BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
August 6, 2025
Ultrarunning Legend Kilian Jornet to Link 72 US Mountains by Foot and Bike
Kilian Jornet has won every big ultramarathon there is. Now the prolific runner has his sights set on a new goal: Connecting all of the lower United States’ 14,000-foot peaks by foot and bike. GEAR JUNKIE
August 6, 2025
Chinese bike imports plummet in first half as industry scrambles
Bicycle imports fell 11% in value in the first half of 2025, according to figures released by the Census this week. As the industry attempted to respond to tariff news out of Washington, its source nations changed significantly. Bicycle Retailer
August 5, 2025
Life Time Revenue Jumps 14% Amid AI Health Push
Life Time is flexing more than muscle as its AI-powered wellness vision is starting to take shape. The upscale athletic country club operator delivered another strong quarter, with double-digit growth across revenue and net income in Q2 as it continues to benefit from higher membership dues and an increase in...

August 5, 2025
The Running Event 2025 Opens Registration for San Antonio Debut
PORTLAND, Maine (August 5, 2025) /ENDURANCE SPORTSWIRE/ - The Running Event (TRE), North America’s premier run specialty retail conference and trade show, opens registration for this year’s event, which will take place December 2-4 at the Henry B. González Convention Center in San Antonio, Texas. The annual gathering brings together...

August 4, 2025
Introducing Crown Collective: A New Chapter for Charlotte’s Running Community
Charlotte, NC (August 4, 2025) /ENDURANCE SPORTSWIRE/ - The team behind Around the Crown 10K Together with Truist, is proud to introduce Crown Collective, a new brand created in partnership with runCLTrun to serve Charlotte’s runners. Rooted in a shared mission to move the Queen City forward, Crown Collective brings...

August 4, 2025
Professional Triathletes Organisation Invests In New Tech Venture To Redefine Live Data Storytelling in Sport
London, UK (August 4, 2025) /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) has reinforced its commitment to elevating triathlon and reimagining entertainment and participation in endurance sport through a strategic investment in a new technology venture. Called Dataworks Technology, the collaboration with its former creative data agency We Are...

August 4, 2025
Madelyn Cline and Reign Storm Lead Star-Studded Wellness Experience in South Carolina
Johns Island, SC – (August 4, 2025) /ENDURANCE SPORTSWIRE/ - Reign Storm Clean Energy is ensuring this year’s stars of summer have all the energy to savor every last drop of the season and inspire us all to do the same. Over the weekend, the leading zero sugar plant-based energy...

August 2, 2025
Gran Fondo World Tour® and The Stein Group Unveil in MAS D’EN BRUNO: The World’s Finest Cycling Experience.
/ENDURANCE SPORTSWIRE/ - The Gran Fondo World Tour® is proud to announce a prestigious collaboration with The Stein Group, unveiling the MAS D’EN BRUNO by Gran Fondo World Tour®, billed as the world’s finest and most luxurious cycling experience. Designed for elite cyclists and discerning travelers alike, the inaugural event...
August 1, 2025
Life Time Opens Waitlist for $550-a-Month LT Digital Studio in NYC
Life Time is gearing up to launch its most exclusive concept yet: LT High Performance, a luxury performance club opening this September at 420 Fifth Avenue in New York City, dubbed as a “training ground for life itself.” No stranger to luxury or results-driven performance, Life Time has opened a waitlist...

August 1, 2025
Laura Muir Joins MOVE Pre-Workout in Endurance Partnership Ahead of 2025 World Championships
Edinburgh, UK (August 1, 2025) /ENDURANCE SPORTSWIRE/ - MOVE Pre-Workout, the premium Scottish supplement brand known for its science-backed performance formulas, is proud to announce a new partnership with Laura Muir, one of Scotland’s most decorated athletes and a key figure in British endurance running. The collaboration sees Muir officially join...