BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

August 1, 2025
Hytro Secures Backing From Leading Sports Investment Groups Joined Capital and Skin In The Game
London (August 1, 2025) /ENDURANCE SPORTSWIRE/ - Hytro, the UK-based performance brand behind the world’s first wearable Blood Flow Restriction (BFR) product, has announced new backing from leading sports and human performance investors Joyned Capital and Skin In The Game. The investment accelerates Hytro’s expansion plans in elite sport and...
August 1, 2025
BMW Dallas Marathon Unveils New Logo and Merchandise
***Media Alert*** DALLAS, TX – (Aug. 1, 2025) /ENDURANCE SPORTSWIRE/ - The BMW Dallas Marathon is proud to unveil a bold new logo and refreshed merchandise collection ahead of its highly anticipated 2025 race weekend, taking place December 12–14. The updated visual identity reflects the organization’s evolution as a premier...
July 31, 2025
Nester Hosiery Acquires Assets of Fox River Mills
July 31, 2025 – Mount Airy, NC /ENDURANCE SPORTSWIRE/ - Nester Hosiery, LLC, a leading U.S. manufacturer of premium socks and accessory footwear, announced today that it has acquired the majority of assets of Fox River Mills, a heritage sock manufacturer based in Osage, Iowa. Following the transaction, Fox River...
July 31, 2025
Trump revives the Presidential Fitness Test, a rite of passage for schoolchildren for decades
President Donald Trump on Thursday reestablished the Presidential Fitness Test for American children, a fixture of public schools for decades that gauged young people’s health and athleticism with 1-mile runs, sit-ups and stretching exercises. In the test, children had to run and perform situps, pullups or pushups and a sit-and-reach...