March 23, 2023

RunSignup Concludes Initial Roadshow, Announces Additional Stops

Moorestown, NJ /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology solution for U.S. endurance events, wrapped up their inaugural Winter Roadshow in Moorestown, NJ on 3/14. However, with the initial series complete, RunSignup announces that the Roadshow will continue onto more locations throughout 2023. RunSignup opted to forego their...

March 23, 2023

Registration launches for the 2023 Mississippi Gulf Coast Marathon and the 2024 Louisiana Marathon

BATON ROUGE, LA. /ENDURANCE SPORTSWIRE/ - The tandem of the Mississippi Gulf Coast Marathon and the Louisiana Marathon have launched registration and are off to a great start. The weekend-long events bookend the holiday season with Coastal Mississippi hosting on December 9-10, 2023, and Baton Rouge hosting on January 13-14,...

March 23, 2023

Cardio Equipment Manufacturer BODYCRAFT® and Kinomap Launch Strategic Partnership

San Diego, CA (March, 2023) /ENDURANCE SPORTSWIRE/ – Today it was announced at the 2023 IHRSA Conference in San Diego, that BODYCRAFT Fitness, a leading manufacturer of cardio equipment worldwide, and Kinomap have launched a strategic partnership for BODYCRAFT exercisers. As a result of this partnership, BODYCRAFT’s exercisers will be able...

March 22, 2023

Aleck Acquires Tocsen, Maker of Helmet-Mounted Crash Sensors

South Lake Tahoe, CA (Mar. 22, 2023) /ENDURANCE SPORTSWIRE/ – Aleck®, maker of the industry’s best-selling wireless audio and communication systems for outdoor sports, announced today its acquisition of Tocsen, the German maker of intelligent helmet-mounted crash sensors. Tocsen was founded in 2019 by Alexander Schumacher, Andreas Botsch, and Malte Buttjer...

March 22, 2023

The IRONMAN Group Appoints Marieka Barnard as New Chief Marketing Officer

TAMPA, Fla. (March 22, 2023) /ENDURANCE SPORTSWIRE/ – The IRONMAN Group is pleased to announce the appointment of Marieka Barnard to Chief Marketing Officer (CMO) after serving most recently as Vice President of Event Marketing for The IRONMAN Group in EMEA. Barnard has deep institutional knowledge and expertise of the endurance...

March 21, 2023

Nike Q3 Earnings Beat Expectations, Wholesale Revenue Up 18%

Nike reported better-than-expected results for the third quarter — despite recent inventory excesses and challenges in China. The athletic giant reported Q3 revenues of $12.4 billion, up 14% from the same time last year and ahead of expectations from analysts surveyed by Yahoo. Net income was $1.2 billion, down 11%...

March 21, 2023

Nationwide E-Bike Tax Credit Bill Returns to Congress

The Electric Bicycle Incentive Kickstart for the Environment Act first arrived in Congress in 2021. Like most bills that come to America’s legislative chambers, it never passed into law. But five politicians and bike industry advocates hope that 2023 will be the year Americans get tax credits for buying electric bicycles....

March 21, 2023

On’s Revenues Surge 92 Percent In Fourth Quarter

On Holding AG significantly decreased its loss in the fourth quarter ended December 31 as sales vaulted 91.9 percent. For the current year, the Swiss running brand predicts sales will grow 39 percent. On finished the 2022 financial year on a high note and with a further record net sales...

March 21, 2023

Cycling kit industry branded ‘deeply broken’ as yet another brand closes down

The American apparel manufacturer from North Carolina today announced that it will cease operations in April, following an unsuccessful round of community financing. CEO David Billstrom explained that the recent WeFunder community financing campaign fell short, raising only 50% of the brand’s one-million dollar target. Cycling Weekly

March 21, 2023

Tim and Rinny Launch Coaching Business Leveraging TriDot

DALLAS, TX – March 21, 2023 /ENDURANCE SPORTSWIRE/ - Mirinda (“Rinny”) Carfrae and Tim O’Donnell announced the launch of their coaching business that will leverage TriDot’s Optimized Triathlon Training®, technology driven by data and artificial intelligence. Their coaching business will focus on triathlon enhancing the lives of athletes through proper life...

March 20, 2023

Rack Attack Announces the Acquisition of Two New Stores in Calgary

Rack Attack, a leading retailer of car racks, bike racks, rooftop tents, overlanding, and other outdoor gear, has announced the acquisition of two new stores in Calgary, previously owned by Racks Unlimited. After the acquisitions, Rack Attack has a total of 38 stores in North America, further solidifying its position...

March 20, 2023

Wattbike appoint Greg Nieuwenhuys as Chairman

March 2023 /ENDURANCE SPORTSWIRE/ – Wattbike, leaders in indoor cycling, announces the appointment of Greg Nieuwenhuys as Chairman to help drive the brand’s next phase of growth, effective immediately. An experienced CEO and non-executive Director, Nieuwenhuys is currently Chairman of Mammut Sports Group, a leading Swiss mountain brand, and was previously CEO...

March 17, 2023

Showcased

Believe in the Run Announces New Website and Role, Phase Two of its Growth Strategy

Baltimore, MD (March 2023) /ENDURANCE SPORTSWIRE/ - Believe in the Run, a leading online publication focused on running shoe reviews and coverage of run culture, is thrilled to announce the launch of a brand-new website and the promotion of Robbe Reddinger to Senior Editor and lead for unpaid brand partnerships....

March 16, 2023

Purposeful eyewear for the outdoor-inspired: Colorado company reveals new brand identity and 8 new product lines

WHEAT RIDGE, Colo. (March 16, 2023) /ENDURANCE SPORTSWIRE/ - After one year in the making, Optic Nerve Eyewear reveals a new brand identity with a refreshed logo and tagline that aligns with the launch of eight new products to further elevate the brand’s sustainable offerings. Launched in 1981, this Colorado-based...

March 16, 2023

Start 2 Finish Acquires Fleet Feet Race Productions, Expands Event Services Reach

(Atlanta, GA; Charlotte, NC; Memphis, TN) /ENDURANCE SPORTSWIRE/ - Start 2 Finish Event Management, a leading active event management and timing company with offices in Atlanta, GA; Charlotte, NC; and Memphis, TN, announced today that it has acquired the Race Productions division of Fleet Feet St. Louis. Fleet Feet Race...

March 16, 2023

Introducing Ommyx, the First-of-Its-Kind AI Health Tracking App

Miami, FL (March 16, 2023) /ENDURANCE SPORTSWIRE/ - Ommyx is excited to announce the launch of its AI health tracking app, an innovative platform that syncs with your wearables, integrates your health data, and sends custom recommendations that align with your goals straight to your calendar. To founder David Mehlman,...

March 15, 2023

Wiley X Eyewear Looks to Accelerate Growth with Evolved Approach to Product Development

FRISCO, Tex. /ENDURANCE SPORTSWIRE/ - Wiley X, a leading manufacturer of premium protective eyewear, has announced changes to its product development approach by incorporating three main elements: a reinforced product development team, an emphasis on American design and production, and a focus on using sustainable materials. The brand has assembled...

March 15, 2023

Salt Life Announces Partnership with United Row

March 15, 2023– Columbus, GA /ENDURANCE SPORTSWIRE/ – Salt Life®, the performance and lifestyle brand for saltwater pursuits of all kinds, is excited to announce its sponsorship of United Row, a rowing team of two best friends attempting to break the world record and become the youngest and fastest pair to row...

March 15, 2023

Rocky Mountain acquires its German distributor BikeAction

Canadian MTB brand Rocky Mountain has announced the acquisition of German distributor BikeAction, after decades of partnership between the two companies. BikeAction has been the European distributor for Rocky Mountain since 1998, and Germany was one of the first markets for the bike brand when it began international expansion. Bikebiz

March 15, 2023

Athletic Brewing Company Expands Canadian Retail Presence

MILFORD, Conn. and SAN DIEGO (March 15, 2023) /ENDURANCE SPORTSWIRE/ – Athletic Brewing, America’s leading producer of non-alcoholic craft beer, is proud to announce an expansion of its Canadian retail presence. A growing number of key retail partners across Canada – including Sobeys, Safeway, Loblaws, and Real Canadian Superstore – are...

March 15, 2023

BibRave to Provide Comprehensive Digital Marketing for Adrenaline Special Events

Honolulu, HI /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, is partnering with Adrenaline Special Events, LLC (ASE) to provide comprehensive digital marketing across ASE’s impressive roster of endurance sports events including Bunny Rock, the Halloween Hustle, Stan’s Donut Run, and the Santa Hustle series. BibRave will develop...

March 15, 2023

Newport Rhode Races takes first step towards becoming a zero-waste event, partners with Epic Renewal

NEWPORT, R.I. /ENDURANCE SPORTSWIRE/ – The Newport Rhode Races Marathon, Half Marathon and 5K returns to the “city-by-the-sea” on Apr. 15. Organizers have announced a new sustainability initiative, partnering with zero-waste consultants and composting provider Epic Renewal to work towards becoming a zero waste event. “Rhode Races aims to be responsible...

March 15, 2023

REI Joins the Denver Colfax Marathon Sponsor Team

Denver, CO /ENDURANCE SPORTSWIRE/ - The Denver Colfax Marathon welcomes REI to their marathon sponsor line up to give athletes access to training support, knowledge, and merchandise like never before. “We’re beyond excited to have partnered with the Denver Colfax Marathon on their 17th anniversary,” said Josh Millward, REI’s Regional Manager...

March 14, 2023

Jeremy Dunn Named Bike Marketing Manager at SMITH

PORTLAND, Oregon (March 13, 2023) /ENDURANCE SPORTSWIRE/ - SMITH – global market leader in snow goggles and helmets and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – is excited to announce the appointment of Jeremy Dunn as Bike Marketing Manager. With over 15 years experience in the...

March 14, 2023

Levisay will step down as head of The Pro’s Closet; Calandrella to succeed him

John Levisay, who has led The Pro's Closet for the past 2½ years, will leave his position as CEO at the end of this month to spend more time with his family. Paul Calandrella, formerly TPC's vice president of strategic initiatives, was named general manager and will be in charge...