PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 1, 2026
Race Director University Opens Level IV Master Executive Certification — Industry’s First Credential for Producing Legacy Events at the Presidential, Institutional, and Corporate Level
DeKalb, Ill. (May 1, 2026) /ENDURANCE SPORTSWIRE/ — Race Director University (racedirectoruniversity.com) has opened nationwide enrollment for Level IV Master Executive Certification, the first professional credential designed for race directors who produce legacy events for presidential libraries, athlete foundations, university milestone celebrations, Hall of Fame inductees, military organizations, and corporate...
May 1, 2026
Freedom Fighter 5K 2026: Earn Your Freedom — Step by Step
/ENDURANCE SPORTSWIRE/ - Some races are about distance. Some are about time. And then there are races that stand for something bigger. The Freedom Fighter 5K is one of them. As the U.S. approaches the 250th anniversary of independence, this race becomes more than a run — it becomes a...
April 29, 2026
This New Custom AI Kit Will Fit You Perfectly–And a One-Off Custom Design Isn’t As Much as You Think
Regna, a new Singapore-based triathlon kit brand, uses AI via its PHOTOtoFIT app to scan users' bodies from two photos, capturing 100 precise measurements for individually custom-cut and printed trisuits, cycling kits, and running apparel, making perfect fits accessible without high costs or minimum orders. Priced at $475—competitive with premium...
April 29, 2026
AI Is Transforming Pro Cycling, Whether You Like It or Not. Here’s What It Means for You
Pro racing is on the precipice of an AI revolution, and you’d better get used to it. After years of dabbling at the margins, the way the world’s elite trains, fuels, and races is set to be transformed by both DIY programs and multinational data partners. And all of us...
April 29, 2026
Tern Bicycles Selects BikeInsure as Official Electric Bike Insurance Partner
Lakewood, CA — April 29, 2026 /ENDURANCE SPORTSWIRE/ - Tern, a global leader in electric cargo bikes and urban mobility solutions, has selected BikeInsure as its Official Electric Bike Insurance Partner under a new multi-year agreement. The partnership provides Tern customers with access to opt-in electric bike insurance designed specifically...
April 29, 2026
Mother’s Day Events Use Color-changing Shirts to Make Race Day More Meaningful
April 29, 2026 /ENDURANCE SPORTSWIRE/ - We all have a mother. Mothers give us life, strength, and love in ways both visible and invisible. That is what makes Mother’s Day such a meaningful occasion—and why many runners choose to celebrate it by joining a race. For events built around that...
April 28, 2026
BikeButler Map Designs Custom Cycling Routes Tailored to Rider Preferences Including Speed Limits and Road Conditions
In the evolving landscape of urban mobility, cycling has emerged as a vital mode of transportation, promoting health, sustainability, and convenience. Yet, for many urban cyclists, navigating through city streets to find an optimal route remains a daunting challenge. Enter BikeButler, an innovative web application developed by researchers at the...
April 27, 2026
Adidas’ Record-breaking Marathon Sneakers Hit More Than $5K on Resale Market
Just one day after Adidas’ new super shoe led three runners in the London Marathon to historic highs, the sneaker is already trading for thousands on the resale market. The $500 Adidas Adizero Adios Pro Evo 3, which was worn by the race’s men’s winner Sabastian Sawe and women’s winner Tigist Assefa, was released Monday via the...
April 24, 2026
Creative Race Swag Ideas for Independence Day Events (250th Anniversary)
/ENDURANCE SPORTSWIRE/ - Every year, Independence Day brings hundreds of running events across the country — from 5K to Marathon, and community fun runs to multi-sport celebrations — all honoring July 4th. But 2026 marks something different — the 250th anniversary of American independence. For event organizers, that milestone is...
April 22, 2026
When Life Gives You Lemons, Puresport Makes Electrolytes
London, UK (April 22, 2026) /ENDURANCE SPORTSWIRE/ - When life gives you lemons, you make lemonade. That's the philosophy behind Puresport's latest launch, and it's one the brand believes sits at the heart of every runner's journey. Running - as with life - rarely delivers perfect conditions. Runners manage injury,...
