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July 15, 2026

Boilermaker Road Race Debuts RACE RESULT Ubidium Timing Technology, Delivering More Efficient Timing Data and Enhanced Race Experience

UTICA, N.Y. (July 16, 2026) /ENDURANCE SPORTSWIRE/ — The 49th Boilermaker Road Race marked another successful chapter for one of America's premier road racing events while introducing a significant technological upgrade behind the scenes. This year's race was timed using the cutting-edge RACE RESULT Ubidium timing system, providing runners, spectators,...

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July 15, 2026

Ahotu and Uptrip partner to inspire a new generation of travelers through endurance sports

July 15, 2026 /ENDURANCE SPORTSWIRE/ - Ahotu, the world's leading endurance race discovery platform, today announced a new partnership with Uptrip, the innovative travel rewards app developed by Lufthansa Innovation Hub. Together, the two companies are encouraging travelers to explore the world through endurance sports by combining interactive travel rewards...

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July 15, 2026

OutsidePR Opens Applications for 2027 JEDIA+ Program

Sausalito, Calif. (July 15, 2026) /ENDURANCE SPORTSWIRE/ - OutsidePR, a leading boutique public relations firm specializing in the outdoor and active lifestyle industries with a focus on diversifying the outdoor community, is proud to announce that its 2027 Justice, Equality, Diversity, Inclusion and Accessibility+ (JEDIA+) Public Relations program is now...

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July 15, 2026

Teva Celebrates the Pursuit of Adventure with New Performance and Lifestyle Footwear from its Fall 2026 Collection

GOLETA, Calif., (July 15, 2026) /ENDURANCE SPORTSWIRE/ - Teva®, a division of Deckers Brands (NYSE: DECK), introduces its Fall 2026 collection, which includes the first product co-created with Teva's Bureau of Adventure (TBA), Trailpeak, in addition to new styles in its beloved Aventrail, Hurricane, ReEmber and lifestyle franchises. In this next...

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July 15, 2026

Tour de Palm Springs in Coachella Valley & Perimeter Bicycling of America team up to bring in new era of cycling

PALM SPRINGS (July 14, 2026) /ENDURANCE SPORTSWIRE/ - A new era of Tour de Palm Springs in Coachella Valley is here as the TDPS Committee & Perimeter Bicycling Association of America, Inc. will collaborate to bring cyclists and onlookers one of the best rides in the United States. “I chose...

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July 14, 2026

Next Generation Running Shoe Brand JANUARY™ Launches with Debut Shoe

EL CERRITO (Jul. 14, 2026) /ENDURANCE SPORTSWIRE/ — JANUARY, a new global running shoe brand rooted in innovation, inclusivity and considered design, officially launches with the debut of its first performance shoe, Scignal. Founded by male and female BIPOC runners, JANUARY reflects the evolving culture of the sport, with a...

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July 14, 2026

Dryrobe® Returns for Third Year as Official Change Robe of Beyond The Breakers

July 14, 2026 /ENDURANCE SPORTSWIRE/ — Beyond The Breakers, the annual open water swimming summit returning for its third year November 14–15, 2026 at Bentley University in Waltham, Massachusetts, has announced that Dryrobe® will continue as the Official Change Robe for Beyond The Breakers. Founded in 2010, Dryrobe® is the...

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