BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
July 21, 2026
Outdoor Alliance Welcomes Runners for Public Lands as Newest Coalition Member
Washington, D.C. (July 21, 2026) /ENDURANCE SPORTSWIRE/ — Outdoor Alliance is thrilled to announce that Runners for Public Lands has joined the coalition as its newest member organization. Runners for Public Lands joins nine of the country’s most powerful organizations advocating for human-powered outdoor recreation and working together to protect...
July 21, 2026
What 100 USA Cycling Member Claims Reveal About Competitive Bike Insurance
WASHINGTON, DC (July 21, 2026) /ENDURANCE SPORTSWIRE/ — BikeInsure, the Official Bike Insurance Partner of USA Cycling, today released claims data from more than three years of partnership experience, providing a detailed view of the financial risks competitive cyclists face while riding, racing, traveling, and transporting high-value bicycles. "Competitive cyclists...
July 20, 2026
Rosewood Sand Hill Becomes First Hotel to Partner with Colnago for Exclusive Luxury Cycling Experience
MENLO PARK, CALIFORNIA AND CARLSBAD, CALIFORNIA | JULY 20, 2026 /ENDURANCE SPORTSWIRE/ - Rosewood Sand Hill and Colnago today announced an exclusive new partnership with Colnago, becoming the first hotel to collaborate with the iconic Italian bicycle manufacturer to offer guests a premium road cycling experience. Launching on July 20,...
July 20, 2026
Thule’s Solid Q2 Hurt by FX Rate Impact, Iran War as Sales Inch Up 0.5 Percent
Thule delivered a solid Q2 with higher margins and better-than-expected adjusted profit, but reported sales were almost flat as currency headwinds and geopolitical impacts—including the Middle East conflict—offset underlying organic growth. The U.S. market remains weak but slightly positive, and management highlighted that growth is being driven by new product...
July 17, 2026
Suunto adds richer maps, smarter training tools and a growing library of community-built Sports Apps
July 17, 2026 /ENDURANCE SPORTSWIRE/ - Suunto is releasing new software updates across the Suunto app, Suunto Race 2 and Suunto Vertical 2, adding richer map context, more practical training tools and everyday improvements for athletes and explorers. It also marks the continued growth of Open SuuntoPlus™, where community-built Sports...
July 17, 2026
Marathon Tours & Travel announces the launch of the Greek Odyssey Running Festival
BOSTON, MA (July 16, 2026) /ENDURANCE SPORTSWIRE/ – Marathon Tours & Travel, global leaders in running travel experiences, has announced the launch of a brand-new event, the Greek Odyssey Running Festival, taking place in Costa Navarino, Greece on Saturday November 14, 2026, which includes a half-marathon and 10K distance. Hosted...
July 17, 2026
Bad Beard Events Joins Aravaipa Running
PHOENIX, Arizona. – July 17, 2026 /ENDURANCE SPORTSWIRE/ - Aravaipa Running is proud to announce that Bad Beard Events is officially joining its calendar, marking a major investment into the Southeastern trail running community. Bad Beard Events joins White Mountain Endurance (Northeast) and Great Lakes Endurance (Midwest) as Aravaipa’s newest...
July 16, 2026
Neko Health raises $700M at nearly $7bn and heads to New York
Neko Health, the body-scanning startup from Spotify’s Daniel Ek, has raised $700m and is now worth about $7bn. It is heading to New York, backed by Mark Zuckerberg, Maria Sharapova, and will.i.am. “We’ve gone into markets where health care is free, and hundreds of thousands of people line up in...
July 16, 2026
Automotive-inspired AI bike ownership platform Tyred raises £2.5 million
British mobility tech start-up Tyred has raised £2.5 million with the aim to make bike ownership simpler, smarter and more reliable for riders and fleet operators in the UK and across Europe. To do this, Tyred is building a connected ownership platform for cycling, bringing together maintenance, repairs, insurance, warranty...
July 16, 2026
Cyclist Rohan Dennis pleads guilty to driving with suspended licence after crash that killed wife
Former professional cyclist Rohan Dennis faces a jail sentence after admitting he drove while disqualified over the events leading up to the death of his Olympian wife, Melissa Hoskins. A judge had previously warned the former Olympian he would be jailed if he drove while banned. In 2025, Dennis, 36,...


