PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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June 30, 2022
CLIF Bar Enters the Pet Market with CLIF PET
CLIF Bar & Company this week released its newest product, CLIF PET dog treats, the brand’s first line of snacks not made for humans. The three flavors of CLIF PET Plant Based Jerky dog treats can be found in Petco locations nationally, and on CLIF Bar’s website. Outside Business Journal
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June 30, 2022
New Balance Has a Pair of Foam Clogs Dropping Soon
According to the brand, the New Balance Clog is constructed of an integrated EVA foam that’s water-resistant while the large holes on the upper and sides of the silhouette provide ventilation. New Balance branding appears on the heel counter along with a larger ‘N’ logo appearing on the midfoot. FN
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June 30, 2022
Embrace Your Wild Side with The New Alta Gravel Wheelset from Parcours
/ENDURANCE SPORTSWIRE/ – Parcours is on a mission to encourage people to #ridefurther with their lightweight, versatile wheelsets. Their latest Alta is a gravel-focused wheelset, sporting an updated, wider hookless rim - optimised for gravel tyres to support cyclists on all types of adventures. From hard-packed Tuscan white gravel ‘strade bianche’...
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June 29, 2022
King Oscar Becomes #1 Specialty Canned Seafood Brand in the United States
San Diego, Calif. /ENDURANCE SPORTSWIRE/ - Today, King Oscar Inc., the legendary Norwegian seafood producer, announced its rapid ascension to the largest-selling brand in the canned specialty seafood category. King Oscar’s new position firmly cements the legacy brand as the nation’s best and now, leading purveyor of the finest-quality, best-tasting,...
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June 29, 2022
Presca creates Heal Jersey to further their Charity Partnership with Heal Rewilding
/ENDURANCE SPORTSWIRE/ – Presca Sportswear (https://www.prescasportswear.com/), the world's first climate positive sportswear company, are helping to transition the fashion and sports industry towards a much more positive model. They do all they can to be part of the solution, not the continuation, of the climate problem. As well as overcoming issues...
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June 29, 2022
Motiv Sports Gains a Competitive Edge with EventHub
Seattle, WA – June 29, 2022 /ENDURANCE SPORTSWIRE/ - EventHub, the leading expo software in the endurance racing industry, has announced a technology partnership with Motiv Sports as the exclusive expo management software for their race portfolio, which includes the Long Beach Marathon, Napa to Sonoma Wine Country Half Marathon,...
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June 29, 2022
RunSignup Announces CheckIn App with Label Printing
June 29, 2022, Moorestown, NJ /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration provider for U.S. endurance events, announces RaceDay CheckIn now with custom label printing. Race events using the RaceDay CheckIn app are now able to print personalized participant information to create more efficient processing at packet pickup and on...
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June 28, 2022
Barebells Protein Bars Welcomes TikTok Sensation Noah Beck to Brand Ambassador Team
LOS ANGELES /ENDURANCE SPORTSWIRE/ – Barebells – the delicious high-in-protein, no added sugar* protein bar brand designed to feed your cravings – is proud to welcome social media phenom and former D1 Athlete Noah Beck to their growing team of brand ambassadors. Committed to fitness and wellness, Noah will continue to...
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June 28, 2022
ShowcasedPredictive Fitness and TriDot Announce A Groundbreaking Technology Partnership With G.O.A.T. Mark Allen
DALLAS, TX – JUNE 28, 2022 /ENDURANCE SPORTSWIRE/ - TriDot, a division of Predictive Fitness, Inc. and Mark Allen, the Greatest Endurance Athlete of All Time and 6x IRONMAN Triathlon World Champion are proud to announce the creation of the TriDot Mark Allen Edition. The TriDot platform is the first...
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June 24, 2022
3D-Printed Protein Bars are Now a Thing You Can Buy
With over 420 unique combinations to choose from, you can personalize your protein consumption for how you like. But these flavorful curations aren't made in a traditional kitchen or factory, no. They're 3D-printed — yes you read that correctly. Gear Patrol
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June 23, 2022
Essential Elements Partners with Pro-Surfer Koa Smith For A Giveaway of The Ultimate Summer Survival Kit to Encourage People to ‘Get Hy’
LOS ANGELES (June 23, 2022)/ENDURANCE SPORTSWIRE/ – Essential Elements (Ee) – the premium, science-backed sports nutrition brand – is delivering a once-in-a-lifetime giveaway in celebration of National Hydration Day and their ongoing partnership with pro-surfer Koa Smith. Staying hydrated is not only crucial for peak performance in athletes but for everyone, which...
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June 23, 2022
ROUVY adds Gravel routes, support for STRAVA outdoor rides and Outdoor Achievements for more training fun and inspiration
Prague, Czech Republic / June 23, 2022/ENDURANCE SPORTSWIRE/ – ROUVY is a digital cycling app that continuously changes the public perception of indoor training. This form of exercise, not long ago, was a very boring form of the winter training. Today, with ROUVY, it is a definition of fun fitness and...
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June 23, 2022
Pic2Go Partners with Brooks to deliver Free Race Day Photos at the Brooks PR Invitational 2022!
/ENDURANCE SPORTSWIRE/ – The Brooks PR Invitational 2022 took place June 15th in Seattle, WA. This is the fastest high school track meet in the US. Brooks partnered with Pic2Go to capture the entire event for the athletes and delivery free race day photos automatically. Through the Pic2Go platform – event...
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June 23, 2022
Showcased100%® Switches Things Up in the 2022 Peter Sagan Limited-Edition Collection
SAN DIEGO, Calif. – June 23, 2022/ENDURANCE SPORTSWIRE/ – 100%®, the San Diego-based sports performance company, has announced the launch of the 2022 Peter Sagan Limited Edition Collection. The collection features a bold interpretation of a tie-dye design that represents Peter’s colorful journey with new Team TotalEnergies. The design's emblazoned frames blend...
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June 23, 2022
Best Bike Split Supports Uploads To TrainingPeaks
Austin, TX /ENDURANCE SPORTSWIRE/ - Best Bike Split just launched a new feature that allows their subscribed athletes and coaches to upload Best Bike Split race plan files directly to a connected TrainingPeaks calendar as a structured workout. This update will make it much easier to get these types of...
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June 23, 2022
Olympian Emma Coburn and The Elk Run 5k Choose BibBoards
Customized BibBoards made an appearance at Olympian Emma Coburn’s Elk 5K. The middle-distance runner loves the reusability and functionality of BibBoards. Race Coordinators like Coburn love that custom BibBoards keep their race’s logo on a piece of quality equipment for years to come. Emma Coburn and the ELK 5k Emma...
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June 23, 2022
Climategames launches to empower brands and millions of people to fight climate change through sport
/ENDURANCE SPORTSWIRE/ – Forward-thinking Climategames has launched its long-awaited full App and Web platform this June, which directly links physical activity with climate change. The London-based tech start-up has already allowed thousands of people to make a climate impact and build a thriving eco-system of business, brands, clubs, and event organisers. This...
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June 22, 2022
Saucony® Unveils All-New Endorphin Pro 3
WALTHAM, MA (June 22, 2022)/ENDURANCE SPORTSWIRE/ – As the popularity of carbon-plated running shoes continues to surge, global performance running lifestyle brand Saucony announces the unveiling of the highly anticipated Endorphin Pro 3, the most cushioned carbon-plated running shoe in the brand’s award-winning Endorphin Collection. Race ready to propel all levels...
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June 21, 2022
Saucony® Debuts All-New Xodus Ultra
WALTHAM, MA (June 21, 2022) /ENDURANCE SPORTSWIRE/ - Ultrarunning is booming: according to The State of Ultrarunning 2020, a study conducted by Run Repeat and the International Association of Ultrarunners, there has been a 345 percent increase in global participation of ultramarathons over the past decade. Now, with the arrival...
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June 21, 2022
Strava Launches Tour de France Hub with Routes/Segments/Rider Uploads
Back a few months ago, Strava teased an upcoming Tour de France hub that’ll allow you to track riders, stages, segments, and more – for both the men’s and women’s races this year. Today, that new hub launches ahead of the Tour de France starting next week. Albeit, since riders...
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June 21, 2022
Tourism Grant Helps CampgroundViews.com Bring Virtual Site Tours to Arizona
LARAMIE, Wyo. (June 21, 2022) /ENDURANCE SPORTSWIRE/ - CampgroundViews.com, the company committed to taking the guesswork out of campsite selection, is developing virtual tours of up to 250 campgrounds in Arizona to make trip planning easy for RV and tent campers. With CampgroundViews.com’s proprietary 360-degree virtual tours and searchable database,...
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June 17, 2022
The e-bike conversion market quietly revs up in the wake of the e-bike boom
A decade or more ago, before the industry pivoted and began pumping out e-bikes in all shapes, sizes, and price points, many e-bikes on American streets were DIY retrofits. Early adopters had to figure out how to install a motor and battery system themselves or find a shop to do...
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June 17, 2022
World’s Largest Bike Registry Fights Theft: This Is Garage 529
It’s not a new problem, but bike theft has reached epidemic proportions in recent years, with local police departments across North America and Europe reporting huge increases during the pandemic. Despite the longstanding awareness of this problem, there have been few novel ideas about how to curb bike thefts and...
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June 17, 2022
NFL Star, Micah Parsons, Huddles Up to be an Ambassador for NOCCO BCAA
LOS ANGELES/ENDURANCE SPORTSWIRE/ -- NOCCO – the leading no carb, branched chain amino acids (BCAA) beverage company – continues to expand their already impressive ambassador program with legendary Dallas Cowboys linebacker Micah Parsons. “Micah is hungry and electric; a perfect fit for our ambassador program,” said Ben Jones, CEO, NOCCO USA. “We...
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June 16, 2022
Strava adds video uploads in latest platform updates
Strava is adding video uploads to its platform and will be rolled out over the next few weeks, officials confirmed. Video clips can be up to 30 seconds long and can be added to activity uploads. There’s no limit on how many videos can be uploaded. The tool is similar...