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Business
February 20, 2020
2020 IRONMAN Now Facebook Watch Schedule Announced
TAMPA, Fla. (Feb 20, 2020) – The IRONMAN Group, a Wanda Sports Group company (Nasdaq: WSG), today announced it will continue live event coverage on Facebook Watch via the IRONMAN Now® Facebook Page for the third straight year, featuring 19 events from around the world in 2020. As the number of events...
February 20, 2020
EnMotive / imATHLETE Continue Expansion With Opening Of Boston Office
Feb 20, 2019 (Chicago, IL) – EnMotive / imATHLETE, a world class leader in technology that drives event growth, has announced the opening of a new office in Boston, Massachusetts. This location marks the 12th office for the company in the United States. The new location was driven by long-standing...
February 20, 2020
Brooks to Grow Run Happy Team with help from BibRave
BibRave will provide community management and event planning for Brooks Running’s newly-formatted Run Happy Team ambassador program Portland, OR - BibRave, the running industry leader in grassroots digital marketing, recently launched a new partnership with Brooks Running, providing community management of Brooks’ ambassador program - the Run Happy Team. BibRave...
February 19, 2020
PeopleForBikes Announces 2021 Membership Dues Increase
Boulder, CO (Feb. 20, 2020) — Following last year’s merger with the Bicycle Product Suppliers Association (BPSA), the PeopleForBikes Coalition (PFBC) will enact its first membership dues increase in eight years, effective January 1, 2021. PFBC is supported primarily by membership dues, and this increase is essential to back the...
February 19, 2020
Garmin’s Q4 beats expectations on strong fitness growth
Garmin Ltd. reported fourth-quarter earnings that beat expectations and provided an upbeat outlook for 2020. All of Garmin’s business segments beat expectations, led by Fitness, up 34 percent; Marine and Aviation, both up 22 percent; and Outdoor, up 16 percent. See the earnings on SGB Media.
February 19, 2020
Stages® Cycling Announces Partnership With Carmichael Training Systems
Boulder, CO — Stages® Cycling today announced a two-year partnership with Carmichael Training Systems. Celebrating 20 years in business in 2020, CTS coaches will exclusively rely on Stages Dash GPS computers and Stages Power meters, and Stages will provide exclusive access to purchase incentives on Stages products for the thousands...
February 18, 2020
Julbo Expands Leadership Team; Welcomes Rick Randall As National Sales Manager
WILLISTON, Vt. (Feb. 18, 2020)– Julbo Eyewear, the premium French eyewear brand, with its US headquarters located in Vermont’s Green Mountains, is excited to announce Rick Randall as the company’s new national sales manager. Rick will work closely with the US and French sales and marketing teams to help develop, implement and support...
February 18, 2020
Space Performance Lab and Running Center Partners with Outside Interactive to Bring Marquee Race Course Simulations Into a Studio Setting
[New York, NY] February 18th, 2020 - SPACE Performance Lab and Running Center is now open to the public. SPACE is the world’s first anti-gravity AlterG treadmill facility with multiple AlterG anti-gravity units, high altitude training, and purified air in a natural and green setting. SPACE uses Outside Interactive technology, which allows the user to...
February 18, 2020
Cyclist and SPOKES Performance Director Pav Bryan Completes Seven Summits Challenge in Seven Days
Laguna Niguel, Calif. February 18, 2020 — Pav Bryan, Performance Director at SPOKES, a dynamic coaching platform with a fully personalized and holistic approach for endurance athletes of all ages, abilities and goals, completed a “Seven Summits” Challenge yesterday in Orange County, Calif. The 725-mile ride is the first of...
February 18, 2020
RunSignup Reaches $1 Billion in Processing
(Moorestown, NJ)– RunSignup, the leading technology provider for races in the US, reached a milestone on February 14, 2020 by officially processing more than $1 billion for their customers. The transactions represent over 24 million registrations and nearly $100 million in donations. RunSignup has grown consistently since it began in...
February 18, 2020
ElliptiGO Announces Crowdfunding Campaign
Solana Beach, CA - Feb 18, 2020 – ElliptiGO, the leader in elliptical and stand-up bicycles, announced that it has launched a private placement offering in accordance with Regulation Crowdfunding. The purpose of the fundraise is to provide ElliptiGO with the capital to invest in marketing its full line-up of...
February 17, 2020
Wanda Sports considering $1 billion sale of Ironman triathlon
Wanda Sports Group Co. is considering selling the Ironman triathlon business it bought in 2015, according to people familiar with the matter. The company, part of Chinese billionaire Wang Jianlin’s conglomerate, is working with an adviser and has held discussions with some private-equity buyers that expressed interest in the business according to...
February 17, 2020
Charity founded by disgraced cyclist announces relaunch plan
The cancer charity whose yellow wristbands became a global brand under founder Lance Armstrong is seeking to reinvent itself, years after donations and revenues crashed along with the disgraced cyclist’s career. Armstrong was nowhere to be seen earlier this month during Livestrong’s “relaunch” ceremony in Austin, and gone are the yellow...
February 17, 2020
Asics’ Q4 sales In North America show modest decline
Asics Corp.’s sales in the North American region in the fourth quarter slid 5.5 percent to ¥18.8 billion ($171 mm) from ¥19.9 billion a year ago. The operating loss in the region was reduced to ¥2.12 billion ($19 mm) from ¥2.95 billion. Read more about the decline on SGB Media.
February 12, 2020
Spartan officially acquires Tough Mudder UK
As has been reported in recent weeks, Spartan has been acquiring the UK properties of Tough Mudder. Today it became official and all events scheduled for 2020 will occur as planned. This includes a Tough Mudder City event taking place on April 17-18, and Europes’ Toughest Mudder, which is 12 hour overnight event on June...
February 12, 2020
Mizuno’s Sales Slide In Nine Months
Mizuno Corp. reported revenues in the nine months ended December 31 declined 3.9 percent. Revenues reached ¥122.7 billion ($1.12 bn). In the Americas region, sales grew 8.6 percent to ¥15.2 billion ($138 mm) from ¥14.0 billion. Mizuno said sales in golf and running were strong in the Americas. Read more on SGB...
February 12, 2020
‘McDreamy’ to be honorary captain of US Olympic cycling team
Patrick Dempsey will serve as the honorary captain for the U.S. cycling team at the Tokyo Olympics this summer, part of a unique working relationship between USA Cycling and the actor best known for his role on the TV show “Grey's Anatomy.” Read more about why USA Cycling reached out to...
February 12, 2020
DMSE Sports Names Matthew West as Chief Executive Officer
Boston (February 12, 2020) – DMSE Sports, an event management company for the road race and charity walk industries, has named Matthew West, long-time senior vice president of operations, as chief executive officer. With more than 15 years in mass participatory event management, first as a senior event manager and...
February 12, 2020
Velo Launches Year of the Rat Saddle
Velo Saddles launches their limited edition Year of the Rat saddle this week at CABDA Midwest building on their annual tradition of offering a special saddle to celebrate the Chinese New Year. Rats aren’t always perceived in the most favorable ways in popular culture, but the reality is that they...
February 12, 2020
St. Anthony’s Triathlon Names Patrick McGee as New Triathlon Manager and Race Director
PETERSBURG, FL., (FEBRUARY 12, 2020)– Patrick McGee, an industry veteran in triathlon and multisports, is taking the helm as the new St. Anthony's Triathlon manager and race director. McGee will lead the Triathlon as it prepares for its 37th annual race weekend, to be held from April 24-26. St. Anthony’s Triathlon is...
February 11, 2020
Under Armour misses Q4 targets and delivers weak outlook
Under Armour Inc. reported an unexpected fourth-quarter loss and missed Wall Street estimates for its revenues. The company also warned of soft 2020 results and said it’s considering another massive restructuring initiative to rebalance its cost base. Click on SGBMedia to see the numbers.
February 11, 2020
Berkshire’s Brooks running unit sues Brooks Brothers over trademark
Brooks, the running shoe and apparel unit of billionaire Warren Buffett’s Berkshire Hathaway Inc, filed a trademark infringement lawsuit against Brooks Brothers, pitting two companies whose roots date back more than a century against each other. Read more on Reuters.
February 11, 2020
Rock ‘N’ Roll Marathon Series Announces Apple Pay Is Now Available and The Preferred Method of Payment for All U.S. Rock ‘N’ Roll Marathon Series Events
Apple Pay improves the overall Rock ‘n’ Roll Marathon Series event experience providing further convenience for runners, family and friends TAMPA, Fla. (February 11, 2020) – The Rock ‘n’ Roll Marathon Series®, a part of The IRONMAN Group, announced today Apple Pay is now available and is the preferred method...
February 11, 2020
CamelBak® Expands Leadership Team with Key Marketing Hire
CamelBak welcomes Natasha Schroth as director of global brand marketing. PETALUMA, Calif. (Feb. 11, 2020)– CamelBak®, the global leader in award-winning personal hydration products, welcomes Natasha Schroth as the brand’s new director of marketing. Natasha will manage global marketing strategy for CamelBak, spearheading the scale and growth within the marketing department as...
February 11, 2020
deboer wetsuits partners with Troi Agencies in South Africa
Stamford, CT, Release: February 11, 2020. deboer wetsuits is proud to have Troi Agencies as a retail partner in South Africa. We think there is a lot of opportunity in the South African market, and Troi Agencies makes a great partner to grow alongside. Marc Price, Director of Troi Agencies: “We distribute niche,...
