PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 15, 2026
LITELOK launches interactive global bike theft map
Litelok has launched an interactive, real‑time global bike‑theft map on its website, called “Theft Intelligence,” designed to help cyclists, motorcyclists, and scooter riders understand where thefts are occurring and how risky a given area may be. The map aggregates reported theft data from Litelok customers, governmental crime agencies, and community...
May 13, 2026
Your fitness app is becoming an AI wellness overlord
Whether it’s giving you workout plans or summarizing your sleep, AI has hit fitness apps hard. In the race to add artificial intelligence features to everything from your music playlists to your weather app, the fitness world has also become flooded with new AI-powered services promising to take your workouts to the next...
May 8, 2026
Google Launches $99 Fitbit Air, a Screenless Wearable for Health Tracking
Google recently launched the Fitbit Air, a compact, screenless wearable priced at $99.99, designed as a slim alternative to bulkier smartwatches. The pebble-shaped device focuses on passive health tracking without a display, relying on the Google Health app for insights and personalized coaching powered by AI. It pairs seamlessly with...
May 8, 2026
WHOOP Expands Health Platform with On-Demand Clinician Access and New AI Features
WHOOP, the human performance company, today announced a new suite of health and AI-driven enhancements and feature updates across the WHOOP memberships, marking a major step forward in its evolution into an intelligent health platform. These updates deepen the company’s commitment to delivering highly personalized, accurate, and actionable insights. They...
May 7, 2026
Strava adds physical therapy as dedicated activity type
Strava has announced the addition of Physical Therapy to its platform, allowing athletes to record recovery & rehabilitation sessions alongside traditional activities such as runs, rides, and swims. The update, which launched recently, recognises injury prevention and recovery as essential components of an active lifestyle. By treating prehabilitation and rehabilitation as...
May 6, 2026
Lego has finally created a road bike, and it’s made up of 1,015 pieces
LEGO has finally released a dedicated road‑bike model as part of its adult‑oriented Icons series: the LEGO Icons Road Bike (set 11380), made up of 1,015 pieces. It is positioned as the brand’s first large‑scale, fully functioning road‑bike build, aimed squarely at cycling enthusiasts and adult collectors rather than younger...
May 6, 2026
Gravel shoes: the next growth category in running?
In March, Salomon brought out the newest (fourth) edition of the AeroGlide, and has released it in two different versions–regular (road) and gravel (GRVL). With this update, Salomon, among other brands, is adding to one of the fastest growing segments in running. So what’s this gravel-running trend all about? Gravel...
April 29, 2026
This New Custom AI Kit Will Fit You Perfectly–And a One-Off Custom Design Isn’t As Much as You Think
Regna, a new Singapore-based triathlon kit brand, uses AI via its PHOTOtoFIT app to scan users' bodies from two photos, capturing 100 precise measurements for individually custom-cut and printed trisuits, cycling kits, and running apparel, making perfect fits accessible without high costs or minimum orders. Priced at $475—competitive with premium...
April 29, 2026
AI Is Transforming Pro Cycling, Whether You Like It or Not. Here’s What It Means for You
Pro racing is on the precipice of an AI revolution, and you’d better get used to it. After years of dabbling at the margins, the way the world’s elite trains, fuels, and races is set to be transformed by both DIY programs and multinational data partners. And all of us...
April 28, 2026
BikeButler Map Designs Custom Cycling Routes Tailored to Rider Preferences Including Speed Limits and Road Conditions
In the evolving landscape of urban mobility, cycling has emerged as a vital mode of transportation, promoting health, sustainability, and convenience. Yet, for many urban cyclists, navigating through city streets to find an optimal route remains a daunting challenge. Enter BikeButler, an innovative web application developed by researchers at the...
