BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
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September 14, 2023
Jose Maldonado Named Chief Marketing Officer of PeopleForBikes
BOULDER, COLO. /ENDURANCE SPORTSWIRE/ - PeopleForBikes, the U.S. bicycle industry’s trade association and a national advocacy nonprofit, announced Jose Maldonado as its first chief marketing officer. Maldonado started with PeopleForBikes in October 2019 and recently returned to lead strategy and amplify campaigns aimed at making the U.S. the best place to...
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September 13, 2023
Lumin, Led by Industry Vets, Launches ‘World’s Smartest Fitness Studio’
Lumin Fitness is entering the franchising industry with what it calls “The World’s Smartest Fitness Studio,” a modern approach following four years of research and development led by fitness, franchising and gaming veterans. The first Lumin Fitness studio debuted in Irving-Las Colinas, Texas, bringing a smart studio with interactive wall-to-wall...
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September 13, 2023
The Running Event Names Low Impact Alliance Environmental Impact Partner
PORTLAND, Maine (September 13, 2023)/ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier specialty retail conference and tradeshow, has named the Low Impact Alliance (LIA) its Environmental Impact Partner. The Running Event will take place November 28-30 at the Austin Convention Center in Austin, TX. The LIA is a collective of...
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September 13, 2023
Introducing Solarcore®, a Thermal Solutions Company that Leverages NASA-inspired Aerogel
PORTLAND, Ore. (Sept. 13, 2023)/ENDURANCE SPORTSWIRE/ – Today, Solarcore® officially launches as a standalone materials technology brand, leveraging the thermal properties of NASA-licensed Aerogel, the world’s lowest thermally conductive solid, to revolutionize insulation for a multitude of applications – from structures and packaging to cold weather apparel and footwear. By combining cutting-edge...
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September 12, 2023
Fitness Technology Company FORM Bolsters its Leadership Team with New Board Member and Chief Revenue Officer
FORM, the fitness technology company pioneering real-time visual feedback to elevate athletic performance, welcome Christopher Stadler and Kevin Abt to its leadership team as Board Member and Chief Revenue Officer, respectively. Stadler was most recently Global Chief Marketing Officer for the smart home gym company Tonal, while Abt was Vice...
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September 12, 2023
ReSport provides advanced tracking technology for Paulie’s Push: Newark to Shanksville
/ENDURANCE SPORTSWIRE/ - ReSport provided technological support and live GPS tracking for Paulie's Push, an anniversary tribute to the flight crews who lost their lives during the 9/11 terrorist attacks. From mid-August to September 11, former flight attendant Paulie Veneto pushed a beverage cart over 300 miles from Newark Airport...
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September 11, 2023
Nike officially abandons efforts to reopen its Northeast Portland Community Store
Nike has abandoned its efforts to reopen its long-shuttered community store in Northeast Portland and now plans to make the store's closure permanent. "Nike’s commitment to supporting and uplifting Portland’s North and Northeast community is unwavering," the company said. "We are reimagining Nike’s retail space, permanently closing our current location...
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September 11, 2023
Following its inaugural season, the National Cycling League announces plans for 2024
/ENDURANCE SPORTSWIRE/ – Following its breakout 2023 season, the National Cycling League has announced the addition of its first-ever expansion team to be based in Atlanta, Georgia. “Following a tremendously successful event at Porsche Experience Center Atlanta, we want to continue to invest in the Atlanta community, one of the...
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September 8, 2023
MYLAPS welcomes John Hovius
HAARLEM (September, 2023) /ENDURANCE SPORTSWIRE/ – MYLAPS Sports Technology is pleased to announce that John Hovius joined the company on 1 September. John will be part of the MYLAPS team to add knowledge and help us to continually raise the level of our timing and online services for sports events. Next...
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September 8, 2023
LOGE Camps Teams Up with Specialized Bikes to Deliver the Ultimate Two-Wheel Hotel Perk
8 September 2023 (NORTH BEND, WASHINGTON)/ENDURANCE SPORTSWIRE/ – LOGE Camps, the hotel that gets you outdoors, officially announced a partnership with Specialized Bicycles to bring a line of its Mountain, Kids, and Comfort bikes to all LOGE properties. Specialized joins other brands like Yeti, Rumpl, Biolite, and Traeger Grills as part...
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September 8, 2023
OutThere USA Partners with Adventure Racing World Series
/ENDURANCE SPORTSWIRE/ – A backpack is a fundamental piece of equipment in Adventure Racing. It carries a variety of gear for sections of the race, from climbing harnesses and carabiners to mountain bike spares and crampons. Together with cold-weather gear, personal care, foot care and first aid kits, bivvy bags,...
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September 7, 2023
Volkswagen Financial Services acquires minority stake in Pon Holding’s leasing subsidiary
Volkswagen Financial Services (VW FS) and Pon Holdings (Pon) have announced a development in their partnership in company bike leasing with VW FS acquiring a 49% stake in the Pon bike leasing subsidiary Bike Mobility Services (BMS). The Memorandum of Understanding (MoU) on this strategic alliance was signed at the...
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September 7, 2023
USATF Board Member Jim Estes Suing USATF & Max Siegel for Negligence & Defamation
Last week, USATF board member Jim Estes filed a lawsuit in Marion County, Ind., against USATF, its CEO Max Siegel, and its COO Renee Washington. Estes is alleging negligence by USATF and Washington and defamation per se and invasion of privacy by Siegel. All of this stems from the bidding process for the...
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September 7, 2023
Kane Footwear Expands Officially-Licensed College Collection, Partners with Top NCAA Athletes
Westport, CT (September 7, 2023) /ENDURANCE SPORTSWIRE/ - Kane Footwear, a leader in active recovery footwear, is excited to announce the expansion of their officially-licensed college collection with 11 new schools. In celebration of the expansion, they’re partnering with five top NCAA athletes to promote the new shoe drop, including...
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September 7, 2023
Ultra X and Ecolibrium Partner to Drive Sustainable Racing
/ENDURANCE SPORTSWIRE/ – Ultra X, a prominent name in the world of ultramarathon events, is excited to announce a partnership with ecolibrium, a growing community of festivals, suppliers, artists and music companies taking action to reduce the environmental impacts of travel, the largest source of emissions from live events. The...
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September 6, 2023
Pon Bike acquires Italian shoe brand Nimbl
Dutch cycling powerhouse Pon Bike has announced the acquisition of premium Italian cycling shoe brand Nimbl. The brand, founded by Francesco Sergio, former Head of Sports Marketing for Cervelo, has an established relationship with Team Jumbo Visma. Unusually, in the world of pro team sponsorship, Sergio has intimated that it...
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September 6, 2023
Zwift and Wahoo partner-up again after patent spat
Indoor training giants Zwift and Wahoo have agreed to start collaborating again after settling a patent lawsuit earlier this week The latter took legal action against Zwift in October 2022 for alleged patent infringement relating to its Hub smart trainer, launched in September. Last week, it was reported that both parties had agreed to end the...
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September 6, 2023
USTA Launches Investment Fund to Support Tennis Growth
The USTA (U.S. Tennis Association) has launched USTA Ventures, through the USTA Strategic Investment Committee, which will be charged with evaluating a broad spectrum of long-term investment opportunities. The focus will be on acquiring potential equity stakes in technologies and other companies that will help to advance the growth of tennis...
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September 6, 2023
Raccoon Media Group has been acquired by Cuil Bay Capital
September 2023, London/ENDURANCE SPORTSWIRE/ – Raccoon Media Group Ltd has announced that a new investment vehicle, Cuil Bay Capital (CBC), has today acquired a majority stake in the business. CBC is led by Doug Emslie, the former CEO of Tarsus Group who will join the board as chairman, replacing Ralph Collett....
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September 6, 2023
Kinomap announces new video preview integration with Strava
(Sept. 6, 2023) /ENDURANCE SPORTSWIRE/ - Kinomap, an interactive video-based training app for runners, cyclists and rowers, today announced a new integration with Strava, the leading subscription platform at the center of connected fitness, that allows users of both platforms to upload 10-second video clips. Integrated with Strava since 2016,...
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September 6, 2023
runDallas and the Dallas White Rock Marathon President Paul Lambert Departing the Organization
DALLAS, Sept. 6, 2023 /ENDURANCE SPORTSWIRE/ – The Board of Directors of the Dallas White Rock Marathon (DWRM), the parent organization of runDallas and the BMW Dallas Marathon Festival, announced Paul Lambert, president of DWRM, is departing the organization to pursue other interests. During this transition, Charles Peyton, Chairman of the...
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September 6, 2023
Treat Public Relations Welcomes PR Specialist Anna Gimre To Expanding Team
MISSION VIEJO, Calif. /ENDURANCE SPORTSWIRE/ – Treat Public Relations, the endurance sports industry’s premier public relations partner, has welcomed Anna Gimre to their team. As a PR Specialist, Gimre will play a key role in executing the strategic media relations plans that earn Treat PR clients valuable press coverage for their...
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September 5, 2023
Life Time Unveils Company’s First Ground-Up Pickleball Club in Chanhassen, Minnesota
CHANHASSEN, Minn., Sept. 5, 2023 /ENDURANCE SPORTSWIRE/ - As pickleball continues its explosive growth trajectory, Life Time (NYSE: LTH), the nation's premier healthy lifestyle brand and the largest provider of permanent pickleball courts in the country, today announced the groundbreaking of Life Time Pickleball Chanhassen, the Company's first ground-up pickleball location in the country. Life Time Chanhassen...
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September 5, 2023
Lithium-ion battery company BMZ Group acquires Nox Cycles
Lithium-ion battery manufacturer The BMZ Group acquired e-bike brand Nox Cycles Austria, its sister companies in Germany and Switzerland, and the Hawk Bikes brand. The BMZ Group has been the battery and motor supplier for Nox e-MTB models and its distributor and online retail partner. The group acquired from Gaby...
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September 5, 2023
Doug Emslie’s Cuil Bay Capital launches with acquisition of Raccoon Media Group
Cuil Bay Capital (CBC), a new investment vehicle led by Informa advisor and former Tarsus Group CEO Doug Emslie, has announced its inaugural investment, the acquisition of a majority stake in Raccoon Media Group. Founded in 2016, Raccoon achieved acclaim with the launch of the multi-award-winning National Running Show, which...