SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
May 14, 2024
La Jolla Half Marathon Partners with HydraPak® and WaterMonster to Go Waste Free, Ditches Disposable Cups
OAKLAND, Calif. (May 14, 2024)/ENDURANCE SPORTSWIRE/ – In partnership with HydraPak®, global leader of high-performance hydration solutions, and water delivery services provider, WaterMonster, the La Jolla Half Marathon and 5K is excited to announce that it will remove disposable cups and transition to HydraPak's reusable SpeedCup at this year's race. The...
May 13, 2024
Stoked Oats sponsors Madeline Wighardt for the 2024 100-Mile Western States Endurance Run
Calgary, Alberta, May 13, 2024 /ENDURANCE SPORTSWIRE/ – Stoked Oats (SO) is back for the third year as the Official Breakfast Sponsor of Western States Endurance Run, June 29-30 in Auburn, CA. Madeline Wighardt, the 22-year-old chemical engineering student who placed third in Leadville Trail 100 last year, will represent...
May 9, 2024
Ascension Seton CapTex Tri and EIGHT Beer Partner for a Second Year
Austin, Texas May 8, 2024/ENDURANCE SPORTSWIRE/ - The Ascension Seton CapTex Tri is proud to announce the continuation of its partnership with EIGHT Beer for a second consecutive year. EIGHT Beer, the innovative light lager designed for active lifestyles, will once again be the Official Beer for this highly anticipated event,...
May 9, 2024
Malibu Moves Announces Title Sponsorship with International Protective Service to Enhance Community Well-being and Safety
Malibu, CA /ENDURANCE SPORTSWIRE/ - Malibu Moves is delighted to announce International Protective Service, Inc. (IPS) as the title sponsor for its upcoming 5K, Half Marathon, and Kids Run. Led by CEO Aaron T. Jones, IPS is a leading security and investigations firm recognized for its commitment to safety and...
May 8, 2024
Terumo BCT Joins the 2024 Denver Colfax Marathon Sponsor Lineup
Denver, CO /ENDURANCE SPORTSWIRE/ - Terumo BCT has joined the 18th Denver Colfax Marathon as a sponsor for the 2024 marathon race weekend. The Lakewood, Colorado-based company will sponsor the racecourse hydration stations for runners on race day. “Every runner depends on the hydration stations to give them that critical...
May 8, 2024
Josh Kalapos Elevated to B.A.A. High Performance Team
BOSTON /ENDURANCE SPORTSWIRE/ – The Boston Athletic Association (B.A.A.) today announced that Josh Kalapos has been elevated to the B.A.A. High Performance Team. A member of the B.A.A.’s Racing Team since 2022, Kalapos will now join the professional group following a breakthrough 17th place showing at the 2024 U.S. Olympic...
May 8, 2024
Marathon Tours & Travel Named Co-Title Sponsor of ABBOTTWMM Age Group World Rankings and Championships
World’s premier age group competition for marathon runners joins forces with global marathon tour operator 1,800 of the fastest age groupers in the world heading for Sydney More than 375 races worldwide now serve as qualifiers for annual championship /ENDURANCE SPORTSWIRE/ – The new sponsorship will see the program renamed...
May 7, 2024
Motiv Sports Announces New Partnership with JAMBAR
Santa Barbara, CA – May 7, 2024 /ENDURANCE SPORTSWIRE/ – Motiv Sports, a North American leader in mass participation events, today announced a multi-event partnership with JAMBAR, a leading provider of organic artisan energy bars. This strategic alignment is poised to enhance the participant experience by providing substantial, healthful energy...
May 7, 2024
H2O Audio Partners with Ironman Champion Angela Naeth
SAN DIEGO, May 7, 2024/ENDURANCE SPORTSWIRE/ – H2O Audio, the innovator in waterproof audio technology, proudly announces a partnership with world-class professional triathlete Angela Naeth. As a three-time Ironman champion and with 19 half-Ironman victories, she is one of the most successful triathletes of her generation. Angela is also known...
May 3, 2024
DATEV Challenge Roth and Condor take off together
ROTH / FRANKFURT. /ENDURANCE SPORTSWIRE/ - Stripes meet endurance sport - Condor, the German airline based in Frankfurt, is the new transport partner at the world's biggest long-distance triathlon. All triathletes as well as the volunteers in Roth can benefit directly from the new partnership. ‘With DATEV Challenge Roth, we...