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January 21, 2020
ShowcasedTBLOCKS 4.0 Set to Launch at Endurance Exchange
Lakeshore Athletic Services tapped to handle distribution TEMPE, AZ (January 21, 2020) – Attendees at the inaugural Endurance Exchange conference will be among the first to see the latest version of the innovative bike racking system commercially known as TBLOCKS®. Unlike the previous version, which was handmade out of aluminum...
January 21, 2020
ShowcasediKOR Labs Welcomes Dr. Andy Pruitt to Lead Science and Innovation
Boulder, CO – iKOR Labs, the Boulder-based producer of recovery-enhancing hemp oil/CBD (cannabidiol) products, today proudly announced the addition of Andrew Pruitt,EdD as Sports Medicine Consultant for Science and Innovation. Pruitt, a legend in the endurance industry, has been putting his golden touch to use for decades. He received a...
January 17, 2020
ShowcasedRunSignup’s RaceTrends Report Shows Slight Increase in Race Participation
Moorestown, NJ – RunSignup released their Fourth Annual RaceTrends Report exploring the state of the endurance industry. The report was built by mining RunSignup registration and finisher data over a five-year period to generate transparent statistics, identify trends in the industry, and provide recommendations to keep endurance events competitive in a crowded market....
January 15, 2020
ShowcasedimATHLETE is Acquired
Acquisition by ENM Holdings / EnMotive further builds the infrastructure driving the digital transformation of the marketplace. Los Angeles, CA (January 15, 2020) - imATHLETE (imATHLETE.com), a world-class registration, marketing and data management leader for the sports industry, has been acquired by Chicago-based ENM Holdings. ENM Holdings is the investment arm...
January 8, 2020
ShowcasedIconic Carlsbad 5000 Selects Events.com as its Official Technology Partner
Events.com will provide registration, marketing and event technology to the ‘World’s Fastest 5K’ LA JOLLA, CA (January 8, 2020) — Events.com, a mobile-first event management and registration platform, announced today that the Carlsbad 5000, an annual road race that attracts runners from around the world, has selected Events.com as its...
November 19, 2018
ShowcasedSpreading Holiday Cheer Through Charity
It’s common practice to incorporate some form of charitable giving into race events, and during the winter holiday season, this is an easy way to make your event go deeper than just a race. Here are a few charity ideas to set your race apart. Organize a food or clothing...
November 19, 2018
ShowcasedSpreading Holiday Cheer Through Charity
It’s common practice to incorporate some form of charitable giving into race events, and during the winter holiday season, this is an easy way to make your event go deeper than just a race. Here are a few charity ideas to set your race apart. Organize a food or clothing...
November 13, 2018
ShowcasedAltra Elite Zach Bitter Sets World Record for Fastest 100 Miles on Trail
(Logan, UT — November 13, 2018) Altra’s Elite athlete Zach Bitter ran a 12:08:36—with an insanely fast 7:17 average pace—to set a new 100-mile trail world record at the Tunnel Hill 100 Mile. Bitter’s time was 36 minutes faster than the American 100-mile trail record set by fellow Altra Elite...
September 18, 2018
ShowcasedKINeSYS Named as an Editors’ Choice by Runner’s World
KINeSYS Performance Sunscreen is thrilled to have been named as an Editors’ Choice by Runner’s World in their recent article on the Best Sweat-Resistant Sunscreens for Runners. Lisa Heggie, company CEO commented, “Having our SPF 50 Fragrance Free Spray Sunscreen recognized by Runner’s World Editors is tremendous. The Editorial...
August 14, 2018
ShowcasedKINeSYS extends Spray Sunscreen Range with New Vanilla-Green Tea Product
KINeSYS Performance Sunscreen, North America’s leader in active suncare, continues to grow its product range and deliver pioneering products with its launch of a new SPF 30 Vanilla-Green Tea scented sunscreen, to meet the need of customers looking for a fragrance alternative. Lisa Heggie, company CEO commented, “When developing our new...
August 2, 2018
ShowcasedMascot Sports Innovates Expo Experience for Athletes with Exclusive Partnership with The RunnerBox
Mascot Sports, a leader in sports and experiential marketing, is innovating the expo experience for race participants through an exclusive partnership with The RunnerBox, the first subscription box for endurance athletes. The partnership will launch at the Mascot-owned Oaktown Half and will transform the pre-event packet pick up ritual for...
July 11, 2018
ShowcasedFive Lessons Race Directors Can Learn from Warren Buffett
He’s known as the Oracle of Omaha, and oracles, by definition, give wise advice. Warren Buffett is chairman and CEO of Nebraska-based Berkshire Hathaway, Inc., a holding company with a stake in some of the most successful and recognizable brands. Think Coca-Cola, GEICO and Apple. He has become a household...
March 1, 2018
ShowcasedWomen For Tri’s 2018 Ambassador Team Expands Global Reach
TAMPA, Fla. (March 1, 2018) – Women For Tri®, a program of The IRONMAN Foundation®, today announced its 2018 Women For Tri Ambassador Team. The team comprises 27 Regional Ambassadors and three Brand Ambassadors who span seven countries across the globe. These female athletes will represent Women For Tri to...
February 1, 2018
ShowcasedPicky Bars Launches New Performance Oatmeal
BEND, Oregon. (Feb 1, 2018) – Picky Bars—the Oregon-based energy bar company founded by professional athletes Jesse Thomas, Lauren Fleshman, and Steph Bruce—are introducing a new product to bring an end the days of bland, nutritionally lacking, and complicated oatmeal, bringing an easy athlete-focused breakfast to the table. Picky Oats...
October 20, 2017
ShowcasedAltra’s Mike McKnight Wins the 2017 Triple Crown of 200-Milers #200isthenew100
Logan, UT - Altra’s Mike McKnight recently won the incredible endurance feat of the Triple Crown of 200s, running three 200+ mile races just weeks apart: Bigfoot 200, Tahoe 200 and Moab 200. McKnight placed first overall with a combined time of 204 hours, 4 minutes and 18 seconds for...
January 22, 2020
Bobby Lea Joins Valley Preferred Cycling Center Board of Directors
Three time Olympian Adds Racing and Industry Expertise to Board BREINIGSVILLE, Pennsylvania, January 22, 2020: The Valley Preferred Cycling Center, also known to track enthusiasts around the globe as T-Town, announced three-time Olympic cyclist Bobby Lea has joined their Board of Directors effective January 1, 2020. Lea, who represented the US at the Beijing,...
January 22, 2020
deboer wetsuits is proud to have TRI UK as retail partner in the UK
Try on, demo, and purchase deboer wetsuits at TRI UK stores Stamford, CT, Release: January 22, 2020. deboer wetsuits is proud to have TRI UK as a retail partner in the UK. TRI UK has 29 years of experience in triathlon with stores in Yeovil, the Midlands, and Glasgow. Jon Pressling,...
January 22, 2020
Suffer Better and iKOR Labs Announce Donation to the Do Good Grant Program:
iKOR’s Donation Supports Athletes Pushing Limits and Doing Good Denver, Colo. (January 22, 2020) – iKOR Labs, Boulder-based producers of the worlds best recovery products, utilizing full spectrum hemp oil (aka CBD or cannabidiol) for endurance athletes, and local nonprofit Suffer Better, today announced iKOR’s contribution to the Suffer Better Do Good...
January 22, 2020
Inaugural GFNY JAMAICA announced for December 6, 2020
GFNY Global Cycling marathon series heads to the island of Jamaica NEW YORK CITY, January 22, 2020 – Montego Bay, Jamaica’s tourism capital, has been selected for the inaugural GFNY Jamaica on December 6, 2020. Riders will get to experience a predominantly flat course along the North Coast highway with...
January 22, 2020
MOXiLIFE™ Nutrition Launches Wholesale Portal
Now Accepting eCommerce Retail Partnerships Scottsdale, Arizona-( January 22, 2020) - MOXiLIFE™ Nutrition announces a wholesale portal link on moxilife.com for, multisport, running, natural health and bicycle brick and mortar retail orders. Providing seamless, efficient customer service to both direct online customers and domestic retail partners is the MOXiLIFE platform...
January 22, 2020
US Trail Running Conference Earns Certification from the Council for Responsible Sport
Conference Recognized for Commitment to Sustainable Practices January 22, 2020, PORTLAND, OR — The US Trail Running Conference has earned official certification of its annual conference by the Council for Responsible Sport (Council). Until now, only competitive sporting events have become certified, making this a first-of-its-kind certification. The Council is...
January 21, 2020
Perfect Hydration Signs Pro Skateboarders David Loy and Dan Mancina as Brand Partners
Alkaline Water Brand Continues Expansion in Fitness Community LOS ANGELES (January 21, 2020) – Perfect Hydration – ultra purified alkaline water with electrolytes – announced that it signed professional skateboarders David Loy and Dan Mancina as brand partners. In these roles, Loy and Mancina will promote Perfect Hydration’s mission to bring...
January 21, 2020
More Than Half of Polyester in Adidas’ Sneakers Will Be Recycled This Year
Adidas has achieved a major milestone on the sustainability front. The sportswear giant has announced that more than half of the polyester used in its products this year will come from recycled plastic waste. It also shared plans to use only recycled polyester starting in 2024. Further, the Three Stripes expects to produce...
January 21, 2020
National University Partners with the Carlsbad 5000 to Raise Awareness of the Value of Achieving Personal and Academic Goals
2020 Carlsbad 5000 presented by National University to celebrate 35th edition the weekend of March 21-22 CARLSBAD, CA – January 21, 2019 — Recognizing the shared alignments of the running community and the nation’s college students, the private, nonprofit National University is pleased to partner with the Carlsbad 5000, known...
January 21, 2020
Inaugural Endurance Exchange Conference Heads to Tempe This Week
Endurance sports industry event hosted by USA Triathlon and Triathlon Business International set for Jan. 23-25 at ASU COLORADO SPRINGS, Colo. — The inaugural Endurance Exchange triathlon industry conference is headed to Tempe, Arizona, this week, with more than 500 race directors, coaches, retailers and others in the multisport community...
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