SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
October 4, 2024
Trailblazing Women’s Skate Collective GRLSWIRL Rolls Out the “World’s Okayest Skater Tour 2024-25,” Powered by Electrolit
Houston, TX (October 4, 2024) /ENDURANCE SPORTSWIRE/ - GRLSWIRL, the world’s largest women’s skate collective, today unveils the launch of the “World’s Okayest Skater Tour 2024-25.” Powered by the preferred, premium hydration beverage Electrolit, this groundbreaking tour started in Bangkok, Thailand, on September 15, 2024, and will make stops in...
October 3, 2024
AdventHealth presenting sponsor of GFNY Florida Sebring
NEW YORK CITY, October 3, 2024 - ENDURANCE SPORTSWIRE - GFNY Global Endurance Sports Series announces AdventHealth as the presenting sponsor for the GFNY Florida Sebring race scheduled for October 20, 2024. “AdventHealth is honored to once again be the presenting sponsor for this year’s GFNY race weekend here in...
October 3, 2024
Shimano partners with GFNY Bahamas
/ENDURANCE SPORTSWIRE/ October 3, 2024 - Shimano, a global leader in cycling components, will be a key partner for the upcoming inaugural GFNY Bahamas, offering valuable technical support to riders throughout race week. “GFNY’s motto is BE A PRO FOR A DAY® where all riders, from first to last, get...
October 2, 2024
Big Agnes Launches 2025 Thru Hiker Sponsorship
/ENDURANCE SPORTSWIRE/ Steamboat Springs, CO – Big Agnes, the Steamboat Springs-based outdoor equipment brand, will support three hikers who share the brand’s commitment to caring for the environment and enjoy spending time outdoors. The program will sponsor three ambitious thru-hikers, each one tackling a major trail in the United States...
September 30, 2024
Destination Sport Experiences announced as official travel partner for HYROX
Manchester UK /ENDURANCE SPORTSWIRE/ – Destination Sport Experiences offer comprehensive travel packages for runners, cyclists and triathletes, with guaranteed entry, transport, accommodation and expert team support for some of the world's most famous events around the world. In recent years the team have announced a series of acquisitions and launches,...
September 27, 2024
TruMoo Named Official Chocolate Milk Partner for 40th Long Beach Marathon
LONG BEACH, Calif. — September 27, 2024 /ENDURANCE SPORTSWIRE/ - In celebration of National Chocolate Milk Day, the Long Beach Marathon and Half Marathon is proud to announce a renewed partnership with TruMoo, naming it the official chocolate milk partner for the 40th edition of the race on October 6,...
September 27, 2024
CrewLAB and Rowing New Zealand Launch Strategic Partnership to Revolutionize Talent Pathways for All National Teams
AUCKLAND, NEW ZEALAND - September 27, 2024 /ENDURANCE SPORTSWIRE/ - CrewLAB, a leading sports technology company, and Rowing New Zealand (RNZ) today announced a groundbreaking partnership aimed at transforming the talent pathway system for rowing in New Zealand. This collaboration will leverage CrewLAB's cutting-edge technology and data intelligence to enhance...
September 26, 2024
Lululemon ends partnership with ultrarunner Camille Herron
Canadian athleisure brand Lululemon has ended its partnership with American ultrarunner Camille Herron after she and her husband, Conor Holt, were implicated in a Wikipedia editing scandal. On Monday, we reported on the couple’s history of making pro-Herron edits to her Wikipedia page while editing the pages of other ultrarunners (including Courtney Dauwalter and Kilian Jornet) to remove or...
September 26, 2024
DRYWORLD Teams Up with Spartan Race to Revolutionize Performance Apparel in Adventure Racing
Santa Barbara Sept 26, 2024/ENDURANCE SPORTSWIRE/ – DRYWORLD, a leading performance athletic brand, is excited to announce a ground-breaking partnership with Spartan Race, the global leader in extreme participation sports. The strategic alliance sees DRYWORLD become the exclusive and official compression partner of Spartan World Championships being held in Croatia and...
September 25, 2024
Las Vegas Marathon Announces Amazon as Presenting Sponsor
LAS VEGAS, Nevada /ENDURANCE SPORTSWIRE/ – The Las Vegas Marathon, the premier and city-signature road running event for the city of Las Vegas, has announced Amazon as their presenting sponsor of the Gear Check Program ahead of its inaugural event on Nov. 3, 2024. Each participant will be receiving an...