PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
November 11, 2025
How Strava Traded User Goodwill for Nothing
There was a time that Strava was a well loved app, but lately it seems that the fitness app has traded user goodwill and gotten… well, nothing in return. This all came to a head most recently this fall when Strava sued Garmin then quickly backed down. For now things look like they’ve...
November 10, 2025
IFit Expands Partnership with Samsung Health
IFit announced the next phase of its Samsung Health partnership, significantly advancing its ability to deliver personalized, immersive workout experiences. As an element of the partnership, a curated selection of IFit’s vast content library is now available directly within the Samsung Health app. The content includes instructor-led workouts across all...
November 9, 2025
Apple Fitness+ Future Uncertain: Peloton Buyout or Free Service?
Fitness+ — the company’s app-based Peloton rival — remains one of its weakest digital offerings. The $9.99-a-month service suffers from high churn and offers little revenue upside. Still, Fitness+ has enough loyalty from its small fan base that Apple can’t simply shut it down without a backlash. the5krunner.tri
November 7, 2025
Hollywood Is Making a Movie About the Badwater 135 Ultra—and of Course It’s a Horror Film
Actor Shailene Woodley will break out her running shoes for the thriller, Ultra, directed by Victoria Negri and inspired by true events from Negri’s life. Woodley, known for her roles in the Divergent series and Big Little Lies, is no stranger to the outdoors, thanks to her conservationist work and...
November 6, 2025
About 800,000 Peloton Bike+ models recalled for faulty seatpost
Peloton is recalling about 833,000 of its Original Series Bike+ exercise models because the seatpost assembly can break. There have been three reports of the seatpost breaking and detaching and two reports of injuries because of falling. Bicycle Retailer
November 5, 2025
Strava Has Quickly Become the Most Popular Social Network for Music Fans
As more people shift their focus to health and wellness, music artists are using Strava as a new way to connect with fans. Between sharing their own fitness journeys and creating in-person experiences, the app is helping bring fans closer to artists. Strava reports that the number of new run clubs has...
October 28, 2025
Fitbit Launches Gemini AI-Powered Personal Health Coach in US
Google's Fitbit has launched a public preview of its AI-powered personal health coach for select U.S. Premium subscribers, leveraging Gemini AI to provide personalized fitness, sleep, and wellness advice based on real-time device data. Developed with health experts, it emphasizes evidence-based recommendations, privacy, and ethical guidelines, positioning Fitbit competitively in...
October 25, 2025
Inside Reebok’s New Smart Ring and How It Fits Into the Wearable Wellness Market
Reebok is entering the wearable wellness market. The sports company has released its Smart Ring, $249, a wellness tracking ring available in matte black, matte silver and shiny gold. The Reebok Smart Ring tracks heart rate, heart rate variability, blood oxygen level, steps, stress and sleep duration and stages to provide insights on overall wellness and how...
October 23, 2025
Nike’s Robotic Shoe Gets Humans One Step Closer to Cyborg
Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the natural movement of the human ankle and lower leg. Wired
October 23, 2025
$2,000 Shoes?! The Lore Three Performance is 3D-Printed to Your Feet for Custom Fit
In a move that might rewrite the rulebook (and price) for cycling footwear, Lore has dropped its latest shoe offering: the Lore Three Performance Series. For riders chasing every last watt of power and perfect biomechanical fit, this is the one to watch. BIKERUMOR
