December 6, 2021

Wearables Shipments Grew 9.9% in the Third Quarter of 2021 as Watches Start to Displace Wristbands in the Wrist-worn Device Category, Says IDC

Global shipments for wearables grew 9.9% during the third quarter of 2021 (3Q21) reaching 138.4 million units, according to new data from the International Data Corporation (IDC) Worldwide Quarterly Wearable Device Tracker. Hearables led the growth as the category grew 26.5% compared to last year and accounted for 64.7% of wearable...

December 6, 2021

The RunnerBox and RiderBox Debut Winter Edition with Only 400 Subscription Spots Remaining

/ENDURANCE SPORTSWIRE/ - The RunnerBox and The RiderBox, leaders in the endurance gift and subscription industry, have debuted their most highly anticipated box of the year: The Winter Edition. After reaching maximum subscriber limits upon its release in past years, the subscription service has announced they have increased capacity to...

December 6, 2021

Tifosi Names Purple Orange Digital Communications as Public Relations Agency of Record

Watkinsville, GA (December 6, 2021) /ENDURANCE SPORTSWIRE/ - Tifosi Optics, a leader in technically advanced sport and lifestyle eyewear, is proud to announce a new partnership with Purple Orange Digital Communications to oversee all PR and affiliate media efforts on behalf of the brand. Since 2003, Tifosi has been a...

December 3, 2021

Showcased

Freemotion Launches New, GENESIS™ Dual Cable Cross – Inclusive Use, Making Strength Training Accessible to All

LOGAN, Utah, December 3, 2021 /ENDURANCE SPORTSWIRE/ - Freemotion Fitness is introducing a new GENESIS™ Dual Cable Cross that meets the Inclusive Use standards, designed to help health clubs and fitness facilities provide people with disabilities opportunities for healthy living. The new G624-IU GENESIS™ Dual Cable Cross features an open design, allowing...

December 2, 2021

GSI Outdoors Announces Launch of 2 Can Cooler Stack

Spokane, Wash. — December 1, 2021 /ENDURANCE SPORTSWIRE/ - GSI Outdoors today launched an exciting addition to its insulated line of outdoor products: the revolutionary 2 Can Cooler Stack, designed to easily carry 2, 12 oz cans of your favorite liquid on the go. The vacuum insulated stainless steel cooler...

December 1, 2021

It’s Just HOKA Now

Everything is HOKA, just HOKA, and even the One One on the logo is gone. The narrative you’ll read on the site is: “Welcome to the HOKA family,” and “At HOKA, our goal is to inspire people to move… HOKA has your back.”  slowtwich

November 30, 2021

Headsweats Debuts New Look with Updated Logo and Product

BOULDER, Colo. (November 30, 2021) /ENDURANCE SPORTSWIRE/ - Headsweats, the leader in high performance headwear, is rolling out an updated logo across all current and new product as part of a revamp to their brand voice and personality. The new visuals debut at The Running Event expo in Austin, Texas...

November 30, 2021

Safe Cycling Around The World Is Goal Of New Guide

The cycling surge is seen as an opportunity to transform streets and cities safely and sustainably on a broader scale. A new guidebook was created to help cities plan, design and implement high-quality bike lanes. Forbes

November 30, 2021

GiveSignup l RunSignup Announces RaceDay Scoring for Duration-Based Lap Events

November 30, 2021 – Moorestown, NJ /ENDURANCE SPORTSWIRE/ - GiveSignup | RunSignup announces the launch of RaceDay Scoring for duration-based lap events. RaceDay Scoring, the industry’s next generation scoring software, now supports time duration-based events where mileage cumulated may vary by individual finisher. RaceDay Scoring is the planned replacement for...

November 29, 2021

The SOS Curacao Triathlon – presented by LionsDive

/ENDURANCE SPORTSWIRE/ - Foundation Tri Curacao is very excited to announce that it has partnered with LionsDive Beach Resort to be its Title Sponsor for the 2022 Race! Not only will this partnership bring great synergy with the race, as the FINISH line lands right on the resort beach, it...

November 26, 2021

Wattbike launches exclusive Black Friday Deal for 2021 – Get a Free Heart Rate Strap and Floor Mat, worth £75, with Every Wattbike Atom Purchase

/ENDURANCE SPORTSWIRE/ - It’s time to fully embrace the winter training season which, for many people, means taking their cycling indoors. Getting set up with an indoor cycle trainer is a must for any cyclist or fitness enthusiast to combat the darker nights and icy roads, allowing you to train at...

November 24, 2021

Showcased

iFIT Announces NordicTrack from iFIT Branded Shops in select Amazon Books stores and Amazon 4-star stores Nationwide

Logan, Utah  /ENDURANCE SPORTSWIRE/ - iFIT Health & Fitness Inc, a global leader in connected fitness software, content and equipment, today announced that it will launch NordicTrack from iFIT branded Pop In shops inside more than 50 select Amazon Books stores and 4-star stores in the United States now, and...

November 24, 2021

Nike and Skechers Settle Three Patent Suits

Nike Inc. and Skechers USA Inc. have reached a deal to end three lawsuits in the Central District of California in their long-running battle over intellectual property. According to filings on Friday, the two companies attended a mediation before Judge James Holderman on Nov. 16 where the parties agreed to...

November 23, 2021

Nike Doubles Down on Mental Health

Nike announced its new “Mind Sets” program last week, and it’s all about helping users prioritize their mental health. The goal is to get people to “move in any way that feels good for their mental well-being.” Mind Sets will deliver custom movement programs and mental health content across the...

November 23, 2021

Showcased

PIERER Mobility AG acquires FELT Bicycles and enters the North American Bicycle Market

Rancho Santa Margarita, 23 November 2021 /ENDURANCE SPORTSWIRE/ - As part of its strategy to assume a leading global role in the bicycle sector, PIERER Mobility AG is pleased to announce the acquisition and integration of FELT Bicycles into its division PIERER E-Bikes GmbH. Founded in 1991 in California, USA, FELT...

November 23, 2021

Giving Tuesday — Two Gifts For The Price Of One

/ENDURANCE SPORTSWIRE/ - ROAD iD, the premiere line of wearable identification products for cyclists, continues its support of the Paul Sherwen Project, the foundation created to honor Tour de France commentator and former professional cyclist, the late Paul Sherwen. This Giving Tuesday, ROAD iD is extending its successful Tour de France...

November 23, 2021

Outside Interactive, Inc. Launches the Next Evolution of Outside+ Membership

BOULDER, CO — November 23, 2021— Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events, and experiences, today announced the next evolution of Outside+, the ultimate membership for active and healthy lifestyle enthusiasts that combines all of the Outside brands into a single bundle offering. Outside+...

November 19, 2021

Auto interest in electric bikes grows as Porsche buys Greyp

GreyP Bikes has announced that Porsche has upped its stake in the business from ten percent to a holding that gives it a majority control of the company. Porsche first took an interest with its early stake in 2018 via its investment vehicle Porsche Ventures. The initial stake was acquired...

November 19, 2021

Bridgestone partnered with Pic2Go for Sponsored Photography at 43rd Warsaw Marathon

/ENDURANCE SPORTSWIRE/ - Bridgestone– the title sponsor of the 43rd Warsaw Marathon, partnered with Pic2Go to power Pic2Go’s sponsored race photography at the marathon, driving 89% social sharing rate and generating 1.7 million photo impressions for Bridgeton’s branded photos! Pic2Go’s race photo tagging technology enabled processing over 103,000 photos during race...

November 19, 2021

GiveSignup l RunSignup Launches Volunteer Check-In

November 19, 2021 – Moorestown, NJ – GiveSignup | RunSignup announces the launch of its volunteer check-in capability as part of its volunteer management capabilities. Event organizers are now able to efficiently monitor their volunteer staff ‘s arrival and task assignment using the free RaceDay CheckIn app. At-a-glance reporting gives...

November 18, 2021

Nike teams up with Roblox to create a virtual world called Nikeland

Nike is teaming up with Roblox to create a virtual world called Nikeland, where users will be able to dress up their avatars in Nike-branded sneakers and apparel. Nikeland will be free for now, but could be a place to try out new products and gauge consumers’ interests. CNBC

November 18, 2021

Showcased

Quintana Roo introduces Fit-Ready build service

Chattanooga, TN  (Nov. 18, 2021) /ENDURANCE SPORTSWIRE/ - Quintana Roo announces the debut of Fit-Ready, an industry first that delivers a QR V-PR triathlon bike to a customer’s home, built to their exact fit requirements, making it truly set up to their fit coordinates from the moment it arrives in their...

November 17, 2021

VKTRY Brings NFL Star Jonathan Taylor On Board As Latest Brand Ambassador

November 17, 2021 - Milford, Conn. /ENDURANCE SPORTSWIRE/ - VKTRY GEAR, the fast growing, industry leader in Performance Insoles for heightened athletic performance and injury protection, continued to make 2021 a record year, announcing six months in a row of month over month sales increases while bringing fast-rising NFL running...

November 17, 2021

Outside Interactive, Inc. to Debut Belgian Waffle Ride Documentary

BOULDER (Nov. 17, 2021) /ENDURANCE SPORTSWIRE/ - Outside Interactive, Inc., the world’s leading creator of active lifestyle content, services, events, and experiences, has teamed up with Monuments of Cycling, a premier cycling events producer to debut “This is Not a Gravel Race,” a documentary film about the largest gravel bike...

November 17, 2021

United Endurance Sports Coaching Academy (UESCA) Partners with InsideTracker to Bring Blood Biometric, DNA, Fitness Tracker Insights to 1,200 UESCA Certified Coaches

HIGHLANDS RANCH, Colo.  November 17, 2021 /ENDURANCE SPORTSWIRE/ - United Endurance Sports Coaching Academy (UESCA), the leader in science-based endurance sports education, today announced a partnership with InsideTracker, the leading truly personalized performance and nutrition system, which will enable its 1,200 certified running, ultrarunning and triathlon coaches to further amplify...