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May 7, 2025

Introducing the BUFF® x VEJA Collection

SANTA ROSA, California (May 7, 2025) /ENDURANCE SPORTSWIRE/ - BUFF®, certified B Corporation and world leader in headwear and neckwear for outdoor enthusiasts, announces a partnership with iconic French footwear brand, VEJA. The BUFF® x VEJA capsule collection celebrates the spirit of adventure and sustainability. Bringing together VEJA’s innovative footwear...

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May 7, 2025

Superfeet Reaffirms Commitment to Performance Innovation with Bold Brand Evolution

FERNDALE, Wash. (May 7, 2025) /ENDURANCE SPORTSWIRE/ - Superfeet, the global leader in performance insoles, proudly unveils the next evolution of its brand, marking a new era in the company’s journey to empower all who move. With a renewed emphasis on serving real world athletes, biomechanical innovation, and intentional design,...

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May 7, 2025

Olympian and Pro Cycling Legend Dave Zabriskie Launches Cognitive Protocol: A Revolutionary Solution for Brain Health

BOULDER, CO, UNITED STATES /ENDURANCE SPORTSWIRE/ - Dave Zabriskie, renowned former World Tour professional cyclist, Olympian, and the first American to win stages in all three Grand Tours—the Tour de France, Vuelta a España, and Giro d’Italia—announced today the launch of Cognitive Protocol, a groundbreaking initiative focused on concussion recovery...

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May 6, 2025

Lectric eBikes Reveals Follow-Up to America’s Most Popular eBike

PHOENIX (May 6, 2025) /ENDURANCE SPORTSWIRE/ - Lectric eBikes today launched the next evolution of America’s most popular ebike, the XPTM 3.0, with the eagerly-anticipated XP4. The all new XP4 builds on the versatile, high-performing, and award-winning design of the XP model, a pillar in the ebike industry beloved by...

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May 6, 2025

Showcased

GU Energy Labs Supports the Running Industry Diversity Coalition with NEW CHEWS Flavor

BERKELEY, CA (May 6th, 2025) / ENDURANCE SPORTSWIRE/ -  GU Energy Labs and the Running Industry Diversity Coalition (RIDC) are proud to announce that a portion of sales from GU’s new Fruit Punch flavor of Energy Chews will benefit the RIDC for 2025-2027. The RIDC, which celebrates its fifth year...

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May 6, 2025

New Wheel Electric Bike Owners feel more Secure with BikeInsure

San Francisco, CA (May 6, 2025) /ENDURANCE SPORTSWIRE/ – The New Wheel Electric Bike Shops in San Francisco, Marin, and Oakland proudly announce the transition to BikeInsure as our Official Electric Bike Insurance provider. This collaboration brings essential and affordable opt-in electric bike insurance for our e-bike customers. It's important...

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