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January 17, 2020
ShowcasedRunSignup’s RaceTrends Report Shows Slight Increase in Race Participation
Moorestown, NJ – RunSignup released their Fourth Annual RaceTrends Report exploring the state of the endurance industry. The report was built by mining RunSignup registration and finisher data over a five-year period to generate transparent statistics, identify trends in the industry, and provide recommendations to keep endurance events competitive in a crowded market....
January 15, 2020
ShowcasedimATHLETE is Acquired
Acquisition by ENM Holdings / EnMotive further builds the infrastructure driving the digital transformation of the marketplace. Los Angeles, CA (January 15, 2020) - imATHLETE (imATHLETE.com), a world-class registration, marketing and data management leader for the sports industry, has been acquired by Chicago-based ENM Holdings. ENM Holdings is the investment arm...
January 14, 2020
Showcased2020 registration: 111 nationalities represented
Highlights 32 000 applications vs 25 678 in 2019 An extremely competitive event 224 international elite athletes (H/F) according to ITRA. More than 100 nations! 111 nationalities represented in 2020 Registrations are undeniably one of the most thrilling moments of each new edition of the Sommet Mondial du Trail®. The...
January 13, 2020
ShowcasedThe IRONMAN Foundation Launches Australian Bushfires Humanitarian Relief Campaign
Funds raised through donations to assist a range of programs and groups in Australia SYDNEY, Aus. / TAMPA, Fla. (January 13, 2019) – The IRONMAN Foundation® has today launched a global Humanitarian Relief Campaign to provide support for those affected by the devastating bushfires across Australia. To start off the...
January 8, 2020
ShowcasedIconic Carlsbad 5000 Selects Events.com as its Official Technology Partner
Events.com will provide registration, marketing and event technology to the ‘World’s Fastest 5K’ LA JOLLA, CA (January 8, 2020) — Events.com, a mobile-first event management and registration platform, announced today that the Carlsbad 5000, an annual road race that attracts runners from around the world, has selected Events.com as its...
January 2, 2020
ShowcasedXTERRA & ACTIVE Network have entered into a Global Partnership as of 2020
DALLAS - January 2, 2020 - ACTIVE Network, the premier global marketplace for activities and events and the industry leading provider of intelligence solutions, announced today it has signed a multi-year agreement with TEAM Unlimited, LLC to be the exclusive online registration provider and event management solution for XTERRA events...
November 19, 2018
ShowcasedSpreading Holiday Cheer Through Charity
It’s common practice to incorporate some form of charitable giving into race events, and during the winter holiday season, this is an easy way to make your event go deeper than just a race. Here are a few charity ideas to set your race apart. Organize a food or clothing...
November 19, 2018
ShowcasedSpreading Holiday Cheer Through Charity
It’s common practice to incorporate some form of charitable giving into race events, and during the winter holiday season, this is an easy way to make your event go deeper than just a race. Here are a few charity ideas to set your race apart. Organize a food or clothing...
November 13, 2018
ShowcasedAltra Elite Zach Bitter Sets World Record for Fastest 100 Miles on Trail
(Logan, UT — November 13, 2018) Altra’s Elite athlete Zach Bitter ran a 12:08:36—with an insanely fast 7:17 average pace—to set a new 100-mile trail world record at the Tunnel Hill 100 Mile. Bitter’s time was 36 minutes faster than the American 100-mile trail record set by fellow Altra Elite...
September 18, 2018
ShowcasedKINeSYS Named as an Editors’ Choice by Runner’s World
KINeSYS Performance Sunscreen is thrilled to have been named as an Editors’ Choice by Runner’s World in their recent article on the Best Sweat-Resistant Sunscreens for Runners. Lisa Heggie, company CEO commented, “Having our SPF 50 Fragrance Free Spray Sunscreen recognized by Runner’s World Editors is tremendous. The Editorial...
August 14, 2018
ShowcasedKINeSYS extends Spray Sunscreen Range with New Vanilla-Green Tea Product
KINeSYS Performance Sunscreen, North America’s leader in active suncare, continues to grow its product range and deliver pioneering products with its launch of a new SPF 30 Vanilla-Green Tea scented sunscreen, to meet the need of customers looking for a fragrance alternative. Lisa Heggie, company CEO commented, “When developing our new...
August 2, 2018
ShowcasedMascot Sports Innovates Expo Experience for Athletes with Exclusive Partnership with The RunnerBox
Mascot Sports, a leader in sports and experiential marketing, is innovating the expo experience for race participants through an exclusive partnership with The RunnerBox, the first subscription box for endurance athletes. The partnership will launch at the Mascot-owned Oaktown Half and will transform the pre-event packet pick up ritual for...
July 11, 2018
ShowcasedFive Lessons Race Directors Can Learn from Warren Buffett
He’s known as the Oracle of Omaha, and oracles, by definition, give wise advice. Warren Buffett is chairman and CEO of Nebraska-based Berkshire Hathaway, Inc., a holding company with a stake in some of the most successful and recognizable brands. Think Coca-Cola, GEICO and Apple. He has become a household...
March 1, 2018
ShowcasedWomen For Tri’s 2018 Ambassador Team Expands Global Reach
TAMPA, Fla. (March 1, 2018) – Women For Tri®, a program of The IRONMAN Foundation®, today announced its 2018 Women For Tri Ambassador Team. The team comprises 27 Regional Ambassadors and three Brand Ambassadors who span seven countries across the globe. These female athletes will represent Women For Tri to...
February 1, 2018
ShowcasedPicky Bars Launches New Performance Oatmeal
BEND, Oregon. (Feb 1, 2018) – Picky Bars—the Oregon-based energy bar company founded by professional athletes Jesse Thomas, Lauren Fleshman, and Steph Bruce—are introducing a new product to bring an end the days of bland, nutritionally lacking, and complicated oatmeal, bringing an easy athlete-focused breakfast to the table. Picky Oats...
October 20, 2017
ShowcasedAltra’s Mike McKnight Wins the 2017 Triple Crown of 200-Milers #200isthenew100
Logan, UT - Altra’s Mike McKnight recently won the incredible endurance feat of the Triple Crown of 200s, running three 200+ mile races just weeks apart: Bigfoot 200, Tahoe 200 and Moab 200. McKnight placed first overall with a combined time of 204 hours, 4 minutes and 18 seconds for...
January 20, 2020
Can Running’s Most Controversial Website Really Change?
For anyone seeking a comprehensive overview of the global distance running scene, it’s hard to think of a better resource than LetsRun.com. But just as LetsRun has established itself as a reliable go-to for the track and field-obsessed, the site’s message boards can read like the online id of high-mileage frat bros. As a...
January 20, 2020
USA Cycling has its eye on gravel
Last week, officials from the national governing body met with representatives from some of gravel cycling’s biggest events in Bentonville, Arkansas. The goal of the meeting was to create an official dialogue between USAC and the racing scene that has, thus far, grown up outside of the national governing body’s umbrella of influence....
January 20, 2020
26th Annual 3M Half Marathon Enjoys Picture-Perfect Weather and Plenty of PRs
Thousands of participants, friends, and family celebrate at the finish line festival in downtown Austin AUSTIN, Texas, January 20, 2020 - Start time temperature in the mid-30s quickly gave way to a cloudless sky and slight tailwind at the 26th annual 3M Half Marathon presented by Under Armour on Sunday,...
January 20, 2020
Here’s how SEO will make your Content Marketing reach more people
Maximize the impact of your content strategy by learning these simple tactics If your content marketing efforts seem to be falling flat, they might just need better SEO. "A lot of brands produce great content, then get frustrated when it doesn't drive higher traffic to their website or sales pages,"...
January 17, 2020
P3R Opens $10,000 Grant Application for U.S. Marathon Olympic Trials Qualifying Athletes
To help aid training needs and travel expenses, P3R’s American Development Program opens two-week application opportunity PITTSBURGH, PA (January 17, 2020) – P3R established the first-ever P3R Local Elite Grant to provide support for the 11 local athletes that qualified for the U.S. Marathon Olympic Trials -- Jennifer Bigham, Nicholas Edinger,...
January 17, 2020
Austin Marathon Welcomes the Expansion of Dole’s Involvement During Race Weekend
AUSTIN, Texas, January 17, 2020 - The Ascension Seton Austin Marathon presented by Under Armour welcomes the return of Dole Packaged Foods as presenting sponsor. The Manzano Mile presented by Dole Packaged Foods will take place on Saturday, February 15th, during Austin Marathon weekend. Dole’s involvement includes a $2600 prize...
January 17, 2020
MOXiLIFE™ Nutrition Presents How Magnesium Helps Female Endurance Athletes
Providing mineral education on women’s health Clermont, Florida-(January 17, 2020) - MOXiLIFE™ Nutrition will be presenting to Ironman Champion Angela Naeth’s IRLAG team Camp in Clermont FL 1/17/2020, on how Magnesium affects female endurance athletes and relieves monthly hormonal issues. Magnesium has been in the nutritional spotlight for the past...
January 16, 2020
Swiftwick Selects Purple Orange Brand Communications as Public Relations Agency of Record
Swiftwick makes the best socks you will ever wear. Guaranteed. Jackson Hole, WY (January 16, 2020) — Purple Orange Brand Communications is thrilled to announce a new partnership with Swiftwick to oversee all PR efforts on behalf of the brand. Swiftwick prides itself on being inspired by adventure, made in the...
January 16, 2020
New Endurance Sports Festival Coming to Long Beach, CA in June 2020
NORWALK, Conn. (January 16, 2020) – Reed Exhibitions announced today the launch of EnduranceCon—a two-day festival that celebrates the passion and lifestyle of the endurance sports community. The event will take place June 27-28, 2020 at the Long Beach Convention Center in California, and is presented in collaboration with Spartan,...
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