PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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January 10, 2023
MAAP X 100% Hypercraft Has Landed In Fresh, New Seasonal Shades
SAN DIEGO, Calif. – January 10, 2023 /ENDURANCE SPORTSWIRE/ – Uniquely combining color and craft, MAAP x 100% Hypercraft sunglasses have returned in fresh new seasonal colors. Part of an ongoing collaboration, MAAP have again teamed up with the California-based performance eyewear specialists, 100%. MAAP x 100% Hypercraft lenses are built...
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January 10, 2023
Chargel Fuels Cycling Athletes in 2023 Inking Partnerships with KHS Pro MTB Race Team and SoCalCycling.com Elite Cycling Team
IRVINE, Calif., (January 10, 2023) – Chargel, a delicious, one-of-a-kind athletic gel drink designed to meet the unique energy needs of runners, cyclists, weekend warriors and everyone in between, today announced 2023 partnerships with two world-class cycling organizations, KHS Pro MTB Race Team, and SoCalCycling.com Elite Cycling Team. The partnerships...
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January 9, 2023
The RiderBox Highlights Female Professional Cyclists in its Latest Winter Edition
/ENDURANCE SPORTSWIRE/ – The RiderBox, a leader in the endurance gift and subscription industry, has debuted their Winter Edition which is receiving high acclaim due to its focus on female professional cyclists. The RiderBox, which itself was founded by two former professional female cyclists, has given back to the sport through...
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January 6, 2023
Gnarly Nutrition Partners with Method Outdoor Collective National Sales Agency
Salt Lake City, UT (January 6, 2023) /ENDURANCE SPORTSWIRE/ - Gnarly Nutrition, makers of clean, effective, and great-tasting sports nutrition supplements, is excited to announce a new sales partnership with specialty sales agency Method Outdoor Collective. Method Outdoor Collective was founded by Sasha Dietschi-Cooper, former Vice President of Sales at...
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January 5, 2023
Zoot Sports to Provide Official Triathlon Race Suits, Performance Apparel for Age Group Team USA
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Triathlon today announced an expanded partnership with Zoot Sports. The organization’s Official Cycling Apparel Partner since 2022, Zoot Sports this year will also be USA Triathlon’s Official Age Group Triathlon Race Suit Partner and Official Age Group Triathlon Performance Apparel Partner, providing an additional suit...
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January 4, 2023
The best fitness kit at CES 2023: next-gen smartwatches, sleep trackers, cycling and more
CES 2023, the annual Las Vegas technology convention happening right now, is showing off TVs, automotive stuff, smart home tech, and many other innovations which often never see the light of day. Health tech also plays a big part on the event floor, with a whole zone of the convention...
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January 4, 2023
Cat Bradley Hosts Laird Hamilton and Gabby Reece on BeRad The Podcast
/ENDURANCE SPORTSWIRE/ – In this episode of BeRad The Podcast, Cat sits down with Laird Hamilton - the most influential waterman of our time, and Gabby Reece - the force behind his long career while still spearheading her own business in health and wellness. These two high-achieving individuals talk about their...
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January 4, 2023
A 2023 Buyer’s Guide to America’s Best Bicycle Insurance
January 4, 2023 / ENDURANCE SPORTSWIRE – BikeInsure, an insurtech company specializing in bicycle accident coverage for cyclists in the United States, has released a 2023 Buyer’s Guide to America's Best Bike Insurance. Today's cyclists need a standalone insurance policy to protect their new or used bicycles and eBikes. BikeInsure provides damage reimbursement for repairs...
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January 3, 2023
Skinners Footwear Launching in North America in 2023
HINGHAM, MA. (January 3, 2023) /ENDURANCE SPORTSWIRE/ – Czechia-based Skinners Footwear, which has been dominating the minimalist footwear market throughout Europe, is entering the North American market in 2023, and has selected True North Brand Group as its PR agency of record. Skinners’ mission is to provide people with compact yet...
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January 2, 2023
Swiss Startup URB-X Is Developing Elevated Bike Paths For European Cities
In many European towns and cities, efforts are being made to make roads and thoroughfares more bicycle-friendly in an effort to entice citizens away from driving and toward riding. Unfortunately, space is frequently an issue. A solution from Switzerland may be able to alleviate the issue of the frequently congested space...
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December 30, 2022
‘Moonwalkers’: These strap-on shoes can make you walk three times faster
An American start-up, Shift Robotics, has invented a device designed to be strapped onto your own shoes to boost your walking speed by up to 250 per cent. The “Moonwalkers” look like skates, but they’re not freewheeling - so that you don’t lose your balance. EuroNews
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December 29, 2022
Parents of girls in fatal e-bike crash settle with each other; Rad Power files cross-complaint
A Los Angeles judge has approved a $1.5 million settlement between the parents of a 12-year-old girl who died following an e-bike crash and the parents of the 11-year-old girl who was piloting the bike. The e-bike's maker, Rad Power Bikes, opposed the settlement and has filed a cross-complaint against...
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December 28, 2022
ShowcasedTop Viewed Endurance Sports Stories and Press Releases of 2022
As we embark upon 2023, Endurance Sportswire has put together a list of its most viewed press releases and industry news items over the past year. A few milestones include over 3,270 press release distributed through Endurance Sportswire and Outdoor Sportswire in 2022. Our most popular press release was opened...
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December 26, 2022
Peloton to offer refurbished bikes at discounted prices
Peloton Interactive Inc (PTON.O) is offering refurbished bikes across the continental U.S. and Canada at a discount of up to $500 over new bikes, the company said on Monday. The program, called Peloton Certified Refurbished, will provide models priced at $1,145 and $1,995 with the same 12 month warranty provided...
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December 22, 2022
Netflix to Stream Nike Training Club Video Workouts Starting Dec. 30
More than 30 hours of Nike training sessions will be released on Netflix, beginning with five training programs this month with other workouts being added throughout 2023. A dozen Nike trainers will lead the workouts, including Joe Holder, Kirsty Godso and Betina Gozo. Netflix’s more than 223 million worldwide members...
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December 22, 2022
Kick Off The New Year and Survive The Holiday Season By Getting “Hy” with Essential Elements
Los Angeles (December, 2022) /ENDURANCE SPORTSWIRE/ – Emerging from the rush of the holiday season, it’s difficult to practice wellness among the chaos. New Years brings us a well-needed time of introspection and goal-setting for the next year of our lives. Whether you plan to go to the gym more or...
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December 21, 2022
A High Schooler’s AI-Infused Running App: Fast and Fit
Joshua Joseph, a 17-year-old senior at Foothill High School in Pleasanton, California, stands out is he has developed an app called Fast and Fit that helps runners improve in two distinct ways. Letsrun
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December 21, 2022
New Balance Just Dropped Gingerbread-Inspired Sneakers for Christmas
New Balance’s basketball division is getting into the holiday spirit with its latest footwear release. The Boston-based sportswear brand announced on Instagram yesterday that it just launched the Christmas-themed New Balance Two Wxy V3 “Gingerbread” sneaker is now available in the US. FN
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December 20, 2022
Meta CEO Mark Zuckerberg snubs fitness as key to metaverse growth
Meta chief executive Mark Zuckerberg told a federal court Tuesday that he does not consider fitness apps to be key to his plan to build out the metaverse. Asked by his lawyers during a court hearing if the prospect of Meta not having its own virtual reality fitness app kept...
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December 20, 2022
CPSC ‘urges’ e-bike importers and manufacturers to comply with UL standards
The Consumer Product Safety Commission urged manufacturers and importers of e-bikes and other micromobility devices to comply with relevant safety standards, including UL's 2849 standard. The CPSC said it sent the letter to more than 2,000 manufacturers and importers on Monday. Bicycle Retailer
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December 20, 2022
Live tracking on tap for 2023 Endless Mountains Expedition Race
December 20, 2022 / Front Royal, Va. /ENDURANCE SPORTSWIRE/ – Back for the second year, the Endless Mountains Expedition Race, a 5-day adventure race across the Pennsylvania Wilds hosted by Rootstock Racing, has once again recruited Enabled Tracking to implement live tracking for the event. The race starts on June 26 and...
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December 19, 2022
Peloton Promises to Crack Down on Explicit Spam Accounts
The home-fitness streamer Peloton Interactive Inc. has promised to crack down on spam accounts featuring explicit images in their user display fields. The statement said that such images directly violate the company’s terms of service, and that it’s working to block the accounts. Bloomberg
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December 16, 2022
Fitness Drinkware Company Ice Shaker Announces Sponsorship with National Pickleball Athlete, Ryan Sherry
[DALLAS, TX] /ENDURANCE SPORTSWIRE/ - Built for athletes by athletes, the revolutionary sports bottle company owned by former NFL athlete Chris Gronkowski, Ice Shaker, is pleased to announce its new partnership with pickleball’s star athlete, Ryan Sherry. Ranked as one of the top ten players in the nation, Sherry is...
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December 16, 2022
BOA Nutrition Builds Momentum with Rapid Sports Energy Aerosol
RALEIGH, N.C. /ENDURANCE SPORTSWIRE/ - BOA Nutrition today announced the launch of BOA Ignite, an oral aerosol sports energy supplement, designed to elevate athletic performance. Created using BOA’s patented OraBlastTM technology to deliver atomized nutrients which are rapidly absorbed, Ignite provides caffeine, B vitamins and electrolytes, as well as fast-acting...
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December 16, 2022
Supersapiens Heads to CES 2023
ATLANTA, 16 December 2022/ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s first glucose management system for athletes, powered by Abbott Libre Sense Glucose Sport Biosensor, is announcing that it will be showcased at CES 2023 Eureka Park (Las Vegas, USA) from January 5-8. Supersapiens, which is developing innovative technology and insights around glucose data...