BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
May 1, 2026
Brooks Running Bangs Out Strong DD Growth in North America and EMEA in First Quarter
Brooks Running reported sales grew 23 percent in the first quarter, supported by 20 percent growth in North America and 30 percent currency-neutral growth in Europe, the Middle East, and Africa (EMEA). Sales in China vaulted 136 percent year over year. Brooks maintained its leadership position in the run space...
April 29, 2026
Garmin Rides Very Strong Q1 Fitness Segment Growth to Strong DD Earnings Increase
Garmin Ltd. President and CEO Cliff Pemble said Wednesday morning that the electronics maker for the fitness, outdoor, marine and aviation markets achieved “remarkable financial results” during the opening quarter of 2026. He said the trend for the quarter was a continuation of the positive trends they have been experiencing...
April 29, 2026
Zwift Acquires Rouvy (including FulGaz): Here’s What It Means
Zwift has announced they’ve acquired Rouvy, including the FulGaz platform that Rouvy acquired previously. Likewise, Rouvy had previously acquired Bkool last summer, but ultimately folded that very similar platform into Rouvy last month and shut down Bkool. However, unlike the Rouvy/Bkool combo, Zwift says that they plan to run the two companies...
April 29, 2026
World champion sprinter sues Puma, claiming defective shoes
According to a report by Front Office Sports, on Friday, April 24, four-time NCAA champion and two-time world champion Abby Steiner of Dublin, Ohio, filed a lawsuit in the Massachusetts Superior Court against Puma and Mercedes-Benz Grand Prix, alleging that the spikes and shoes she was given injured her feet. Steiner is seeking more...
April 29, 2026
Adidas Forecasts High-Single Digit Growth Over Next Three Years
Wrapping up another quarter of growth well above industry averages and seeing one it’s the brand’s ambassadors break the sub-two-hour marathon this past weekend, Adidas’ CEO Bjørn Gulden told analysts he expects Adidas to deliver high-single growth in 2026, 2027 and 2027 with stronger gains in profitability. The high-single digit...
April 23, 2026
Nike Cuts 1,400 Jobs in Operations and Tech in Latest Round of Layoffs
Nike is moving ahead with yet another round of layoffs amid a laborious restructuring process. On Thursday, Nike Inc. chief operating officer Venkatesh Alagirisamy revealed the news in a memo, which stated the move was part of the “next phase” of the company’s “Win Now” turnaround plan. All told, the company confirmed to FN that...
April 23, 2026
Shimano Q1 sales flat but operating income down sharply in its bike division
Sales in Shimano's bike division were down 0.7% in in the first quarter, but operating earnings in the business unit plummeted 46% in the quarter. Sales of bike products in the quarter were 87.4 billion yen ($545.2 million) while operating income was 7.8 billion yen in that business. The decline in...
April 22, 2026
Giant UK Acquires Thomas’s Cycle Revolution Ltd
Thomas’s Cycle Revolution (Cycle Revolution) has been bought out of administration by Giant UK. Dominic Dumville and Henry Page of Mercer & Hole were appointed joint administrators of Thomas’s Cycle Revolution Limited (“TCR)” on 23 March 2026, and they have now completed a sale of the business and certain assets...
April 22, 2026
Why Athletes Are Suddenly Moonlighting As Sports Photographers
Mikaela Shiffrin spent a late-March evening at Barclays Center in New York, professional camera in hand. Sporting a black credentialed-media vest, the champion skier positioned herself courtside to photograph the Nets against the Hornets. The appearance came together quickly as an informal stop on Shiffrin’s post–Winter Olympics press tour. Her publicist, Megan...
April 22, 2026
Study: Adidas, New Balance, On, Skechers Gaining Globally In Social Visibility
In a just-released study, Heuritech, the Paris-based AI trend forecasting platform, expects an overall decline in the sneaker market in both Europe and the U.S. in 2026, but found Adidas surpassing Nike as the market share leader in the global women’s market, while New Balance, On, Mizuno, and Skechers were among...
