PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
July 19, 2023
ShowcasedINFINIT Nutrition Introduces :PREMIUM Fructose Fuel
Cincinnati, Ohio, July 19, 2023 /ENDURANCE SPORTSWIRE/ – INFINIT Nutrition, the leader in personalized sports nutrition, announced the launch of a new product line to the US market. :PREMIUM Fructose Fuel is an ultra high carbohydrate sports drink mix scientifically formulated for endurance athletes who are looking to go harder for longer. “Fueling...
July 18, 2023
SaltStick Electrolytes, Nix Biosensors Team Up with 8x IRONMAN Winner Ben Hoffman and Others for Education Campaign Around Sweat Testing & Hydration Science
THOUSAND OAKS, CALIF.— July 18, 2023 /ENDURANCE SPORTSWIRE/ – SaltStick, a leading electrolyte brand, and Nix Biosensors, a cutting-edge health biosensing company, have joined forces to educate endurance athletes about the growing use of sweat testing in sport. Titled Sweat Science, the three-month digital campaign will follow the journey of...
July 18, 2023
OOFOS Launches Collaborative Sport Flex Pack with Lifestyle Brand RE-INC
July 18, 2023/ENDURANCE SPORTSWIRE/ – Today, OOFOS, the global leader in Active Recovery footwear, announced it is launching its second collaborative Sport Flex pack with mission-driven Brand RE—INC. Started by four members of the USWNT and global sport & activism icons, Christen Press, Tobin Heath, Meghan Kingenberg and Megan Rapinoe, RE—INC...
July 18, 2023
Kinomap Partners with Leading Fitness Manufacturer SportsArt to Improve Cardio Experiences
July 18, 2023 – BOSTON/ENDURANCE SPORTSWIRE/ – Interactive fitness platform Kinomap is excited to announce a new partnership with leading fitness equipment manufacturer SportsArt. The two global brands, with shared passions for personal improvement, sustainability and innovation, are working together to improve and personalize the experience of cardio equipment users worldwide....
July 14, 2023
This Italian Brand Is Making Running Shoes Out of Socks
After announcing its U.S. debut in March, Italy-based UYN — an acronym for “Unleash Your Nature” and pronounced “Win” — revealed its next atypical innovation: running shoes made from socks. The brand, founded by design and manufacturing company Trerè Innovation, will debut UYN Running in spring ’24. UYN Running will include several...
July 14, 2023
The RunnerBox and RiderBox Bring the Heat with their Newest Summer Edition
/ENDURANCE SPORTSWIRE/ – The RunnerBox and RiderBox announce the release of their newest subscription series, the Summer Edition. Shipping throughout June and July, the Summer Edition features thoughtfully curated gear and nutrition to help athletes make their summer training and racing as successful as possible. With items like protein to recover...
July 13, 2023
Concept eBike from Look Cycle has No Drivetrain, Just Wires
Look Cycle does already offer a few ebikes, but this is radically different than something like the E-765 Gotham. Featuring a low standover height, and striking industrial design, the bike has everything you’d need to make a solid commuter bike – except the drivetrain. Bike Rumor
July 13, 2023
RunSignup’s RaceDay Mobile Timing App Now Offers Timer Backup Mode
July 13, 2023 - Moorestown, NJ/ENDURANCE SPORTSWIRE/ – RunSignup, the leading registration and technology solution provider for endurance events in the United States, announces its RaceDay Mobile Timing App new release offering “backup mode” for timers. RunSignup’s free Mobile Timing App is a timing product for smaller or remote events and...
July 13, 2023
BibBoards Introduces Custom Shoe Charms, Elevating Race Day Swag for Event-Goers
BibBoards Launches Custom Shoe Charms, Enabling Race Goers to Personalize Their Race Day Swag San Ramon, 7/13/2023 - /ENDURANCE SPORTSWIRE/ – BibBoards, a leading provider of innovative event bib fasteners, is thrilled to announce the launch of their latest product: custom shoe charms. Designed specifically for race goers, these customizable charms...
July 12, 2023
Pickle Juice® Looks to Prevent People from Buying… Pickles?
MESQUITE, Tex. (July 12, 2023)/ENDURANCE SPORTSWIRE/ – As word spreads about the benefits of pickle juice, The Pickle Juice Company has crafted a tongue-in-cheek campaign to educate consumers and athletes alike on the difference between Pickle Juice® and pickle brine. The former is a supplement beverage scientifically proven to prevent muscle cramps...