Sponsorship
March 4, 2021
UltrAspire Welcomes Tyler Andrews to the 2021 Elite Athlete Team
UltrAspire, an outdoor brand driving the hydration and waist lighting category forward, has been refining their athlete program for years. Innovative product development and conceptualizing ideas stem directly from working with members of the team. Entering 2021, UltrAspire works with athletes who hold some of the most prestigious world records...
March 3, 2021
Venga CBD and OCR World Championships Partner to Bring High Quality Training, Racing, and Recovery Products to the 2021 OCRWC
Elite OCR athletes often struggle with proper recovery after extended periods of strain on their bodies. These athletes need products they can trust to help them repeatedly train and achieve peak performance on race day. Venga CBD is excited to announce their partnership with OCR World Championships as the official...
March 3, 2021
Perfect Hydration Alkaline Water Becomes an Official Supporter of the American Red Cross
LOS ANGELES – Perfect Hydration (pH) – the ultra-purified alkaline water with electrolytes – is now an official supporter of the American Red Cross. Perfect Hydration will contribute $250,000 in monetary and product donations to help the nationally renowned humanitarian organization in their disaster relief efforts and blood services programs. “It’s an...
March 3, 2021
Run Local® Bay Area welcomes Salomon as Official Shoe and Apparel Partner
San Francisco, CA (March 3, 2021) - Run Local® is pleased to announce a new partnership with Salomon Group, where the industry leading trail footwear and running brand will support Run Local ® Bay Area’s 2021 year-long collection of locally-themed events known as the Run the Bay Series – the...
March 2, 2021
UltraSignup announced as Presenting Sponsor for US Trail Running Conference and webinar series
Estes Park, CO – Active at Altitude, organizers of the US Trail Running Conference, has announced that UltraSignup will be the Presenting Sponsor for the Race Director segment of the Conference as well as the newly launched webinar series. UltraSignup is the largest trail running registration platform in North America...
March 2, 2021
USA Triathlon Announces 2021 Toyota U.S. Paratriathlon National Team Roster
COLORADO SPRINGS, Colo. — USA Triathlon today announced the 16 members of the 2021 Toyota U.S. Paratriathlon National Team, the group of athletes who will represent the U.S. at the highest levels of elite paratriathlon competition during the 2021 season. The talented group, which includes four Paralympic triathlon medalists and...
March 2, 2021
Headsweats Takes to the Court with US Open Pickleball Championships Partnership
BOULDER, Colo. (March 2, 2020) – Headsweats, the leader in high performance apparel and headwear, has partnered with the US Open Pickleball Championships as the official headwear sponsor of the largest Pickleball event in the world. Founded in 2016, the internationally acclaimed seven-day competition draws spectators and competitors of all abilities...
March 2, 2021
Cat Bradley joins Spring Energy Elite Team
Cat Bradley, an ultra runner, Olympic trials qualifier, and 2017 Western States champion, joins Spring Energy Elite Team. Cat has a long list of achievements, including top spots at the most competitive races. A combination of Spring Energy, real food performance nutrition products, with Cat’s enthusiasm, hard work, and talent...
March 2, 2021
rabbit Announces Partnership with Anna Frost
March 2nd, 2021 - Santa Barbara, California - Anna Frost, who is perhaps best known for her world-class running performances across trails and up mountains around the world, has partnered with rabbit, a cutting-edge running apparel brand from California, to become the latest edition to their professional team. Her record-breaking...
March 1, 2021
NOBULL, CrossFit Ink Three-Year Games Title Sponsor, Apparel, Footwear Deal
After months-long speculation as to who would be the new title sponsor of the CrossFit Games, CrossFit announced a three-year minimum deal with NOBULL to be not only title sponsor of the Games but Official Footwear and Apparel Sponsor of CrossFit. Morning Chalk Up
March 1, 2021
KINeSYS is back as an Official Sponsor of the Women’s Adventure Film Tour USA
1st March 2021, Vancouver, Canada - KINeSYS Performance Sunscreen have announced they will be once again sponsoring the Women’s Adventure Film Tour USA. Now in its third year, the tour features a selection of unique films that are carefully chosen to show incredible women achieving their personally adventurous goals. KINeSYS...
February 25, 2021
Pro Cyclist Travis McCabe Rejoins Felt Bicycles With A Gravel Focus
Rancho Santa Margarita, California (February 25, 2021)— Felt Bicycles is excited to announce the return of professional cyclist Travis McCabe to its stable of athletes, where he’ll focus on gravel races and other endurance events. McCabe was a rider on the then-named Holowesko Citadel pro cycling during the 2016 racing...
February 25, 2021
P3R Partners with Fifth Season as the Official Greens of the DICK’S Sporting Goods Pittsburgh Marathon
PITTSBURGH, PA (February 25, 2021) – P3R has partnered with Fifth Season, making Fifth Season the Official Greens of the DICK’S Sporting Goods Pittsburgh Marathon. This partnership brings together two Pittsburgh-based organizations in alignment on health and wellness. Fifth Season is positively disrupting the food industry with its advanced technology...
February 24, 2021
Crews Subaru Continues as Title Sponsor of 2021 She Tris Sprint Triathlon Events
Charleston, SC - Crews Subaru confirmed this month they will return as the title sponsor of all three 2021 She Tris Sprint Triathlon events to take place this year. The series will kick off on May 23rd in a new venue (Hobcaw Yacht Club, Mt. Pleasant) with a sprint triathlon...
February 24, 2021
Mammut Announces New Athletes As Additions To Safety Collective
(Williston, VT) Feb 24, 2021 – Mammut has announced a robust new snow safety athlete team, supporting its mission and goals as the world’s premiere snow safety brand. Boasting the most advanced and reliable avalanche safety equipment on the market, Mammut has long been the go-to brand for snowsports professionals....
February 24, 2021
Team Novo Nordisk Announces Partnership with Maurten
Atlanta, GA., Feb, 2021 – Team Novo Nordisk, the world’s first all diabetes professional cycling team today announced an exciting new partnership with world class sports nutrition experts Maurten. “We are very pleased and proud to be working with a sports nutrition partner like Maurten,” began TNN Chief Medical Officer...
February 23, 2021
10 Million-Member Community Spartan Joins Run Show USA Expo in Boston, Jan. 29-30, 2022
BOSTON (Feb. 23, 2021) – The Run Show USA, the inaugural consumer running exposition scheduled Jan. 29-30, 2022, at Boston’s Hynes Convention Center, today announced that Spartan, the world’s leading endurance sports and wellness brand, will become an official event sponsor. The two-day expo will feature indoor Spartan activations and...
February 23, 2021
UNDRBUDR and Colnago Gran Fondo National Series Announce Partnership
(Montclair, NJ, January 23, 2021) – UNDRBUDR, a developer of high performance, nature-inspired skincare, today announced an exclusive sponsoring partnership with the Colnago Gran Fondo National Series to continue throughout 2021. With more than 4,000 participants estimated, the Series is comprised of cycling challenges for riders of all levels, with eight...
February 22, 2021
Injinji Partners with Ultrarunning Champion Jeff Browning
SAN DIEGO, Calif. (February 22, 2021)– Injinji®, the innovator of the patented five-toe- Performance Toesock™ for runners and outdoor enthusiasts, announces that Jeff Browning has joined its athlete roster. Browning’s storied ultrarunning record includes 33 career wins at prolific trail events including the Hardrock 100, the Big Horn 100 and the Cascade...
February 18, 2021
Master Spas Welcomes ‘Iron Cowboy’ James Lawrence to Ambassador Team
FORT WAYNE, Ind. — Date here — Master Spas, the world's largest swim spa manufacturer, is excited to announce a partnership with “Iron Cowboy” James Lawrence. "We are very excited to have James Lawrence join Team Master Spas," says Kevin Richards, Vice President of Sales and Marketing. "At Master Spas, we...
February 17, 2021
CamelBak® Partners with Melanin Base Camp® and Diversify Outdoors®
PETALUMA, Calif. (February 17, 2021) – CamelBak®, the global leader in award-winning personal hydration products, announces a new partnership with two organizations of record in the diversity, equity and inclusion (DEI) space, Melanin Base Camp® and Diversify Outdoors®, in order to continue supporting conversation, education and action around these critical social...
February 17, 2021
Onewheel Announces First “Flow State” Brand Ambassadors
SANTA CRUZ, CA., Feb. 17, 2021 – Future Motion, maker of the popular Onewheel electric boards, today launched the Flow State ambassador program and content series. While other brands in the space focus on transportation, Onewheel has doubled-down on cultivating a leading lifestyle brand by partnering with luminaries of sport,...
February 17, 2021
USA Cycling’s Olympic Development Academy to Begin in May 2021
COLORADO SPRINGS, Colo. – In keeping with our commitment to champion the participation and performance of the next generation of athletes, USA Cycling has finalized the timeline for the first year of the Olympic Development Academy. This timeline was restructured following our announcement that the ODA would be run as...
February 16, 2021
LIV Racing Women’s Worldteam Announces New Satellite Rider For 2021
OOSTERHOUT (The Netherlands)– Feb. 16, 2021 – The Liv Racing Women’s WorldTeam today announced the addition of American Ayesha McGowan as a satellite rider for 2021. McGowan will train with the WorldTeam with the goal of racing after August 1. “We first met Ayesha at our 2019 training camp and...
February 16, 2021
rabbit Athlete Eric Senseman Snags a Golden Ticket to the Western States 100 Endurance Run at the Black Canyon 100k
February 16th, 2021 - Santa Barbara, California - The Western States 100 Endurance Run, the world’s oldest 100-mile trail race, permits just 369 entrants each year. There were 6,664 applicants entered for selection from the race lottery in 2020, and when the race was cancelled last year due to the...