SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
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April 17, 2024
ShowcasedMarathonFoto Announces Exclusive Partnership with World Athletics Road Running Championships – San Diego 25
San Diego, CA /ENDURANCE SPORTSWIRE/ - MarathonFoto, the leading provider of race photography solutions, is thrilled to announce its exclusive partnership with the highly anticipated 2025 World Athletics Road Running Championships - San Diego 25. Organized by running industry legend Tracy Sundlun, this prestigious event is set to attract over...
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April 3, 2024
ShowcasedMarathonfoto Announces Exclusive Partnership with The Cambridge Half Marathon + 5k At Cambridgeside in Cambridge, Massachusetts
/ENDURANCE SPORTSWIRE/ - MarathonFoto, the leading global provider of race photography services, is pleased to announce an exclusive partnership with the prestigious Cambridge Half Marathon+ 5K at CambridgeSide in Cambridge, Massachusetts, to be held Sunday, November 3, 2024. This exciting collaboration marks a significant milestone in capturing and commemorating the...
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March 12, 2024
ShowcasedMountain Hardwear Announces New Additions to Its 2024 Athlete And Ambassador Team
Richmond, Calif. [March 12, 2024] /ENDURANCE SPORTSWIRE/ – Mountain Hardwear, a leader in high-performance equipment and apparel for climbers, mountaineers, skiers, snowboarders and outdoor athletes, is continuously driven by its team of athletes and ambassadors to make the highest performing gear for the most extreme conditions. The brand added four...
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March 5, 2024
ShowcasedINFINIT Nutrition Proudly Presents the 2024 Team INFINIT Elite Athlete Roster
Cincinnati, Ohio, March 5, 2024 /ENDURANCE SPORTSWIRE/ - INFINIT Nutrition, the pioneer in custom sports nutrition, is thrilled to introduce the professional and elite caliber athletes that make up the 2024 Team INFINIT Elite roster. This diverse team of top-tier athletes represents a range of disciplines including triathlon, cycling, mountain...
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February 2, 2024
ShowcasedMonuments of Cycling Announces New Partnership with Canyon Bicycles for 2024 Belgian Waffle Ride’s Triple Crown of Gravel Series
SAN DIEGO /ENDURANCE SPORTSWIRE/ – Monuments of Cycling (MoC), the renowned producer of the iconic Belgian Waffle Ride (BWR), is delighted to unveil its partnership with Canyon Bicycles as the Official Bike Sponsor of the Tripel Crown of Gravel Series. Canyon will seize the opportunity presented by the three early...
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January 29, 2024
ShowcasedEndurance Sportswire Executive Interview Series – Michael Bleau, CEO of EventHub
Sponsorship dollars are crucial for race organizations, offering vital funding and enhancing the event experience. Exhibitors play a key role in both bolstering financial support and enriching participant experiences through their offerings. Our latest interview is with Michael Bleau, the CEO of EventHub, a leading race expo software platform. Could...
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January 23, 2024
ShowcasedPublix Florida Marathon Weekend Hosts Intellectual Impaired Division for All Races
/ENDURANCE SPORTSWIRE/ - Smooth Running, LLC, the producer of the Publix Florida Marathon Weekend and other leading Central Florida triathlons, distance running races and professional surfing tournaments is proud to partner with the Chris Nikic 1% Better Foundation to feature an Intellectually Impaired (I. I.) division in each of its...
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December 20, 2023
ShowcasedQuintana Roo selected Global Bike Partner of Challenge Family Series
Chattanooga, TN (Dec. 20, 2023) — ENDURANCE SPORTSWIRE - Quintana Roo and Challenge Family announce a multi-year partnership naming Quintana Roo the Official Global Bike Partner of Challenge Family, beginning a collaboration that brings triathlon’s leading bike brand to a greater global base at Challenge Family events throughout Europe, Asia...
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November 21, 2023
ShowcasedThe Duel In The Desert: A Union Of Cycling Legends – Specialized Cactus Cup And Belgian Waffle Ride Arizona
Cave Creek and Fountain Hills, AZ /ENDURANCE SPORTSWIRE/ - In a soon to be historic collaboration, two iconic cycling races, the Specialized Cactus Cup and the Belgian Waffle Ride (BWR), are set to merge for a thrilling back-to-back cycling extravaganza, the "Duel in the Desert." Taking place on consecutive Saturdays, March...
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November 13, 2023
ShowcasedEndurance Sportswire Executive Interview Series – Event Director of The Running Event
The Running Event, North America’s premier run and outdoor specialty retail conference and tradeshow, is just around the corner. We sat down with the show's event director, Christina Henderson, for a Q & A to learn more about her role, and what to expect at this year's event. Can you...
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November 2, 2023
ShowcasedCABDA Opens Registration for Three Q1 Trade Shows
Chicago, IL – November 2, 2023 /ENDURANCE SPORTSWIRE/ - Organizers of the CABDA Expo announced this week that attendee registration is now open for all three of its highly anticipated 2024 trade shows. As the cycling industry continues to evolve, CABDA remains at the forefront, providing invaluable opportunities for networking,...
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August 28, 2023
ShowcasedTaylor Knibb Joins The Feed High Performance Team
Broomfield, CO/ENDURANCE SPORTSWIRE/ – The Feed, the premier online marketplace for athletes to get all of their favorite sports nutrition, recovery gear, and high performance supplements, is excited to announce its partnership with Taylor Knibb, the newest athlete to join the High Performance Team. "I'm excited to partner with The Feed...
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June 7, 2023
ShowcasedTower 26 Hermosa Beach Triathlon announces Libertana as Presenting Sponsor
Malibu CA/ENDURANCE SPORTSWIRE/ – The Tower 26 Hermosa Beach Triathlon is proud to announce a new partnership with Libertana, a California based health care company that provides valuable healthcare and social services to some of California’s most vulnerable population. “Libertana is honored to participate in this long-standing event” said Company Chairman Jonathan...
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April 27, 2023
ShowcasedSports Backers announce ‘Virginia Credit Union River City Half’ and 5k running event along the James River
RICHMOND, VA /ENDURANCE SPORTSWIRE/ – Sports Backers announced a new half marathon event, the Virginia Credit Union River City Half and River City 5k, which will start and finish at the beautiful campus of the University of Richmond (UR) on Saturday, March 9, 2024. This is the first time Sports Backers...
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March 23, 2023
ShowcasedPRIME to be the Official Hydration Sports Drink of Tough Mudder U.S.
BOSTON, MASS. (March 23, 2023) /ENDURANCE SPORTSWIRE/ - Tough Mudder, the global leader in obstacle course adventures, announces that PRIME will become an official sponsor and offer their top-of-the-line hydration products to participants throughout the 2023 event season. “We are excited to name PRIME as our Official Hydration Sports Drink...
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February 21, 2023
ShowcasedEpic Races Announces New Partnership with Puma
Ann Arbor, MI (February 21, 2023) /ENDURANCE SPORTSWIRE/ - Ann Arbor-based race company, Epic Races, today announced global sports brand PUMA as the official running shoe of Epic Races. PUMA will support Epic Races’ 4 running races: Ann Arbor Goddess Run presented by Ann Arbor Sports Commission, Ann Arbor Firecracker...
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February 16, 2023
ShowcasedBelgian Waffle Ride Teams up with INFINIT Nutrition as Official Hydration and Recovery Partner
Cincinnati, Ohio, February 16, 2023 /ENDURANCE SPORTSWIRE/ – Monuments of Cycling, producer of The Belgian Waffle Ride (BWR), is excited to announce a new partnership with INFINIT Nutrition to support the riders of all the 2023 editions of the BWR, all of which are a part of the largest and premier gravel...
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February 15, 2023
ShowcasedF2C Nutrition announces RBC GranFondo Whistler and XFONDO partnership
/ENDURANCE SPORTSWIRE/ – F2C Nutrition is set to supply the RBC GranFondo Whistler and XFONDO Whistler with nutritional products made from clean, naturally sourced ingredients supported by innovative scientific research. Internationally known and recognized for quality and innovation, F2C Nutrition was born from the vision and passion of Greg Cowan, founder...
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February 11, 2023
ShowcasedApplications Now Open for 2023 KINeSYS Brand Ambassador Program
11th February 2023 /ENDURANCE SPORTSWIRE/ – Applications for the 2023 KINeSYS brand ambassador program are now open. After another well-received campaign in 2022, leading sun protection brand, KINeSYS Sunscreen, is accepting nominations for its 2023 Ambassador Program, known as KINeSYS Champions. The program will feature a select group of loyal KINeSYS fans...
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January 19, 2023
ShowcasedSalty Sports Society Announces Partnership with Beine Wellness Building
Saint Augustine Beach, Florida /ENDURANCE SPORTSWIRE/ – Today, Salty Sports Society, owner and operator of the Speedo SALT Series and Florida Open Water, announced a partnership with Beine Wellness Building. With this partnership, Beine Wellness Building will become an annual partner of the Speedo SALT Series for all race-cation stops in...
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December 28, 2022
ShowcasedTop Viewed Endurance Sports Stories and Press Releases of 2022
As we embark upon 2023, Endurance Sportswire has put together a list of its most viewed press releases and industry news items over the past year. A few milestones include over 3,270 press release distributed through Endurance Sportswire and Outdoor Sportswire in 2022. Our most popular press release was opened...
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December 15, 2022
ShowcasedWill Ventures and Founders Collective Team up with Three-Time NBA All-Star, Bradley Beal to Lead the National Cycling League (NCL) Seed Round.
(Miami, FL, December 15, 2022) /ENDURANCE SPORTSWIRE/ - The National Cycling League (NCL), the first of its kind professional sports league powered by a groundbreaking technology platform, announced today that it closed its $7.5 million Seed financing. This oversubscribed round was led by Will Ventures and included but not limited...
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November 29, 2022
ShowcasedKilimanjaro Trail Run partners with Carbon Tanzania to effect change
/ENDURANCE SPORTSWIRE/ – Kilimanjaro Trail Run offers four high-altitude races over two days on Africa’s tallest mountain. In partnership with Carbon Tanzania, the race is using high-quality certified carbon credits to compensate for all emissions generated during the event. “Kilimanjaro is this incredibly iconic mountain, and our trail run is the...
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November 1, 2022
ShowcasedBMC Named Title Sponsor of Rock Cobbler 10.0
Bakersfield, CA /ENDURANCE SPORTSWIRE/ - SamBarn Promotions is pleased to announce that the Rock Cobbler 10.0 gravel event has partnered with BMC to be the Title sponsor for the 10-year anniversary event in 2023. The “Cobbler” as it's commonly known is scheduled for February 11, 2023, in Bakersfield, California. The...
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October 21, 2022
ShowcasedFieldwork Brewing Crafts Partnership with Olympic Swimming Medalist Abbey Weitzeil
Berkeley, Calif. /ENDURANCE SPORTSWIRE/ - Fieldwork Brewing Company announces its partnership with two-time Olympian and four-time Olympic medalist Abbey Weitzeil as she trains to quality for her third U.S. Olympic Team. Fieldwork Brewing supports the acclaimed swimmer on her road to the Paris 2024 Summer Olympics, recognizing her relentless training...