November 16, 2023

IMBA Welcomes BikeInsure as Official Mountain Bicycle Insurance Partner

Boulder, Colorado / November 16, 2023 /ENDURANCE SPORTSWIRE/ – BikeInsure and IMBA announce a partnership bringing affordable, opt-in bicycle insurance to IMBA members. BikeInsure is a specialty bicycle insurance company that offers coverage to all adult residents in the United States. IMBA lives into its mission to create, enhance, and protect...

November 16, 2023

The Brand Leader Makes Outside Magazine’s ‘Best Places to Work’ List for 3 Consecutive Years

Greenville, SC – November 16, 2023 . The Brand Leader, a renowned branding and creative integrated marketing agency, is again in the spotlight for its exceptional workplace culture. The agency has been honored with the prestigious "Best Places to Work" award by Outside magazine, securing the 33rd spot on the...

November 15, 2023

DICK’S Sporting Goods Pittsburgh Marathon Once Again Named a “Zero Waste” Event

PITTSBURGH, PA (Nov. 15, 2023) – For the seventh time, the DICK’S Sporting Goods Pittsburgh Weekend of Events was named a “zero waste” event with 91 percent of the event’s waste diverted from landfills in 2023. P3R, along with the help of community partners, successfully recycled, reused or composted approximately...

November 15, 2023

B.A.A. Announces Dr. Cheri Blauwet as new Board Chair

BOSTON – Dr. Cheri Blauwet has been elected as the new Chair of the Board of Governors of the Boston Athletic Association (B.A.A.), succeeding Dr. Michael O’Leary, who has served as Chair for the last six years. Dr. Blauwet has been a Board member since 2016 and is a marathon...

November 15, 2023

Swiftwick announces Mark Chou as new CEO, welcomes two new board members

NASHVILLE, TN, Nov. 15, 2023 /ENDURANCE SPORTSWIRE/ - Swiftwick, the made-in-USA performance sock brand, is pleased to announce the hiring of former Away executive Mark Chou as CEO, along with the appointment of new board members Jimmy Leach, former VP of International Sales at TOMS and K.P. McNeill, CEO of...

November 14, 2023

Showcased

Norco Adds Key Industry Executives in Marketing and Supply Chain

BC, Canada – 14 November, 2023 /ENDURANCE SPORTSWIRE/ - Norco, the renowned Canadian bicycle manufacturer, is pleased to announce significant additions to its leadership team. These key appointments mark a strategic milestone as Norco continues to expand its operations into the United States. Gwen van Lingen, Head of Brand: With...

November 14, 2023

On Running boosts 2023 outlook, tops Q3 earnings estimates

On Holding (ONON) reported its third-quarter earnings, with the apparel company posting $543.8 million in quarterly revenue, exceeding an expected $518 million from analysts. The company boosted its outlook for the rest of the year, expecting full-year revenue of $2.03 billion. Yahoo Finance Anchors Brad Smith, Seana Smith, and Executive...

November 14, 2023

World Trail Majors is Born

/ENDURANCE SPORTSWIRE/ - Today, November 13th, 2023, we are delighted to announce the launch of the World Trail Majors - a diverse, respectful, sustainable and independent approach to trail and ultra- racing. Bringing together some of the best races and race organisers in the world, with the aim of providing...

November 14, 2023

Oiselle Names Arielle Knutson as CEO

Seattle, Wash. (November 14, 2023)/ENDURANCE SPORTSWIRE/ – Innovative women’s running brand, Oiselle, today announced the appointment of its new CEO, Arielle Knutson, who joins the brand from her recent post as VP Marketing for sports hydration brand, Nuun. Knutson takes over from interim CEO, Atsuko Tamura, who has been with the...

November 13, 2023

Showcased

Endurance Sportswire Executive Interview Series – Event Director of The Running Event

The Running Event, North America’s premier run and outdoor specialty retail conference and tradeshow, is just around the corner. We sat down with the show's event director, Christina Henderson, for a Q & A to learn more about her role, and what to expect at this year's event. Can you...

November 13, 2023

CAA Forms Sports-Focused Investment Bank In Continued Expansion Push

In one of the first major moves since being acquired in September by French billionaire Francois-Henri Pinault in a $7 billion deal, Creative Artists Agency is forming a new sports-focused investment bank in partnership with dealmaker Michael Klein. CAA’s merchant bank Evolution Media Capital is working with M. Klein & Company to...

November 13, 2023

TriBike Transport In Crisis, Future Uncertain

TriBike Transport is struggling to re-establish financial footing today, with some athletes' bikes in transit facing an uncertain destiny, while IRONMAN stepped in to backstop the fate of athletes traveling to and from its events. Below is the immediate situation facing athletes who have recently used or intend to use...

November 13, 2023

Exhibitor Registration Now Open for 2024 3M Half Marathon Expo

AUSTIN, Texas, November 13, 2023 /ENDURANCE SPORTSWIRE/ - The 30th Annual 3M Half Marathon, is pleased to announce the commencement of exhibitor registration for its upcoming 2024 Health and Fitness Expo. Exhibitors are cordially invited to participate, offering an excellent opportunity to preview, showcase, and sell their services and products...

November 10, 2023

Registration opens for 22nd Little Rock Marathon Expo

LITTLE ROCK, Ark. (November 10, 2023) /ENDURANCE SPORTSWIRE/ - Registration is now open for the 2024 Little Rock Marathon Health and Fitness Expo, presented by the Hatcher Agency. The two day event features vendors and exhibitors showcasing products and services geared toward runners, walkers and health-minded consumers. The Expo will...

November 9, 2023

Life Time Sea Otter Classic Expo off to Record-Breaking Start

MONTEREY, Calif. (November 9, 2023) /ENDURANCE SPORTSWIRE/ - Life Time (NYSE: LTH), the nation's premier healthy lifestyle brand, announced that more than 1,000 brands will be represented at the 34th Annual Life Time Sea Otter Classic presented by Continental. With reservations coming in at record pace, exhibitor space for the...

November 9, 2023

Raleigh set for restructure and job cuts

British cycling brand Raleigh has announced that it will be making job cuts alongside an internal restructuring. Attributing the changes to a challenging market, the company will be shutting down its parts and accessories department as well as outsourcing its warehousing and logistics. In an interview with ITV, a spokesperson...

November 9, 2023

Wolverine Sees New Round of Layoffs as It Looks to Further ‘Streamline’

Wolverine Worldwide is accelerating its transformation plan as it looks to “streamline” the organization. As part of this plan, the Rockford, Mich.-based footwear company on Thursday revealed a new global workforce reduction and organizational redesign. While Wolverine has not disclosed the number of employees affected by this move, the company...

November 9, 2023

Can Specialty Run Handle More Competition? Is the ‘Super Shoe’ Here to Stay? + More Burning Questions for the Running Market

The running market continues to be the hot spot in athletic footwear, and everyone wants a piece of it. For instance, Nike, which had been prioritizing its direct-to-consumer channels, renewed its partnerships with non-athletic retailers Macy’s and DSW earlier this year. And Hoka — FN’s Brand of the Year and...

November 9, 2023

Cigna Healthcare Extends Title Sponsorship with the Denver Colfax Marathon

Denver, CO (November 9th, 2023) /ENDURANCE SPORTSWIRE/ - The Denver Colfax Marathon announced today that Cigna Healthcare is renewing its title sponsorship for the 2024 Denver Colfax Marathon. This partnership comes as the health benefits provider continues to support the health and vitality of those in the greater Denver community...

November 8, 2023

Adidas Ekes Out Growth in Q3 on Gains in all Regions Except North America

Adidas posted a 1 percent increase in currency-neutral (c-n) revenues in the third quarter of 2023. The company said the top-line development reflected the company’s conservative sell-in approach aimed at reducing high inventory levels, improved sell-through as well as the company’s focus on full-price sales across its own channels. In...

November 8, 2023

Norrøna, a Legendary Norwegian Brand Opens Its New Immersive and Inspiring Headquarters in Lysaker

Oslo, Norway (Nov, 2023)/ENDURANCE SPORTSWIRE/ – Norrøna, the family-owned Norwegian adventure travel company and manufacturer of high-end outdoor apparel and outerwear, today unveiled a revolutionary global headquarters. The iconic brand welcomes a diverse international guestlist to the grand opening of the space, which sprawls 8,200-square-feet and includes Norrøna’s largest and most immersive...

November 7, 2023

Wattbike appoints e-commerce specialist Ahmed Khodja as Direct to Consumer Director, to spearhead international growth plans

7th November 2023, Nottingham, UK/ENDURANCE SPORTSWIRE/ – E-commerce and digital transformation expert Khodja joins the Wattbike team as Direct-to-Consumer (DTC) Director, a brand new role which will see him responsible for setting Wattbike’s global DTC vision by unlocking the potential of the brand. Khodja will be responsible for the transformation of...

November 7, 2023

Wild Willies to be the Official Beard Products and Soap of Tough Mudder Dallas and Central Florida

BOSTON, MASS. (11/7/23) /ENDURANCE SPORTSWIRE/ - Tough Mudder, the global extreme wellness brand, announces that Wild Willies will become an official sponsor, to offer their top-of-the-line portfolio of leading men’s grooming and styling products, to participants at select Tough Mudder events. “We are excited to have Wild Willies - a...

November 6, 2023

Nike sues New Balance, Skechers for patent infringement over sneaker technology

Footwear giant Nike filed federal lawsuits on Monday against rivals New Balance and Skechers, accusing them of infringing patents related to Nike's technology for making upper portions of sneakers. The lawsuits said that several New Balance athletic shoes and Skechers sneakers misuse Nike's patented "Flyknit" technology for running, soccer and basketball shoes....

November 6, 2023

The Running Event Announces New Partnership with Footwear News

Portland, Maine (November 6, 2023) /ENDURANCE SPORTSWIRE/ - The Running Event (TRE), North America’s premier specialty retail conference and trade show, today announced Footwear News (FN) as an official media partner for the 2023 and 2024 events. The partnership will include extensive editorial content, updates about TRE programming, and deep...