LATEST RUNNING AND MARATHON NEWS
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February 12, 2021
Norwegian Runner Sets New Record for Fastest Barefoot Half Marathon on Snow
Jonas Felde Sevaldrud, who is also a YouTuber who goes by the name Sevald, ran 13.1 miles in 1:44:58, breaking the previous record of 2:16:34, set by ‘The Iceman’, Wim Hof, in 2007 yahoo!style
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February 12, 2021
Justin Grunewald Joins the rabbit Team
Santa Barbara, California - Justin Grunewald, who has taken his collegiate speed from the track to the trails in recent years, is the latest addition to the rabbitPRO team, from performance running apparel brand rabbit. The former University of Minnesota athlete first established his presence in ultrarunning with wins at...
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February 12, 2021
Coree Woltering Joins UCAN to Fuel his Ultra Goals
Elite Ultrarunner Coree Woltering has officially joined the ranks of Team UCAN as he looks to take his running to the next level and claim Fastest Known Times (FKTs) on both the Arizona Trail (800 miles across Arizona from Mexico to Utah) and the Superior Hiking Trail (310 miles along...
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February 10, 2021
If the Shoe (Contract) Fits: What’s Behind Pro Runner Sponsorship Shakeups.
Elite runners make most of their money by signing with shoe and apparel brands. Here’s why so many are changing allegiances this year. Women’s Running
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February 9, 2021
Rock ‘n’ Roll Las Vegas to Return to the Bright Lights of the Vegas Strip in 2022 with New Early Season Race Date
LAS VEGAS / TAMPA, Fla. (February 9, 2021) – The Rock ‘n’ Roll Marathon Series® announced today that its pinnacle event, Rock ‘n’ Roll Las Vegas, will permanently shift from its traditional November date to become an early-year event with the next edition now taking place on Feb. 26-27, 2022....
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February 8, 2021
Will women ultrarunners surpass the best men?
A new science paper explores the subject at great depth, and concludes that it's possible, but not likely. Podium Running
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February 8, 2021
The 2021 London marathon is set to be the biggest yet with 50,000 places in the race – and another 50,000 places for the virtual event.
London Marathon runners are set to find out if they have won a place in this year's race. Evening Standard
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February 4, 2021
Endurance sports tired of sitting on sidelines
The California Coalition of Endurance Sports has a two-pronged objective: to get athletes — especially in San Diego County — back running, swimming and biking. The San Diego Tribune
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February 4, 2021
Why are people online pretending they ran a marathon?
The Home Run Marathon is the Fyre Festival of races. InsideHook
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February 4, 2021
Should listening to music during exercise be considered a performance-enhancing drug?
Research suggets there's more to the relationship between music and physical exertion than a simple "distraction" Inside Hook
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February 4, 2021
Brooks running closes out 2020 with a PR, hitting nearly $850 million in global revenue
BusinessWire
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February 4, 2021
Will major marathons actually come back this fall?
Signing up for a race right now is a weird mix of optimism and being in denial. Outside
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February 3, 2021
BASE Performance signs on as exclusive hydration and bar sponsor for 3 Adventure Fit events
Boulder, CO – BASE Performance will provide premium nutritional support for thousands of athletes in 2021. First up is the Old Man Winter Rally from Feb 6th – Feb 14th, an “Epic Winter Adventure” for runners and riders in Colorado’s Front Range. These athletes will rehydrate BASE Hydro and fuel...
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February 2, 2021
New Balance’s CEO talks about digital transformation
Overall, half of New Balance’s volume in 2020 was sold through digital commerce, which includes New Balance’s own sites, pure-play internet retailers/marketplaces, and its wholesale retail partners’ websites. SGBMedia
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February 2, 2021
Innerforce partners with AFSP to increase awareness on athletes’ mental health.
Innerforce, the leading brand of custom apparel, and the American Foundation for Suicide Prevention (AFSP) today announced a partnership to work side-by-side on increasing awareness in the sports industry about the importance of athletes’ mental health. They’ll be running a year-long fundraising effort to support the work of the foundation....
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February 2, 2021
ElliptiGO Celebrates Record-Breaking 2020
San Diego, CA — ElliptiGO Inc., creator of both the elliptical bicycle industry and the stand up bicycle industry, today announced that 2020 was another exceptional year for the company. Revenue more than doubled compared to 2019 and the company delivered more bikes to its customers around the world than...
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February 2, 2021
Buffalo Marathon Weekend Announces Updated 2021 Race Plans
The Buffalo Marathon Weekend today announced several important updates to their 2021 race plans. Highlights of the update include the status of the 2021 in-person event, the creation of new community fundraising slots, options to defer at no charge to 2022, 2023, or 2024, the ability to transfer registrations to...
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February 1, 2021
USA Triathlon Partners with Compeed as Exclusive Blister Care Partner Through 2023
COLORADO SPRINGS, Colo. — USA Triathlon today announced a partnership with Compeed, an expert brand of hydrocolloid gel cushions for the treatment and prevention of blisters, as the organization’s Exclusive Blister Care Partner through 2023. Compeed Advanced Blister Care cushions use hydrocolloid technology, an active gel with moisture absorbing particles,...
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January 29, 2021
The International Association of Black Triathletes Launches FREE – Nationwide NCAA/Collegiate Club Virtual COMBINE
Baltimore, MD. - The International Association of Black Triathletes (IABT) is a national humanitarian nonprofit dedicated to providing advancement for urban youth and communities they represent through the sport of triathlon by being a gateway to reduce academic and health disparities and to increase opportunities for collegiate studies, internships, and...
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January 29, 2021
MarathonFoto/Road Race Management Lifetime Achievement Award Honors Julia Emmons
January 29, 2021 — Julia Emmons, who directed the AJC Peachtree Road Race for 26 years (1985 – 2011) and served as Executive Director of the Atlanta Track Club, has been named the 2020 MarathonFoto/Road Race Management Lifetime Achievement Award winner. Emmons led the iconic July 4 road race, which was the...
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January 28, 2021
Ultraman World Champion Dede Griesbauer Joins Team UCAN
The Ultraman World Record holder, Dede Griesbauer, has officially joined Team UCAN. Dede, at age 49, broke the world record at Ultraman Florida 2020 by over an hour with a time of 22 hours 48 minutes and 31 seconds and won the women's race by nearly 4 hours. Dede had...
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January 27, 2021
The North Face Just Dropped the First Carbon-Plated Trail Running Shoe
After the initial noise, the show is poised to take over other sub-sections of the sport. The North Face dropped a first look at its VECTIV series, the world of trail running’s first official carbon-plated running shoes. Inside Hook
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January 27, 2021
City of Coronado celebrates 130-year anniversary with Easy Day Sports
Coronado, CA — January, 27, 2021 - Walk, bike, surf, or run. If you noticed more of your neighbors outside exercising last year, it wasn’t because the gyms were closed. Almost 3,000 people committed to covering 130 miles to celebrate the City of Coronado’s 130th birthday in 2020. The citywide “Coronado 130 Virtual Challenge: Actively Celebrating 130...
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January 27, 2021
Oiselle Hires Alison Mariella Désir as its Director of Sports Advocacy
Seattle, WA - January 27, 2021 - Oiselle is excited to announce that Alison Mariella Désir is joining its Leadership Team in Seattle as the Director of Sports Advocacy. The newly created role combines community, culture, and movement-building as the brand strengthens both its internal team culture and community outreach...
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January 27, 2021
RunSignup | GiveSignup’s Annual RaceTrends Report Shows 48.1% Participation Decline, Gradual Recovery
Moorestown, NJ – RunSignup | GiveSignup released their Annual RaceTrends Report evaluating the state of the endurance industry. The impact of COVID-19 was reflected in every data point for 2020 as the evolution of events from in-person to virtual and back again caused eye-catching participation declines, shifts in marketing strategies, and an increased...