January 16, 2020

The best running technology from CES 2020

Didn't get to the Consumer Electronics Show last week? Check out Runner's World. Check out the best running technology according to Runner's World. ​​

January 16, 2020

Ready.Set.MOVE. Provides Runners with the Ultimate Winter Running Box

The quarterly subscription box is set to release its January shipment to subscribers with everything winter from running lights to warm gear  PITTSBURGH (January 16, 2020) – 2020 training is officially underway and Ready.Set.MOVE., created by P3R,  aims to provide all runners with the winter training essentials. This quarterly subscription...

January 15, 2020

Nike shoes that have revolutionized marathon times unlikely to be banned

The World Athletics working group investigating the Nike shoes which have revolutionized marathon times is still deliberating over what limits to place on the carbon plate and foam technology and is unlikely to implement a wholesale ban according to The Guardian. As things stand, the group’s emphasis appears more on putting limits to...

January 15, 2020

iFit-Powered NordicTrack Treadmills Awarded Runner’s World Editors’ Choice for the Second Year

 (Logan, Utah — January 15, 2020) — iFit, the interactive connected fitness technology, is the differentiating feature that led Runner’s World to give the coveted designation of Editors’ Choice award to two NordicTrack treadmills. “[iFit] actually kept me engaged in the running, rather than droning music and TV,” said Pat...

January 15, 2020

The Sufferfest Announces Route for the 2020 Tour of Sufferlandria

Annual Fundraiser to Benefit the Davis Phinney Foundation heads into its 8th Year January 15, 2020 - The Sufferfest, a comprehensive training app for cyclists and triathletes, today announced the route of the 2020 Tour of Sufferlandria, their annual fundraiser to benefit the Davis Phinney Foundation. Billed as “The Greatest Grand...

January 15, 2020

Leslie Jordan, Inc Apparel & Medals: Unveiling a New Logo for 2020

Portland, OR – The longtime leader in providing high-quality performance and lifestyle gear for endurance events, Leslie Jordan, Inc., is thrilled to present a new, streamlined logo for 2020. The new logo represents an effort to design and manufacture cutting-edge products, and a renewed focus on eco-friendly options for performance...

January 15, 2020

MOXiLIFE™ Nutrition Focuses on Gut Friendly Personalized Supplements

Nutrition that Builds the Gut to Brain ‘Bridge’ for Endurance Athletes Scottsdale, Arizona- MOXiLIFE™ Nutrition has designed sports nutrition products dedicated to supporting the unique nutritional needs of women and all endurance athletes. MOXiLIFE™ uses gut friendly, high absorbing, Organic, NON-GMO, NON- synthetic, clinically validated, & predominantly plant based products. “Targeting...

January 14, 2020

Full Circle Coaching Ultimate Tri Camp Scholarship Opportunity

Scholarship Opportunity to attend Ultimate Tri Camp 2020 Miami, Florida, January 14, 2020 – Full Circle Coaching announces a Scholarship Opportunity to attend their 10th anniversary Ultimate Tri Camp for 2020. The event will take place in sunny, Clermont, Florida (Feb 26-Mar 1, 2020) for five days of swim, bike, run,...

January 14, 2020

SlayRx Sports Nutrition Launches SparkPlug, a Unique Caffeine and Electrolyte Workout Enhancer

Atlanta, Georgia, January 14, 2020-  SlayRx , a new innovator on the sports nutrition scene has added SparkPlug, a slow-release caffeine and electrolyte blend to its already robust line-up. The fun part? It’s mixed with a sweet, crackling surprise and is easy to take along on any kind of workout....

January 14, 2020

Email Capture Pop-Up for RunSignup Race Websites

Races can grow their email lists and convert anonymous website visitors to real participant and donor leads with RunSignup’s new Email Capture pop-up. It’s easy to create and customize a sleek email capture form in seconds: no developer required, the pop-up works immediately on your race website, and, like all...

January 13, 2020

U.S. to probe Fitbit, Garmin, other wearable devices after Philips complains

U.S. trade regulators said on Friday they will investigate wearable monitoring devices, including those made by Fitbit Inc (FIT.N) and Garmin Ltd (GRMN.O), following allegations of patent violations by rival Koninklijke Philips (PHG.AS) and its North America unit. More info on Reuters.

January 13, 2020

UltrAspire Celebrates Massive Growth in 2019

The UltrAspire team experiences a large growth percentage St. George, Utah UltrAspire is a hydration & lighting brand dedicated to working with athletes to create new and innovative gear. UltrAspire CEO, Bryce Thatcher, has been in the industry designing and introducing new concepts since before 1985 when he launched Ultimate...

January 10, 2020

Barebells Functional Foods™ Introduces Premium Protein Bars in the United States

Multiple Regions Launch Rich-in-Protein Snack LOS ANGELES - Barebells Functional Foods™  – the leading high-in-protein, no added sugar* protein bar brand – announced today that four flavors will launch in the United States. Currently present in over 35 markets worldwide, the brand has extended into the U.S. to satisfy the...

January 10, 2020

High Peaks Plant-Based Sausage Announces Launch in the United States

Premium, Vegan Sausage Brand Enters US Market to Meet Increased Demand For Meat Alternatives Cohoes, NY (January 10, 2020) — High Peaks – the premium, all natural and plant-based sausage brand – announced today that it has launched in the United States to meet increased demand for meat alternatives. The...

January 9, 2020

How Target could rival Nike and Adidas with its new athletic brand

Target has big ambitions in the athletic space. The chain today announced the launch of All in Motion, a private-label athletic and sporting goods brand — and it says the label could do $1 billion in sales in its first year. The size-inclusive brand launches this month with men’s, women’s and children’s...

January 9, 2020

Fitness device upstart takes on Apple, Peloton, Fitbit at CES 2020

China-based Huami (HMI) already has set its sights on being the innovation leader in the wearable fitness device market. Now the ambitious company, little known in the U.S., is making a splash at CES 2020 with a lineup of impressive new contraptions, and not all of them wearable. Not familiar with the...

January 9, 2020

Full Circle Coaching Announces Ultimate Tri Camp 2020

10thAnniversary – Triathlon Training Camp for All Levels Miami, Florida, January 9, 2020 - Coach Erinne Guthrie (USAT Level II Triathlon Coach since 1999) of Full Circle Coaching LLC, and staff present their 10th annual Ultimate Tri Camp, a 5-day event guaranteed to improve your triathlon physical and mental limits. It’s...

January 7, 2020

Headsweats Reinforces Cycling Safety Awareness Together with the It Could Be Me Campaign

BOULDER, Colo. (Jan. 7, 2020) – Headsweats, the leader in high performance apparel and headwear, has teamed up with Boulder local Triny Willerton and her “It Could Be Me” campaign to raise awareness for road safety. After experiencing a horrible road cycling crash involving a motorist driving a truck in 2018,...

January 6, 2020

INFINIT Nutrition Introduces Custom Protein Recovery

The Original Custom Nutrition Company is revolutionizing sports nutrition again with customized protein and recovery blends tailored to the individual consumer. Cincinnati, OH, January 6, 2020 — INFINIT Nutrition, a sports nutrition company that revolutionized the industry with its patented lineup of custom-blended nutrition solutions, has unveiled a brand new...

January 6, 2020

LEOMO Begins Selling Revolutionary TYPE-S Sports Computer that Harnesses the Power of Advanced Motion Analytics

See LEOMO’s TYPE-S at the 2020 Consumer Electronics Show, Booth IW-9/Aria West LAS VEGAS (Jan. 6, 2020) — LEOMO, Inc., a leading international technology and sports innovation brand, proudly releases its revolutionary TYPE-S sports performance computer with advanced motion analysis capabilities. Launched with a successful Kickstarter campaign, TYPE-S will be...

January 5, 2020

Suunto 7 Smartwatch Delivers Leading Sports Expertise For Everyday Life with Wear OS by Google™

Powered by the Qualcomm® Snapdragon Wear™ 3100, all-new Suunto 7 state-of-the-art smartwatch with adventure-proof GPS sport watch features for a no-compromise approach to wearable technology HELSINKI, FINLAND (Jan. 5, 2020) – The long-awaited next generation of Suunto arrives with the reveal of the new Suunto 7, a premium smartwatch that...

January 3, 2020

Rad Power Bikes Announces Crossover Fat Tire Step-Thru Electric Bike

North America's largest ebike brand expands its flagship ebike with new RadRover Step-Thru and evolves lineup with a suite of model upgrades SEATTLE - January 3, 2020 —  Rad Power® Bikes is marking the latest evolution of its flagship ebike with the all-new RadRover® Step-Thru -- a low-step electric fat...

January 2, 2020

Endurance Sportswire Names its Most Popular Press Releases and Industry News Items of 2019

San Diego, Calif. - As we embark on 2020, Endurance Sportswire has put together a list of its most viewed press releases and industry news items over the past year. MOST VIEWED ENDURANCE SPORTSWIRE PRESS RELEASES Professional Triathletes Organisation Approaches Wanda Sports Board Proposing to Enter Into Discussions to Acquire...

January 2, 2020

RunSignup Releases 2019 Year in Review

(Moorestown, NJ)– RunSignup has released their 2019 Year in Review, evaluating the growth of the company in both usage and technological progress. The core numbers are impressive, with company growth of over 20% in an endurance market that grew just 1% (based on data for their upcoming RaceTrends Report to...

December 31, 2019

NordicTrack x iFit Partner With GearJunkie for the 2020 Adventure Grant Contest

Win a Grand Prize of $7,500 and NordicTrack equipment to train for and take on a dream outdoor adventure  (Logan, Utah — December 30, 2019) — NordicTrack x iFit and GearJunkie are teaming up for the second year for the 2020 Adventure Grant. The Grand Prize winner will win $7,500 and...