PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

April 16, 2025
Uncommon Runner Launches Premium Running Apparel Collection – Spring 2025
Columbus, OH (April 16, 2025) /ENDURANCE SPORTSWIRE/ – A Bold New Brand Blending Performance, Identity, and Design. A New Voice in Running Apparel Uncommon Runner offers a deliberate alternative to mass-market athletic wear. With an emphasis on premium European craftsmanship, technical fabrics, and a sharp, distinctive design language, the brand...

April 16, 2025
Ashworth Awards’ Made in USA Medals Now Outshine Imports as Tariffs Drive Up Costs in the United States
North Attleboro, MA /ENDURANCE SPORTSWIRE/ - With new and incoming tariffs drastically increasing the price of imported goods, Ashworth Awards’ Made in USA dimensional steel medals, once price-matched with imported diecast options, now clearly outshine them in both cost and value. Over the past 5 years, Ashworth Awards has invested in...

April 16, 2025
Dave McGillivray Finish Strong Foundation To Introduce New Fundraising Campaign at Boston Marathon Expo
BOSTON, Mass. (April 16, 2025) /ENDURANCE SPORTSWIRE/ – The Dave McGillivray Finish Strong Foundation is debuting a new product designed to drive fundraising for the organization’s programs that promote youth fitness, literacy, and volunteerism. The Supporter’s Medal is designed for runners and endurance athletes of all kinds to present to...
April 15, 2025
Are Microplastics in Your Sports Nutrition? How to Tell (And How to Avoid)
In triathlon, plastic has long been the solution to racing and training challenges: lightweight water bottles, disposable sports nutrition wrappers, neoprene wetsuits, spandex tri suits, synthetic rubber tires, plastic cycling helmets, and the list goes on. On top of that, sweating opens your pores to make it even easier for...

April 15, 2025
H2O Audio Named Official Audio Partner of Alpecin–Deceuninck and Fenix–Deceuninck World Tour Cycling Teams
SAN DIEGO/BRUSSELS — April 15, 2025 /ENDURANCE SPORTSWIRE/ - H2O Audio, a leader in high-performance sport headphones, has signed a multi-year partnership with Belgium-based Alpecin–Deceuninck and Fenix–Deceuninck, two of the world’s top professional UCI cycling teams. Kicking off from the 2025 Paris-Roubaix, H2O Audio will be the Official Audio Partner...

April 15, 2025
SORBA Secures BikeInsure as Official Mountain Bike Insurance
Woodstock, Georgia. (April 15, 2025) /ENDRURANCE SPORTSWIRE/ – The Southern Off-Road Bicycle Association (SORBA) is excited to announce the selection of BikeInsure as our Official Mountain Bike Insurance provider. This partnership brings affordable, opt-in bicycle insurance to SORBA members. BikeInsure offers a bike insurance policy that protects bicycles and e-bikes...
April 14, 2025
Polar launches personalised Fitness Program subscription
Wearable tech company Polar has launched a subscription-based training feature designed to offer adaptive cardio workouts tailored to individual fitness levels and recovery status. Endurance.Biz
April 11, 2025
The Running Specialty Channel Has Proven To Be Recession Proof: Can It Withstand Tariff Turmoil?
The volatility of the global trading landscape, with U.S. President Donald Trump imposing and pausing tariffs on most nations, has made the ability for retailers and brands to commit to a plan seemingly impossible. Footwear News
April 10, 2025
Mountain House Introduces Two New Gourmet Recipes
Albany, OR (April 10, 2025) /ENDURANCE SPORTSWIRE/ – Backcountry dining gets a flavor boost with Mountain House’s two new protein-packed recipes: Cheesy Beef Enchilada Bowl and Korean-Inspired Beef. Known for convenient, high-quality freeze-dried meals, Mountain House brings bold, global flavors to adventurers and preparedness pros alike, providing nutritionally rich meals...

April 10, 2025
Mil Usos Proudly Sponsors The Buff Runner’s Epic Run Across Utah
Santa Clarita, CA (April 10, 2025) /ENDURANCE SPORTSWIRE/ - Mil Usos Skincare sponsored athlete Mason Wright, also known as the Buff Runner, has embarked upon his epic trans-Utah run to raise money to support the Single Parent Project. “Mason is such an inspiration. We wish him the best of luck...