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Business
September 8, 2020
Lululemon quarterly sales top expectations, CEO ‘cautiously optimistic’ for rest of 2020
Lululemon reported surprise revenue growth, despite lockdowns, as stores started reopening and consumers stocked up on workout apparel and yoga accessories. Lululemon’s net income shrank during the second quarter to $86.8 million, or 66 cents a share, from $125 million, or 96 cents a share, a year earlier. Revenue rose...
September 3, 2020
RACE RESULT tracing system TAVI successfully used at Swiss Economic Forum
RACE RESULT, global innovation leader in sports timing technology, celebrates a major success with its new TAVI solution. The system for contactless visitor management and contact tracing is being used this week at the Swiss Economic Forum, the leading business conference in Montreaux, Switzerland. With the help of RFID transponders,...
September 2, 2020
Making Gyms Safer: Why The Virus Is Less Likely To Spread There Than In A Bar
America's empty gyms are beckoning the public back for a workout. To reassure wary customers, owners have put in place a variety of coronavirus control measures. The fitness industry is also trying to rehabilitate itself by pushing back against what it sees as a misleading narrative that gyms have no...
September 1, 2020
icebreaker commits to Plastic-Free by 2023
This year, icebreaker celebrates 25 years of creating world class natural apparel, challenging the status quo on how clothing is made and what it is made from. Not only leading the charge with its transparent, ethical and sustainable practices, icebreaker has initiated a long term commitment and ambition to have plastic-free...
August 31, 2020
Cotopaxi Welcomes Wendy Yang As Newest Board Member
Salt Lake City, UT. Aug, 2020 -- Cotopaxi, the rapidly growing humanitarian-focused outdoor brand, has added industry veteran Wendy Yang to its board. Wendy serves as the President of Decker’s Brands’ Performance Lifestyle Group, leading the remarkable growth of HOKA ONE ONE, Teva, and Sanuk. She was previously an executive...
August 31, 2020
Athleta’s comps soar on strength in active
Athleta’s same-store sales climbed 19 percent in the second quarter as the chain tapped into the overall momentum in active apparel in the quarter, according to the quarterly results of its parent, Gap Inc. Online sales at Athleta grew 74 percent to offset a 45 percent drop in in-store sales....
August 31, 2020
In a world without races, how sports nutrition companies are adapting
From supporting runners virtually to donating food to frontline workers, some of your favorite brands have shifted their focus away from competition and toward community. Read more on Runner's World.
August 31, 2020
USA Triathlon Signs with Addaday as Official Percussion and Vibration Therapy Partner
COLORADO SPRINGS, Colo.— USA Triathlon today announced it has teamed up with Addaday, a world leader in injury prevention and recovery technology, as the organization’s Official Recovery Partner through 2024. The partnership brings Addaday’s award-winning technology and comprehensive range of recovery tools to U.S. National Team and Toyota U.S. Paratriathlon...
August 28, 2020
Challenge Family introduces sustainability program: global partnership Soles4Souls to reduce waste
Knowing that CHALLENGE FAMILY has a big impact on the triathlon community, it introduces a sustainability program. One of the first of multiple goals of this program is not only to create awareness on the challenges that our planet is facing, but more specifically to waste reduction. "Unless action is taken, global...
August 28, 2020
Mammut And The Lady Alliance Announce DEI Partnership
(Denver, CO) Aug. 28, 2020 -- Mammut, premiere mountain safety and outdoor brand, and The Lady Alliance, a community built to unite mental health and adventure to bring confidence and community to womxn around North America, have teamed up to create a safe space, platforms, conversation and education on social...
August 28, 2020
RunSignup | GiveSignup Hosts a Virtual “Cram Session” to Prepare the Endurance Industry for an Unprecedented Fall
Moorestown, NJ – RunSignup|GiveSignup hosted a free Virtual Cram Session on August 25, 2020 to help race organizers, timers, and nonprofits plan for an unprecedented fall race season. The one-day program consisted of 11 sessions focused on pivoting normal operations to meet the moment, including virtual races, virtual challenges, modified...
August 28, 2020
KT Tape® To Serve As New Sponsor For Drake Blue Oval Showcase Presented by Mediacom
DES MOINES, IA. – KT Tape and Drake Sports Properties announced today a new relationship for the upcoming Drake Blue Oval Showcase, presented by Mediacom. KT Tape will be the presenting sponsor of the men’s and women’s hurdles and will provide athletes competing in the Drake Blue Oval Showcase with...
August 27, 2020
Skirt Sports, Inc Acquired by ZOOMA Women’s Race Series
ZOOMA Women’s Race Series, known for their stunning race medals and destination races, is proud to announce that Skirt Sports, the originator of the running skirt, is joining the family. Both brands were on the early cusp of the unprecedented growth wave of the women’s running movement and over the...
August 27, 2020
iFit Connected Fitness Now Streaming Family-Friendly Workouts for Back to School
LOGAN, Utah — iFit, the leading interactive, connected fitness platform, is now streaming treadmill, stationary bike and elliptical workouts designed to ease the transition into the unique school year ahead. Many iFit Global Workouts are educational and are now supplemented with fun geography activities to motivate children to learn while...
August 27, 2020
100%® launches Peter Sagan Limited Edition Collection in time for Tour Debut
SAN DIEGO, Calif. – August 27, 2020– 100%®, the San Diego-based sports performance company, has announced the launch of the 2020 Peter Sagan Limited Edition “White/Gold” Collection. Just in time for one of the most highly-anticipated Tour de France races in history, 100%® has debuted the one-of-a-kind “White/Gold” look that...
August 27, 2020
Trifecta Partners with Onegevity Health and Thorne to Offer End-to-End Personalized Nutrition
AUGUST 27, SACRAMENTO – Today, Trifecta, the nation’s largest organic meal delivery service, is announcing its new partnership with Onegevity Health, and Thorne, two health and technology companies that are disrupting prevention and wellness, to offer end-to-end personalized nutrition solutions. As the leading multi-omic health intelligence platform using research-grade evaluations...
August 26, 2020
Dick’s Sporting Goods Reports 194% Q2 Increase in Online Sales
A number of sporting goods retailers have reported major boosts to their sales, with people embracing fitness and outdoor activities, while other pastimes are inaccessible. Dick’s Sporting Goods’ digital sales skyrocketed in the quarter running April to June. Online sales, including curbside pickup, grew 194% year-over-year. The company reported that...
August 26, 2020
JP Sportswear Pivots to P.P.E. Launching New Sports Medical Subsidiary: JP Medicalwear
LYNWOOD, California (August 26, 2020) - JP Sportswear is one of the most established apparel manufacturers in the United States. A typical day at the factory in early 2020 would have found the company producing high quality apparel and accessories for yoga, cycling, swim and many other active focused clients....
August 26, 2020
SBT GRVL Raises $30K for Advocacy Partners Through SBT VRTL Ride Experience
STEAMBOAT SPRINGS, Colo., (August 26, 2020) –SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, raised $30,000 dollars for its advocacy partners through its global virtual ride, SBT VRTL . This free community ride experience was held on Sunday, August 16. Leading up to SBT VRTL the SBT GRVL...
August 26, 2020
Race Roster introduces virtual challenges to further engage your participants
London, ON (Wednesday, August 26, 2020) - Race Roster recently introduced virtual challenges - a NEW virtual event option to further engage your participants. Challenges can be introduced as a standalone virtual event or as an additional category to an existing event, keeping your participants motivated year round! What is...
August 25, 2020
Tread Labs Partners with Press Forward as PR and Communications Agency
WOBURN, Mass. (August 25, 2020)-- Performance insole developer Tread Labs is happy to announce it has entered a partnership with Press Forward PR to further the company’s messaging, communications, and media relations. Tread Labs was founded in 2015 by Mark Paigen, who also founded, and has since sold, Chaco sandals...
August 25, 2020
USA Triathlon Chief of Staff Victoria Brumfield Named Among 2020 SportsBusiness Journal “Game Changers: Women in Sports Business”
COLORADO SPRINGS, Colo.— USA Triathlon Chief of Staff Victoria Brumfield has been named as a member of the Class of 2020 “Game Changers: Women in Sports Business” by SportsBusiness Journal. The program, now in its 10th year, annually recognizes 50 women in senior leadership roles who are transforming the sports...
August 25, 2020
Adventurer Daniel Hughes Releases Epic Cols: A Photographic Collection Of The World’s Greatest Climbs
England, UK (August 25, 2020) — Adventurer Daniel Hughes today releases “Epic Cols”, film and photographic collection of the world’s greatest climbs. Each climb ridden first hand by Hughes, the project sets out to contest the greats and scour the world for cycling perfection. Epic Cols was created for everyone...
August 24, 2020
IPF and World OCR Agree to Historic Partnership
Lausanne, Switzerland (August 24, 2020): The International Parkour Federation (IPF) and World OCR announced today that they have agreed to a single, collaborative governance framework to further the development and growth of Obstacle Sports worldwide. A Memorandum of Understanding (MOU) was signed by both parties citing key priorities and steps...
August 20, 2020
Active Lifestyle All Over 2020 Inc. 5000 List
A number of companies in the active lifestyle space landed on the 2020 Inc. 5000. The magazine’s annual ranking of the fastest-growing private companies in America, a snapshot of how well companies were performing. The companies on this year’s list represent an average three-year growth rate of 165%, an astounding...
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