PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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May 17, 2023
Wahoo Fitness Founder Buys Company Back from Banks
Wahoo’s business was doing well pre-pandemic, and then as the pandemic set in, their business exploded with sales. Like most indoor training companies, they couldn’t make stuff fast enough. Though, prices didn’t rise – they stayed as-is. Enter Rhone Equity in June 2021, with an agreement to take a majority...
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May 17, 2023
The 2023 BMW Dallas Marathon Festival Announces Two-Year Partnership Extension with Troy Aikman’s EIGHT Elite Light Lager
DALLAS– /ENDURANCE SPORTSWIRE/ - The 2023 BMW Dallas Marathon Festival is delighted to announce the two-year extension of its successful partnership with EIGHT Elite Light Lager, a Texas beer brand founded by the iconic Dallas Cowboys legend Troy Aikman. This renewed collaboration will continue to elevate the marathon experience and provide participants...
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May 17, 2023
RunDot Launched by Predictive Fitness, Developer of TriDot
DALLAS, TX – May 17, 2023 /ENDURANCE SPORTSWIRE/ - Predictive Fitness announces the launch of RunDot, a run training app driven by decades of data and patents-pending artificial intelligence. The platform produces dynamic, individualized run training for better results in less time while being motivational, fun, and easy to use. RunDot...
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May 16, 2023
Tifosi Optics Expands Clarion Blue Fototec Lens Collection
Watkinsville, GA (May 16, 2023) /ENDURANCE SPORTSWIRE/ - Tifosi Optics, the #1 selling brand of cycling eyewear in the United States, is excited to announce the expansion of its Clarion Blue Fototec Lens Collection. Clarion Blue Fototec instantly adapts to changes in ambient light conditions allowing cyclists freedom from having...
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May 15, 2023
Garmin launches eBike-specific rear light radar, while Q1 financials are steady
Garmin’s Varia eRTL615 is its first rearview radar and tail light specifically designed for eBike riders. A battery-free design, the Varia eRTL615 plugs into a compatible eBike and can help detect approaching vehicles with visual and audible alerts when paired with selected Garmin devices (including Garmin smartwatches and Edge cycling...
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May 12, 2023
Heja launches in-app rewards powered by Endurance Zone
/ENDURANCE SPORTSWIRE/ – Heja, the world's leading sports team management app, has partnered with Endurance Zone, the global sports reward and engagement platform, to launch a new in-app rewards feature for Heja’s users. The rewards will be available for 2.2 million Heja users across the globe. Through this partnership, Heja users...
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May 11, 2023
Peloton Recalling More Than 2 Million Bikes Over Fall Risk — See If Your Bike Is Included
Peloton has recalled over two million bikes and urged customers to discontinue using the product over safety concerns. On Thursday, the Consumer Product Safety Commission reported the recall of approximately 2.2 million bikes, specifically the Model PL01. Peloton received 35 reports concerning the recalled model, sold online and in Dick's...
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May 11, 2023
Delivgear Launches Revolutionary Phone Holder for Cyclists
Amsterdam, Netherlands/ENDURANCE SPORTSWIRE/ – Delivgear Inc, a leader in delivery cycling accessories, has announced the launch of their first product for all cyclists. ”DG MODEL 8 Phone Holder”. This revolutionary phone holder is specifically designed for cyclists who want to keep their phones safe and secure while riding in all conditions....
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May 11, 2023
Nulo & Spartan Team Up to Promote Proper Nutrition for Pets Across the U.S.
Boston, MA and Austin, TX, May 11, 2023 /ENDURANCE SPORTSWIRE/ – Nulo, the innovative pet nutrition brand that believes that inside our best friend lives an incredible canine or feline athlete, today announced their partnership with Spartan, making Nulo the Official Pet Food and Pet Treat of Spartan Race U.S. For...
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May 10, 2023
All In Adventure Stories releases June 13th on Amazon
ALL IN ADVENTURE STORIES The Bold Pursuit of Your Potential By adventurer, trainer, coach, inspirational speaker, and author Tim Walther /ENDURANCE SPORTSWIRE/ – Find flow, elevate your life, and experience higher levels of peak performance. Inspiring stories and a practical framework that will fuel your next adventure to expand your limits in...
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May 10, 2023
ScienceTraining Introduces New Integrated Payments Feature
Athens, Greece – May 2023/ENDURANCE SPORTSWIRE/ – We’ve been burning the midnight oil to bring you a user-friendly and intuitive payment system that seamlessly integrates your Stripe and ScienceTraining accounts. With ScienceTraining's Integrated Payments, you can reap a ton of benefits, such as boosted efficiency, streamlined cash flow management, and enhanced payment...
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May 9, 2023
The future of e-bike drives: No chain, no belt, no wear?
In 2023, Eurobike will showcase a variety of new product innovation possibilities, some of which that were inconceivable until recently. The series hybrid is one of them. Whilst not a new idea, its consistent implementation on the bicycle has only recently been addressed: Replacing a drivetrain made of chainring, chain...
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May 9, 2023
Emerging Brand KINeSYS Sunscreen invited to Runchella 2023
/ENDURANCE SPORTSWIRE/ – KINeSYS Performance Sunscreen is honoured to be invited to Runchella 2023, the Running Industry Association’s membership summit, as an emerging brand. Runchella is being held in Chicago from 8 - 11 May and combines educational programming, collaborations and brand presentations. It is open to RIA members only. Lisa and...
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May 9, 2023
ShowcasedNew Book, Ultrarunning Europe, Guides Runners Through the Continent’s Most Scenic Trails
Columbus, OH, May 9, 2023/ENDURANCE SPORTSWIRE/ – Ultrarunning enthusiasts, adventure seekers, and nature lovers now have the ultimate guide to exploring Europe's most stunning trail running destinations with the release of Ultrarunning Europe. Written by seasoned ultrarunner and adventurer Luke Tuttle, this comprehensive guidebook offers readers a unique and detailed look...
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May 9, 2023
MOTTIV Announces Free Version of their App with new a Basic Plan
/ENDURANCE SPORTSWIRE/ – MOTTIV, an athlete-run company dedicated to ensuring endurance sports and the transformations they bring are accessible to everyone has announced it now has a free price tier of their training app. Research has shown that while 30 percent of endurance athletes work with a coach, 60 percent...
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May 9, 2023
Vittoria’s NEW Corsa PRO: Feel What the Pros Feel
/ENDURANCE SPORTSWIRE/ – Compared to the previous Tour-winner version, Corsa PRO tubeless-ready clincher and tubular offer increased speed, wet & cornering grip, puncture resistance and comfort. Corsa PRO uses Vittoria latest developed graphene & silica compound, and a new electrical vulcanization process, allowing a seamless application of the tread to the...
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May 8, 2023
The Pretty People Are Coming For Your Hokas
It’s not often that triathletes, social media influencers, sneakerheads, and service workers have a similar fashion interest. But one brand born in the French Alps that fuses performance and a distinct aesthetic point of view seems to have united people all over the world—to the extent that it’s quickly pacing...
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May 5, 2023
Skratch Labs Introduces Seasonal Flavor of Hydration Sport Drink Mix: Mango + Tangerine
Boulder, CO /ENDURANCE SPORTSWIRE/ - Skratch Labs, an innovator in performance nutrition, announces the release of a new, limited time flavor of Hydration Sport Drink Mix: Mango + Tangerine. This seasonal flavor brings a refreshing, tropical twist to their sport drink mix. Made with real fruit, sugar and the optimal...
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May 4, 2023
Lance Armstrong, Tinashe Among Cast for Fox Reality Series ‘Stars On Mars’
This summer, Lance Armstrong, Marshawn Lynch, Ronda Rousey and Tinashe are among the 12 celebrities packing their bags for Fox’s “Stars on Mars,” an unscripted series originally ordered in April that takes put real world stars in competition to conquer the planet (via simulation of course) as they receive orders...
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May 4, 2023
ShowcasedAny Distance Launches Social Network to Encourage Healthy, Active Lifestyles for All
Any Distance launches a brand new social network designed for your active life focused on positivity, inclusion and motivation. No algorithms, no ads, no competition or comparison. Featured by Apple as one of the best running apps, it’s new close friend network is designed to help tackle the global epidemic...
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May 3, 2023
Best Buy Sells Sub-$1,000 ‘Razor’ E-Bike
Most readers will know the Razor brand for its scooters, which became a childhood favorite in the early 2000s. The company still makes plenty of scooters but has since expanded its product line (like everybody else) to hop on the e-bike bandwagon. Now, Razor has announced a new e-bike aimed...
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May 3, 2023
Pirelli Launches the P ZERO Race 4S TLR Road Bicycle Tire, The All Season Tubeless Tire that Performs in any Weather Condition
Milan (Italy), May 3, 2023 /ENDURANCE SPORTSWIRE/ – Pirelli presents the P ZERO Race 4S TLR road bicycle tire, the tubeless version of the Pirelli all season tire, produced in the renovated Milano-Bollate facility. The new all-round tire follows the success of the P ZERO Race 4S clincher version. The new tire has...
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May 3, 2023
CEP Launches the Next Generation in Running Socks with the Mid-Cut and No-Show Training Socks
Whitsett, NC. (May 3, 2023) /ENDURANCE SPORTSWIRE/ – Today, CEP Compression, a world leader in compression products for athletes, announces their first ever max cushion sock with the Mid-Cut and No-Show Training Sock. The Training Sock is designed for those who prefer a thicker sock during workouts. The Training Sock will help...
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May 3, 2023
ShowcasedAquaglide Launches the Ultimate Lightweight Packable and Performance Touring Kayaks
Bend, Oregon. — May 3, 2023 /ENDURANCE SPORTSWIRE/ – Aquaglide, a leading innovator in the inflatable kayak industry, has launched the highly anticipated Cirrus Ultralight Series, consisting of the Cirrus UL 110 and Cirrus UL 150. These kayaks are designed for high-performance touring with supreme weight savings and packability, not to be confused...
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May 2, 2023
Tifosi Optics Adds Versatility to it’s Endurance Line with Rivet
Watkinsville, GA (May 2, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, celebrating 20 years as a leading sport and lifestyle eyewear brand, is happy to announce the latest style in its endurance lineup: Rivet. The perfect companion for a range of outdoor activities, Rivet offers simplicity in a lightweight and durable sunglass. While Rivet...