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Running
August 28, 2020
XTERRA VR Racing Season Starts Today
It’s a whole new (VR) world for the XTERRA family starting today. Participants for the first-ever XTERRA VR race are being encouraged to envision themselves in the image above, 12,000-feet high atop the majestic Jade Mountain in Taiwan. “Imagine it's a cool misty morning, the sun is breaking through the...
August 27, 2020
Skirt Sports, Inc Acquired by ZOOMA Women’s Race Series
ZOOMA Women’s Race Series, known for their stunning race medals and destination races, is proud to announce that Skirt Sports, the originator of the running skirt, is joining the family. Both brands were on the early cusp of the unprecedented growth wave of the women’s running movement and over the...
August 27, 2020
iFit Connected Fitness Now Streaming Family-Friendly Workouts for Back to School
LOGAN, Utah — iFit, the leading interactive, connected fitness platform, is now streaming treadmill, stationary bike and elliptical workouts designed to ease the transition into the unique school year ahead. Many iFit Global Workouts are educational and are now supplemented with fun geography activities to motivate children to learn while...
August 27, 2020
YMCA of Greater Pittsburgh Opens Registration for the 30th Annual YMCA Turkey Trot Virtually
PITTSBURGH, PA (August 27, 2020) – P3R and the YMCA of Greater Pittsburgh announced their partnership for this year’s YMCA Turkey Trot presented by UPMC Health Plan. The two organizations are bringing their expertise together to deliver the best Turkey Trot for not only families in Pittsburgh, but also across...
August 27, 2020
Abbott World Marathon Majors Launches Global Run Club
The Abbott World Marathon Majors Global Run Club launched today, providing a virtual platform for the global community of marathon runners to connect, challenge and celebrate. The club wants to provide runners around the world with a community where they unite, inspire and cheer on each other. The platform allows...
August 27, 2020
Trifecta Partners with Onegevity Health and Thorne to Offer End-to-End Personalized Nutrition
AUGUST 27, SACRAMENTO – Today, Trifecta, the nation’s largest organic meal delivery service, is announcing its new partnership with Onegevity Health, and Thorne, two health and technology companies that are disrupting prevention and wellness, to offer end-to-end personalized nutrition solutions. As the leading multi-omic health intelligence platform using research-grade evaluations...
August 26, 2020
Sports Backers Announce New ‘Great European 2500’ Virtual Race Through Europe
Richmond, VA – Sports Backers announced the new ‘Great European 2500’ virtual race across Europe, with registration now open for the event that runs from October 3-December 3. In the event, participating teams will cover the 2,500-kilometer (1,552-mile) distance of a pre-selected course that spans eight European countries, starting in London,...
August 26, 2020
Race Roster introduces virtual challenges to further engage your participants
London, ON (Wednesday, August 26, 2020) - Race Roster recently introduced virtual challenges - a NEW virtual event option to further engage your participants. Challenges can be introduced as a standalone virtual event or as an additional category to an existing event, keeping your participants motivated year round! What is...
August 26, 2020
The Leukemia & Lymphoma Society’s Team In Training Resilience Challenge adds Meaning to Miles
Rye Brook, NY (August 26, 2020)– Having blood cancer is tough. Having blood cancer now is even tougher. The Leukemia & Lymphoma Society’s (LLS) Team In Training campaign is partnering with leading event technology platform, haku, to raise awareness and funds in support of LLS’s goal of creating a world without...
August 25, 2020
Rock ‘N’ Roll VR17 Sees Over 10,000 Registered Participants From 89 Nations Register to Take On 10K, 6K, or the Remix Challenge
TAMPA, Fla. (Aug. 25, 2020) – More than 10,000 people from 89 nations and 46 states stepped up the virtual start line for the 17th edition of the Rock ‘n’ Roll® Virtual Running™ (VR™) Series. This past weekend’s Rock ‘n’ Roll VR17 gave participants the opportunity to challenge themselves with...
August 25, 2020
COROS Launches Next Generation PACE 2, and Largest Software Enhancement to Date
Tustin, CA, August 25, 2020 – COROS Wearables Inc., makers of premium endurance sports wearables, announced today the first hardware update in the brand’s history with the introduction of the PACE 2 Premium GPS Sport Watch. According to COROS, PACE 2 will debut with several new and expanded features at...
August 25, 2020
UTMB® for the Planet: New challenges and highlights still to come
Trail and running enthusiasts from around the world have just 10 days left to register for the 4 Virtual Races and 10 Partner Challenges on offer through UTMB® for the Planet. So far, more than 7,800 runners representing 100 nationalities have already taken part through the new digital platform, with 14,300...
August 25, 2020
Running USA Announces Virtual Accelerator Series Event with Race Roster
(August 25, 2020) – Running USA and Race Roster are excited to announce that they will again be partnering on industry leading content as the running world continues to navigate 2020’s challenges. The Running USA Virtual Accelerator Series presented by Race Roster will take place this fall on two consecutive...
August 25, 2020
2020 Virtual Air Force Marathon Sells Out Amidst COVID-19
WRIGHT-PATTERSON AFB, Ohio –Due to the impact of the COVID-19 pandemic, Air Force officials had cancelled the 2020 Air Force Marathon which would have been held Saturday, Sept. 19. However, call it foresight or a stroke of luck, ironically a virtual race option was already planned to be added this...
August 25, 2020
RunSignup Announces Virtual Race Audio Experience with RaceJoy
August 25, 2020 – Moorestown, NJ – RunSignup announces RaceJoy’s dynamic audio race experience – now available real-time for virtual and on-site race events. With more than a million downloads, RaceJoy is the industry’s leading interactive race day mobile app offering live GPS participant tracking, spectator remote cheer sending, continual...
August 25, 2020
Registration Open for ATRA’s Virtual 25 Year Celebration
Colorado Springs, CO - The American Trail Running Association’s (ATRA) 25th Anniversary Challenge registration opens today. Registration packages range from $25 to $175 and can be accessed on the FitRankings platform here. This three-tiered event kicks off with the first installment on September 1, and will continue through the end of the...
August 24, 2020
Standard Chartered Singapore Marathon Launches First Ever Virtual Club and Racing Series to Complement Year-End Race
SINGAPORE / TAMPA, Fla. (24 August 2020)– Today, The IRONMAN Group, event organiser of the Standard Chartered Singapore Marathon (SCSM), officially announced the SCSM Virtual Club (VC) and the SCSM Virtual Racing Series – two innovative initiatives as part of an alternative model to create a unique and world-class runners...
August 24, 2020
MYLAPS organizes webinar about Covid-19 running trends
As part of the MYLAPS Summer Sessions, the timing company hosts a webinar coming Thursday about the latest trends in racing and tips for running events and timers to get through the Covid-19 pandemic. Tim and Jessica Murphy, co-founders of the running industry community BibRave, will be interviewed by MYLAPS...
August 24, 2020
Thirty Days to Celebrate #NationalDogDay with the Best Friends Virtual 5k Benefiting Pets For Vets
SAN DIEGO, CA -- The Doggone Events Series launches the Best Friends Virtual 5k in honor of #NationalDogDay on August 26th, a go-at-your-own-pace 5k for people and their dogs, benefitting Pets for Vets. This virtual 5k invites participants nationwide to get outside with their dog on their favorite course, path,...
August 20, 2020
XTERRA Jade Mountain VR Duathlons debut August 27-31
The XTERRA Jade Mountain VR Duathlons, to be held over five days from August 27-31, are the first of eight virtual races to engage the XTERRA family and showcase the global nature of the sport with events themed around XTERRA’s regional championship venues. The event is inspired by the island...
August 20, 2020
US Trail Running Conference announces reward program for Race Directors
Estes Park, CO – Active at Altitude, organizers of the US Trail Running Conference has announced an innovative reward program for race directors that will grow participation for the industry-leading event. Race Directors who join the reward program can earn free registration places for either in-person or virtual access to...
August 20, 2020
IRONMAN Foundation Awards Third Round of IRONAID COVID-19 Support Fund Grants and Launches September Virtual Challenge
TAMPA, Fla. (August 20, 2020) – The IRONMAN Foundation® has announced its third distribution of IRONAIDTM COVID-19 Support Fund grants to be awarded to 40 charitable organizations and COVID-19 response programs. To date, over $300,000 in funds have been distributed to 120 health-related charitable organizations through the IRONMAN Foundation’s IRONAID COVID-19 Support...
August 20, 2020
Roadrunner Holdings LLC Strengthens Investment Leadership with Mac Tillman as New CEO
SAN FRANCISCO, Calif. (Aug 20, 2020) – RoadRunner Holdings LLC (RoadRunner), the newly established holding company of sports nutrition brands and the parent company of electrolyte supplement-maker SaltStick Electrolytes (SaltStick), today announced longtime industry innovator Mac Tillman has joined as the company’s new CEO. Tillman will help guide the company...
August 20, 2020
2020 EQT Pittsburgh 10 Miler Goes Virtual with First-of-Its-Kind Pittsburgh Celebration Box
PITTSBURGH (August 20, 2020) – P3R and EQT have announced that the 2020 EQT Pittsburgh 10 Miler, originally scheduled for Nov. 8, 2020, will be a completely virtual event that will include the first-of-its-kind Pittsburgh Celebration Box, which will allow runners the chance to experience the very best and most...
August 20, 2020
United Sports Brands Grows Portfolio With Acquisition of Glukos Energy, a Leading Energy Supplement Brand
FOUNTAIN VALLEY, Calif., August 20, 2020 — United Sports Brands today announces it has acquired Glukos Energy, a leading energy supplement brand. United Sports Brands will utilize its expertise, partnerships and experience to create new market opportunities for Glukos, enabling the brand's continued focus on ground-breaking product innovation. "We’re very excited...
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