BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
May 3, 2025
The Good Influence of Triathlon’s Social Media Stars
Carolyn Carter, Noel Mulkey, and Nikki Hawkes are three content creators redefining what it means to be a triathlete in the digital era. With massive followings on TikTok and Instagram, they’re not just documenting workouts and race days – they’re inspiring a whole new generation to dive into the swim-bike-run life. Outside digs...
May 2, 2025
Brooks Sees Double-Digit Revenue Growth Across All Regions in Q1 as Running Shoes Remain Hot
Brooks said it achieved an all-time quarterly high in revenue in Q1, with all regions contributing double-digit growth or better, leading to 15 percent year-over-year global revenue growth. (Brooks does not disclose specific revenue numbers.) Footwear News
May 1, 2025
How Tariffs Could Reshape the Cost and Culture of Running
Explore the Trump administration's sudden tariff announcement in April 2025, its immediate market impact, and the subsequent 90-day pause, focusing on the continued tariffs on Chinese imports. Learn about the proposed 145% duty increases. I RUN FAR
May 1, 2025
Running Shoes Continue to Drive Sales in Q1 Despite Overall Footwear Slowdown
Running shoes continued to dominate in the first quarter of 2025 despite an overall slowdown of sales in the period. According to new data from Circana’s Consumer Tracking Service, sport lifestyle, or athleisure sneakers, remained the largest footwear segment and grew almost 1 percent overall for the quarter. Footwear News
April 30, 2025
Shimano scales back on cycling apparel & discontinues Milremo
Shimano Europe has announced a refocusing of its priorities, with a significant scaling back of its activities in the cycling apparel space. The inescapable ‘black hole’ impact of Covid has been listed as a factor in the move, which will include discontinuing Shimano’s custom clothing brand Milremo. The regular Shimano...
April 30, 2025
Garmin’s Fitness and Outdoor Segments Deliver Double-Digit Growth
Garmin Ltd stock declined on Wednesday after it reported first-quarter 2025 results. The company reported quarterly revenue growth of 11% year-on-year to $1.54 billion, beating the analyst consensus estimate of $1.50 billion. The GPS navigation and wearable technology company's adjusted EPS of $1.61 missed the consensus estimate of $1.67. Yahoo!
April 29, 2025
Nike Sparks Backlash for ‘Never Again’ Ads at London Marathon
Nike is facing backlash for using the phrase “Never again” in ads that ran near the London Marathon on Sunday. The phrase “Never again” is typically associated with Holocaust remembrance and used as a vow to prevent such atrocities from happening again. Nike’s billboards, directed at runners in the 2025 London...
April 29, 2025
Adidas Warns of U.S. Price Hikes Due to Tariffs
Adidas AG said that despite reporting better-than-expected first-quarter results, it opted not to raise its financial targets for 2025 due to rising concerns over President Donald Trump-imposed trade tariffs, including the threat that prices will have to rise for U.S. products. SGB Media
April 29, 2025
Kent halts Chinese imports; tariffs could force production suspension
Kent International would likely suspend production at its South Carolina bike factory later this year if the Trump administration does not reduce tariffs on Chinese imports, Kent Chairman Arnold Kamler said. Bicycle Retailer
April 28, 2025
Nike Is Facing a Potential Class Action Lawsuit for Shutting Down Its NFT Platform
A proposal for a class action lawsuit is accusing Nike of engaging in a “rug pull” by shutting down operations for its RTFKT NFT platform. Footwear News