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April 21, 2026

DEKA and Lycan Fitness Forge Powerful Two-Year Equipment Partnership

United States (April 21, 2026) /ENDURANCE SPORTSWIRE/ -  DEKA, the decathlon of functional fitness and hybrid racing from the creators of Spartan, is proud to announce that its powerhouse two-year partnership with Lycan Fitness is now officially underway. The collaboration, which runs through to the end of 2027, establishes Lycan...

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Sponsorship

April 16, 2026

Marathon Printing, Inc. Returns as Presenting Sponsor of the U.S. Trail Running Conference

Nashville, TN (April 16, 2026) /ENDURANCE SPORTSWIRE/ - The U.S. Trail Running Conference is pleased to announce that Marathon Printing, Inc. is returning as the Presenting Sponsor of the 2026 conference, taking place November 5–7 at Music City Center in Nashville, Tennessee. The partnership marks a continued commitment from one of...

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April 16, 2026

FMOL Health Our Lady of the Lake Tiger 10K returns to Race into Death Valley

Baton Rouge, LA /ENDURANCE SPORTSWIRE/ - The FMOL Health Our Lady of the Lake Tiger 10K returns to LSU’s campus on April 19, 2026, bringing thousands of runners back to Baton Rouge for one of the most unique finish-line experiences in the country — inside Tiger Stadium. Now in its 8th...

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Running

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April 15, 2026

Wildflower Experience Announces Neversecond as Official On-Course Nutrition Partner

Lake San Antonio, CA /ENDURANCE SPORTSWIRE/ - Wildflower Experience, one of the most iconic endurance events in the United States, is proud to announce a new partnership with Neversecond as the Official On-Course Nutrition Partner for the 2026 event. This collaboration brings one of the most advanced, science-driven fueling systems in endurance sports directly...

Press Releases

Sponsorship

Triathlon

April 15, 2026

Nix Biosensors and Baylor Athletics Announce Department-Wide Hydration Biosensor Partnership

BOSTON, MASS. (April 15, 2026) /ENDURANCE SPORTSWIRE/ - Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, today announced a new two-year partnership with Baylor University Athletics, naming Nix the Official Hydration Biosensor Supplier of Baylor Athletics. The agreement includes the department-wide deployment of Nix’s team platform, Nix Pro,...

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April 14, 2026

haku returns as Presented by Partner for The Running Conference 2026

/ENDURANCE SPORTSWIRE/ - The Running Conference is delighted to announce that haku, the global leader in endurance management technology, will once again be the title sponsor for the UK’s leading business-to-business running industry event (B2B). Now in its 5th edition, The Running Conference presented by haku (TRC26) will take place from 6th–8th December 2026 at Burleigh...

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Running

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Triathlon

April 14, 2026

A Safer Swim Experience: USA Triathlon Partners with RESTUBE as Official Swim Safety Buoy Partner

COLORADO SPRINGS, Colo. (April 14, 2026) /ENDURANCE SPORTSWIRE/ — USA Triathlon today announced RESTUBE as its Official Swim Safety Buoy Partner through 2028. With this new partnership, RESTUBE’s swim safety buoy technology will be integrated into race-day safety protocols at USA Triathlon sanctioned events nationwide, providing athletes with an additional reliable...

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Triathlon

April 14, 2026

DEKA, The Global Fitness Racing Brand Announces New Partnership And Lanuch of Dedicated School Fitness Racing Event: DEKA Youth East Midlands 2026

Manchester, United Kingdom (April 14, 2026) /ENDURANCE SPORTSWIRE/ - DEKA, the decathlon of fitness racing and hybrid racing from the creators of Spartan™, is thrilled to announce its official partnership in the UK between DEKA YOUTH and EXCLSR, a revolutionary fitness challenge designed to supercharge physical education in schools through...

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April 14, 2026

ROKA Multisport Announces 2026 Pro Team Powered By 41 of the World’s Top Triathletes

ROKA Multisport Announces 2026 Pro Team Powered By 41 of the World’s Top Triathletes Park City, UT (April 14, 2026) /ENDURANCE SPORTSWIRE/ - ROKA Multisport, announces game-changing partnerships with 41 of the world’s top triathletes and legends. The team spans elite competitive racing — from World Triathlon and Olympic distance racing...

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Triathlon