PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
October 7, 2024
For Future, AI Won’t Replace Personal Trainers, It’ll Make Them Better
In case any personal trainers were worried that AI might be coming for their jobs, Future has other plans. The digital personal training platform has released Assistant Coach, an artificial intelligence tool that helps fitness coaches create workout plans and send voice/text messages to their clients. Athletech News.
October 3, 2024
Is baking soda your next great fuelling tool?
It might sound like a kitchen hack gone wrong, but many endurance athletes swear by baking soda, this household staple for improving performance (and the hydrogel company Maurten created an expensive product around it). Here’s what you need to know to help you decide whether this idea is half-baked, or...
September 27, 2024
Garmin Eyes Wearables as the Future of Healthcare
At the 10th annual Garmin Health Summit held this week in Prague, Garmin pointed to a future where fitness trackers and smartwatches are an integral part of global healthcare systems, with doctors having access to patients’ information like sleep and heart rate data to inform better treatment plans, and health...
September 25, 2024
Is Google Fitbit in trouble? Website shutdown revitalizes concern about the brand’s future
9to5Google spotted that Fitbit.com, the official website for the popular brand of wearable fitness trackers, is not long for this world. At the top of the page is a new message stating that the site's functions will move to the Google Store on Oct. 1. Google bought Fitbit for $2.1 billion in 2019...
September 19, 2024
‘No correlation between price and protection’ – 30 helmets ranked for safety by new study
There is no correlation between the price of a helmet and its protection level, according to a new study from Imperial College London, published on Thursday. Researchers tested 30 of the most popular adult helmets on the market, all medium sized, based on a combination of in-lab testing, data from major retailers, and...
September 17, 2024
Tony Robbins and Sam Nazarian unveil luxury hospitality group centered on preventative medicine, longevity and AI
Lifestyle hospitality company Sbe has revealed more details about its ambitious new health and wellness lifestyle concept, The Estate, following its initial teaser in June. The Estate will comprise a global network of luxury wellness resorts and residential properties driven by a commitment to functional and preventive medicine through diagnostics and therapeutics...
September 11, 2024
Garmin predicts further sales boost as wearable fitness tech surges
Wearable technology giant Garmin has predicted its European sales will surge by 14 per cent in 2024 thanks in part to new products being launched. The Southampton-headquartered division made the forecast in newly-filed accounts with Companies House which revealed an increase in both its turnover and pre-tax profit during 2023. The results show that...
September 3, 2024
Kabata Sets Price for AI-Powered Dumbbells, Plans To Ship This Year
Kabata, a fitness tech company that’s raised $5 million for adjustable dumbbells that use artificial intelligence (AI) to track reps and analyze form, has set an aggressive new pricing strategy as it plans to begin shipping its inaugural product later this year. Through a campaign set to launch on crowdfunding...
August 29, 2024
Snow sport specialists Rossignol launch new flagship trail running shoe after three years of research
Rossignol, a French brand best known for its winter sports equipment, has made a move into the high-end trail running market with the launch of its first flagship high-performance trail running shoe, the Vezor. Reportedly the result of three years of research and in-depth field testing, the Vezor is spearheading the brand’s first trail-running collection...
August 28, 2024
The 5 Trends to Watch in Athleisure, Per Report
The global athleisure market size — projected to grow by $176.3 billion from 2024 to 2028 — is being driven by online shopping, per Technavio. That may not come as a surprise, but other key insights from Technavio’s latest global athleisure market research report underscore how mainstream athleisure has become, what’s fueling...