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April 8, 2026

L’ART and Salomon Return with a New Chapter of Speed and Style

April 8, 2026 /ENDURANCE SPORTSWIRE/ - L’ART and Salomon return with their third collaboration, continuing a partnership shaped by a shared obsession with speed. Founded in 2017, L’ART is the lifestyle expression of a creative universe originally born through the cult Parisian garage L’Art de L’Automobile. Blending automotive engineering, design...

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April 8, 2026

Kailas FUGA Team Signs US Elite Trail Runner Ryan Becker

Guangzhou, China (April 8, 2026) /ENDURANCE SPORTSWIRE/ - Kailas FUGA Team has announced the signing of US elite trail runner Ryan Becker as the most recent addition to its international team of athletes, which now includes 16 different nationalities. The addition of Ryan BECKER builds on Kailas FUGA’s strategy to partner...

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Running

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April 8, 2026

Sustainable Racing Program to Help Race Directors Eliminate Safety Pins

SAN RAMON, CA /ENDURANCE SPORTSWIRE/ - BibBoards, maker of the patented bibSNAPS bib fastener, today announced the launch of its Sustainable Racing Program, a free initiative designed to help race directors transition their events away from single use safety pins. The program gives running events of all sizes a simple,...

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April 8, 2026

Olé Cocktail Co.(TM) Expands Multi-Year Partnership with ASICS Los Angeles Marathon, Deepening Commitment to Active Lifestyle Communities

LOS ANGELES, Calif. (April 8, 2026) /ENDURANCE SPORTSWIRE/ — The ASICS Los Angeles Marathon, produced by The McCourt Foundation, announced that Olé Cocktail Co.(TM), the premium real tequila cocktail and mocktail brand from the Mark Anthony Brands portfolio, would return as an official partner in a new multi-year agreement. Olé’s...

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April 7, 2026

Tough Mudder and DUDE Wipes Join Forces to Combat Mud Butt

BOSTON, MA (April 7, 2026) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme wellness brand, and DUDE Wipes, the kings of the "cleanest exit" in the business, are proud to announce a partnership for the 2026 U.S. season that finally answers the age-old question: “How am I supposed to get...

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April 7, 2026

Thermore Appoints Don Reichelt to North American Sales Team

Milan, Italy (April 7, 2026) /ENDURANCE SPORTSWIRE/ — Thermore, an Italian manufacturing firm and leader in sustainable synthetic insulation, has appointed Don Reichelt as North American Sales Representative, supporting the company’s continued growth across the U.S. market. Reichelt brings experience across the outdoor and endurance sports industries, combining a background in sales...

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April 7, 2026

Clarifying the record about Ultrarunner Camille Herron, Wikipedia, and lululemon

Tucson, Arizona (April 7, 2026) /ENDURANCE SPORTSWIRE/– Borderland Trailrunning has released a formal clarification addressing comments made in a previous podcast episode from September 2024 with journalist Marley Dickinson regarding ultrarunner Camille Herron, providing additional context to ensure an accurate understanding of the facts. The statement is being republished to...

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