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News by sport
August 12, 2020
ROUVY Announces New Subscription Price Plan and Limited Lifetime Offer!
ROUVY’s platform enables fun and realistic virtual riding and racing experience using the mixed/augmented reality simulation technology that overlays 3D objects over real-life video footage. In the nearly two years that ROUVY AR has been released to the public, ROUVY has rolled out over 130 AR routes, new avatars with...
August 12, 2020
IZIP Introduces New Commuting, Cruising and Adventure Bikes for Every Kind of eBike Riding
KENT, Wash. ( August 12, 2020)— With 15 years of experience designing electric bikes , IZIP introduces five new eBikes into its Commuting, Cruising and Adventure collections for Fall 2020. With a focus on power and efficiency, the new IZIP eBikes use top of the line components including BOSCH batteries,...
August 12, 2020
Richard S. Caliguiri City of Pittsburgh Great Race Offers First-Ever One GREAT Challenge
PITTSBURGH, PA (August 12, 2020) – The first-ever virtual Richard S. Caliguiri City of Pittsburgh Great Race establishes the One GREAT Challenge, encouraging participants to run both the 5K and 10K distances. Participants challenging themselves to run both distances will earn three medals: a 5K finisher medal, 10K finisher medal,...
August 12, 2020
USA Triathlon Celebrates Multisport Community Through “Power Within” Campaign
COLORADO SPRINGS, Colo.—USA Triathlon today unveiled its Power Within campaign, a comprehensive marketing initiative designed to reposition the sport of triathlon by addressing its challenges head-on, galvanizing the multisport community and inspiring new audiences to engage. The campaign serves to empower triathletes of every level to be advocates for the...
August 12, 2020
Scotiabank Toronto Waterfront Marathon Partners with EventHub for Virtual Expo
Toronto, Ontario. (August 12, 2020) – Scotiabank Toronto Waterfront Marathon today announced its 2020 plans to produce a premiere virtual expo using EventHub’s new virtual event product, as a perfect pairing to their virtual race experience this October. The virtual expo will offer a best-in-class virtual experience featuring unique and...
August 12, 2020
Ukrop’s Monument Avenue 10k announces participant, course options for Sept. 25-Sept. 27; event’ won’t be held in person on Sept. 26
RICHMOND, VA – The 2020 Ukrop’s Monument Avenue 10k presented by Kroger, which was rescheduled from March to September 26, won’t be held in person due to public health guidelines related to the COVID-19 pandemic, Sports Backers, the nonprofit event organizers, announced on August 10. The event will instead provide...
August 11, 2020
Virtual Fleet Feet Liberty Mile Challenges More than 1,000 to Run their Best Mile
PITTSBURGH (August 11, 2020) – This year’s Virtual Fleet Feet Liberty Mile challenged more than a 1,000 participants to run their fastest (and most fun) mile virtually. Participants ages 3 to 84 picked their favorite one-mile course, whether that was a trail, track, sidewalk or treadmill, and pushed themselves to...
August 11, 2020
Endurance Athlete Samantha Pruitt Sets Out on National Listening Tour
SAN LUIS OBISPO, Calif. – Samantha Pruitt, a respected leader in the professional endurance sports industry, is embarking on a listening tour to connect with outdoor adventure communities across the Western United States. Her multi-state, three-month-long Van Life adventure is designed to amplify local voices of endurance sports and bring...
August 11, 2020
Electrolit Launches Refreshed Summer Campaign With Doubleday and Cartwright
CERRITOS, Calif. – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – has launched a refreshed Summer campaign in partnership with Doubleday & Cartwright. Showcasing the brand’s scientific benefits and ability to optimize internal balance, the campaign will elevate the brand’s core messages through a...
August 11, 2020
The BibRave 100 Voting Begins
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, recently announced the fourth annual publication of The BibRave 100: A Definitive List of the Best Races in America. With the nomination period complete, the public will now vote to decide the top races of the decade in...
August 11, 2020
Girls Running Is a Guide to a Healthy, Lifelong Running Experience
Boulder, CO, USA — August 11, 2020 — Girls Running: All You Need to Strive, Thrive, and Run Your Best is a toolkit that empowers girls to have a healthy, successful, and informed running experience. Inspired by former high–school phenom Melody Fairchild’s running journey, and with coaching insight from Fairchild...
August 10, 2020
Giant Race Series announces Virtual San Francisco Event – News Release
(San Francisco, Calif): For the first time in its 11-year history, the San Francisco Giant Race presented by Alaska Airlines is going Virtual. Previously scheduled for the Labor Day Holiday Weekend (Sept. 4-6) at Oracle Park in San Francisco, the Giant Race Series’ flagship event will now be held virtually...
August 10, 2020
Protekt Products Partners with PEAR Sports to Develop Health and Wellness App
SAN DIEGO, Calif. (August 10, 2020) – Protekt Products, the new natural wellness brand, is pleased to announce the launch of the Protekt App, powered by PEAR. PEAR Sports is a health and fitness software platform that delivers targeted smart coaching technology for dozens of leading brands. The new Protekt...
August 10, 2020
Swiss Sportswear Brand ‘On’ Announces First Professional Run Club
Zurich, Switzerland – Monday, August 10th: On, the fastest growing running brand in the U.S., has announced the debut of its first professional run crew, the On Athletics Club (OAC). Coached by Dathan Ritzenhein, the inaugural roster includes Joe Klecker, Alicia Monson, Leah Falland (O’Connor), Emily Oren, Alicja Konieczek, Carlos Villarreal,...
August 8, 2020
Flame Bearers Highlights Stories of Female Olympians and Paralympians
BOSTON, MA - August 8, 2020 - Flame Bearers, a podcast profiling female Olympic and Paralympic athletes from around the world, is now available for download. The launch occurs on what would have been the final day of competition for the 2020 Tokyo Games, the first Olympic Games to be...
August 8, 2020
Katrina Matthews (GBR) and Denis Chevrot (FRA) Take Titles in The HOKA ONE ONE IRONMAN VR18 Pro Challenge
TAMPA, Fla. (Aug. 8, 2020) – Katrina Matthews of Great Britain and Denis Chevrot of France took titles in the professional women’s and men’s races, respectively during the 18th edition of the HOKA ONE ONE IRONMAN® VR™ Pro Challenge. This weekend’s race positioned eight professional athletes from around the world...
August 7, 2020
Female Cycling Incentive
August 7h, 2020 Natchez –Tour organizers at Rockstar All Access announced today they will offer a $1,200 incentive payout to the overall fastest female. The Mississippi held company is organizing a “Tour the Trace” event to be held in Late November. Participants will endure a 444-mile tour through 3 states...
August 7, 2020
100%® and BORA – hansgrohe debut new S3 style
SAN DIEGO, Calif. – August 7, 2020– 100% and the BORA – hansgrohe Professional Cycling Team have joined forces once again to create a special edition of the popular S3®style. Featuring BORA – hansgrohe’s signature green and white color scheme, 100%’s most popular style is now available with a fresh...
August 7, 2020
Human Potential Running Series Returns to In-Person Running Events with Huge Success. Eyes Full Schedule of Events
Arvada, CO – August 6, 2020 - The Human Potential Running Series (HPRS), Colorado’s largest series of ultramarathons and the 4th largest ultra-series in North America, successfully returned to in person racing on July 11, 2020, becoming the first trail and ultra races in Colorado to return since the Covid-19 Pandemic began. The series...
August 7, 2020
Elite Partners with Zwift to Launch the Sterzo Smart
FONTANIVA, ITALY — In partnership with Zwift, Elite is proud to release the STERZO SMART. The STERZO SMART is Elite’s revolutionary electronic steering plate to be used with indoor bike trainers. This innovative accessory measures the rotation angle of a rider’s handlebars as they move left and right. This allows...
August 6, 2020
London Marathon becomes elite-only race running laps in St James’s Park.
This year’s London Marathon, which had been pushed back from April to October, will no longer be a mass-participation event. An elite-only, crowd-free race will be staged instead, with athletes running 19.8 laps of a looped course in St James’s Park on October 4. Read more on The Guardian.
August 6, 2020
Col de la Croix-de-Coeur Virtual Race by Tour de Stations – Experience The Climbs of Swiss Marmotte Series from Home
The toughest one-day cycling race in the world takes place In the heart of the Valais Alps. The Tour des Stations traverses the enchanting landscapes of Valais, from the vineyards to the high mountains, crossing natural pastures, small authentic villages, and internationally recognized resorts. The outdoor event was just sold...
August 6, 2020
Super League Triathlon signs broadcaster deals in 135 territories for its hybrid SLT Arena Games format
The debut event of Super League Triathlon’s SLT Arena Games has secured significant global broadcast contracts. The year’s first major professional triathlon race is a groundbreaking mix of in real life and virtual racing with the sport’s biggest stars taking part in Rotterdam on August 23. The interest from broadcasters...
August 6, 2020
Panaracer launches new B2C website and welcomes everyone with 20% — for a limited time only
HAYWARD, CA (August 6, 2020) — Panaracer is pleased to announce the launch of its new, more comprehensive website for the North American market. First launched in 2017, the Panaracer USA website has been a go-to resource for cyclists of all disciplines to learn more about the Panaracer brand and...
August 5, 2020
New timing equipment helped a major mountain bike event adapt to Coronavirus restrictions
The largest annual mountain bike festival in Austria -- the “Salzkammergut Trophy” -- normally attracts more than 5,000 participants from over 40 nations. Due to the COVID-19 Pandemic, the 2020 event was facing possible cancellations, race refunds, and lost sponsorships. Instead, the organizer redesigned the event and created a new...
