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February 18, 2020
Feetures Shakes Up No Show Category with New Targeted Compression Socks
First of its kind, targeted compression anatomically designed No Show socks will change category Charlotte, NC – February 18, 2020 – Feetures, a leading performing sock brand, is excited to introduce the first of its kind: Everyday No Show. Combining their proprietary Targeted Compression and Anatomical design Feetures created the...
February 18, 2020
New Race Relief Cold Therapy Gel from Zealios now available – Sore, Tired, and Aching Muscles & Joints Finally Have The Relief They Deserve
With a proprietary blend of menthol and 12 natural herbal extracts, Race Relief delivers instant, long-lasting relief that absorbs quickly, is non-greasy, and is NSAID-, steroid-, and paraben-free (BEND, Ore.) – New Race Relief Cold Therapy Gel, the latest innovation from Zealios, a leader in performance body care products developed...
February 18, 2020
Space Performance Lab and Running Center Partners with Outside Interactive to Bring Marquee Race Course Simulations Into a Studio Setting
[New York, NY] February 18th, 2020 - SPACE Performance Lab and Running Center is now open to the public. SPACE is the world’s first anti-gravity AlterG treadmill facility with multiple AlterG anti-gravity units, high altitude training, and purified air in a natural and green setting. SPACE uses Outside Interactive technology, which allows the user to...
February 18, 2020
RunSignup Reaches $1 Billion in Processing
(Moorestown, NJ)– RunSignup, the leading technology provider for races in the US, reached a milestone on February 14, 2020 by officially processing more than $1 billion for their customers. The transactions represent over 24 million registrations and nearly $100 million in donations. RunSignup has grown consistently since it began in...
February 18, 2020
ElliptiGO Announces Crowdfunding Campaign
Solana Beach, CA - Feb 18, 2020 – ElliptiGO, the leader in elliptical and stand-up bicycles, announced that it has launched a private placement offering in accordance with Regulation Crowdfunding. The purpose of the fundraise is to provide ElliptiGO with the capital to invest in marketing its full line-up of...
February 18, 2020
Jaybird VISTA True Wireless Headphones Now Meet Tough Military Standards
Jaybird Drops Special Edition Colorway Celebrating EarthProof™Best-in-Class Durability PARK CITY, Utah — February 18, 2020— Jaybird, the leader in sport headphones for runners and adventurers, announced today the launch of a special edition colorway for its Jaybird VISTA™ Totally Wireless Sport Headphones – Planetary Green. VISTA is Jaybird's first true...
February 12, 2020
Why most endurance elites don’t endorse CBD (yet)
The World Anti-Doping Agency (WADA) removed CBD from its list of prohibited substances in 2018. CBD is the only approved cannabinoid of the more than 100 that are present in cannabis plants. THC (which causes marijuana’s high) and all other cannabinoids are banned in competition, but are allowed if present during a...
February 12, 2020
ROUVY Launches Online Group Rides With TORTOUR
Switzerland / Czech Republic, February 12, 2019 - ROUVY and TORTOUR ultra-cycling marathon race are launching a series of online events. The partnership sets a new standard of preparation for the race event, making the most of the racecourses available for reconnaissance pre-rides virtually before the actual races take place....
February 12, 2020
Power+ App from RevoRace Now Available in the App Store
RevoRace (www.revorace.com), a provider of virtual race platforms designed for fundraising and promotions, has announced the release of the company's new Power+ iOS app. Power+ is an app that turns Bluetooth power meter data from indoor cycling rides into exportable GPX course files based on user-uploaded or preset course files and maps....
February 12, 2020
BioLite Unveils the Lightweight Minimalist HeadLamp 200
At just 50g, BioLite’s newest headlamp belongs in every pack Brooklyn, NY (February, 12, 2020) — BioLite, an innovator in off-grid energy solutions, is thrilled to announce the second addition to the company’s celebrated headlamp offering. BioLite’s HeadLamp 200, new for Spring 2020, is the lightest and most streamlined BioLite...
February 12, 2020
Velo Launches Year of the Rat Saddle
Velo Saddles launches their limited edition Year of the Rat saddle this week at CABDA Midwest building on their annual tradition of offering a special saddle to celebrate the Chinese New Year. Rats aren’t always perceived in the most favorable ways in popular culture, but the reality is that they...
February 11, 2020
Strava hits 50 million athletes and 3 billion activity uploads
Strava athletes shared more than 1 billion activities in the last 13 months, surpassing 3 billion total activity uploads to the social fitness community since its founding in 2009. The company adds that more than 50 million athletes have joined Strava, with around 1 million new athletes joining each month. Check out...
February 11, 2020
Rock ‘N’ Roll Marathon Series Announces Apple Pay Is Now Available and The Preferred Method of Payment for All U.S. Rock ‘N’ Roll Marathon Series Events
Apple Pay improves the overall Rock ‘n’ Roll Marathon Series event experience providing further convenience for runners, family and friends TAMPA, Fla. (February 11, 2020) – The Rock ‘n’ Roll Marathon Series®, a part of The IRONMAN Group, announced today Apple Pay is now available and is the preferred method...
February 11, 2020
Kevin’s Natural Foods Announces Brand Launch, Enters Supermarkets Nationwide
Modesto, CA (February 11, 2020) – Kevin’s Natural Foods, makers of Paleo and Keto-certified sous-vide entrées, sauces, and seasoning blends, is excited to announce their formal debut into the consumer market. Beginning February 1st, Kevin’s products will be available online at www.kevinsnaturalfoods.com and in-stores at Whole Foods, HEB, Raley’s Supermarkets,...
February 11, 2020
SynchroKnit™ by Wigwam Named Official Sock Sponsor of Zooma Women’s Race Series
Sheboygan, WI. (February 11, 2020) – SynchroKnit™, the technology driven brand from the sock innovators at Wigwam Mills Inc., announces it will celebrate the launch of SynchroKnit contour fit, no slip running socks, by sponsoring Zooma, the weekend get-away race event series for women. The SynchroKnit groundbreaking technology results in less bulk,...
February 10, 2020
Peak Design Achieves B Corporation Certification
Peak Design cements its commitment to sustainability and the common good San Francisco, CA (February, 2020) — Peak Design, the worldwide leader in crowdfunding and everyday carry solutions, is proud to cement its commitment to sustainability and the common good as a Certified B Corporation (B Corp). The rigorous certification...
February 10, 2020
Outerbike Adds Four New Experiential Event Destinations, Activating ‘See Try Buy’ in Seven Iconic Riding Locations in 2020
New venues bridge core qualified consumers to more specialty brands + retailers nationwide MOAB, Utah (Feb. 10, 2020) – Outerbike, the premier three-day experiential consumer event dedicated to helping mountain bikers find their perfect bike and gear, celebrates a decade of successful partnership connecting specialty bike brands with qualified, enthusiast...
February 10, 2020
Austin Marathon Prepares for One of the Largest Event Weekends in its 29-Year History
AUSTIN, Texas, February 10, 2020 - The Ascension Seton Austin Marathon presented by Under Armour is making final preparations for one of the largest event weekends in its 29 years. Highlights of this world-class event include four events for participants of all speeds and abilities, two Guinness World Record attempts,...
February 6, 2020
Do CBD lotions and balms actually work?
In surveys of CBD users, pain management is always one of the top reasons given for using nonintoxicating cannabis products. So it makes sense that nearly all brands, especially those targeting athletes, now offer topical solutions meant to be applied directly to achy areas. Are these balms, salves, creams, lotions, roll-ons, patches, and sprays an intriguing advance in sports medicine? Or...
February 6, 2020
Nike’s crazy new Olympic track spikes are so fast they look unfinished
The blade at the bottom front of the Air Zoom Viperfly just kinda tails… off. But as with almost all Nike performance footwear, there’s science behind it. Check out the new shoe on Gear Patrol, just one of several new Olympics-oriented shoes the brand just announced.
February 6, 2020
Ford develops jacket that displays emojis to communicate with drivers
Ford has released details of a prototype jacket that can display a series of emojis via an integrated LED panel. By indicating the feelings and intentions of a cyclist, Ford claims the jacket could help to “ease tensions” between drivers and cyclists, potentially reducing accidents. See what the jacket looks like on...
February 6, 2020
Boston Marathon Champion leads new group of COROS Pro Athletes
2018 Boston Marathon Champion Des Linden one of six new athletes looking to take their talents to Tokyo. Tustin, CA, February 5, 2019 – COROS Wearables Inc., makers of innovative GPS watches is introducing Six new Road Runners to its Pro Athlete Team. Led by 2 time Olympian and 2018...
February 6, 2020
XLAB Launches The C-Fast Versadjust, The Only Center-Adjusting Computer Mount For Triathletes
ESCONDIDO, CA - XLAB, creators of the Gorilla Cage, Torpedo Versa, and other high-performance hydration and repair storage accessories, announced today the release of the C-Fast Versadjust, the only center-adjusting computer mount for quick and easy viewing between aerobars. Fundamentally re-designed and re-engineered, the C-Fast Versadjust is available in 2...
February 6, 2020
Tour de Suisse 2020: Time Trial from Stage 7 Released for Virtual Racing
Czech Republic / Switzerland - February 6, 2020 - Having recently announced a partnership with Cycling Unlimited AG, the race event organizer behind the Tour de Suisse and TORTOUR ultra-cycling marathon, ROUVY is now releasing the first roads from Stage 7 of the Tour de Suisse 2020, making the great...
February 5, 2020
Endurance Training Coach Joe Friel to Host Luxury Cycling Camp in Mallorca, Spain
Sedona, AZ, USA— February 5, 2020 — Renowned triathlon and cycling coach Joe Friel is leading a 6-day cycling training camp on the Spanish island of Mallorca this spring. From March 29th — April 4th, the legendary coach and author will be hosting the trip, with specially designed rides, advanced training workshops,...
