BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.

September 16, 2025
Wahoo Expands Ecosystem Offering with Science-Backed Nutrition from Momentous
Atlanta, GA. (September 16, 2025) /ENDURANCE SPORTSWIRE/ – Wahoo Fitness, the leading fitness technology company for endurance athletes, announces a new partnership with science-backed sports nutrition brand Momentous. Momentous products will now be available in the US market through WahooFitness.com, giving athletes direct access to the highest quality and clinically...

September 16, 2025
SENA Announced as the Title Sponsor of Gran Fondo National Series
Gettysburg, PA. ( September 16, 2025) /ENDURANCE SPORTSWIRE/ – The Gran Fondo National Series today announced a new Title Sponsorship with SENA, the market leader in Bluetooth networked communications between motorcyclists, cyclists, and outdoor enthusiasts. SENA’s innovative Smart Helmets allow cyclists to communicate with each other, hear turn-by-turn directions, or...

September 15, 2025
Supertri Expands Global Footprint with Acquisition of Blenheim Palace and New Jersey State Triathlons
LONDON, UK (September 15, 2025) /ENDURANCE SPORTSWIRE/ – Supertri has today announced the acquisition of two of the world’s most significant triathlon events – Blenheim Palace Triathlon in the UK and New Jersey State Triathlon in the US – as part of its strategy to scale its mass-participation portfolio and...
September 13, 2025
Skechers Completes Deal to Become Private Company
Skechers announced on Friday the completion of its $9 billion go-private acquisition by 3G Capital, the biggest shoe buyout in history. The deal, announced in May, is valued at $9.4 billion. As a result of the completion of the transaction, Skechers’ shares will no longer trade on the NYSE at...
September 12, 2025
Inside New Balance’s Remodeled Flatiron Flagship Store in NYC
New Balance has reopened its New York flagship store in the Flatiron district. Located at 150 Fifth Avenue, the newly remodeled 2,200-square-foot store draws inspiration from the aesthetic of its Boston flagship. The company noted that the new store design marks a “pivotal moment” in its global retail evolution and will showcase locally inspired...
September 12, 2025
Legendary U.S. running coach Jack Daniels dies at 92
The running community has lost one of its most influential figures.Jack Daniels, the legendary coach and exercise physiologist, has died at the age of 92. Daniels passed away peacefully on Sept. 12, after watching his beloved Green Bay Packers win Thursday evening. Daniels’s career spanned more than six decades, during...

September 12, 2025
NYCRUNS Launches New “Produced By” Service with The Wunna Run 5K Hosted by Grammy-Nominated Recording Artist, Gunna
Bespoke Race Celebrating Health, Wellness, and Community, Produced By NYCRUNS, Delivered a Unique Runner Journey for Fans NYCRUNS Provided Team Gunna with Event Expertise, Operational Execution, Technical Services, and Communications Support for Race Brooklyn, NYC (September 12, 2025) /ENDURANCE SPORTSWIRE/– Brooklyn was running with Gunna this past Wednesday, September 3,...

September 11, 2025
Formula Fixed Appoints Famed Sports Agent Michael Spencer as Head of Commercial
SAN FRANCISCO, CA (September 11, 2025) /ENDURANCE SPORTSWIRE/ - Formula Fixed (www.formulafixed.com), the brakeless, culture-fueled race series redefining the future of cycling, today announced the appointment of Michael Spencer as its new Head of Commercial. Spencer, one of the most respected figures in sports marketing and athlete representation, brings more...

September 11, 2025
US Trail Running Conference Empowers Race Directors with Project Management Tools
September 11, 2025 /ENDURANCE SPORTSWIRE/ - The US Trail Running Conference’s RD Master Class webinar series, presented by Marathon Printing, Inc., wrapped up on August 26, with valuable insights into the latest project management tools available for Race Directors and Event Organizers. The session, titled Mastering Project Management Tools, featured...

September 11, 2025
athleteReg Introduces New Email Templates to Help Event Directors Save Time and Boost Registrations
BOULDER, CO (September 11, 2025) /OUTDOOR SPORTSWIRE/ – athleteReg, the platform that simplifies endurance event management with comprehensive registration tools, expert support, and unmatched promotional reach through the Outside Network, recently launched its new professional Email Templates feature. Built directly into the platform, these templates help event directors streamline communication, save...