All Posts by verdebrandcomm.
Jogology Running Socks Makes Inaugural Debut at The Running Event 2023
Wake Forest, N.C. (Nov. 27, 2023) /ENDURANCE SPORTSWIRE/ – New performance running sock brand Jogology launched exclusively at Run specialty retailers throughout the U.S. in September and now is carried in over 60 retailer partners across…
Vimazi to introduce more pace-tuned running shoes at The Running Event 2023
Portland, Ore. (Nov. 27, 2023)/ENDURANCE SPORTSWIRE/ – Over the last year Vimazi has continued to showcase and educate the run industry on the biomechanical advantages of pace-tuned running shoes. Vimazi’s tuning technology increases impact cushioning and torsional…
Vimazi adds to line-up with new shoe tuned to a walking gait
Portland, Ore., (Nov. 20, 2023)/ENDURANCE SPORTSWIRE/ – Vimazi, inventor of the first-ever pace-tuned running shoes, announces today the release of the first-ever tuned walking shoe. The new Z90 will accompany the road and trail running shoes in…
Jogology Socks Win Runner’s World Gear of the Year Award
Wake Forest, N.C. (November 8, 2023)/ENDURANCE SPORTSWIRE/ – After just having launched in Run specialty stores in September, performance running sock brand Jogology is the winner of the coveted Runner’s World Gear of the Year Award for…
Vimazi Hits the Trails with First Ever Pace-tuned Trail Running Shoes
Portland, Ore., (Oct. 25, 2023)/ENDURANCE SPORTSWIRE/ – Vimazi, developer of the first ever pace-tuned running shoes, announces today the release of their pace-tuned trail running collection. These new trail running shoes will continue Vimazi’s mission to provide…
Vimazi Launches Inaugural NYC Running Shoe Symposium
Portland, Ore., (Oct. 18, 2023) /ENDURANCE SPORTSWIRE/ – Vimazi, maker of the first-ever pace-tuned running shoes, is set to host The NYC Running Shoe Symposium. As athletic footwear and run science is changing faster than…
Vimazi introduces medical advisory board to help broaden and deepen the scientific understanding of pace-tuned running shoes
Portland, Ore., (September 28, 2023)/ENDURANCE SPORTSWIRE/ – Vimazi, maker of the first-ever pace-tuned running shoes, today announces the creation of its Medical Advisory Board. This board is comprised of sports medicine experts, podiatric surgeons and biomechanists with…
Jogology™ Running Socks Now Available Exclusively at Select Run Specialty Stores
Wake Forest, N.C. (September 18, 2023) /ENDURANCE SPORTSWIRE/ – New running sock brand Jogology is available now exclusively at Run specialty retailers throughout the U.S. Jogology founders Tanya and Bert Pictor and Luke Rowe created the…
Elite Podiatrist and Footwear Developer Simon Bartold Backs Innovative Vimazi, Will Exclusively Distribute in AU and NZ
Portland, Ore., (August 2, 2023) /ENDURANCE SPORTSWIRE/ – Vimazi, maker of the first ever pace-tuned running shoes, and Simon Bartold, globally recognized podiatrist to the running elite and advanced development consultant for industry leaders ASICS…
Run Industry Veterans Tanya and Bert Pictor and Luke Rowe Launch Jogology™ Running Socks Exclusively for Run Specialty Stores
Wake Forest, N.C. (July 11, 2023) /ENDURANCE SPORTSWIRE/ – Running industry veterans Tanya and Bert Pictor and Luke Rowe introduce a new running sock brand called Jogology, to be sold exclusively at Run Specialty stores beginning…
Vimazi Adds National Sales Manager and New Sales Representatives
Portland, Ore., (June 1, 2023) /ENDURANCE SPORTSWIRE/ – Vimazi, maker of the first ever pace-tuned running shoes, announces today the addition of Scott McCoubrey to the team. McCoubrey will be the National Sales Manager as…
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ROLL Recovery Announces Partnership with Backcountry.com, Bringing Innovative Recovery Products to Outdoor Enthusiasts
BOULDER, CO. (May 19, 2023)/ENDURANCE SPORTSWIRE/ – ROLL Recovery, a leader in recovery and athletic performance and innovators of deep tissue massage therapy tools, is thrilled to announce the availability of its top-rated recovery products, including…
Vimazi Pace-Tuned Running Shoes Now Available
Portland, Ore. (Mar 3, 2023) /ENDURANCE SPORTSWIRE/ – Vimazi, a Pacific Northwest-based running shoe startup, has announced the release of their first models of pace-tuned running shoes, which are now available online. They’ll be available…
Vimazi Adds New Sales Agencies in Pacific Northwest & East Coast
Portland, Ore. (Jan. 31, 2023) /ENDURANCE SPORTSWIRE/ – Vimazi, maker of the first ever pace-tuned running shoes, is excited to announce the addition of REPresents.fun and NJ Athletic Co. to their sales team. The first four models…
evo CEO Bryce Phillips to Keynote the 2023 Sea Otter Classic Summit
MONTEREY, Calif. (Jan. 9, 2023) /ENDURANCE SPORTSWIRE/ – Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand and the Sea Otter Classic, announces Bryce Phillips, CEO of evo, as the keynote speaker for the 2023 Sea Otter…
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Iron Horse Bicycle Classic Announces 2023 Registration Dates and Schedule
Durango, Colo. /ENDURANCE SPORTSWIRE/ – Registration for the 51st Annual Iron Horse Bicycle Classic will open on Friday, Dec. 16. There will be a local registration party on Thursday, Dec. 15 from 5:00-8:30 p.m. at…
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‘Ante Up’ for the TransRockies Gravel Royale 2023 Event with Registration opening on Sept. 28
Panorama, B.C. (Sept. 28, 2022) /ENDURANCE SPORTSWIRE/ – TransRockies Race Series just completed a successful inaugural TransRockies Gravel Royale presented by Felt Bicycles. The event brought 200 athletes from eight countries and 22 states and…
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Tailwind Nutrition Athlete Annie Hughes Wins Run Rabbit Run
DURANGO, Colo. (Sept. 20, 2022)/ENDURANCE SPORTSWIRE/ – Tailwind Nutrition athlete Annie Hughes, 24, of Leadville, Colo. won the Run Rabbit Run 100-mile race Sunday in the women’s category, with a time of 21 hours, and 26 minutes.…
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Canadians McBride and Britton Take the Pot in the First TransRockies Gravel Royale
Panorama, B.C. (August 26, 2022) /ENDURANCE SPORTSWIRE/ – TransRockies Race Series just completed a successful inaugural TransRockies Gravel Royale presented by Felt gravel stage race. The event brought 200 athletes from eight countries and 22 states/provinces…
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TransRockies Gravel Royale Kicks Off in Panorama Monday
Panorama, B.C. (August 16, 2022) — TransRockies Race Series is looking forward to the inaugural TransRockies Gravel Royale gravel stage race beginning Monday, August 22, at Panorama Mountain Resort. Initially set for August 2021, COVID-19…
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Tailwind Nutrition Athlete Courtney Dauwalter Wins Hardrock 100, Sets Course Record
DURANGO, CO [July 20, 2022]/ENDURANCE SPORTSWIRE/ – Tailwind Nutrition athlete Courtney Dauwalter, 37, won the women’s division of the 2022 Hardrock 100 this weekend— with a time of 26:44:36— setting a new course record. Dauwalter was joined…
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Vimazi Secures $1M in Seed 3 Funding to Bring Pace-Tuned Running Shoes to Market this Fall
Portland, Ore. /ENDURANCE SPORTSWIRE/ – Vimazi, the hybrid direct-to-consumer startup that makes running shoes specifically tuned for the pace of the runner, completed its Seed 3 investment round of $1M on June 30, 2022, bringing its…
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Tailwind Nutrition Launches Active Hydration Drink Mix for Active Lifestyles
Durango, Colo. /ENDURANCE SPORTSWIRE/ – Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, is launching Active Hydration, a drink mix containing electrolytes, collagen, and vitamin C. Active Hydration mixes…
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ROLL Recovery Enters the Percussion Therapy Arena with the Compact R1
BOULDER, Colo. (June 14, 2022) /ENDURANCE SPORTSWIRE/ – ROLL Recovery, a leader in recovery and athletic performance and innovators of deep tissue massage therapy tools, announces today the launch of the new R1 Percussion Massage…
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Chamois Butt’r welcomes Aaron Apel from Gravel City Adventure & Supply Co. to its growing Operations Team
Pleasant Valley, MO /ENDURANCE SPORTSWIRE/ – Chamois Butt’r is growing its Kansas City staff to seven, with the addition of Aaron Apel. Aaron joins the Chamois Butt’r operations team to work directly with Chamois Butt’r Chief…
PIERER Mobility AG acquires FELT Bicycles and enters the North American Bicycle Market
Rancho Santa Margarita, 23 November 2021 /ENDURANCE SPORTSWIRE/ – As part of its strategy to assume a leading global role in the bicycle sector, PIERER Mobility AG is pleased to announce the acquisition and integration of…
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ROLL Recovery Introduces New R8 Plus Massage Tool
BOULDER, Colo. (August 5, 2021) — ROLL Recovery, a leader in the recovery and athletic performance space and innovators of deep tissue massage therapy, announces the launch of the new R8 Plus massage tool, the…
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TriggerPoint Rolls Out Fresh New GRID 1.0 Colors
CARLSBAD, Calif. (May 18, 2021) — Today, TriggerPoint, the leader in recovery and massage products in the athletic and wellness markets, unveiled two new fresh colors in its iconic hollow core foam roller, the GRID…
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TriggerPoint Celebrates International Foam Rolling Day with Exclusive Live Programming and Social Contest
Carlsbad, Calif. (May 4, 2021) —TriggerPoint, the leader in recovery and massage products in the athletic and personal wellness markets, encourages everyone to learn about the benefits and importance of foam rolling on International Foam…
Wyoming Whiskey Introduces New Collection Inspired by The Majesty and Beauty of America’s Great Wide-Open Spaces
NEW YORK (April 20, 2021) –Wyoming Whiskey, a world-class American Whiskey distillery committed to the preservation of America’s wide-open spaces, today announces a new collection inspired by the beauty of our national parks. The Wide-Open…
Noble Biomaterials Launches New Antimicrobial Fabric Solution Under Ionic+™ Brand
SCRANTON, PA. (April 1, 2021) — Noble Biomaterials, creator of the most advanced antimicrobial system on the planet, announces today the release of their new Ionic+™ fabric solution, Ionic+™ Durable. Ionic+ Durable is a silver-based…
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TriggerPoint Introduces New RUSH Foam Roller With a Unique Textured Pattern
Carlsbad, Calif. (March 2, 2021) —TriggerPoint, the leader in recovery and massage products in the fitness and wellness markets, expands its collection of innovative foam rollers with the addition of the RUSH Roller. This new…
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TriggerPoint™ Introduces New CHANNEL Foam Roller with Innovative Design
Carlsbad, Calif. (February 8, 2021) —TriggerPoint, the leader in recovery and massage products in the athletic and personal wellness markets, expands its collection of innovative foam rollers with the addition of the CHANNEL, a specialty…
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RockTape and TriggerPoint Awarded Blanket Purchase Agreement to Deliver the World’s Best Kinesiology Tape and Foam Rollers to United States Department of Veteran’s Affairs (VA) Medical Centers
Durham, N.C. – RockTape®, a leader in sports medicine products and education, is proud to announce a five-year blanket purchase agreement (BPA) with the Veterans Health Administration (VHA), introducing the world’s best kinesiology tape and…
Verde Brand Communications Releases Digital Marketing Course for Specialty Brands
DURANGO, Colo. (May 12, 2020) – Verde Brand Communications, a full-service communications agency serving the outdoor and active lifestyle markets, is bringing its first-ever digital product to market, the Multi-Channel Marketing Academy, on May 12,…
Tailwind Nutrition Mobilizes to Support Hospitals Across U.S.
DURANGO, Colo. – Tailwind Nutrition has announced new measures to support healthcare workers and first responders during the COVID-19 pandemic. Many brands across the nation are pivoting their businesses and manufacturing to develop wearable personal…
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SBT GRVL, Presented by Canyon Bicycles, Opens Registration Dec. 3 for 2020 Event
STEAMBOAT SPRINGS, Colo. (Nov. 5, 2019) –SBT GRVL, a world-class gravel bike experience set in the picturesque ranching town of Steamboat Springs, Colo., will open registration Dec. 3 for its second-year event. SBT GRVL welcomed 1,500…
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