BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 22, 2024
BibRave Steps Up to the Plate to Elevate The Giant Race
San Francisco, CA /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency once again partnered with Giants Enterprises, the entrepreneurial arm of the San Francisco Giants Major League Baseball franchise, to elevate the 15th annual Giant Race, presented by Alaska Airlines. This successful collaboration resulted in an impressive...
August 21, 2024
Danny Pate Joins BaseCamp as Lead Coach
Carlisle, Pennsylvania, August 21, 2024/ENDURANCE SPORTSWIRE/ – BaseCamp, the premier cycling community dedicated to helping athletes achieve their highest potential, is thrilled to announce the addition of renowned cyclist Danny Pate as a lead coach. With a professional career spanning over fifteen years, Pate brings unparalleled experience and expertise to BaseCamp,...
August 19, 2024
Fitness App Industry Set to Reach $4.3 Billion by 2030
The global fitness app market is poised for significant expansion, with projections indicating growth from $1.5 billion in 2023 to $4.3 billion by 2030, according to the newly released Fitness Apps – Global Strategic Business Report. The report forecasts a compound annual growth rate (CAGR) of 16.4% over the forecast period, driven...
August 19, 2024
How much do Olympic champions get paid?
Newly-crowned Olympic champions from Paris 2024 don’t just win bragging rights–national Olympic committees (NOC) or national governments from around the globe reward the achievements of their star athletes with a cash prize. With the expenses that go into being an elite athlete, these funds can go a long way in...
August 19, 2024
Themagic5 Announces The World’s First Custom Kids Goggles
BROOKLYN, NEW YORK, USA, AUGUST 2024 /ENDURANCE SPORTSWIRE/ - THEMAGIC5 announces the development of custom goggles for kids–the first in the world. The kids goggles will extend THEMAGIC5 experience to younger swimmers aged 10 and up. Younger swimmers (ages 10+) experience the same struggles with traditional goggles as adults do:...
August 19, 2024
The North Face Taps OutsidePR as Performance Public Relations Agency of Record
Sausalito, Calif., (Aug. 19, 2024)/ENDURANCE SPORTSWIRE/ – OutsidePR, North America’s leading boutique active lifestyle and outdoor PR agency, is proud to announce its partnership with the storied outdoor equipment brand, The North Face. The alignment aims to further cement The North Face as the world’s leading outdoor brand, by highlighting...
August 16, 2024
Golden bike maker sues Gates Corp. over unpaid royalties for bike frame invention
In 2008, Spot Brands and Gates Corp. inked a licensing and royalty agreement that gave half of the Drop-Out invention to Gates so it could license the technology to other bike manufacturers. Gates said it would protect the patent on the design and pay Spot 8% of its net sales...
August 16, 2024
United States Ski Mountaineering Announces Successful Launch of “Project Podium”
Silverthorne, Colorado /ENDURANCE SPORTSWIRE/ – The United States Ski Mountaineering Association (USSMA or USA Skimo) is pleased to announce the successful launch of Project Podium, a donation-funded initiative created to ensure the success of USA skimo athletes in global competition. USA Skimo is also pleased to announce the appointment of...
August 15, 2024
Skeezy New Trend: Strava ‘Surrogates’ Are Making Money by Logging Runs for Other People
An Indonesian teenager has found a lucrative way to do just that by, well, running for other people. Wahyu Wicaksono, 17, has become what’s known in the country as a “Strava jockey,” logging running achievements for others on the app for a fee. “I am active on X and it...
August 15, 2024
Parlee’s Reboot Leads to Dealer Growth & Improved Inventory Management
/ENDURANCE SPORTSWIRE/ - Parlee’s all-new Taos gravel bike may have arrived at Eurobike a day late, but a strong finish at the global tradeshow has them poised for both domestic and international growth. The brand was acquired by new owner and CEO John Harrison in October 2023 and quickly set...