- /ENDURANCE SPORTSWIRE/ – Running USA is excited to announce that its 2024 Industry Advancement Scholarship Program is open for applications, which will be accepted through Oct. 31. The scholarship program, introduced in 2020, works...
- Nike‘s plan to grow its DTC capabilities appears to be on the right track, according to recent data from Similarweb, which analyzes web traffic. The Swoosh earned the top spot among U.S. footwear brands...
- Antwerp / Eindhoven /ENDURANCE SPORTSWIRE/ – For the first time since introducing the Powershift hub, Belgian technology company Classified has released key measuring data which proves the efficiency of the Powershift hub. Classified CTO Roëll...
- /ENDURANCE SPORTSWIRE/ – The National Cycling League is excited to announce the addition of new athletes to both owned teams – Denver Disruptors and Miami Nights. One of the first athletes finalized was Tyler...
- /ENDURANCE SPORTSWIRE/ – This weekend’s inaugural Challenge Barcelona Triathlon on Sunday 8 October is a sell out with 3,200 participants from 57 countries, including a strong field of over 70 professional athletes competing over...
- ORLANDO (Oct. 2, 2023) /ENDURANCE SPORTSWIRE/ – Running USA is excited to announce that Dennis Snow, a renowned customer service leader and recognized innovator at Walt Disney World, will address attendees on February 1,...
- NEW YORK (Oct. 2, 2023)/ENDURANCE SPORTSWIRE/ – The New York City Triathlon, produced by Life Time (NYSE: LTH) and recently acquired by Super League Triathlon, welcomed nearly 1,800 athletes from 43 states and 19 countries ranging...
- US-based Wahoo Fitness, best known for its Elemnt GPS bike computers and Kickr indoor trainers and smart bikes, has until now been offering its Wahoo X software in two parts: Systm – formerly The Sufferfest...
- New York, October 2, 2023/ENDURANCE SPORTSWIRE/ – SPORTIME Clubs and Hornig Capital Partners announced today that they have signed a partnership agreement to establish a new company, SPORTIME Pickleball, LLC, that will develop and operate...
- The triathlon swim is the most chaotic, frenetic segment of the race, and the portion where things are most likely to go wrong. Dying during a triathlon is infrequent, but deaths do happen at...
- /ENDURANCE SPORTSWIRE/ – India successfully hosted a 2nd National AR Championship in Goa. The race was themed as “Goa Beyond Beaches” and explored a destination which is famous for its beaches and as an...
- BEVERLY, MA / ENDURANCE SPORTSWIRE / Parlee Cycles announced that it has been acquired by an avid cyclist and independent investor. The acquisition of the brand and 100% of the assets of Parlee Cycles...
- SAN JOSE, Calif. /ENDURANCE SPORTSWIRE/ – Approximately 11,000 registered participants took the to the streets of Speed City, USA as the United Airlines Rock ‘n’ Roll® Running Series San Jose returned over the weekend....
- The annual Twin Cities Marathon has been canceled due to record-breaking heat in Minneapolis and St. Paul, marathon organizers announced Sunday morning. The event, slated to begin at 7 a.m. local time, was expected...
- October 1, 2023 /ENDURANCE SPORTSWIRE/ – The 14th XTERRA Trail Run World Championship was the first time individual runners earned a qualifying slot through the inaugural XTERRA Trail Run World Series. XTERRA launched its Trail...
- Trinidad, Colo., (Saturday, Sept. 30, 2023) – Life Time’s (NYSE: LTH) The Rad Dirt Fest presented by Wahoo took place this weekend in Trinidad, Colo. Going into the third year of the event and...
- Lululemon is undergoing another round of layoffs this week in the wake of its new partnership with Peloton, the company confirmed to FN. Under a new five-year deal announced this week, Peloton became the...
- Inaugural edition of IRONMAN 70.3 Valencia triathlon to take place on April 21, 2024 with general registration opening on October 5, 2023 at www.ironman.com/im703-valencia Qualifying slots for the 2024 VinFast IRONMAN 70.3 World Championship...
- BOSTON, MA/ENDURANCE SPORTSWIRE/ – Tough Mudder (www.ToughMudder.com), which is owned by Spartan Race (www.Spartan.com), today announced multiple changes to its long-standing race formats for the upcoming 2024 season. Most notably, the obstacle race brand is eliminating...
- For those of us who have been in the sport for a while, we’ll always remember him as the quiet-spoken champion. He won Ironman Switzerland five times. The famed Zofingen Powerman duathlon eight times....
- /ENDURANCE SPORTSWIRE/ – Ahotu, the world’s largest and most comprehensive calendar for endurance sports, are delighted to announce a collaboration with Garmin, a leading global provider of smartwatches and GPS-enabled devices across diverse markets. A new...
- /ENDURANCE SPORTSWIRE/ – The stars of triathlon are set to collide at the stunning Zuma Beach in Malibu, USA, on Saturday, September 30, as Super League Triathlon’s Championship Series reaches a pivotal stage. With...
- MISSION VIEJO, Calif. /ENDURANCE SPORTSWIRE/ – Treat Public Relations, the endurance sports industry’s premier public relations partner, became an award-winning agency at the Public Relations Society of America Orange County chapter’s annual PROTOS Awards Wednesday...
- Quito, Ecuador – September 28/ENDURANCE SPORTSWIRE/ – In 2014 Huairasinchi hosted the Adventure Racing World Championship, crossing the high Andes at latitude 0, with one checkpoint placed on the equator. A decade later, in November 2024,...
- Peloton will develop digital fitness content for Lululemon, while Lululemon will become Peloton’s primary athletic apparel provider. Lululemon also plans to discontinue sales of its Studio Mirror product before the end of the year....
- The athletic giant reported Q1 revenues of $12.9 billion, up 2 percent compared to the prior year. This was in line with Nike’s previously issued guidance for Q1, which projected revenues between flat to...
- Multi-national technology company Amazon will step in as a new sponsor for Jumbo-Visma. Amazon is expected to put in approximately €15 million, helping to fill a budget gap of roughly €25 million left by...
- FRANKFORT, Mich. (Sept. 28, 2023) /ENDURANCE SPORTSWIRE/ – It has been announced, the IRONMAN® 70.3® Michigan triathlon will return to Northern Michigan and the city of Frankfort on Sunday, Sept. 15, 2024. General registration...
- Portland, Ore., (September 28, 2023)/ENDURANCE SPORTSWIRE/ – Vimazi, maker of the first-ever pace-tuned running shoes, today announces the creation of its Medical Advisory Board. This board is comprised of sports medicine experts, podiatric surgeons and biomechanists...
- BOSTON /ENDURANCE SPORTSWIRE/ – The Boston Athletic Association (B.A.A.) today began notifying qualified applicants of their acceptance into the 128th Boston Marathon presented by Bank of America. The race will be run on Monday,...
- Oakland, California (Sept 25, 2023)/ENDURANCE SPORTSWIRE/ – Enduro Bearings, in its ongoing efforts to grow distribution across the world, is announcing a multi-year distribution agreement with Lusty Industries in Australia and a strengthened relationship with Performance...
- /ENDURANCE SPORTSWIRE/ – Calling all runners, athletes, and running enthusiasts! Get ready to embark on an epic journey through 7000 years of history while enjoying the stunning Mediterranean coastline. The highly-anticipated third edition of...
- /ENDURANCE SPORTSWIRE/ – Creating a Culture of Respect for Women on the Trails, was the subject for the eighth and final webinar in the 2023 series produced by the US Trail Running Conference presented...
- /ENDURANCE SPORTSWIRE/ – Against all odds, British ultra-runner Kristian Morgan has set a new Fastest Known Time (FKT) (supported) Southbound on the Appalachian Trail, completing the 2,189 miles in 45 days, 4 hours and...
- /ENDURANCE SPORTSWIRE/ – The inaugural edition of GFNY Cambridge Maryland starts in the heart of Cambridge downtown and offers racers a 92.4 mile long course with 481 ft of climbing, making it the flattest...
- VANCOUVER, B.C. — (September 28, 2023) /ENDURANCE SPORTSWIRE/ – Mountain Equipment Company(MEC), Canadian retailer and outdoor gear brand, is beyond excited to announce the addition of plus sizes to their technical apparel collections for fall and...
- After abandoning the connected fitness ship and pivoting to app-based experiences, Lululemon and Peloton have teamed up in a five-year global partnership to reach a combined 20 million members and guests. Lululemon is also...
- More than 4,000 runners pounded the pavement at the 26th Quad Cities Marathon, but roughly 200 of them got a lengthy break in the middle of it. Numerous participants experienced a delay as they waited...
- lululemon and Peloton announced a five-year strategic global partnership through which Peloton will become the exclusive digital fitness content provider for lululemon, and lululemon will become the primary athletic apparel partner to Peloton. Together,...
- MALIBU, Calif. – Sept. 27, 2023/ENDURANCE SPORTSWIRE/ – The Malibu Triathlon, presented by Super League Triathlon, announced the star-studded lineup for its Celebrity Division race that will take place on Sunday, Oct. 1 at Zuma Beach....
- PORTLAND, Maine (Sept. 27, 2023) /ENDURANCE SPORTSWIRE/ – Kinomap for Races continues its filming tour of standout North American events with the 2023 Gorham Savings Bank Maine Half Marathon this weekend. The Maine Marathon is...
- LOS ANGELES – September 27, 2023/ENDURANCE SPORTSWIRE/ – The 23rd annual California Coast Classic Bike Tour presented by Amgen, kicks off this coming Saturday in San Francisco en route to Los Angeles. Two hundred cyclists...
- – For the first time in the 40-plus year history of triathlon’s pinnacle event, professional and age group women will have their own edition of the VinFast IRONMAN World Championship triathlon in Kailua-Kona, Hawai`i...
- AUSTIN, Texas, September 27, 2023 /ENDURANCE SPORTSWIRE/ – The Kerrville Triathlon Festival marked its 12th year this past weekend on September 23-24, 2023. A record setting 2,100 triathletes from 27 states, an all-time high for...
- New York City, September 27, 2023 /ENDURANCE SPORTSWIRE/ – Viña Veramonte hosted the 5th edition of GFNY Chile this past Sunday. The race course was 127.9km long with 1832m of climbing. The race started...
- San Jose, CA /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, is excited to announce a partnership with the Silicon Valley Leadership Group Foundation (SVLGF) to provide comprehensive marketing services for the...
- Lawrenceburg, Kentucky – September 26 /ENDURANCE SPORTSWIRE/ – Georgia Multisports announced that Lawrenceburg, Anderson County will be home to a new, challenging half and international distance triathlon September 21, 2024. The race consists of...
- An expert panel of 25 sports scientists who work with world-leading endurance athletes and coaches peered into their crystal balls to predict why and how they think top athletes will keep getting faster. Sports scientists...
- DICK’S Sporting Goods announced that it plans to hire 8,600 seasonal teammates for the 2023 holiday season. The sixth-annual “National Signing Day” on October 3 will kick off holiday recruiting efforts for positions at...
- Trip Randall, a former long-time Nike executive and the third CEO in Superfeet‘s 46-year history, talks with SGB Executive about the outsized growth potential still ahead for Superfeet as well as for the overall...
- Fort Wayne, IN – SEPTEMBER 26, 2023 /ENDURANCE SPORTSWIRE/ – Master Spas, a leading manufacturer of premium swim spas and hot tubs, is excited to announce the latest addition to its Michael Phelps Chilly...
- Adidas’ newest running shoes, worn by Ethiopia’s Tigist Assefa on Sunday to set a new women’s marathon world record in Berlin, went on sale on Tuesday with an eye-watering price tag that will test...
- Whoop has launched Whoop Coach, an advanced generative AI feature that will fundamentally shift how individuals receive personalized health and fitness guidance. In a partnership with Open AI, the lab behind ChatGPT, Whoop Coach...
- The Malibu City Council voted to allow the triathlon to go ahead this weekend after the fate of the event was in question over permitting issues as a result of an altered course that...
- September 26, 2023 / LOS ANGELES /ENDURANCE SPORTSWIRE/ – USA Cycling and Dignity Health Sports Park today announced that the VELO Sports Center at Dignity Health Sports Park will host the 2024 Pan American Track...
- Cerritos, Calif. (Sep 26, 2023) /ENDURANCE SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – is debuting scientifically formulated powder sachets in a trio of flavors and the...
- 26 September 2023 /ENDURANCE SPORTSWIRE/ – Challenge Family has made a decisive return to North America with today’s announcement of the major new middle distance race, SAIL Challenge Cap Québec powered by Argon 18, set...
- 26th September 2023 – Derby, UK/ENDURANCE SPORTSWIRE/ – boobydoo are the UK’s leading sports bra experts, offering fitting advice and education for active women, while providing access to some of the most popular sports bra...
- DENVER /ENDURANCE SPORTSWIRE/ – Altra, a leading innovator in performance running, is beyond excited to announce the launch of the all-new low-drop road shoe, AltraFWD Experience. For over a decade now, Altra has been delivering comfort...
- MEDFORD, Mass. /ENDURANCE SPORTSWIRE/ – Hundreds of runners took to the streets of Medford this weekend as Run Medford made its return to the community. The two-day event began on Friday afternoon with Mayor Breanna...
- DEERFIELD, Mass. /ENDURANCE SPORTSWIRE/ – The sold-out, inaugural Tree House Brewing Company Half Marathon welcomed 2,100 runners on Sunday, Sept. 17. Champions of the brand-new 13.1-mile event set the course standards for future runnings. Will...
- /ENDURANCE SPORTSWIRE/ – Endurance Zone, a global rewards platform for sports and fitness brands to engage and retain active customers, is excited to announce that it has secured additional funding, bringing a close to its...
- (NORTH BEND, WASHINGTON) /ENDURANCE SPORTSWIRE/ – LOGE Camps, the rapidly-growing lodging brand that enables travelers to effortlessly engage with the outdoors, has recently secured a capital investment to help fuel the Company’s continued growth...
- LOS ANGELES, California – September 26, 2023 /ENDURANCE SPORTSWIRE/ – In partnership with the McCourt Foundation (TMF), Naturade has been named the Official Protein Powder of the LA Big 5K, Santa Monica Classic, Rose Bowl...
- /ENDURANCE SPORTSWIRE/ – A recent study has unveiled the top running shoes in the US based on monthly search volume, providing insights into the preferences of runners and fitness enthusiasts. The findings highlight the...
- Two weeks ago, Kenya’s Agnes Ngetich shocked the world at the Transylvania 10K in Brasov, Romania, when she broke not one, but two women’s world records in one 10K race. Unfortunately, Ngetich’s records will...
- Xtep International Holdings Limited gave a glimpse into the company’s future at an event in Beijing last month. The Chinese-based parent company of K-Swiss launched its milestone brand strategy dubbed the “World-class Running Shoes...
- CHATTANOOGA, Tenn. (Sept. 25, 2023) /ENDURANCE SPORTSWIRE/ – The rolling hills and scenic views of Chattanooga, Tenn. and northern Georgia played host to the IRONMAN® Chattanooga triathlon, part of the VinFast IRONMAN North America series,...
- HARRISONBURG, Va. (Sept. 24, 2023) /ENDURANCE SPORTSWIRE/ – The 2023 UTMB® World Series continued with the 2023 Grindstone Trail Running Festival by UTMB® on Sept. 22 and 23. The race featured 800 registered runners...
- PORTLAND, Maine (September 25, 2023)/ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier specialty retail conference and trade show, today announced its inaugural TRE Livestream in partnership with PR Project, a media team focused on...
- Carlsbad, CA /ENDURANCE SPORTSWIRE/ – Zoot Sports proudly announces the successful fundraising of $32,280 through sales of its limited-edition “Maui Strong” collection to support the ongoing recovery efforts in Maui, Hawaii after the recent, devastating...
- AUGUSTA, Ga. (Sept. 24, 2023) /ENDURANCE SPORTSWIRE/ – Historic Augusta and scenic Savannah River played host to the 2023 edition of IRONMAN® 70.3® Augusta triathlon. The event saw Mika Noodt (DEU) capture the overall victory...
- Chicago, Ill. (September 24, 2023) /ENDURANCE SPORTSWIRE/ – Today, the 26th annual Life Time Chicago Half Marathon & 5K, presented by HOKA, took over Chicago’s exclusive Lake Shore Drive and historic south side neighborhoods,...
- /ENDURANCE SPORTSWIRE/ – A start to finish win and his first professional victory for Maximilian Sperl (GER) and a perfectly executed race by Magda Nieuwoudt (RSA) marked today’s Challenge Sanremo on the Italian Riviera....
- JONES BEACH, NY. (Sept. 23, 2023) /ENDURANCE SPORTSWIRE/ – Long Island’s south shore played host to the inaugural edition of Northwell Health IRONMAN® 70.3® New York – Jones Beach triathlon on Saturday, Sept. 23....
- September 23, 2023 /ENDURANCE SPORTSWIRE/ – Arthur Serrières (FRA) and Solenne Billouin (FRA) defended their titles at the 2023 XTERRA World Championship in Trentino, Italy to extend their reign as XTERRA World Champions for...
- (Fort Worth, Texas) /ENDURANCE SPORTSWIRE/ – The Cowtown moved its offices to 3584 S. Hills Avenue, Suite 21, Fort Worth, Texas, 76109, in the Westcliff Shopping Center. To celebrate, there is a scheduled Ribbon...
- Chris Rondeau, who resigned as CEO of Planet Fitness last week in a stunning move, was reportedly “seriously blinded” by the board’s decision to request that he step down. The move, which surprised employees...
- Portland, Oregon (September 22, 2023)/ENDURANCE SPORTSWIRE/ – With the imminent launch of its debut product, a first-of-its-kind hitch rack system aimed at the growing e-bike, cycling and e-moto markets, Suweeka is bringing in SIMBOL Communications as...
- Seattle, Wash. (September 22, 2023)/ENDURANCE SPORTSWIRE/ – Oiselle, an innovator and leader in the women’s running space, is excited to announce the athletes selected to receive their “Year of the Underbird” sponsorship in preparation for...
- Pollastri was riding in his basement on Zwift, a multiplayer virtual training program that lets cyclists train together at home. He’d been riding in the Zwift Racing League, the largest competition on the platform, against...
- /ENDURANCE SPORTSWIRE/ – Global ultra-marathon events series, Ultra X launch Ultra X Rwanda, a two stage event that takes place over two days in Norther Rwanda and the districts of Burera and Musanze. Ultra...
- BOULDER, Colo./ENDURANCE SPORTSWIRE/ – Boulderthon®, the fastest-growing running series in Colorado, has announced its partnership with Michelob Ultra for the 2023 event. The beer company with a passion for marathon and running events will be...
- Moorestown, NJ – September 22, 2023 /ENDURANCE SPORTSWIRE/ – RunSignup, the leading registration and technology provider for endurance events in the United States, has published its latest market analysis of the U.S. race registration industry....
- London /ENDURANCE SPORTSWIRE/ – PILLAR Performance (“PILLAR”), the rapidly growing Australian micronutrition company, made a triumphant mark at the recent IRONMAN World Championships held in Nice, France. The company showcased its first-to-market range of...
- /ENDURANCE SPORTSWIRE/ – Group Evolution and Mark Allen are pleased to announce their ‘Unlock your Potential’ training retreats for 2024, held at the stunning Chateau de la Motte Henry in the Loire, France. Mark’s...
- /ENDURANCE SPORTSWIRE/ – Solenne Billouin (FRA) and Jens Emil Sloth Nielson (DNK) secured the win at the XTERRA Short Track Off-Road Triathlon beneath the Dolomites in Molveno on Thursday, September 21, 2023. The intense...
- ROXBURY (September 21, 2023) /ENDURANCE SPORTSWIRE/ – On Saturday, September 9th, The Dimock Center, HoodFit, and the Boston Athletic Association (B.A.A.) hosted the 9th Annual Road to Wellness 5K Run/2-Mile Walk. The race was once...
- Adidas has opened its automated distribution center in the Chinese city of Suzhou after spending about CNY1 billion (USD137 million) on the project, making it the German sportswear giant’s largest investment in China in...
- – IRONMAN and Kennebec Valley Chamber of Commerce agree to three-year host venue agreement to keep the IRONMAN 70.3 Maine triathlon in Augusta, Maine through 2027 – General registration for the 2024 IRONMAN 70.3...
- COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon and Chicago State University today announced Chicago State University, a Predominantly Black Institution in Chicago, Illinois, will become the 14th NCAA Division I program to offer women’s triathlon at...
- New York, September 21, 2023/ENDURANCE SPORTSWIRE/ – The Coach Knapp Memorial Fund, named in honor of veteran NFL assistant coach Greg Knapp, today announced its expanded lineup of NFL and NCAA teams participating in this...
- Shimano says 760,000 11-speed Hollowtech road cranksets will need to be inspected for signs of delamination. The affected cranks — Dura-Ace and Ultegra models manufactured prior to July 2019 — can separate and break;...
- GREAT FALLS, VA/ENDURANCE SPORTSWIRE/ – SummaForte™, a trusted performance and recovery brand that uses CBD and other clinically tested nutrients, is working with Lexaria Bioscience Corporation (Nasdaq: LEXX) to help athletes and others achieve...
- 21st September 2023 – UK /ENDURANCE SPORTSWIRE/ – Destination Sport Experiences promote comprehensive travel packages for runners, cyclists and triathletes, with guaranteed entry, transport, accommodation and expert team support for some of the world’s most famous...
- CHAMPAIGN, Ill. /ENDURANCE SPORTSWIRE/ – Christie Clinic Illinois Race Weekend, Champaign-Urbana’s signature running event and one of the top 100 largest races in the United States, has officially announced its 2024 theme: “REUNITED.” Organizers...
- /ENDURANCE SPORTSWIRE/ – Hosted by the tourist village of Sayan-Ubud, the 5th GFNY Bali offered the 1200 riders a 132 km long course with 1824m of climbing on “The Island of the Gods”. Supported...
- ATASCADERO AND PASO ROBLES, CALIFORNIA, SEPTEMBER 21, 2023 /ENDURANCE SPORTSWIRE/ – The Bovine Classic Gravel Ride will return for its second year on October 28, 2023, in Atascadero and Paso Robles. Organizers are on...
- New York City, September 21, 2023 /ENDURANCE SPORTSWIRE/ – Viña Veramonte, located just outside the capital city of Santiago de Chile, will host the 5th edition of GFNY Chile, where riders will tackle a...
- DALLAS (Sept. 21, 2023) /ENDURANCE SPORTSWIRE/ – The BMW Dallas Marathon Festival is proud to announce that Shell Energy*, will serve as the title partner of the relays at this year’s event on Dec....
- /ENDURANCE SPORTSWIRE/ – Team BendRacing/SkinDoctor won the 2023 United States Adventure Racing Association National Championship, hosted at the Smugglers’ Notch Resort in Jeffersonville, Vermont, on September 15-16, 2023. The team of three from Bend,...
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