News by sport

June 17, 2021

NURVV Run Launches Major New Update To Its Ground-Breaking Running Tech

London, 17 June 2021: NURVV Run, the pioneers of wearable technology and biomechanics designed to help runners of all levels run faster, further and reduce injury risk, has today unveiled a major new product enhancement. The update will further elevate the training of runners of all abilities and help hone...

June 17, 2021

Rugged Races and RAM Racing Become Ventures Endurance

BOSTON, MA (June 17, 2021) — Ventures Endurance, a subsidiary of Gannett and one of the USA TODAY NETWORK Ventures companies, announced today a rebrand of its visual identity and representation across its portfolio of endurance races and events. The rebrand includes the combining of previously acquired Boston-based Rugged Races...

June 17, 2021

Tour de France to hold women’s cycling race in July 2022

A women's version of the Tour de France will be held in 2022 with a start on Paris' iconic Champs-Elysees boulevard after the conclusion of the men's race, organizers announced Thursday. The "Tour de France Femmes" aims to become a permanent fixture on the women's world tour cycling calendar after...

June 17, 2021

ZWIFT Signs on as Title Sponsor Tour de France Femmes

The women’s Tour de France is well and truly in the works, now with the backing of Zwift as their presenting partner. Zwift confirmed on Thursday that they will partner with the A.S.O. to create the Tour de France Femmes avec Zwift in 2022. Furthermore, the virtual platform has signed...

June 17, 2021

Kryptonite Adds New Security Options for E-Bike Owners

Canton, MA, USA– E-bikes are one of the fastest-growing and most expensive cycling categories, two of the chief reasons they have become top targets for theft nationwide. With the COVID-19 pandemic spurring unprecedented bike industry growth last year (according to NPD data[1]) and as more people purchase bikes for recreation...

June 17, 2021

Chris Froome, new BKOOL ambassador

Just a few days after announcing his participation in the Tour de France, having overcome his serious injury, Chris Froome becomes the face of BKOOL, an indoor cycling simulator with which he is perfecting his preparation for the French competition. BKOOL is a virtual cycling app which allows you to...

June 17, 2021

The Pedalitaly PARMA Virtual Race visits the cultural heart of Emilia-Romagna

Parma, Italy / June 18, 2021 The PedalItaly Parma Virtual Race on ROUVY is set for June 22nd, free and open for everyone. Cycling enthusiasts from all over the world are invited to discover the heart of the Parma Apennines from home. The 1:1 augmented course represents immersive racing over...

June 17, 2021

The 2021 EQT Pittsburgh 10 Miler Returns In-Person Nov. 7

PITTSBURGH, PA (June 17, 2021) – Registration is officially open for the 2021 EQT Pittsburgh 10 Miler, which will be in person with a virtual option, allowing all runners to participate wherever they are. Participants can get excited for the in-person start line and Pittsburgh-themed miles that will bring runners’...

June 17, 2021

USA Cycling Launches “We Champion,” an Ongoing Initiative to Increase Access, Participation, and Excellence in Cycling

June 17, 2021 (COLORADO SPRINGS, CO)- The We Champion initiative, kicking off on USA Cycling’s 100-year anniversary, highlights the organization’s past, current, and new commitments to cycling for all Americans. With over 33 million riders joining or rejoining the sport in 2020, We Champion seeks to make more Americans healthier,...

June 17, 2021

PEARL iZUMi’s Pedal to Zero™ Initiative Calculates Pedaling Distance to Balance Out the Impact of Garments

LOUISVILLE, Colo. (June 17, 2021) — PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is excited to launch Pedal to Zero™, a first-of-its-kind initiative to motivate and inspire people to choose bicycles as an alternative form of transportation. Every garment in PEARL iZUMi’s new BikeStyle Spring 2022 collection will include...

June 17, 2021

Carmel Marathon Weekend to Return on April 9, 2022 with the Addition of Prestigious Global Ranking Series

CARMEL, Ind. (June 17, 2021) – CRRG Events is pleased to announce the 12th Annual Carmel Marathon Weekend will take place on Saturday, April 9, 2022. In addition, the event has been chosen to take part in the Abbott World Marathon Majors (AbbottWMM) Wanda Age Group World Ranking Qualifying Series,...

June 17, 2021

Showcased

ethos Signs Partnership with Zone3 USA for 2021 Columbia Threadneedle Investments Boston Triathlon

BOSTON – June 17, 2021 – ethos, the mass participation event organization that presents the Columbia Threadneedle Investments Boston Triathlon, has announced a partnership with Zone3 USA. The partnership makes Zone3 USA the Official Swim Partner of the 2021 Columbia Threadneedle Investments Boston Triathlon. The annual event will return to...

June 17, 2021

RunSignup Launches RaceDay Scoring for Cross Country Events

June 17, 2021 – Moorestown, NJ – GiveSignup | RunSignup announces the new release of  RaceDay Scoring for Cross Country events. This latest advancement in RaceDay Scoring broadens industry timers’ applications to include cross country events. This release deploys features and functionality that address the rules and situations that are...

June 17, 2021

Commit Now, Set Your Goal and Register for the 2021 SDCCU OC Running Festival

ORANGE COUNTY, Calif. –Its Orange County’s favorite springtime running tradition, this year taking place in the fall. The 17th annual SDCCU OC Marathon Running Festival is set to return live and in-person the weekend of November 6-7, 2021. The twice-postponed race will include a sunset 5k on Saturday and 13.1-mile...

June 17, 2021

June 28th Marks the 40-Year Anniversary of Professional Road Running

Portland, OR — Distance running changed forever on June 28, 1981, when top road racers competed in the Cascade Run Off in Portland, Oregon, thereby challenging amateur rules that prevented them from accepting prize money, signing endorsement contracts, and otherwise competing as professionals. The concerted action of those who toed...

June 17, 2021

Showcased

Brent Bookwalter Will Retire After Storied Career

Asheville, NC, 17 June 2021 -- American professional cyclist Brent Bookwalter announced Thursday that he will retire from the sport at the end of the 2021 season. This ends an incredible 16-year career that saw the 37-year-old achieve accolades including helping Cadel Evans win the Tour de France (2011), representing the...

June 16, 2021

Behind Team Psycho’s Storied History of Supporting Olympic Dreams

You've probably never heard of Team Psycho, but you're definitely familiar with the long line of elite triathletes who've been supported by the Boston-based triathlon club. Triathlete

June 16, 2021

Buffalo Marathon Weekend to be First Large Marathon in New York to Return to Under Normal Conditions

Buffalo, NY June 16, 2021 - With yesterday's announcement by Governor Cuomo that all restrictions have been lifted, we are thrilled to announce we will be returning to a normal race that includes a single start with spectators allowed. We were one of the first large races in the country to postpone...

June 16, 2021

Intermountain Healthcare Joins USA Cycling as Official Healthcare Services Provider

COLORADO SPRINGS, Colo. – USA Cycling announced today their new partnership with Intermountain Healthcare, as Official Healthcare Services Provider. Intermountain is a medical service provider in Utah, Idaho, and Nevada. The organization will be providing medical services for the USA Cycling National Team and Olympic Development Academy. “In an effort...

June 16, 2021

USA Triathlon Announces 2020 U.S Olympic Triathlon Team

SPRINGS, Colo.— USA Triathlon today announced its 2020 U.S. Olympic Triathlon Team, comprised of the five athletes who will represent the United States in triathlon competition at this summer’s Olympic Games Tokyo 2020. Kevin McDowell (Geneva, Ill.) and Katie Zaferes (Cary, N.C.) were newly announced to the roster, joining Summer...

June 16, 2021

NYCRUNS Brooklyn Marathon & Half Marathon 2022 Announcement

Brooklyn, NY—Today, Brooklyn-based race production company, New York City Runs (NYCRUNS) announced an exciting new course for its flagship Brooklyn Marathon and Half Marathon to be held for the tenth time on a new spring date, April 24, 2022, pending final permitting. The new course, a tour de force of...

June 16, 2021

Giro announces New Hires within Marketing Team

(June 16, 2021 – Scotts Valley, CA) Giro Sport Design, the cycling world’s design leader, today announced several key hires and promotions in a move to expand their brand and marketing team. Peter Nicholson joins as Brand Manager, Giro Bike while Eric Richter moves into a new role as Bell,...

June 16, 2021

‘YAMAGUCHI Virtual RIDE FESTA in Tsunoshima’, an augmented ROUVY race around the iconic tourist island on June 20th

Yamaguchi, Japan / June 16th, 2021 - Tsunoshima is an island with a population of 900, located in the northwest of Yamaguchi Prefecture, rising from the Sea of Japan. The beautiful scenery here is similar to the scenic beaches of lands to the south. The Great Tsunoshima Bridge is one...

June 16, 2021

RunSignup | GiveSignup Opens Registration for Virtual Summer Symposium in July 2021

GiveSignup | RunSignup, the leading technology provider for US fundraising and endurance events, opened registration for their upcoming Virtual Summer Symposium taking place July 21-22, 2021.This virtual event focuses on helping event organizers and nonprofits adjust to changes in the industry and get back to in-person and hybrid events now....

June 16, 2021

Reddiyo Introduces An In-App Workout Player Bringing Cyclists Closer To Their Goals

Denver, COLORADO - Reddiyo, a dynamic cycling training app, announces the release of their new, in-app workout player, allowing cyclists to use their training plans without the need of a head unit. Users can operate the workout player directly in the app to track interval progress and record their ride...