BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
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August 3, 2021
Under Armour Raises Full Year Outlook As Q2 Blasts Past Analyst Targets
Under Armour, Inc. surpassed Wall Street’s estimates: revenue was up 91% to $1.4 billion, up 85% currency-neutral, compared to the prior year. Wholesale revenue increased 157% to $768 million and direct-to-consumer revenue increased 52% to $561 million. North America revenue increased 101% to $905 million, and international revenue increased 100%...
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August 3, 2021
New Holland Brewing Wins Spirits Business Award for Beer Barrel Bourbon
Holland, MI (August 3, 2021) -- New Holland Brewing, the Michigan based top-50 craft brewery, is honored to receive a Masters Medal from The Spirits Business in the American Whisky Masters Competition for their Beer Barrel Bourbon. Launched in 2008, the prestigious Global Spirits Masters rates and rewards excellence in...
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August 3, 2021
BUFF® Launches Digital Series “Anglers Driving Change”
SANTA ROSA, California (Aug. 3, 2021) - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, today announced the launch of a video series with Flylords, a digital media agency focused on fly fishing. “Anglers Driving Change” profiles three people, their...
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August 3, 2021
Renowned Sea Otter Classic Joins Life Time Family of Premier Athletic Events
CHANHASSEN, Minn., Aug 3, 2021 – The Sea Otter Classic, North America’s largest consumer cycling event set in beautiful Monterey, Calif. joins Life Time’s robust line-up of renowned athletic events. The acquisition leaves in place the Sea Otter Classic leadership team and Event Co-Founder and Director Frank Yohannan, and blends...
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August 3, 2021
Blistering Pace Race Management Welcomes Christy Slye as Director of Experience
NAPA, CALIFORNIA—Blistering Pace Race Management is thrilled to announce that Christy Slye has joined their growing staff as Director of Experience, bringing 30 years of relationship and sales management to the table. Christy’s tenure in the running industry began 12 years ago as the Vice President of Sales at Oiselle,...
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August 3, 2021
Professional Triathletes Organisation and Matta Launch Global Campaign That Aims to Disrupt, Educate and Entertain Ahead of Inaugural Collins Cup
LONDON: The Professional Triathletes Organisation (PTO) and award-winning London-based creative agency, MATTA have today launched their global event marketing campaign for the eagerly-awaited inaugural Collins Cup, which takes place in Šamorín, Slovakia on 28th August 2021. MATTA, who were appointed by the PTO in April to deliver the campaign for...
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August 1, 2021
Facebook’s Oculus Move Taps Into Apple Health
Apple and Facebook have the potential to collaborate on something truly special – a gamified universe centered around health. A potential integration between Oculus Move and Apple Health has big implications, as the future of tech appears to be rooted, at least partially, in health and fitness. Front Office Sports
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July 31, 2021
This Is How Safe It Is to Go to the Gym Right Now
As COVID-19 cases begin to rise again in all 50 states and the CDC is now recommending even vaccinated individuals wear masks indoors in certain cases, is it safe is it to go to the gym right now, if you should go at all? Men’s Health asked doctors, infectious disease...
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July 31, 2021
IOC acknowledge current transgender guidelines out of date with new framework to be revealed
International Olympic Committee (IOC) medical and scientific director Richard Budgett has acknowledged current guidelines around transgender athletes are no longer fit for purpose, with the organisation set to publish an updated framework to guide International Federations in devising their own rules. Inside The Games
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July 30, 2021
How Deckers Is Stealing More Running Market Share as It Aims to Turn Hoka One One Into a Billion-Dollar Brand
Hoka One One once again presented standout results in Deckers’ Thursday Q1 earnings report. The parent company of the Ugg, Hoka One One, Teva, and Sanuk brands, reported a revenue increase of 78.2% to $504.7 million for Q1 of fiscal year 2022. With Hoka’s overall revenue increasing 95% to $213.1 million, the fast-growing...
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July 30, 2021
Sky New Zealand Partners with Professional Triathletes Organisation for Live Collins Cup Coverage
The Professional Triathletes Organisation (PTO) and Sky New Zealand have agreed a partnership, arranged by IMG, that will see The Collins Cup screened live and on-demand across multiple platforms in New Zealand. The Collins Cup is the PTO’s inaugural flagship event taking place on 28th August in Šamorín, near Bratislava,...
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July 30, 2021
Industry-Leading Miami-Based Technology Company haku Moves To Larger Office Space To Keep Up With Employee Growth
Founded in 2013, event technology company haku is the endurance market industry leader known for constant innovation and staying ahead of what’s next in order to take their partners’ events to new levels. While providing an all-in-one platform for endurance organizations, such as the Chicago Marathon, Houston Marathon, Marine Corps...
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July 30, 2021
Foxtel Group Partners with Professional Triathletes Organisation for Live Collins Cup Coverage
The Professional Triathletes Organisation (PTO) and the Foxtel Group have agreed a partnership, arranged by IMG, that will see The Collins Cup screened live across Australia on Foxtel and Kayo Sports. The Collins Cup is the PTO’s inaugural flagship event taking place on 28th August in Šamorín, near Bratislava, Slovakia...
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July 29, 2021
Wolverine Sees Trends Accelerating Toward Hiking, Run And Work
Led by Merrell and Saucony, Wolverine Worldwide’s second-quarter results came in well above Wall Street estimates. In the quarter ended July 3, revenue jumped 81.0 percent to $631.9 million, topping Wall Street’s consensus estimate of $573 million. SGBMedia
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July 29, 2021
Silofit secures US $10.25M Series A led by Whitecap Venture Partners
The Series A brings the total funds raised by Silofit to date to CDN $19.4 million. Silofit turns small office spaces into high-end, private micro-gyms (Silos) that are used by fitness trainers and their clients, and individual gym-goers. Silofit will use the new funds to support its expansion to the...
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July 29, 2021
WM Partners Announces Acquisition of Vega
Vega is a pioneer of the plant-based nutrition industry and a leading brand in plant-based protein powder in both the U.S. and Canada. HPH II is focused on acquiring middle market companies with leading brands in the health and wellness sector, with a specific focus on the functional foods, natural personal care,...
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July 29, 2021
Cyclist’s Olympic Dream Becomes $200,000 Medical Bill Nightmare
It was a race in Pennsylvania that could have sent cyclist Phil Gaimon to the Tokyo Olympics; instead, a serious crash landed the Californian in two hospitals on the East Coast. NPR
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July 29, 2021
Wattbike urges Boris to get on His Bike for British Manufacturers
The UK based company from Nottingham, who design, manufacture and supply bikes for the world’s leading athletes and teams - as well as thousands of everyday athletes at home - has seen demand soar during the pandemic but says they, and other manufacturing businesses, have been largely forgotten amidst spiralling...
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July 29, 2021
Challenged Athletes Foundation Launches Move to Include Network to Promote Diversity and Inclusion in the Workplace Through Sports and Wellness
SAN DIEGO, CA – (July 29, 2021) – Challenged Athletes Foundation (CAF), with support from Accenture, has launched the Move to Include Network to provide companies actionable ways and resources to use sports and wellness as part of their diversity, equity and inclusion strategies. Membership based, this network offers CAF...
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July 29, 2021
The Epigenetic Endurance Athlete
Newport, Rhode Island. Performance Medicine® launches epigenetics performance testing and related cutting-edge protocols for endurance athletes. Endurance athletes are among the fittest beings on the planet but it does not equate to being healthy. Endurance athletes often fixate on improving performance while health insidiously declines. What if you could genetically...
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July 28, 2021
Velocity Cycling App Expands Industry Leadership Team
Highland Park, Illinois, July 28, 2021 - Vision Quest Velocity LLC, a performance driven cycling app, has added Dr. Allen Lim, Dr. Kevin Sprouse, Robby Ketchell and Dr. Phil Skiba to its thought-leadership team. They join Velocity founder and former professional cyclist Robbie Ventura and INSCYD GmbH founder Sebastian Weber in...
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July 28, 2021
The Best Event Survey Tools and the Questions to Ask
Without customer feedback, event marketing is a shot in the dark. If you want to make sure your strategies are working, you need to ask your event participants about their opinions. Check out these recommendations for the best survey platforms and the essential questions you need before, during and after...
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July 28, 2021
Mayweather Boxing + Fitness Hosts Grand Opening at Newest Locations At Victory Park & Highland Park, Dallas, TX.
WHAT: Mayweather Boxing + Fitness is hosting the Grand Openings of its two newest locations in Dallas, TX, Victory Park & Highland Park. Both locations represent two of the many highly anticipated openings the franchise has planned for this year. Boxing classes, giveaways and other Grand Opening activities will be...
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July 28, 2021
Garmin Q2 Earnings and Revenues Beat Estimates
Garmin posted revenues of $1.33 billion for the quarter ended June 2021, surpassing the Zacks Consensus Estimate by 23.87%. This compares to year-ago revenues of $869.87 million. The company has topped consensus revenue estimates four times over the last four quarters. Yahoo Finance
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July 28, 2021
Feisty Media Launches Menopause Summit to Disrupt and Transform the Conversation Around Menopause.
Victoria, BC— July 28, 2021. Feisty Media is producing a hybrid conference focused on helping active, performance-minded women thrive during their menopausal years. The Feisty Menopause Summit will combine presentations from knowledgeable educators with a fun, feisty vibe, ultimately building a community of women who are ready to change the...