousands of running events and millions of runners, Race Roster, ASICS and the Runkeeper™ app have teamed up to offer an even more engaging and rewarding virtual event experience. By working together, they are building technology that will...
March 26, 2020
World Champion Triathletes Mirinda Carfrae And Timothy O’Donnell Have Joined Forces With Santini Apparel
(Bergamo, Italy March 26, 2020) Santini Cycling Wear will outfit Ironman Champions Mirinda Carfrae and Timothy O’Donnell, whose combined career spans both ITU and Ironman world titles. The two-year partnership will showcase this dynamic duo in the new top of the line Santini X IRONMAN, custom cycling kits, and in...
March 25, 2020
The Sufferfest and Wahoo Go “All In” on New Indoor Training Plans
ATLANTA, March 25, 2020 - The Sufferfest, a comprehensive training platform for time-crunched athletes that is now part of Wahoo Fitness, today announced the release of a suite of training plans designed specifically for athletes who are staying indoors due to the current global health crisis. These four-week “All In”...
March 25, 2020
Running USA Releases Latest U.S. Running Trends Report
DETROIT (March 25, 2020) – The number of runners registering for organized races in the U.S. was down slightly in 2019, continuing a six-year gradual drawback of mass participation in recreational road racing. According to Running USA data analysis, the industry peaked in 2013, when 19 million runners crossed the...
March 25, 2020
Herbalife Nutrition’s Herbalife24 Triathlon, 5k and Bike Tour Event Rescheduled for October 25, 2020
LOS ANGELES--March 25, 2020-- Herbalife Nutrition (NYSE: HLF), a premier global nutrition company, today announced it has rescheduled the Herbalife24 Triathlon Los Angeles, 5k and Bike Tour for Sunday, October 25, 2020. “After careful consideration and consulting with health professionals, we have confirmed a new date for the event,” said...
March 25, 2020
USA Triathlon Statement on Postponement of Olympic and Paralympic Games Tokyo 2020
COLORADO SPRINGS, Colo.— USA Triathlon today issued the following statement in response to the International Olympic and Paralympic Committees’ respective announcements that the Olympic and Paralympic Games Tokyo 2020 will be postponed to 2021, due to ongoing logistical and public health concerns surrounding the COVID-19 global pandemic: Statement from USA...
March 25, 2020
Credit Union Cherry Blossom Ten Mile Run and Outside Interactive Announce Free Official 2020 Remote Participation Through a “Simulated” Race Day Experience
Washington, DC (March 25th, 2020) – Today it was announced that the Credit Union Cherry Blossom Ten Mile Run has introduced Outside Interactive’s race day simulator technology for treadmill runners as an integral component of its free virtual race offering for this year’s cancelled race due to the Covid-19 virus,...
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