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November 4, 2020
LEOMO Launches World’s First Fully Remote Running Form Analysis Service
Boulder, CO (Nov. 4, 2020) — LEOMO Inc. conducts various tests in collaboration with the world’s top endurance athletes, coaches and sports scientists using its revolutionary motion analysis technology. Its portable TYPE-S system has the proven ability to track the precise motion of cyclists and runners and determine how to...
November 3, 2020
Barebells Expands Line of Bestselling Protein Bars with Hazelnut and Nougat
LOS ANGELES (November 3, 2020) – Barebells – the revolutionary, high-in-protein, no added sugar* protein bar brand – has expanded their line of bestselling protein bars to welcome Hazelnut & Nougat, the brand’s sixth flavor profile to hit U.S. markets. Wrapped in milk chocolate with a creamy nougat center and...
November 2, 2020
Under Armour is selling MyFitnessPal and exiting stores
While other companies are "all in" on fitness platforms primarily resulting from the growing online workout boom, Under Armour is taking a loss on its MyFitnessPal acquisition it made just five years ago for $475M. The company is selling the diet- and exercise-tracking app to investment firm Francisco Partners for...
November 2, 2020
INCUS launch Nova Run for Performance tracking
INCUS Performance are delighted to release the first running performance integrations for INCUS | NOVA as a BETA, after the success of their swimming launch in February 2020. The INCUS | NOVA is a small wearable device, worn in compatible apparel at the top of the spine, that measures detailed...
October 29, 2020
Harley-Davidson unveils a gorgeous new electric bike called Serial 1
The stunning new electric bike that it says will go on sale in March 2021 - and the motorcycle manufacturer is also spinning out its e-bike division as a separate company, called Serial 1 Cycle. Read more on The Verge.
October 29, 2020
Tracksmith Introduces New York Pioneer Club Collection
BOSTON (Oct. 29, 2020) – Inspired by the legacy of New York Pioneer Club athlete Ted Corbitt and in celebration of 50 years of New York’s marathon, Tracksmith today introduces the New York Pioneer Club Collection, a capsule collection designed in collaboration with writer, coach, and Black Roses NYC founder...
October 28, 2020
Whoop, maker of the fitness tracker that pro athletes love, is now valued at $1.2 billion
Some of the biggest names in sports are investing in the wearable company Whoop amid a global pandemic. The fitness tracking company announced it closed a $100 million financing round. Whoop is the fitness tracker of choice for a number of pro athletes, now used to help monitor potential symptoms...
October 28, 2020
Western North Carolina Companies Announce Bike Raffle To Support Pisgah Forest
Oct. 28th, 2020 - For the fourth consecutive year, Cane Creek Cycling Components has brought together a group of cycling component manufacturers to build a very special bike with a noble purpose. The bike will be raffled with all proceeds directly benefiting the Pisgah Conservancy and their mission to support the...
October 27, 2020
RunSignup’s Geographic Shipping Feature Expands Virtual Race Opportunity
Moorestown, NJ – RunSignup | GiveSignup, the leading all-in-one platform for in-person and virtual endurance events, unveiled a new shipping charge feature to help race directors manage the cost of shipping internationally. As the virtual event market has grown throughout 2020, races have found themselves with a new opportunity: international...
October 27, 2020
Sea to Summit Announces New Highly-Anticipated Tent Lineup for Spring 2021
Boulder, CO (October 27, 2020) — Sea to Summit, the globally recognized adventure equipment brand headquartered in Perth, Western Australia, is pleased to announce the company’s entry into technical backcountry tents. Following more than three years of rigorous research and design, Sea to Summit will be releasing two lightweight tent...
October 27, 2020
Phelps Brand Ninja Goggle Now Available Worldwide
VISTA, Calif. October 27, 2020 — Phelps Brand, a global swim brand offering best-in-class, innovative swim products, today announced its all-new Ninja competition goggle is now available worldwide. The latest evolution of the Phelps Brand’s top-of-the-line competitive racing goggle, the Ninja offers swimmers the ultimate high-performance racing goggle on the...
October 23, 2020
RunSignup Announces RaceJoy for Challenge Events
October 23, 2020 – Moorestown, NJ – RunSignup | GiveSignup announces RaceJoy’s mobile, interactive race experience is now fully integrated with RunSignup’s virtual Challenge Platform. RunSignup, the foremost technology provider for U.S. endurance events, has quickly become the chosen challenge platform provider for fitness and nonprofit communities. The integration of...
October 22, 2020
Gerber Launches Reserve Program Featuring Exclusive American-Made Knives
PORTLAND, Ore. (Oct. 22, 2020) – Gerber, an industry-leading manufacturer of knives and multi-tools, launches the Gerber Reserve® program featuring premium, American-made products exclusively available on gerbergear.com/reserve. Proudly made in Portland, this new line of small-batch knives sold directly to consumers will be produced and built with premium grade materials,...
October 22, 2020
Ready, Set, Gold! Launches Enhanced Eight-Week Virtual Classroom Series featuring Top Olympians and Paralympians
LOS ANGELES – Ready, Set, Gold! has announced the launch of a new, eight-week digital classroom series designed to help kids stay active while distance learning from home. The series will be made available for free online to all students through the support of The Foundation for Global Sports Development...
October 22, 2020
QT2 Systems LLC launching VIRTUAL EDUCATION SUMMIT for Triathlon Coaches
Are you a USA Triathlon Certified Coach looking for recertification* this upcoming 2021 season? Or are you a coach or athlete looking to stay informed and educated on the most important and relevant industry trends and triathlon coaching education as we launch into next year? QT2 Systems, LLC is excited...
October 21, 2020
Race Directors Use RunSignup’s Free Email Marketing to Send 25 Million Communications in September
Moorestown, NJ – Race Directors and nonprofits using RunSignup | GiveSignup’s free technology for endurance events reached a new milestone in September by sending more than 25 million emails to their contacts in a single month. Though the endurance industry is still recovering from the impact of COVID-19, the record...
October 21, 2020
The RunnerBox Named to Runner’s World “Best Gift Subscription Boxes for Runners” List
The RunnerBox has been named to “The Best Subscription Boxes for Runners” by Runner’s World Magazine, an authority in the running community and essential guide for everyone who runs. Published ahead of the holiday season, the exclusive list contains 14 subscriptions ranging from coffee and beer to runner-centric goods and...
October 20, 2020
Ignik Introduces State-of-the-Art Line of Active Heating Products
Seattle, WA – October 20, 2020 – Ignik, a Seattle-based brand committed to improving the sustainability of outdoor heating products, proudly introduces a new line designed to elevate cold weather activities to a new level of comfort. Featuring their patent-pending Radiant Carbon Strand (RCS) active heating elements, the new Heated...
October 20, 2020
BikeFlights.com Introduces New Reusable Bike Box, A Pro-Level Solution for Protecting Bikes in Transit
PORTLAND, OR (October 20, 2020) - Drawing from 11 years of experience shipping bicycles to every corner of the world, the bicycle shipping experts at BikeFlights.com have developed an entirely new, reusable bike box system. The BikeFlights Bike Box is a collapsible, cardboard-based shipping case that integrates the protective benefits...
October 20, 2020
Bike thefts spike across U.S. as cycling becomes more popular
From March 1 to September 21, New Yorkers filed 4,477 complaints related to stolen bicycles, including electric bicycles. That's up nearly 28%, from 3,507 complaints over the same period a year earlier. An uptick in theft has occurred in other cities across the U.S., too. Bicycle makers also recognize theft is an...
October 20, 2020
100%® debuts the 2nd Generation of its Revolutionary Goggle Line
SAN DIEGO, Calif. – October 20, 2020– 100%® the San Diego-based sports performance company, has launched an updated line of the popular Racecraft, Accuri and Strata styles. With exceptional attention to detail, all Gen 2 styles have a 17.5 percent increased vertical field of view over the Gen 1 models....
October 20, 2020
Liking and Commenting on results at sodisp virtual challenge platform
The feature that was requested the most is now available for all virtual challenges. You can now like someone's result or add a personal comment to it. The recipient is notified by email to check their result. Another useful new feature (small though it is): it is now easier to filter all...
October 20, 2020
Orbiter Detects Tags on a Line
The Orbiter tag detection tool creates a line, rather than a fuzzy finish, for race timing. The advantage is truer and more accurate timing for your cross country race, your Fun Run or your fitness assessments. With Orbiter’s patented RFID side antenna technology, and its accompanying proprietary software, virtually anyone...
October 17, 2020
deboer wetsuits introduces the Ocean 1.0 wetsuit
Stamford, CT - October 17, 2020. deboer wetsuits is proud to introduce the Ocean 1.0 wetsuit. deboer took the flexibility from the Flōh 1.0 wetsuit, integrated a ThermaFur thermal lining, and designed an Ocellus pattern for improved visibility to produce the world first performance thermal wetsuit. When an athlete braves the elements they...
October 16, 2020
Peloton Recalls Pedals That Might Break on 27,000 Stationary Bikes
The stationary bike juggernaut Peloton announced that it was recalling about 54,000 clip-in pedals off 27,000 stationary bikes. The brand received 120 reports of pedal breakage, including 16 incidents leading to leg injuries, with some requiring stitches. Read more on GearJunkie.
