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November 19, 2019
Honey Stinger Names Mike Keown New CEO
STEAMBOAT SPRINGS, Colo. (Nov. 19, 2019)— Honey Stinger, the sports nutrition brand featuring honey, has appointed Mike Keown, a longtime veteran of the consumer packaged goods industry, as its new CEO. With more than 30 years of business leadership, primarily in food and beverages, Keown brings a breadth of experience...
November 18, 2019
adidas and The Woolmark Company announce 2019 Woolmark Performance Challenge winners
Hyokyoung Lee from Institut Français de la Mode, France and Hope Kemp-Hanson from Savannah College of Art and Design, USA were announced the winners of the 2019 adidas x Woolmark Performance Challenge, presented at a special event in Munich, Germany. The Woolmark Performance Challenge is an annual competition for early...
November 15, 2019
“Run Rock ‘n’ Roll Now”: Rock ‘n’ Roll Marathon Series Announces Content Partnership with Facebook for Distribution of Live Programming
Live programming to feature eight North America Rock ‘n’ Roll Marathon Series races across the 2019 and 2020 seasons plus a short-form weekly show on Facebook Watch Coverage kicks off at this weekend’s Humana Rock ‘n’ Roll Las Vegas Marathon & ½ Marathon TAMPA, Fla. (November 15, 2019) – The...
November 15, 2019
The Sufferfest Releases Six New Workouts in Partnership with Global Cycling Network
November 15, 2019 - The Sufferfest, a comprehensive training app for cyclists and triathletes, today announced the release of six new workouts developed in partnership with the Global Cycling Network. Adding to The Sufferfest library of over 70 structured workouts, these sessions allow athletes to connect their fitness devices and...
November 12, 2019
Decathlon Set to Open New Store in San Francisco, Announces Partnership with the SF Giants
SAN FRANCISCO, Calif. (November 12, 2019) – Decathlon, the world’s largest sporting goods retailer, is set to open its newest brick-and-mortar store in the Bay Area. The new store — located in the Potrero Center shopping mall at the corner of 16th Street and Bryant Street — was the original...
November 12, 2019
USA Cycling Launches “In Our Own Words,” A New Storytelling Platform for USA Cycling members
USA Cycling published the first three stories on their newly launched storytelling platform, In Our Own Words. The platform was created to give USA Cycling members a place to share their experiences, passions and interests in their own words – a space to talk about the things that are important...
November 12, 2019
Adventure Fit Grows Sponsorship Revenue for Colorado’s Biggest Cycling event almost 400%; adds Race Across America to Sponsorship Management Roster
BOULDER, Colorado, November 12 2019 – Sponsorship is elusive for many event companies, so Adventure Fit, an award-winning experiential event marketing and production company, created a Sponsorship Management service offering to help events increase their bottom line through creative brand partnerships. Colorado’s largest cycling club, Team Evergreen, hired Adventure Fit...
November 7, 2019
Eddy Afram and Mario Blain Return to Lead Operations of Marathon International Oasis de Montréal
EDDY AFRAM AND MARIO BLAIN RETURN TO LEAD OPERATIONS OF MARATHON INTERNATIONAL OASIS DE MONTRÉAL MONTREAL, Quebec (November 7, 2019) – The Rock `n` Roll Marathon Series® is proud to announce the appointment of Eddy Afram as General Manager and Mario Blain as Operations Director of the Marathon International Oasis...
November 7, 2019
Zwift Announces Training Partnership with the Los Angeles Marathon
(Long Beach, CA--November 6, 2019) Zwift, the multiplayer online training and racing platform for cyclists and runners, proudly announces its new partnership as the Official Training Partner of the Los Angeles Marathon presented by ASICS. Already a mainstay in the cycling world, Zwift brings its training gamification concept to Los...
November 6, 2019
Road Runners Club of America Offers Valuable Services to the Running Community
Arlington, VA – Organized running clubs/crews, events, and event management companies have been the driving force behind the sport of running and the Road Runners Club of America (RRCA) since 1958. The cornerstone of the RRCA’s proven suite of services is its affordable insurance program along with an IRS nonprofit...
November 5, 2019
CoolEvents Files Suit Against Obstacle Racing Media, Seeks Damages
PHOENIX, Nov. 5, 2019 (GLOBE NEWSWIRE) - CoolEvents, LLC (“the Company”), the nation’s largest experiential event company, recently filed a lawsuit in the Arizona Superior Court against Obstacle Racing Media (“ORM”) and its proprietor Matthew B. Davis. The lawsuit seeks to recover damages due to false and misleading information regarding...
November 5, 2019
Gameface Media Joins Forces with MarathonFoto
Boston, MA – November 5, 2019 – Gameface Media Inc., the world’s largest publisher of free amateur athletic photos, today announced that it has merged its operations with MarathonFoto, the top provider of athlete photos at the world’s largest marathons. The combined company provides more than 15,000,000 digital images to...
November 3, 2019
ACTIVE Network Announces November Race Director of the Month: Courtney Rayburn
By Jackie Veling Courtney Rayburn is living her dream. Having always wanted to work in the nonprofit space, she is now in her second year as race director for the Dallas YMCA Turkey Trot, the largest paid fundraising event for any YMCA, anywhere in the world. With almost 25,000 participants...
September 24, 2019
iTAB continue partnership with The Great Run Company as the Simplyhealth Great South Run Celebrates its 30th event
iTAB are delighted to partner with the Great Run Company to offer their participants the opportunity to personalise their Simplyhealth Great South Run Finisher Medal with their name and finish time. The Simplyhealth Great South Run takes place on Sunday 20th October 2019 in the city of Portsmouth and has...
September 24, 2019
Professional Triathletes Organisation Approaches Wanda Sports Board Proposing to Enter Into Discussions to Acquire IRONMAN® Business
LONDON, ENGLAND--BOULDER, USA: The Professional Triathletes Organisation today released the following letter sent to the Board of Directors of Wanda Sports Group Company Limited on 20th September 2019 proposing to enter into discussions to acquire its IRONMAN® business. 20TH September 2019 Board of Directors Wanda Sports Group...
March 1, 2018
Women For Tri’s 2018 Ambassador Team Expands Global Reach
TAMPA, Fla. (March 1, 2018) – Women For Tri®, a program of The IRONMAN Foundation®, today announced its 2018 Women For Tri Ambassador Team. The team comprises 27 Regional Ambassadors and three Brand Ambassadors who span seven countries across the globe. These female athletes will represent Women For Tri to...
July 24, 2014
Picky Bars Announces New Packaging and Subscription Options
BEND, OR - July 24, 2014 - Picky Bars, the pro endurance athlete founded energy bar company, updated its packaging and added new options for its subscription service, the Picky Club. Among the changes Picky Bars is giving anyone a chance to be featured on a Picky Bars package by...
April 29, 2013
XLAB Introduces Innovative Hydration Placement Tool, the Aero Cage Optimizer
SAN DIEGO, California – April 29, 2013 – XLAB, a leader in aerodynamic hydration and storage systems, is pleased to announce its latest product, the Aero Cage Optimizer is now widely available. This clever tool will move a bottle cage up to 1.75 inches (45mm) from its original mounting position...
March 13, 2012
Run for Pie at the Annual Coaster Run at Knott’s Berry Farm
Calling all fitness enthusiasts - or those who just want free pie! On March 25th, participants of the Coaster Run 5K, 10K and Kids Run at Knott’s Berry Farm only have to run or walk 3.1 miles to snag a piece of Knott’s famous Boysenberry Pie at the finish line....
July 18, 2011
RACER Event Frames Preserve Finish Line Moments for Posterity
LOS ANGELES – When the marathon or triathlon you’ve trained so hard to complete is over, sticking that race number you wore proudly in a drawer just doesn’t seem right. It’s the #1 souvenir of an impressive accomplishment – and it went along with you the whole way. That’s why...
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