December 4, 2019

Showcased

Athlete-Approved Email Marketing Tips

You’ve searched the web, you’ve read all the articles, you’ve even gotten advice from other organizations. But who knows what athletes want to see in email correspondence more than the athletes themselves? We talked to IRONMAN World Championship qualifiers to learn what they prefer in their emails, from the cadence...

December 9, 2019

NOCCO Signs Multiple Leading Athletes as Brand Ambassadors

LOS ANGELES (December 9, 2019) – NOCCO – a leading no carb, branched chain amino acids (BCAA) beverage company – signed multiple leading athlete brand ambassadors to promote its premium products in the fitness community. Accomplished athletes, such as three-times CrossFit® Games Champion Tia-Clair Toomey and rising CrossFit star Haley...

December 9, 2019

Russia banned from Olympics, world champs for 4 years; athletes could compete as neutrals

Russia is banned from the next two Olympics and other major sports events for four years, though its athletes could still compete without representing the country if cleared by anti-doping authorities. Russia’s hosting of world championships in Olympic sports also face being stripped after the World Anti-Doping Agency executive committee approved...

December 3, 2019

GB Personaltraining joining deboer wetsuits as retail partner in Germany

Stamford, CT, Release: December 3, 2019. deboer wetsuits is proud to have GB Personaltraining as a retail partner in Germany.  Gerhard Budy and GB Personaltraining have 20 years of experience in triathlon, and produce both Triathlon Ingolstadt and Bühler Beilngries Triathlon. Gerhard Budy, owner of GB Personaltraining “I was very interested...

December 2, 2019

Super League Triathlon Returns to Ottawa Qualifier Event

2 December 2019 – Ottawa, Canada: Ottawa will make its return to the Super League Qualifiers calendar on 4-5 July after an outstanding debut in 2019, which saw Super League athletes seize the rare opportunity to swim in the famous Rideau Canal – a UNESCO World Heritage Site. The stakes are as...

December 2, 2019

Henry J. Brandon III, Monica Paul Elected to USA Triathlon Board of Directors

COLORADO SPRINGS, Colo.— USA Triathlon today announced that private equity specialist Henry J. Brandon III (Los Angeles, Calif.) and Monica Paul (Dallas, Texas), Executive Director for the Dallas Sports Commission, have been elected to the USA Triathlon Board of Directors. Both will serve as independent directors for two-year terms starting...

December 2, 2019

Exercising 3 hours a week may lower your depression risk

A new study, which was published this month in Depression and Anxiety found that walking, jogging, yoga or any type of exercise may help to ward off depression, even in those with a genetic susceptibility. Read the details of this new study here.

November 28, 2019

iTAB expands its international reach with a host of new race partners

iTAB the UK-based medal personalisation service, has continued to expand its reach internationally with a host of new partners signed in the United States, Canada, Australia, Asia and Europe. The British, organically grown, company partners with a range of Race Directors, race registration platforms, timers and medal manufacturers across five continents...

November 26, 2019

Events Create Memorable moments with BibBoards, and Free Matching Tyvek Bibs

November 26, 2019, California - BibBoards.com just announced their new project to promote clean and green events, FREE Bibs for event directors. Event Organizers want the BibBoards to match the bibs that they distribute them to participants. And this request has been answered by the company as a continuous support...

November 26, 2019

Why Racing Celebrates their 2019 season highlighting growth, contributions and gifting 2 bikes

Vancouver, WA On Sunday November 24th, WHY Racing events hosted a No-Frills 5K, Brunch and their Year-end Awards Ceremony. The event started with a scenic run along the new Vancouver Waterfront on a beautiful fall morning and athletes then enjoyed a wonderful brunch catered by Warehouse 23. The awards ceremony started...

November 26, 2019

Hunter Allen’s Peaks Coaching Group Announces Strategic Partnership with China’s Magene Power

BEDFORD, VIRGINIA and QINGDAO, CHINA:  November 19, 2019: Peaks Coaching Group (PCG) of Bedford, Virginia and Magene Power of Qingdao, China announce a partnership to create the first structured cycling coaching organization in China. “After spending a month in China in 2018, it was obvious to me that cycling as...

November 26, 2019

Performance Tea releases endurance sports offering with CBD tea & expert coaching

Boulder, CO: Performance Tea, leaders in using CBD tea with adaptogens to help people achieve their potential, announced their endurance sports offering combining the power of their super functional CBD tea products and expert coaching. The endurance package offers a jar of Recovery CBD tea, Revive CBD tea, Energy tea and...

November 22, 2019

Integrity Homes proudly joins the Challenge Wanaka family as title sponsor of the 2020 Event

Press Release, 20 November 2019 – CHALLENGEWANAKA is proud to announce their partnership with Wanaka’s premium architectural design and build company Integrity Homes. The company with a reputation for superior quality and personal service will come onboard as title sponsor of the 2020 event, which will be especially significant milestone for...

November 21, 2019

IRONMAN announces Memphis, Tennessee as New Host City of 2020 St. Jude IRONMAN 70.3 Memphis Triathlon

MEMPHIS, Tenn. / TAMPA, Fla. (November 21, 2019) – IRONMAN, a Wanda Sports Group company, announced that Memphis, Tenn. will serve as a multi-year host venue for an IRONMAN® 70.3® triathlon. St. Jude Children’s Research Hospital®, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases,...

November 20, 2019

Endurance Sportswire Executive Interview Series – SMACK! Media’s Elisette Carlson

Elisette Carlson grew up traveling the world helping her dad produce, promote and manage player relations for global soccer tournaments including the World Cup events. At Princeton University, she was as a NCAA First Team All-American and All-Ivy League in Women’s Rowing. So it’s no surprise that upon graduating college she landed...

November 19, 2019

Honey Stinger Names Mike Keown New CEO

STEAMBOAT SPRINGS, Colo. (Nov. 19, 2019)— Honey Stinger, the sports nutrition brand featuring honey, has appointed Mike Keown, a longtime veteran of the consumer packaged goods industry, as its new CEO. With more than 30 years of business leadership, primarily in food and beverages, Keown brings a breadth of experience...

November 19, 2019

Final Surge Announces Integration with COROS Watches

Raleigh, NC – November 19, 2019 – Final Surge and COROS have released a direct data sync between the COROS app and the Final Surge online training and coaching platform.  Athletes with a COROS GPS watch can enable this direct sync through the most updated version of the COROS iOS...

November 19, 2019

The IRONMAN Foundation Returns to Arizona to Launch New Event and Team Up With Salt River Pima-Maricopa Indian Community for Student Workshops

TEMPE, Ariz. / TAMPA, Fla. — The IRONMAN Foundation will distribute $65,000 in charitable giveback to nonprofit initiatives within the greater Tempe region. In conjunction with the 2019 Dignity Health Medical Group IRONMAN® Arizona on Sunday, Nov. 24, the organization will also include a $10,000 Community Grant to the Salt River Community...

November 19, 2019

TriDot’s Ground-Breaking “PhysiogenomiX” Integrates Athlete Genetics into Training Optimization

Southlake, Texas – TriDot, the triathlon training optimization application of Predictive Fitness, has just launched PhysiogenomiX, an industry-disrupting, genetics module that further enhances training optimization. This never-before-attempted inclusion of genetic data into triathlon training optimization is in keeping with TriDot’s mission of delivering the sport’s most comprehensive and efficient triathlon...

November 15, 2019

Challenge Family introduces the Challenge Family Awards

CHALLENGE FAMILY is launching the CHALLENGE FAMILY Awards for the first time in its history to reward the race organisers, volunteers and all people which put on incredible CHALLENGE FAMILY races around the globe year after year. Starting on this Friday, November 15 at 20:00 CET, you can vote for your favourite race until December 8...

November 14, 2019

Hunter Allen Book Tour in Texas

Austin, TX:  November, 14, 2019:  Pioneering cycling endurance coach Hunter Allen, co-developer of TrainingPeaks and CEO of Peaks Coaching Group, will be speaking in Dallas-Fort Worth, Austin, San Antonio, and Houston as part of a book tour promoting the newly released 3rd edition of the industry smashing Training and Racing with...

November 13, 2019

Star-Studded Roster announced for 2nd Annual Challenge Daytona

Fan-favorites such as Lucy Charles-Barclay (GBR) and Lionel Sanders (CAN) are among the star-studded field of over 50 athletes representing 12 countries set to race on December 13th-15th, 2019 at CHALLENGEDAYTONA.  The 2nd annual CHALLENGEDAYTONA Festival is held at iconic Daytona International Speedway®, voted “Best New Race” 2018 by Triathlete Magazine....

November 13, 2019

USA Triathlon Gets Outfitted with Descente as an Official Supplier

COLORADO SPRINGS, Colo.— USA Triathlon today announced a four-year partnership with Descente, a global apparel company based in Japan, as the organization’s Official Outerwear Supplier for the next four years. Descente will provide training and outerwear for members of the U.S. National Team, Toyota U.S. Paratriathlon National Team and Project...

November 13, 2019

XTERRA Enters 25th Year with Focus on Quality

Honolulu, HI - XTERRA enters its 25th year in 2020 with a renewed focus on brand management. This means heightened attention to quality, on providing great athlete and family experiences, and on building a path for more outdoor adventurists to get immersed in the XTERRA lifestyle in the future. “XTERRA...

November 13, 2019

Introducing the New PEAR Sports Health and Fitness Software Platform for Enterprises and Consumers

Newport Beach, CA - November 13, 2019 - PEAR Sports, a SaaS and digital mobile solutions company that creates proprietary digital coaching and wellness solutions, today announced it has launched its new enterprise software platform. The PEAR Health & Fitness Platform elevates the user experience with dynamic, interactive audio and...