PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.

June 27, 2023
80/20 Endurance Launches New Coaching Certification
Lehi, UT /ENDURANCE SPORTSWIRE/ - 80/20 Endurance, a leading provider of online training resources for endurance athletes, today announced the successful launch of its own coaching certification program. Since its January rollout, nearly 250 students have enrolled in the course almost 100 have already successfully completed the course requirements. Designed...

June 23, 2023
Super League Triathlon Launches Documentary Series with Behind The Scenes Look at Hayden Wilde v Alex Yee
/ENDURANCE SPORTSWIRE/ – Super League Triathlon has launched the first of eight documentaries giving incredible behind the scenes access to the world’s best triathletes with the first episode taking a special look at the rivalry between Alex Yee and Hayden Wilde. The eight stand-alone episodes will initially be released exclusively on...
June 22, 2023
This inflatable helmet is claimed to be 4x safer than a foam helmet – and it fits in your pocket
The Inflabi is an inflatable helmet for urban cyclists that can pack down into your pocket and could be up to four times safer than a traditional foam helmet, according to the brand. The commuter helmet is constructed from seam-welded fabric and packs down to three quarters of its inflated...
June 22, 2023
Lululemon fails to find buyer for failing Mirror fitness gadget
Popular athletic apparel company Lululemon can’t find a buyer for fitness product Mirror — despite slashing the value it paid for the device by nearly 90%, insiders told On The Money. Lululemon paid $500 million for the low-tech gadget during the height of the pandemic-induced exercise craze in 2020. However,...

June 21, 2023
Fast Track Tennis Selects Sports and Fitness PR Firm, True North Brand Group as Agency of Record
HARTFORD CT. - (June, 2023)/ENDURANCE SPORTSWIRE/ – Fast Track tennis announced today their agency of record, True North Brand Group based in Hingham, Massachusetts. Fast Track tennis is disrupting the tennis industry with a new training device that will bring more players into the game, while it helps existing players improve...
June 20, 2023
Can Tri Gear Be Cool? We Put a Hollywood Stylist to The Test
Tri style has certainly evolved over the years (for proof, check out the OG Triathlete Magazine covers) but few would ever accuse a triathlete of being fashionable. Even with the recent surge in athleisure trends and Hoka’s must-have status among the Hollywood set, society has yet to reach the point...

June 20, 2023
Osmo Nutrition Announces Partnership with Pro Gravel Cyclist Brennan Wertz
Sausalito, CA. (June 20, 2023)/ENDURANCE SPORTSWIRE/ – Osmo Nutrition, a leading provider of hydration and nutrition products for athletes, is excited to announce a partnership with professional gravel cyclist, Brennan Wertz. This collaboration marks a significant milestone for Osmo as it continues to expand its presence in the gravel cycling community. With...

June 20, 2023
Newly born EvoData chooses MYLAPS to offer best-in-class sports timing
MILANO / HAARLEM (20 June, 2023) /ENDURANCE SPORTSWIRE/ – EvoData, the newly born timing and data solution provider after the merge of 4 Italian timing companies, partners up with MYLAPS to offer best-in-class sports experiences to event organizers and their participants and fans. Both parties signed a long-term agreement for multiple years....

June 19, 2023
Meet hDrop Gen 2, the First Reusable Hydration Wearable
LITTLE ROCK, AR (June 19, 2023)/ENDURANCE SPORTSWIRE/ – hDrop Technologies Inc., an innovator company in sports wearable technology, is excited to announce the launch of the second generation of its cutting-edge hydration wearable, hDrop Gen 2. This advanced wearable revolutionizes sweat testing for athletes, making the process easy, flexible, and affordable, without...

June 19, 2023
Velo Introduces the Angel Revo Halo Saddle Featuring ETPU Foam
EUROBIKE - FRANKFURT, Germany /ENDURANCE SPORTSWIRE/ - Velo Saddles introduces their first saddle to include ETPU foam, the Angel Revo Halo. After launching the Angel Revo with nitrogen-infused Atmos Foam in 2022, Velo is excited to bring a new level of comfort with Halo Foam which utilizes ETPU. Offering expanded...