PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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April 20, 2022
Strength Running Celebrates 5 Million Podcast Downloads
DENVER, CO (April 19, 2022) /ENDURANCE SPORTSWIRE/ - Strength Running is excited to announce that it has achieved a key milestone: the Strength Running Podcast has been downloaded more than 5 million times. “The growth of the podcast is thanks to our listeners, who keep showing up every week for...
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April 19, 2022
Have You Noticed the Changes in Cycling Clothing?
You and I are “experts” in cycling apparel in that we have invested Gladwell’s hours riding in shorts, bibs and jerseys, and it feels like we’ve spent Gladwell’s money buying it all. But... since money and user hours are my only investments my comments are as consumer/spectator of the cycling...
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April 19, 2022
Who Wore What? These Were the Top Shoes at the 2022 Boston Marathon
In the context of super shoes, though, it may as well have been a head-to-head battle between Adidas and Nike–two Goliaths in the space. And though Nike had more racers finish in the top 15 wearing its shoes, the eventual 2022 Boston Marathon champion was wearing a pair of Adidas...
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April 19, 2022
West Slope Unveils New Line of Innovative Packs Designed for Outdoor Adventure
STEAMBOAT SPRINGS, Colo. (April 19, 2022) /ENDURANCE SPORTSWIRE/ West Slope, the company dedicated to reimagining how to make spending time outdoors better, today introduced a new line of packs that gives outdoor adventure enthusiasts unrivaled access to all their essentials. From new slim designs to the first conversion product, West...
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April 14, 2022
Adapt SuperWater Earns NSF International’s Certified for Sport® Certification
Hermosa Beach, CA – /ENDURANCE SPORTSWIRE/ Adapt SuperWater from Adapt Brands recently earned certification from NSF International’s Certified for Sport® program. NSF International is a global public health organization that tests and certifies products to help protect athletes and consumers from potentially harmful ingredients and athletic banned substances in dietary...
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April 14, 2022
ShowcasedLiv introduces new Macha Pro Performance Road Cycling Shoe
NEWBURY PARK, Calif. (April 14, 2022)/ENDURANCE SPORTSWIRE/ – Liv, the company dedicated to getting more women on bikes, today introduced the new Macha Pro, its lightest and most efficient performance road cycling shoe. Designed to support riders’ efforts to get the most power out of every pedal stroke, WorldTour team riders...
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April 13, 2022
2022 KINeSYS Champion Applications Now Open
/ENDURANCE SPORTSWIRE/ – KINeSYS Performance Sunscreen has opened applications for its 2022 Brand Ambassador Program. Now in its fourth year, the hugely successful program will once again be growing the Champion community, this year featuring over 80 Ambassadors. KINeSYS is inviting individuals from Canada and the USA who are passionate...
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April 13, 2022
Why Bike Club NFT Ditched NFTs
After receiving waves of criticism, the world’s first blockchain-based cycling club pivoted away from NFTs. For now. In the weeks after its launch, Bike Club NFT generated waves of online criticism. Social media users labeled the club a scam and a Ponzi scheme and chastised its founders for tying the...
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April 13, 2022
Saucony® Unveils Reimagined Stopwatch Apparel Collection
WALTHAM, MA (April 13, 2022)/ENDURANCE SPORTSWIRE/ – Today, global performance running lifestyle brand Saucony unveiled the reimagined, all-new Stopwatch Apparel Collection, made from 100 percent recycled polyester and featuring best-in-class wicking and drying technologies to keep runners comfortable in all seasons. An assortment of essential performance running tops, the Stopwatch Collection...
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April 12, 2022
Lululemon Rolls Out Resale Program to All US Stores
Lululemon is expanding its resale program across the U.S. The expansion comes after Lululemon launched a successful resale and trade-in pilot program across 80 stores in California and Texas last spring. Footwear News
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April 11, 2022
There’s a virtual dating event for Boston Marathon runners and enthusiasts
Filteroff, a video speed dating app, is hosting an April 11 event for people attending the Boston Marathon as runners, friends, family, or fans. Really, it’s for anyone who’ll be in town next weekend and cares about the race. West Observer
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April 11, 2022
Powering Progress Indoors and Out: Wattbike to offer New Customers a Sigma Sports Voucher Plus Free Delivery on the Next Generation Wattbike Atom
ENDURANCE SPORTSWIRE/ – The mission at Wattbike has been the same for over 20 years, to create the ultimate indoor training bike. The Next Generation Atom is no different with a combination of industry leading accuracy, data measurement and design. Add in real ride feel, instant gear changes and the...
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April 11, 2022
ShowcasedJan Frodeno joins Australian micronutrition start up
/ENDURANCE SPORTSWIRE/ - Australian sports micronutrition brand, PILLAR Performance has landed one of endurance sports biggest names, with Jan Frodeno signing on as the brand’s Global Ambassador. Widely considered the greatest triathlete of all time, Frodeno has an unrivalled resume over Olympic, 70.3 and full IRONMAN© distance in a career...
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April 8, 2022
Giant and Stages Cycling Launch New GPS Cycling Computer
(Boulder, CO – 8 April, 2022) /ENDURANCE SPORTSWIRE/ - Stages Cycling and Giant are proud to announce the launch of two new GPS cycling computers. The Dash M200 and Dash L200 are available now through both companies' existing global distribution networks. The Dash 200 features a brilliant full-color screen, cycling...
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April 7, 2022
BikeFlights Introduces New Bike Shipping Boxes
PORTLAND, OR (April 7, 2022) /ENDURANCE SPORTSWIRE/ - BikeFlights, a bicycle shipping service and supplier of bike boxes, is pleased to introduce its new line-up of BikeFlights Bike Shipping Boxes. After years of development, testing and continued improvements, BikeFlights now offers four patented bike shipping boxes engineered to give cyclists...
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April 7, 2022
Plantiga launches a data-driven membership program giving individual athletes access to the advanced technology and coaching used by professional athletes and teams.
VANCOUVER, BC /ENDURANCE SPORTSWIRE/ - Plantiga, a movement diagnostics company, today launched its exclusive membership program designed for goal-driven athletes who use impact-based activities, such as running and jumping in their training and competition. Plantiga's proprietary technology, data analytics, and personalized coaching allow athletes to reduce and recover from injury...
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April 6, 2022
Teens Rank Nike and Lululemon Among Their Top Brands
The majority of the 7,100 teens across 44 states who responded to Piper Sandler’s 43rd semi-annual spending survey this spring voted for Nike as their top footwear and apparel brand. In apparel, Nike garnered 30% of the vote, followed by American Eagle at 7%, and Lululemon at 5%. Nike’s share...
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April 6, 2022
The RunnerBox and RiderBox Help Athletes Spring into Action with their Latest Edition
/ENDURANCE SPORTSWIRE/ - The RunnerBox and RiderBox have released the newest of their subscription series, the Spring Edition. Shipping throughout April and May, the Spring Edition features gear and nutrition thoughtfully curated to help athletes make their spring training and racing as successful as possible. From race fuel to muscle...
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April 5, 2022
Velous Footwear Launches Its First Line of Sandals Designed to Optimize Athlete Recovery
PORTLAND, Ore., April 5, 2022 /ENDURANCE SPORTSWIRE/ – Velous Footwear, founded by three footwear industry veterans from the athletic and outdoor industries, has launched its first line of sandals designed to promote and optimize active recovery for athletes of all levels. Created to help feet, ankles, knees and legs recover...
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April 5, 2022
Hands-Free Running Stroller Now Available Through Road Runner Sports
Bend, OR - April 5, 2022/ENDURANCE SPORTSWIRE/ – KidRunner, the first-of-its-kind hands-free running stroller is now available at RoadRunnerSports.com. The product retails for $748.99. KidRunner is the lightest weight, highest performing, multi-terrain running stroller on the market. It is designed for kids 6 months to 4.5 years old. KidRunner’s innovative design...
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April 4, 2022
Sage Titanium Bikes Introduces a Hardtail for Going Big
Beaverton, Ore. (April 4th, 2022) /ENDURANCE SPORTSWIRE/ – Sage Titanium Bikes, the boutique manufacturer of titanium bikes that counts Beaverton, Ore. as both its physical and spiritual home, is proud to release a wholescale overhaul of its hardtail mountain bike, Flow Motion. The most rugged of Sage’s mountain bikes, this...
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April 4, 2022
SFuels Launches Race+ Gel Powder At 2022 IRONMAN World Championships from May 3 – 7, 2022
Raleigh, North Carolina /ENDURANCE SPORTSWIRE/ - SFuels – one of the leaders in consumer products featuring innovative, right-time right-fuel nutrition for sport, work and life – announces the launch of Race+ Gel and Race+ Bullets as they gear up for the 2022 IRONMAN World Championships in St. George, Utah from...
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April 1, 2022
Netflix and A.S.O. confirm docuseries on 2022 Tour de France
Netflix is partnering with A.S.O. to create a documentary series on the Tour de France 2022, with the participation of France Télévisions. Produced by Quadbox, a joint venture between QUAD and ‘Box to box Films’ (Drive to Survive), the series will follow the journey of eight teams taking part in...
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April 1, 2022
Fôrs™ Partners with Prolific Sport Climber Jonathan Siegrist
Las Vegas, NV, April 1. 2022 /ENDURANCE SPORTSWIRE/ - Fôrs, LLC, a market-leading human performance company led by renowned Physical Therapist, Scott Pensivy, is proud to announce its exclusive partnership with America’s most prolific sport climber, Jonathan Siegrist. Jonathan, globally recognized as an example of true elite-level athleticism, has been...
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March 30, 2022
woom Launches First-of-its-Kind Urban Lifestyle Bike for Kids
March 30, 2022 - AUSTIN, TEXAS /ENDURANCE SPORTSWIRE/ - woom bikes, the fastest-growing kids’ bike brand in North America, today launches the woom NOW, a lightweight urban commuter and cargo-bike hybrid, built specifically for kids. The woom NOW is a fully loaded, highly versatile bike with a new take on frame...