PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
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May 3, 2023
ShowcasedAquaglide Launches the Ultimate Lightweight Packable and Performance Touring Kayaks
Bend, Oregon. — May 3, 2023 /ENDURANCE SPORTSWIRE/ – Aquaglide, a leading innovator in the inflatable kayak industry, has launched the highly anticipated Cirrus Ultralight Series, consisting of the Cirrus UL 110 and Cirrus UL 150. These kayaks are designed for high-performance touring with supreme weight savings and packability, not to be confused...
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May 2, 2023
Tifosi Optics Adds Versatility to it’s Endurance Line with Rivet
Watkinsville, GA (May 2, 2023) /ENDURANCE SPORTSWIRE/ – Tifosi Optics, celebrating 20 years as a leading sport and lifestyle eyewear brand, is happy to announce the latest style in its endurance lineup: Rivet. The perfect companion for a range of outdoor activities, Rivet offers simplicity in a lightweight and durable sunglass. While Rivet...
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May 2, 2023
Innovators join forces for UltraSwim 33.3
/ENDURANCE SPORTSWIRE/ – THEMAGIC5, the most comfortable swimming goggle, has joined the UltraSwim 33.3 family as its first Official Partner. In addition to supporting participants at this new category of open water swim event, THEMAGIC5 Co-founder Niklas Hedegaard, retired professional short course pool breaststroke specialist, will also compete in UltraSwim 33.3...
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May 2, 2023
BibBoards Launches New Strategy to Combat Bib Bandits
SAN RAMON, CALIFORNIA May 2, 2023 /ENDURANCE SPORTSWIRE/ – Racing is a huge way for enthusiasts to participate in their favorite outdoor activity with other likeminded individuals and the volunteers who put these events together. Standard practices require racers to wear bibs with numbers in order to track their progress from beginning...
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May 2, 2023
VELOUS Footwear Introduces New Hoya Adjustable Slide Designed for Active Individuals
PORTLAND, Ore., May 2, 2023 /ENDURANCE SPORTSWIRE/ – VELOUS Footwear, a leader in recovery footwear, has expanded its line of sandals designed to promote and optimize active recovery for athletes of all levels with the new Hoya Adjustable Slide. Created to help feet, ankles, knees and legs recover quickly from participation in...
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May 2, 2023
COROS unveils the second generation of its VERTIX 2 Carabiner
IRVINE, California / May 2nd, 2023 /ENDURANCE SPORTSWIRE/ – COROS Wearables Inc., makers of GPS sports wearables and training software for adventure and pro athletes, today announced the launch of its second generation VERTIX 2 carabiner, made explicitly for climbers and mountaineers wishing to wear their VERTIX 2 off-wrist for more technical pursuits....
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May 2, 2023
Pressio Launches a Custom Apparel Program for Partners
Asheville, N.C. (May 2, 2023) /ENDURANCE SPORTSWIRE/ - Pressio, a U.K.-based technical apparel company committed to unparalleled performance and the unwavering pursuit of sustainable procurement, announces its Custom Apparel Program offering fully customizable athletic apparel for retailer and partner needs. The program aims to further the mission of providing world-leading,...
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May 1, 2023
Stages Cycling and LOOK Cycle launch a co-developed indoor Pedal system
Boulder, CO, US /ENDURANCE SPORTSWIRE/ – Stages is launching a premium indoor cycling pedal system developed in collaboration with LOOK Cycle to bring to the market a best in class indoor specific pedal system. The new pedal system utilizes both Stages and LOOK patents and design expertise to bring indoor riders a pedal...
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May 1, 2023
Gnarly Nutrition Launches Hydrate Electrolyte Powder In Two Limited Run Flavors Based On Customer Poll
Salt Lake City, UT (May 1, 2023)/ENDURANCE SPORTSWIRE/ – Gnarly Nutrition is excited to launch two limited-edition varieties of their electrolyte supplement, Gnarly Hydrate, in Salted Margarita and Lemonade. This is Gnarly’s first-ever flavor drop that was selected by customers, and the first release in Gnarly’s Limited Edition Flavor series. Gnarly surveyed...
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April 30, 2023
Processed Food Perfection
It’s important to define what constitutes a processed food before passing judgment on them. There’s a range of refinement on our supermarket shelves. Slowtwitch
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April 28, 2023
RunSignup Reveals Strong Preference for Its Registration Platform Among Repeat Endurance Event Participants
Moorestown, NJ - April 28, 2023 /ENDURANCE SPORTSWIRE/ – RunSignup, a leading registration and technology platform for endurance events in the United States, has conducted an analysis of its 13-year history, revealing repeat participant data that demonstrates a strong preference for its registration platform. With a 40% market share in the U.S....
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April 27, 2023
SwimCare.be collaborates with MySwimEdge
Brugge, Belgium, April 27th, 2023 /ENDURANCE SPORTSWIRE/ – SwimCare an organizer of the one-day swimming camp and competition SwimDay swimday.swimcare.be will offer MySwimEdge tests among several swimming gadgets that will be on exhibition during the event. The event takes place on April 30th, in Brugge, Belgium. “When I talked to the founders...
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April 27, 2023
Is 3D Printing the Future of Triathlon Gear?
Until recently, pretty much everyone outside of the world’s top triathletes found themselves bound by mass-produced items including goggles, bikes, shoes, and accessories that were more of a one-size-fits-all situation than a truly dialed fit. This meant that athletes had to weed through a wide variety of different products until...
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April 26, 2023
What We Don’t Know About Carbon-Plated Running Shoes May Be Hurting Us
Eliud Kipchoge, arguably the greatest marathoner of all time, ran a 1:59:40 marathon in 2019 wearing custom-made carbon-plated shoes. Since then, carbon-plated shoes seem to be everywhere, from record-breaking efforts in running and triathlon to age-groupers looking for a PR. It is quite true that in triathlon events, even small...
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April 26, 2023
Netflix Tour de France documentary release date confirmed with new trailer
The highly anticipated Netflix Tour de France documentary series will be released globally on June 8, race organiser ASO and the teams involved have confirmed. The eight episodes follow eight teams at the 2022 Grand Boucle, capturing the emotions and suffering behind the scenes as they fight for overall success,...
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April 26, 2023
Amazon pulls the plug on its Halo fitness products
Apparently, Amazon has seen enough when it comes to its Halo division. Only a few years after its first product came out, Amazon is shutting down the fitness-focused Halo brand, The Verge reported. As of Aug. 1, all Halo devices and the Halo app will stop functioning. Per a staff email...
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April 26, 2023
Real Food, Real Energy: Maghalie Rochette x HOLOS Helmet Collaboration
Québec City – April 26, 2023 /ENDURANCE SPORTSWIRE/ – HOLOS, the Canadian organic overnight muesli ‘superfood’ brand fueling athletes of all kinds to new personal bests, and Maghalie Rochette, elite Canadian off-road cyclist and host of the ‘Fever Talk’ podcast, are thrilled to announce a new custom helmet sponsorship. While it’s...
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April 25, 2023
RunSignup and Protecht RegShield Offer Races a New Revenue Source
April 25, 2023 - Moorestown, NJ/ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology solution for US endurance events, announces Protecht’s FanShield-RegShield product as their new registration protection insurance provider. Registration protection insurance allows races to offer an insurance option to their participants during the registration process. In doing so,...
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April 25, 2023
Massachusetts Athletics And OOFOS To Create Cross Country/Track & Field Recovery Center
AMHERST, Mass. /ENDURANCE SPORTSWIRE/ - Massachusetts Athletics and OOFOS, the global leader in Active Recovery footwear, are pleased to announce a partnership that will create a one-of-a-kind recovery center in the renovated Jim and Ellen Hunt Indoor Performance Center to benefit members of the cross country and track and field programs....
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April 25, 2023
The RunnerBox and RiderBox Prepare their Athletes for Spring Racing with their Latest Edition
/ENDURANCE SPORTSWIRE/ - The RunnerBox and RiderBox have released the newest of their subscription series, the Spring Edition. Shipping throughout April and May, the Spring Edition features gear and nutrition thoughtfully curated to help athletes make their spring training and racing as successful as possible. From fresh to the market Honey...
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April 24, 2023
Brooks Sues Skechers Over ‘Beast’ Trademark
Brooks Sports, Inc. filed a lawsuit against Skechers U.S.A., Inc., alleging the company infringed on its ‘BEAST’ trademark used on Brooks running shoes since 1992. Brooks said Skechers’ use of the SPEED BEAST mark “on similar products, marketed and sold through similar channels, is highly likely to cause consumer confusion...
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April 21, 2023
Hoka Continues to Grow With Expansion Into Kids’ Shoes
After teasing the launch earlier this month, Hoka has finally unveiled its first kids’ collection as it continues its growth path. According to the Deckers Brands-owned athletic label, the collection will launch with three styles inspired by Hoka’s adult line, including the Speedgoat 5 Youth, Clifton 9 Youth and Ora...
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April 21, 2023
COROS announces its biggest app upgrade ever, gives deeper insights with EvoLab updates, adds navigation to the PACE 2, price adjustments, integrations, and more!
Irvine, April 21, 2023 /ENDURANCE SPORTSWIRE/ – COROS Wearables Inc., makers of GPS sports wearables and training software, today announced the launch of its new mobile app, more accurate and detailed EvoLab stats, new watch firmware, and new API integrations with Google Health Connect, Intervals, and HRV4Training. The company also announced a...
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April 21, 2023
Fly over the trails with Vittoria’s Air-Liner Light
/ENDURANCE SPORTSWIRE/ – Vittoria's Air-Liner Light is a revolutionary new insert for tubeless mountain bike tires, designed to enhance the performance and capabilities of the wheel-tire system in Cross-Country, Down-Country, and Trail applications. Building on the success of the Air-Liner MTB tire inserts, Vittoria has worked closely with riders and mechanics...
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April 20, 2023
Osmo Nutrition Launches Power Fuel, a Customizable Carbohydrate Liquid Fuel Mix for Athletes
Sausalito, CA. (April 20, 2023) /ENDURANCE SPORTSWIRE/ – Today, Osmo Nutrition is excited to announce Power Fuel, a high carbohydrate fuel mix developed for athletes who need fast, efficient carbohydrates during training and racing. With three simple ingredients, Power Fuel is neutral in flavor and can be consumed with water or...