PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 31, 2024
FitBit Launches Gamified Fitness Watch for Kids
Fitbit, a wearable tech company that burst onto the scene in 2009 with a clip-on accelerometer gadget to track movement and calories, has now presented the ultimate solution for parents and caregivers: a connected smartwatch for kids ages 7-plus that promotes physical activity while keeping them connected to their families....
May 29, 2024
Suunto Named Presenting Sponsor of 2024 Hardrock Hundred Livestream
Silverton, COLORADO /ENDURANCE SPORTSWIRE/ - Mountain Outpost is excited to announce a partnership with Suunto, a global leader in the wearables space, for the 2024 Hardrock Hundred Livestream. This collaboration will help bring an elevated livestream experience to one of the most iconic 100-mile foot races in the world to...
May 29, 2024
Samsung could leapfrog Apple and Google with new Galaxy AI fitness tools for Galaxy Watch 7
Samsung will add Galaxy AI features to both its Samsung Health app and Galaxy Watches this summer. Tailor-made sleep, health, and workout recommendations could help the Galaxy Watch series catch up to its fitness watch rivals — or even surpass them. Starting this June, a select few One UI 6...
May 29, 2024
What drugs are ultrarunners using?
Recently, some of the most renowned ultras in the world, UTMB and Western States 100, have implemented new drug testing regimes, in a renewed committment to preserving integrity in ultrarunning. But what is the prevalence of drug usage among ultrarunners, and what, exactly, are these runners using? A study recently published in Medicine...
May 29, 2024
Kinomap Transforms Workouts with Global Videos, Taking Fitness Enthusiasts Around the World Virtually
/ENDURANCE SPORTSWIRE/ – Kinomap, the leading platform for interactive fitness training, is revolutionizing the way people exercise with its vast library of over 40,000 training route videos. By seamlessly blending technology and fitness, Kinomap offers users a unique opportunity to embark on virtual journeys around the globe, enhancing their workout...
May 24, 2024
Deckers CEO Says Innovation is Hoka’s ‘Top Priority,’ as the Performance Shoe Brand Continues to Grab Market Share From Nike
On the product front, Hoka is driving growth and consumer acquisition through innovative updates and new introductions across a diverse assortment of footwear. Innovation is the Hoka brand’s top priority, continuing to develop groundbreaking products that energize consumers around the world. FN
May 23, 2024
KOO Eyewear Launches New Capsule Collection Galaxy ALIBI Sunglasses
Chiuduno, ITALY. (May 23, 2024) /ENDURANCE SPORTSWIRE/ - The premium Italian Eyewear brand, KOO Eyewear, today announced the official launch of their capsule Galaxy ALIBI sunglasses - a collection designed for cyclists to take their performance to new heights. Inspired by the stars and galaxy in which they exist, the...
May 22, 2024
Outdoor Vitals Releases New Trail Joggers Designed Specifically for Backpackers
CEDAR CITY, Utah (May 22, 2024) /ENDURANCE SPORTSWIRE/ – Outdoor Vitals, the Utah-based performance outdoor brand, announced the release of their lightweight trail joggers for backcountry enthusiasts and athletes. This release will be on June 10, 2024. The Skyline Trail Joggers are the next installment of the ‘light & fast’...
May 20, 2024
Summer Sips: Electrolit Launches Watermelon Lime for Hydration with a Tangy Twist
Houston, TX (May 20, 2024) /ENDURANCE SPORTSWIRE/ - Electrolit – the preferred, premium hydration beverage crafted with pharmaceutical quality grade ingredients – combines the tangy zest of lime with the nostalgic summer taste of watermelon with the debut of its new limited edition, scientifically formulated Watermelon Lime flavor, now on...
May 20, 2024
Murf Electric Bikes Empowers Riders with Tips for Bike Safety Awareness Month
San Clemente, CA /ENDURANCE SPORTSWIRE/ - Murf Electric Bikes, a pioneering force in the e-bike industry since its inception in 2016, is committed to promoting road safety for cyclists in honor of National Bicycle Safety Month this May. In recognition of the shared responsibility on the roads, Murf emphasizes the critical...