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February 22, 2021
KINeSYS Champion Applications Open for 2021
Vancouver, Canada - KINeSYS Performance Sunscreen is preparing for the launch of its 2021 Ambassador Program. Now in its third year, the hugely successful program will once again be growing the Champion community, and featuring over 80 Ambassadors. KINeSYS is inviting individuals to apply from Canada, the USA and Australia,...
February 19, 2021
Bikerumor merges with GearJunkie, Switchback Travel & more!
Bikerumor has joined Lola Digital Media, aligning with leading outdoor sites like GearJunkie, Switchback Travel, AutoWise, iRunFar, and others to create the AllGear Media Group. BikeRumor
February 19, 2021
Emerald’s New CEO Sees Digital Shift Supporting 365-Day Engagement
Hervé Sedky, the new president and CEO of Emerald Holding, sees “early signs of a comeback” with two shows, including Surf Expo Winter, delivering 365-day customer engagement with digital tools rolled out over the pandemic. SGB Media
February 19, 2021
GSI Outdoors Launches Sustainable Line of Wooden Chef’s Tools, Tableware and Kitchen Sets
Spokane, Wash. — GSI Outdoors today launched its most sustainable line of tableware and kitchen tools. The seven-item line of products, called the Rakau Collection, is made from a variety of sustainably-sourced FSC wood, and eco-friendly, recycled materials. The collection consists of a 3-piece Cutlery Set, a Spatula, a Chef...
February 18, 2021
Emerald Holding Posts Q4 Loss
Emerald Holding Inc. recognized a net loss of $58.1 million for the fourth quarter of 2020 compared to a $68.2 million net loss for the fourth quarter of 2019. Revenue was $12.2 million compared to $44.9 million for the Q4 2019. The decrease primarily reflected a $32.7 million reduction from...
February 18, 2021
Planet Fitness: 4Q Earnings Snapshot
Planet Fitness Inc. reported fourth-quarter profit of $8.7 million. On a per-share basis, the company said it had profit of 11 cents. Earnings, adjusted for non-recurring costs, were 17 cents per share. Revenue was $133.8 million in the period, and for the year, the company reported a loss of $15...
February 18, 2021
Sports Media Embraces Paywall Trend. Paywalls
Paywalls, which only grants access to a site to users who have paid to subscribe, have been posited as a potential savior for media outlets in a volatile industry. A reported 76% of U.S. newspapers had paywalls in 2019, up from 60% two years earlier. Front Office Sports
February 18, 2021
The Tokyo Olympics Appoint Seiko Hashimoto As Chief
The Tokyo Olympics are making a major statement in Japan - they’ve put a woman in charge, right after former chief Yoshiro Mori resigned last week following scrutiny over sexist remarks. Seiko Hashimoto, a former Olympic bronze medalist in speedskating, was appointed as the new president of the Tokyo Olympic...
February 18, 2021
Jack Wolfskin Appoints Will Lachenauer As New Sales Representative
Park City, UT (Feb 18, 2020) — Jack Wolfskin, a globally recognized performance apparel and gear manufacturer centered on sustainability, is pleased to announce a new addition to the North American sales team, Will Lachenauer. Lachenauer, the founder of the LG3 sales agency, will be in charge of retail sales...
February 18, 2021
Latest Fitness Tech EnvisionBody Connected Fitness Reveal Washington Post
TAMPA BAY, Fla., Feb. 18, 2021 / Salina Ray, owner of EnvisionBody was interviewed by The Washington Post regarding edgy AR/AI technology and fitness. Dalvin Brown, innovations reporter for the Washington Post, wrote, Imagine burning calories on the latest, trendy stationary bike to tackle your New Year’s fitness resolutions. Your...
February 18, 2021
Professional Triathletes Organisation announces appointment of Christophe Balestra as Chief Technology Officer
LONDON, ENGLAND: The Professional Triathletes Organisation today announced that it has appointed Christophe Balestra as its Chief Technology Officer to lead the PTO’s technical operations. Balestra’s focus will be the integration of the latest innovations in sports broadcast technologies to PTO broadcast platforms. Balestra spent 10 years as Co-President of...
February 18, 2021
VF Corporation appoints Jan Van Mossevelde as Global Brand President, icebreaker®
DENVER –February 18, 2021– VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, footwear and accessories, today announced the appointment of Jan Van Mossevelde to the position of Global Brand President, icebreaker®. Van Mossevelde will be based in the brand’s home market of Auckland, New Zealand. He will...
February 18, 2021
Hyperice Announced as Official Recovery Partner of Colnago Gran Fondo National Series
(Gettysburg, PA – February 18, 2021) The Colnago Gran Fondo National Series today announced a strategic partnership with Hyperice, the leader in recovery and performance technology and innovators of percussion, vibration, and thermal technology. Through education and access to Hyperice products, the partnership will enhance athlete performance and experience at...
February 18, 2021
Race Day Events is Heading East with Acquisition
Race Day Events based in Fitchburg, WI is happy to announce the acquisition of a portfolio of events and timing operations from Endurance Evolution. According to Ryan Griessmeyer, President of Race Day Events, “We have known Joel for a while, when he approached us about joining forces, we were very...
February 17, 2021
January retail sales show strong increase
Retail sales grew sharply in January as government stimulus checks provided a boost and momentum from 2020’s record holiday season carried over into the new year, according to the National Retail Federation. Shop Eat Surf
February 17, 2021
This year is very different for the hundreds of marathons taking place. Here is a look at how two major marathons are handling the registrations in very different ways. Running with Miles
This year is very different for the hundreds of marathons taking place. Here is a look at how two major marathons are handling the registrations in very different ways. Running with Miles
February 17, 2021
Wellness firm Therabody attracts celebrity investors Marcus Rashford, Jay-Z and Daniel Craig.
Tech wellness firm Therabody has raised funding from over 100 celebrities, a star-studded line up of investors hailing from sport, business, culture and entertainment. Therabody, which makes massage therapy guns, will use the raised capital to fund research and development for new products and services. Verdict
February 17, 2021
Garmin Earnings, Revenue Beat in Q4
Garmin announced earnings per share of $1.73 on revenue of $1.35B. Shares are up 10% from the beginning of the year, still down 0.67% from its 52 week high of $133.38 set on February 16. Investing.com
February 17, 2021
CamelBak® Partners with Melanin Base Camp® and Diversify Outdoors®
PETALUMA, Calif. (February 17, 2021) – CamelBak®, the global leader in award-winning personal hydration products, announces a new partnership with two organizations of record in the diversity, equity and inclusion (DEI) space, Melanin Base Camp® and Diversify Outdoors®, in order to continue supporting conversation, education and action around these critical social...
February 17, 2021
Do you even Zwift? The indoor cycling platform is having a moment.
The COVID pandemic gave the company a massive tailwind as consumers sought home-based fitness alternatives. This let to a monster $450 million funding round in September 2020, in which both Amazon and Specialized Bicycles participated. Forbes
February 17, 2021
Diva Dash relaunches with a Women’s Fitness Adventure that motivates and reconnects women all over the country with hybrid-style event.
Boulder, CO (February 17, 2021) – Well-known for its creative and colorful obstacles, the Shape Diva Dash offered a fun challenge to women of all fitness levels. The pandemic put a halt on these types of events, which connected communities, friends, and motivated women. “We heard from many women who...
February 17, 2021
GORE® Wear announces new strategic direction; QBP to become North American distributor
NEWARK, DE — GORE® Wear, the manufacturer of premium performance apparel, today announces its path forward with a new wholesale approach and a more focused product portfolio. The Gore fabrics division will realign its consumer garments by further investing into the cycling category, while restructuring its wholesale business with a...
February 16, 2021
Brooks Has a Top 10 Selling Sneaker for the First Time and Bests Nike as the No. 1 Women’s Running Shoe Brand
The list of top-selling sneakers for January featured plenty of Nike and Jordan Brand, which is typical. However, Brooks entered the top 10 for the first time ever. Footwear News
February 16, 2021
Thule to Open First Brand Store in North America in Downtown Denver
Seymour, CT USA - February 16, 2020. Thule, a global leader in products designed for an active lifestyle, will be opening its first-ever brand store in North America in downtown Denver, Colorado. This new retail store will offer U.S. customers a first of its kind shopping experience by showcasing all...
February 16, 2021
Saucony® Celebrates 40 Years of the Jazz with Limited-Edition Icon Pack
WALTHAM, MA (Feb. 16, 2021) –With its award-winning build and low-key vibe, the Saucony Jazz became an instant classic when it debuted in 1981. Now, global performance running lifestyle brand Saucony celebrates the 40th anniversary of the Jazz with the launch of the all-new Icon Pack. The perfect bridge between performance...
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