April 27, 2021

GiveSignup | RunSignup Spring Forward Seminar Caps a Year of Virtual Learning

(Moorestown, NJ)– GiveSignup | RunSignup capped off a year of extensive virtual education on April 22nd with the Spring Forward Seminar, a half-day session focused on creating agile, hybrid event plans for 2021. More than 600 event directors, timers, and nonprofits registered for the half-day event covering expectations for 2021,...

April 27, 2021

IMG And A360media’s US Weekly and Men’s Journal Announce Event Partnerships

LOS ANGELES (April 27, 2021) – IMG, a global leader in sports, events, media and fashion, and accelerate360’s media division a360media today announced new marketing partnerships for Formula DRIFT and Escape from Alcatraz Triathlon with Men’s Journal, and Stars on Ice with Us Weekly. The partnerships will result in exclusive...

April 27, 2021

F2C Nutrition Inks Multi-Year Nutrition Partnership with Gran Fondo Hincapie

F2C Nutrition Inc. is proud to be the official nutrition partner for the Gran Fondo Hincapie series. F2C Nutrition, known for its clean, athlete-focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, will be at all the events with nutritional and electrolyte beverages. “We are...

April 26, 2021

Cotopaxi Bolsters Team with Strategic New Hires

Salt Lake City, UT. (Apr. 26, 2021) – Outdoor brand and B Corp, Cotopaxi, announces four new additions to its team, focusing on strategic growth and brand development. To accommodate its sustainable expansion, Cotopaxi welcomes Cindy Grönberg Moldin as Vice President of Brand, Landon John as Director of Retail, Skylar...

April 26, 2021

Live Event Broadcast Coverage Returns To Facebook Watch In 2021, Kicking Off With The Intermountain Healthcare IRONMAN 70.3 North American Championship In St. George, Utah, Usa On Saturday, May 1

TAMPA, Fla. (April 26, 2021) – Following its Sports Emmy nomination for the coverage of the IRONMAN VR Pro Challenge on Facebook Watch, IRONMAN, announced today the return of live event coverage on Facebook Watch via the IRONMAN Now®Channel for the fourth straight year, featuring events from around the world in...

April 26, 2021

Mammut Enters a Sustainable Future With Telemos Capital

SEON, Switzerland (April 26, 2021) – Today, Swiss holding company Conzzeta has announced the full acquisition of Mammut by the financial investor Telemos Capital. Mammut will gain a new, strong partner in Telemos, who will support the Swiss outdoor company in the further development of its business model. Mammut will...

April 26, 2021

PTO taps IMG to help secure international broadcast deals

The IMG agency has been appointed to assist in distributing the global media rights to events organised by the Professional Triathletes Organisation (PTO). The three-year deal will initially focus on delivering global coverage and broadcast partnerships for this year’s Collins Cup, which will see 12-person squads from the US, Europe...

April 26, 2021

Pho3nix Athlete Program Expands Stable of Tokyo Bound Athletes

The Pho3nix Foundation has added a further eight athletes to their Athlete Program, assisting them on their journey to Tokyo 2021. Skateboarder Margielyn Didal (PHI), surfer Billy Stairmand (NZL), mountain bike cyclist Janika Loiv (EST), hurdler Yasmin Giger (SUI), sprinter Leni Shida (UGA), discus thrower Greg Thompson (GBR), artistic gymnast...

April 25, 2021

Outpouring of Support for Daniela Ryf as the World Champ Opens Up About Her Sexuality

In a sweeping interview, Ryf talks about loving a woman, splitting with her coach, and finding a new direction. Triathlete

April 23, 2021

Olympic Medalist Erin Hartwell Joins USA Cycling as National Sprint Director

COLORADO SPRINGS, Colo. – USA Cycling has brought on three-time U.S. Olympian Erin Hartwell to lead the National Track Sprint Program. Hartwell is a decorated track cyclist with two Olympic medals from Barcelona 1992 and Atlanta 1996 in the Men's 1000-meter Time Trial, making him the first American to medal...

April 23, 2021

Mammut Celebrates Earth Day with Protect Our Winters and ClimateUnited

(Williston, VT) April 22, 2021 – Mammut, premiere mountain safety and outdoor brand, announces new partnerships with Protect Our Winters (POW) and ClimateUnited as part of its ongoing commitment to sustainability. Mammut is dedicated to making meaningful and lasting connections within its company, across communities and around the world, united...

April 22, 2021

Peloton Spiraling Over Treadmill Safety

The connected fitness company is in hot water over injuries and a death related to its Tread+ treadmill. Following reports of 39 incidents, one fatal, related to the Tread+, the Consumer Product Safety Commission released a warning saying that the product is not safe for homes with children or pets....

April 22, 2021

Skechers’ Profits Surge In First Quarter

Skechers U.S.A., Inc. saw its earnings double in the fourth quarter as sales grew 15%. International Wholesale sales grew 23.8% while direct-to-consumer (DTC) sales jumped 18.1%. The company also predicted sales would advance about 26% in 2021. SGB Media

April 22, 2021

Sales in the Americas fuels Thule’s 46% net sales gain in Q1

Thule Group net sales for the first quarter of the year increased 46% year-over-year, which was helped by sales in the Americas that jumped 83% after currency adjustment. Sport and cargo carriers drove the Region Americas growth with bike product demand leading the way. Bicycle Retailer

April 22, 2021

Over 230 Companies Complete Climate Neutral Certification

San Francisco, CA (Apr 22, 2021) — Climate Neutral, an independent nonprofit that provides a climate neutral certification for businesses, is extremely proud to announce its largest-ever cohort of Climate Neutral Certified companies. More than 230 brands completed the rigorous certification process, overseen by Climate Neutral, to measure, offset, and...

April 22, 2021

Innerforce: first brand in Triathlon to become Climate Neutral certified

Miami, Florida (April 22nd, 2021) - Innerforce, the sports apparel company founded in 2018 in the United States, unveiled their Climate Neutral certification for their 2020 carbon emissions. Innerforce became the first Triathlon and Multisport Climate Neutral Certified brand. Tackling climate change means immediate actions. It’s not about devising a...

April 22, 2021

Ashworth Awards Featured in Insights Magazine by Awards and Personalization Association

The July 2020 edition of Insights Magazine had been released digitally, featuring Ashworth Awards in the Retailer Profile starting on page 20.  Check out how the family-owned company has changed the endurance industry, following through with sustainable, reliable, and custom “Made in USA” awards and medallions. This includes the sustainable...

April 22, 2021

Virtual Sports Platform “ROUVY” partners with ‘growB Sports’ to grow its presence and boost its activities in Japan

Tokyo, Japan / April 22, 2021 - ROUVY has signed a partnership agreement with growB Sports (Globe Sports Communications Ltd.) to boost its activities and grow the community for its MMO (Massively Multiplayer Online) sports application in Japan.  In order to promote the joy of indoor cycling and running in...

April 22, 2021

Tough Mudder Is Back, with New and Returning Partners for 2021 Global Event Season

BOSTON, Mass. - Tough Mudder, the global experiential fitness entertainment brand announces a diverse roster of partners in advance of their 2021 season kick-off this weekend in Atlanta. The partnerships unite world renowned brands with a global community of outdoor enthusiasts who pursue Tough Mudder’s unique brand of teamwork-based extreme...

April 22, 2021

Pro Triathlete Angela Naeth joins United Endurance Sports Coaching Academy as Partner and Director of Content

Highlands Ranch, CO – April 22, 2021. United Endurance Sports Coaching Academy (UESCA), the leader in science-based endurance sports education has announced that professional triathlete, Angela Naeth has joined UESCA as a partner and director of content. In this role, Angela will be responsible for the redevelopment of the triathlon certification,...

April 22, 2021

Kodiak® Takes PrimaLoft P.U.R.E. Insulation for a Stroll

Cambridge, Ontario, April 22, 2021 – Kodiak®, the 110-year-old Canadian boot brand, is pleased to be the first footwear company to adopt PrimaLoft P.U.R.E. insulation. PrimaLoft P.U.R.E., short for Produced Using Reduced Emissions, is an insulation, made with 100% post-consumer recycled PET plastic, that reduces carbon emissions by at least 48%....

April 21, 2021

Proposed Class Action Lawsuit Filed Against Peloton Over the Peloton Tread+

On Tuesday, a proposed class action lawsuit was filed against Peloton regarding safety issues with the Peloton Tread+. In the complaint, they allege that Peloton has marketed the Tread+ as being appropriate for families. The filing then goes on to allege that the Peloton Tread+ has unique design flaws, making...

April 21, 2021

Nike names new assistant coach in Portland, Oregon

Sonia O'Sullivan will join former assistant coach of the Nike Oregon Project Pete Julian as the group prepares for the Olympics. She will be moving from her home in Melbourne, Australia, to the U.S. to join Julian, who is the former assistant coach to Alberto Salazar at the now-disbanded Nike Oregon Project....

April 21, 2021

Fitness Giant Xponential Planning to Go Public After Acquiring Rumble

Xponential Fitness is in talks to go public — again. The owner of several boutique fitness brands is circling the idea of an IPO for the second time after acquiring Rumble Boxing for $300 million last month. The company put talks of going public on the backburner when COVID-19 first hit. Justin...

April 21, 2021

KOM Cycling Launches New 3-Tier, Full-Motion Rocker Plate for Indoor Cycling

East Lansing, Michigan (April 21, 2021) —With record numbers of people riding indoors on stationary trainers, KOM Cycling is hoping to give them the most immersive, dynamic experience possible with the launch of their new RPV2 Full-Motion Rocker Plate, which allows the bike to move more naturally during stationary riding....