No products in the cart.
News by sport
January 15, 2021
Race Management Companies Above The Fold Events & Sport Promotions and Team Magic Announce Merger, Restructuring
Nashville, TN – Tennessee-based race management companies Above The Fold Events & Sport Promotions and Team Magic today announced the merger of their companies effective January 14, 2021. Team Magic, founded in the late 1980s and now one of the nation’s largest full-service race management companies, will add to its...
January 15, 2021
Race Roster makes advancements to their results platform
London, ON (Friday, January 15, 2021) - Race Roster starts off the new year with some new enhancements to their results platform! Their latest updates to virtual challenges, finisher certificates, and participant results will give event organizers more control over their result settings, ensuring they will feel confident in their...
January 14, 2021
Leslie Jordan, Inc ‘Warms Up’ 2021 with New Fleece-Bottom Gaiters
Portland, OR – Jan. 14 , 2021 - Leslie Jordan Inc, the brand that race directors count on, is adding a NEW Fleece-Bottom Gaiter to their line of face coverings. In 2020 they added reusable branded cloth masks to their product line. For 2021 they are adding fleece to the...
January 13, 2021
Muncie, Indiana to Host Full-Distance IRONMAN Triathlon in 2021
MUNCIE, Ind. / TAMPA, Fla. (January 13, 2021) – Following the sellout of all 12 full-distance IRONMAN® triathlons across the United States and Canada in 2021, The IRONMAN Group today announced the addition of a new full-distance IRONMAN triathlon that will take place in the long-standing IRONMAN partner city of...
January 13, 2021
Cycle Force Group Now Shipping Expanded Joey Kid’s Bike Line-up
Ames, Iowa: Joey Bikes, a dedicated children’s bike brand of Cycle Force Group, has released an expanded line up of kids’ bikes for 2021, which are in stock and ready to ship. The new models include new 8-speed geared options as well as a lower price point line of 12”,...
January 13, 2021
Storied La Ruta Mountain Bike Race Sells Out Field for 2021 Event
SAN JOSE, COSTA RICA (January 13, 2021) - Following the first cancelation in its 28-year history, organizers of the La Ruta mountain bike stage race have announced that the 2021 event, scheduled to take place November 4-6, 2021, is sold out. This marks the first sellout for La Ruta in...
January 13, 2021
Renowned Miami Marathon Set for Virtual Execution in 2021 – #VirtuallyMiamiFamous
MIAMI, Fla., Jan. 13, 2021 — With thousands already registered and only a few spots remaining, #VirtuallyMiamiFamous, the first-ever digital experience of the Life Time Miami Marathon and Half Marathon presented by cbdMD, has proven to be popular with runners as they kick off the New Year. Participants can complete...
January 13, 2021
Inaugural GFNY Oaxaca to wow with another exciting racing experience in Mexico
NEW YORK CITY, January 13, 2021 – GFNY Oaxaca will become the 4th GFNY in Mexico. Located in the foothills of the Sierra Madre mountains, Oaxaca Valley is steeped in in history, tradition and archaeological wonders that will wow visitors to Mexico’s southern region. Climbing legs will be required as...
January 13, 2021
Easy Day Sports Names Brian Ulery Director of Operations
Coronado, CA – January 13, 2021 – Easy Day Sports, a boutique event production company, today announced the addition of events industry leader Brian Ulery as Director of Operations. In his new role, Ulery will lead and manage all aspects of the company’s operations department, including planning, logistics, sponsorship activations...
January 12, 2021
What does it take to qualify for the Boston Marathon?
The Boston Qualifier Questionnaire offers some insight into what runners who’ve qualified for Boston do that separates them from the rest. Canadian Running
January 12, 2021
Saucony® Introduces All-New Peregrine 11 Trail Collection
WALTHAM, MASS. (Jan. 12, 2021) – Global performance running lifestyle brand Saucony has unveiled the all-new Peregrine11Collection, a triad of grippy, protective trail shoes built on a trusted foundation of PWRTRAC™ rubber lugs and PWRRUN™ cushioning that feels both aggressive and responsive. Named for the fastest bird on Earth, the...
January 12, 2021
Pinarello Accelerates: A New Organization for a Sustainable Future
Fausto Pinarello, together with majority shareholder L Catterton, announced today key investments in top management creating an organizational structure which has been designed to boost growth initiatives and accelerate the brand’s development. The objective is to take full advantage of the awareness and reputation of the brand in the world...
January 12, 2021
COROS Launches Seasonal COROS VERTIX Color – Desert Sol
Tustin, CA, January 12, 2021 – COROS Wearables Inc., makers of premium endurance sports wearables, announced today the introduction of the new seasonal color variant for its award winning COROS VERTIX Premium GPS Adventure Watch – Desert Sol. Desert Sol is inspired by the sun-soaked desert towers of Southern Utah...
January 12, 2021
Hand in hand: INSCYD collaborates with famous company Carmichael Training Systems (CTS) to revolutionise performance diagnostics in the US
Two of the most innovative and best performing companies have joined forces. The coaching company Carmichael Training Systems (CTS) brings on board the analysis software and the unique training science tool INSCYD to support their performance diagnostic work. Carmichael Training Systems is the premier destination for world-class coaching in endurance...
January 12, 2021
2021 Kerrville Triathlon Festival Opens Registration
AUSTIN, Texas, January 12, 2021 - Registration is open for Kerrville Triathlon Festival, also known as The Most Scenic Triathlon in Texas. The popular destination triathlon is produced by High Five Events. It’ll celebrate its 10th anniversary on September 25-26th, in Kerrville, Texas. In 2019, more than 1800 triathletes competed...
January 11, 2021
Leadership Changes, Mass Layoffs Continue at NYRR
New York Road Runners (NYRR) made another round of large-scale staff cuts following the cancellation of almost a year’s worth of road races amid the pandemic. Jim Heim, race director of the New York City Marathon and Chris Weiller, SVP of media, public relations, and pro athletics will also be...
January 9, 2021
IRONMAN Virtual Club Kicks off the New Year with You Vs. You Campaign along with a Series of Virtual Races Designed to Prepare Athletes for the year ahead
TAMPA, Fla. – Following the culmination of its inaugural year that saw the platform grow to over 126,000 members, the IRONMAN® Virtual Club™ has kicked off 2021 with the IRONMAN VR You vs. You campaign designed to encourages athletes to set their goals and chase their dreams with precision and...
January 9, 2021
Humana Rock ‘n’ Roll Virtual Running Club Presses Play on 2021 Virtual Racing Schedule and New Features
TAMPA, Fla. – With 2020 in the rear-view mirror, set the bar high in 2021 and aim for a record year. Through the Humana Rock ‘n’ Roll® Virtual Running Club™ (VRC™), participants will be able to take on fun, inspiring, and motivating monthly community challenges as they track how far...
January 8, 2021
The Pickle Juice Company Partners with Peace Cycling Performance and Paracycling Champion Steven Peace
MESQUITE, TX (January 8, 2021) — Pickle Juice – the original creators of the pickle beverage formulated to relieve muscle cramps and replenish electrolytes – has partnered with Peace Cycling Performance, Paracycling Champion Steven Peace’s coaching organization. Through the mutual partnership, Pickle Juice will support the coaching and racing teams...
January 8, 2021
XTERRA Partners with Zwift to take Off-Road Training & Racing Online
Minneapolis, MN (January 8, 2021) – The XTERRA community has joined forces with Zwift, the fitness company born from gaming, to take the fun and challenge of its action-packed racing series online with the XTERRA x Zwift Off-Road Series starting January 11 that builds into a full week of racing...
January 7, 2021
IOC reconfirms commitment to Olympic Games following Tokyo’s state of emergency
Tokyo announced today that it would be transitioning into a Stage 4 shutdown. Despite a state of emergency being declared in Tokyo, the host city of the Olympic Games this summer, the International Olympic Committee (IOC) has remained committed to making sure the games continue as scheduled. SwimSwam
January 7, 2021
Ironman Organizers Get Win In COVID-19 Cancelation Suit
A Florida judge on Thursday ended a proposed class suit accusing the company behind Ironman triathlons of not refunding fees for races canceled because of the COVID-19 pandemic, ruling that the "no refunds" clause of the participant contract is both clear and not unconscionable. Law360
January 7, 2021
New AI ‘smart’ cycling shorts equipped with sensors and wires that emit electrical currents into rider’s muscles to improve performance
While technology had previously been used to enhance other areas of cycling equipment, riding shorts have remained largely unchanged. The company also plans to utilise the same technology for other activities too, such as for runners and gym-goers. Daily Mail
January 7, 2021
Pro Triathlete Braden Currie Joins Forces With Felt Bicycles For Three Seasons
Rancho Santa Margarita, California (January 7, 2021) — Felt Bicycles is excited to announce that professional triathlete Braden Currie will partner with the Southern California brand for the next three racing seasons. Currie, who hails from New Zealand, has become a regular presence near the front of many a race...
January 7, 2021
B.O.A. Begins Year with Strategic New Hires
B.O.A. (Brea, CA), known for its cheeky print running shorts, is kicking off 2021 optimistically with two new strategic positions. Louise Chan, Activewear Designer, has experience in high fashion, athleisure, and sports apparel design. She’s prepared to refresh the product range with style and function. Christy Slye, EVP Sales &...
Follow us on
Editor's Picks
January 12, 2021
What does it take to qualify for the Boston Marathon?
January 11, 2021
Leadership Changes, Mass Layoffs Continue at NYRR
January 7, 2021
Ironman Organizers Get Win In COVID-19 Cancelation Suit
View All