BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
March 1, 2026
Major brand recalls 20,000 e-bikes due to separating rear wheel
Nearly 20,000 electric bicycles are being recalled in the US after a defect was discovered that could cause the rear wheel to separate from the bike, posing a crash risk. The recall affects certain model year 2026 electric bikes from Trek Bicycle Corporation and its sister brand Electra Bicycle Company....
February 27, 2026
Xponential Fitness Agrees To Pay Nearly $40M in Settlements, Shares Plunge
The boutique fitness and wellness franchisor disclosed a proposed FTC consent agreement and franchisee settlement alongside a weak earnings report Xponential Fitness has agreed to pay $17 million to resolve a previously disclosed Federal Trade Commission investigation. The boutique fitness and wellness franchisor also finalized a $22.75 million settlement with...
February 27, 2026
Liv Introduces the All-New Embolden E+ Series
NEWBURY PARK, CALIFORNIA /ENDURANCE SPORTSWIRE/ - Liv, the company dedicated to getting more women and girls on bikes, today announced the launch of the all-new Embolden E+, a capable and confidence-driven full-power trail e-MTB designed to help riders progress on mountain terrain with greater control, consistency, and fun. Purpose-built to...
February 27, 2026
War Eagle Run Fest Soars to Record-Breaking Sellout with 6,400+ Runners
AUBURN, Ala. /ENDURANCE SPORTSWIRE/ - The 5th Anniversary of the War Eagle Run Fest has officially sold out, welcoming a record-breaking field of more than 6,400 runners to Auburn for one of the Southeast’s fastest-growing running events. Set against the iconic backdrop of Auburn University, the milestone event marks five...
February 26, 2026
U.S. Olympian and coach Jeff Galloway dies at age 80
On Wednesday in Pensacola, Fla., Jeff Galloway, the Olympian and influential coach and author, died at age 80. His son, Westin Galloway, said the cause was complications from a stroke. As a 1972 Olympian in the 10,000 metres and a former American record-holder at 10 miles, Galloway was also the founder of...
February 26, 2026
Merrell and Saucony Continue to Lead Sales Growth at Wolverine Worldwide in Q4
Shares for Wolverine Worldwide Inc. climbed over 5 percent in pre-market trading on Thursday as the company finished 2025 on a high note. The Rockford, Mich.-based footwear company said total revenue in the fourth quarter of 2025 was $517.5 million, up 4.6 percent from $494.7 million the same time last year. Net earnings in...
February 26, 2026
Fox Factory’s Diamond Sports and Bike Sales Decline in Fourth Quarter
Fox Factory Holding Corp.’s earnings declined in the fourth quarter but reached the high end of guidance. Sales grew 2.3 percent, as gains in its Powered Vehicles and Aftermarket Applications segments offset a 5 percent drop in Specialty Sports, driven by declines in both diamond sports products and bike products....
February 26, 2026
EXEC: Saucony Tapped into Both Performance and Lifestyle Sales to Drive 2025
The Saucony brand reportedly drove broad-based revenue growth across all categories, regions, and channels, resulting in a strong double-digit again in the fourth quarter. Performance, the majority of the brand’s business, was up over 20 percent for the period, with Lifestyle growing even faster, according to comments from parent company...
February 26, 2026
4iiii Launches New Viiiiva Heart Rate Monitor With Superior Battery Life and Comfort
COCHRANE, ALBERTA (February 26, 2026) /ENDURANCE SPORTSWIRE/ — 4iiii Innovations Inc., a leader in power-driven cycling performance, launches the newest Viiiiva Heart Rate Monitor, combining comfort, durability, and an exceptional 540+ hour battery life. Designed for athletes of all abilities, the Viiiiva uses a high-sensitivity chest strap to capture the...
February 25, 2026
SIDI launches Spring/Summer 2026 collection, marking a bold new era for the iconic brand
MASER, Italy (February 25, 2026) /ENDURANCE SPORTSWIRE/ – Since 1960, SIDI has been renowned for its dedication to quality and technical innovation, defining what performance footwear means for cyclists. SIDI's Spring/Summer 2026 collection combines advanced materials, updated aesthetics, and rider-first engineering to raise the standard across every discipline and every...
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