Products

March 30, 2021

HOKA ONE ONE® x Cotopaxi® Empowers All Athletes to Explore the Trails

(Salt Lake City, Utah and Goleta, Calif.), Mar. 30, 2021 – Outdoor and B Corp brand Cotopaxi® and leading footwear brand HOKA ONE ONE®, a division of Deckers Brands (NYSE: DECK), have joined forces to launch a colorful collaboration featuring limited-edition riffs on two signature styles. Born out of a...

March 30, 2021

RunSignup Launches New and Improved RaceDay Check-In App

March 30, 2021 – Moorestown, NJ – GiveSignup | RunSignup announces the launch of its new and improved RaceDay Check-In mobile application for efficient race day processing of participants. Available for Android and iOS devices, the new release of the free RaceDay Check-In app offers core functionality improvements, simplified user...

March 30, 2021

Dr. Andy Pruitt Joins Fast Talk Laboratories

March 30, 2021 – Boulder, Colorado, USA – Fast Talk Laboratories, the new sport science community and virtual performance center, welcomes Andrew Pruitt, EdD to its roster of experts as Director of Sports Medicine. Dr. Pruitt is a world-leading expert in sports medicine, overuse injuries, and bike fit. Bringing over...

March 29, 2021

This New Documentary Breaks Down Size Barriers in Cycling

Cycling traditionally not made room for riders in bigger bodies. Kailey Kornhauser and Marley Blonsky are on a mission to change that mindset. The duo is featured in a new Shimano Originals film, All Bodies on Bikes, which is out on March 29. Bicycling

March 29, 2021

Cotopaxi Releases 2020 Impact Report

Salt Lake City, UT. (March 29, 2021) -- Today, Cotopaxi—Benefit Corporation and outdoor gear and apparel brand—released its annual Global Reporting Initiative referencing impact report. The report aims to provide balanced and quantified information with regards to the brand’s holistic corporate social responsibility performance as well as to its giving...

March 29, 2021

Bawi Mana Holding, LLC Develops 100% Natural CBD Shot

MESQUITE, TX (March, 2021) — Pickle Juice –the world's first and only scientifically proven, anti-cramping solution– announced the launch of Bawi Mana Holding, LLC to bring functional and emerging products to market, beginning with their 100% natural Orange Burst CBD Shot designed to provide various benefits targeting the mind and body. The brand’s...

March 29, 2021

Francis Ngannou, NOCCO BCAA Beverage Brand Ambassador Becomes the Heavyweight UFC Champion

Las Vegas, NV (March, 2021) - Francis Ngannou, a global NOCCO athlete, became the Heavyweight UFC Champion Saturday night. His journey from homelessness to championship was not an easy one. Against all odds, Ngannou’s continued perseverance and unbreakable spirit made his win possible. "I feel humbled and honored to be...

March 29, 2021

Relay race support added to the sodisp Challenge Platform

Relay races are a great way for teams to work together in achieving a common goal. It's the ultimate way to improve team building and engaging communities! Examples of relay races are a weekend-long relay race, or a triathlon done by 3 team members and then combined in a final...

March 26, 2021

New Mobile App – Designed for the Triathlon Official – Improves Athlete Experience

(Chicago, IL) - She was on the back of a motorcycle at one of the world’s largest triathlons when it hit her – the typical age grouper raced with thousands of dollars in state-of-the-art technology. Advanced nutritional potions, progressive bikes, smart watches linked to Strava and electronic shifting were everywhere,...

March 25, 2021

The Running Boom Continues: How Asics, New Balance and Saucony Plan to Win in 2021

Here is a more detailed look at the running landscape and what it will take for brands to win in this year and beyond. Footwear News

March 25, 2021

Pirelli Announces Quality Bicycle Products to Distribute Pirelli Cycling Tires in North America

Milan, Italy, March 25, 2021 — Pirelli announces today that the U.S.-based company Quality Bicycle Products will be a new distributor of the Pirelli Cycling tire range for the North American market. This is a natural step for Pirelli to further its role in the North American cycling market and...

March 25, 2021

Parcours Launch Brand New Wheelset – The Parcours Ronde

British brand Parcours have added an exciting new all-road wheelset to their range, the Parcours Ronde. Aerodynamically optimised for a 28mm tyre whilst weighing in at just 1,400g, the Ronde wheelset builds upon Parcours #thinkwider rim technology from their award-winning Strade wheelset (2020) and applies it to a shallower carbon...

March 24, 2021

Brompton, Freitag, Partner to Put Stylish, Sustainable New Spin on Backpacks for Bike Commutes

NEW YORK (March 24, 2021) – Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, and Zurich’s bag manufacturer, FREITAG, have quite a bit in common: They’re both into “re-cycling,” which means thinking and acting in sustainable cycles, and they’re both all about riding bikes. Both are also...

March 23, 2021

Peloton Buys Wearables, AI, Hardware Companies in Deal Flurry

Peloton Interactive Inc. recently acquired three companies, adding technology and expertise in wearable devices, artificial intelligence, digital voice assistants, and interactive workout mats. The New York-based fitness technology company bought Aiqudo Inc. in February, and Atlas Wearables Inc. and Otari late last year. Bloomberg (paywall)

March 23, 2021

Lululemon Has Big Apparel Plans for Men

Lululemon, a staple in women’s athleisure the last few years, is using its understanding of performance wear to improve its menswear. Front Office Sports

March 23, 2021

Kane Footwear Releases New Colorway of Sugarcane-Based Slip-On in Honor of Earth Day

Westport, CT (March 23, 2021) — Kane, the footwear brand with a mission to promote recovery for body and planet, has released a new colorway of its Revive slip-on in celebration of Earth Day. The Wasabi/Lime limited edition color combination of the Revive, released Tuesday, March 23rd, is part of...

March 23, 2021

LIV Cycling Debuts Latest “LIV Committed” Global Brand Campaign

NEWBURY PARK, Calif. (March 23, 2021) - Liv Cycling, the company dedicated to getting more women on bikes, today introduced the second installment of its global brand campaign Liv Committed, celebrating the resilience the cycling community has shown over the last year and the growing number of riders who are...

March 23, 2021

Mammut Unveils Sustainable Product Collection for Spring 2021

(Williston, VT) March 22, 2021 – Mammut, premiere mountain safety and outdoor brand, launches its new spring 2021 product collection for climbing, mountaineering, hiking and everyday use. Launching today, the new collection highlights Mammut’s commitment to sustainability and includes the award-winning 9.5 Crag We Care Classic Rope made of virgin...

March 22, 2021

Is It Safe to Go Back to Group Exercise Class at the Gym?

Here’s a guide to help you decide if your gym is doing enough to prevent the spread of Covid-19. NYT (paywall)

March 22, 2021

SRAM sues Princeton CarbonWorks over wheel shape

SRAM claims that PCW is infringing on its patent for a rim shape inspired by a humpback whale flipper. VeloNews

March 19, 2021

GiveSignup | RunSignup Announces Spring Forward Seminar as Hybrid and Live Events Surge

GiveSignup | RunSignup, the leading technology provider for US races and nonprofits, opened registration for their Spring Forward Seminar. The one-day Seminar, focused on event production and fundraising with the constraints of 2021, will be held virtually on Thursday, April 22, 2021 from 12pm-5pm ET (9am-2pm PT).  Registration for the...

March 18, 2021

Child dies in ‘tragic accident’ involving Peloton treadmill, CEO says

Peloton has warned parents to keep children away from its treadmills after the death of a child and said it was one of a "small handful" of incidents in which children have been hurt on the firm's exercise equipment. BBC

March 18, 2021

Peloton instructors design a new Adidas clothing line

The 11-piece line, called the adidas x Peloton SS21 collection, is priced between $30 to $85 and consists of tank tops, pants shorts and hoodies. Peloton has other branded clothes with athletic companies, like Nike and Lululemon, but this is the first designed with the help of its instructors, who...

March 18, 2021

Newton Running Releases Spring 2021 Line with Focus on Sustainability

BOULDER, CO, UNITED STATES, March, 2021 -- Newton Running, an athletic shoe brand focused on making responsive shoes for outdoor and running enthusiasts, is excited to announce the launch of their Spring 2021 Line. 2021 marks their second year as active members of the UN Global Compact and a commitment...

March 18, 2021

INFINIT Expands Endurance Fuel Line with GO FAR + Plant Protein

Cincinnati, OH, March 18, 2021 – INFINIT Nutrition introduces a new vegan friendly endurance drink mix to their line of dietitian-designed sports nutrition solutions. :GO FAR, an all-in-one endurance fuel with protein and the cornerstone of the INFINIT Nutrition product line, is now available in a new plant-based variety. The...