PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
January 22, 2025
Hoka’s First-Ever Dress Shoe Is Curiously Technical (and Kind of Bizarre)
For the past few years, Hoka shoes have dominated UTMB, the world’s most prestigious trail race, traversing more than 100 miles through three separate countries. But it’s the brand’s first-ever dress shoe that will really test Hoka’s range. Gear Patrol

January 22, 2025
Reflo Introduces “Reloop” Sustainable Technology Into Teamwear to Radically Reduce Sportswear Waste
January 22, 2025 /ENDURANCE SPORTSWIRE/ - Reflo, the sustainable performancewear brand, has introduced its pioneering Reloop by Reflo technology to teamwear in a move set to redefine the sportswear industry. Recycled and recyclable, Reloop garments are crafted from 100% mono-fibre recycled materials, specifically designed to be recycled at the end...

January 21, 2025
Expand Your 2025 Fitness Journey with Kinomap’s New Passport Feature
PARIS (January 21, 2025) /ENDURANCE SPORTSWIRE/ - Kinomap, the innovative and immersive training app for cycling, running, and indoor rowing, has introduced a new feature that will revolutionize your 2025 workouts: the Kinomap Passport. Designed to transform every training session into a global adventure, the Passport offers a unique blend...

January 20, 2025
4iiii Expands Dual-Sided Power Meter Factory Install Program into Benelux, UK and Germany
COCHRANE, ALBERTA, January 20, 2025 /ENDURANCE SPORTSWIRE/ - 4iiii Innovations Inc., a global leader in cycling performance technology, is thrilled to announce the expansion of its Factory Install Program to Benelux, the UK, and Germany. Cyclists in these regions can now have a 4iiii dual-sided PRECISION 3+ PRO Powermeter locally...

January 17, 2025
Mankerlight Unveils MK39 II: The Ultimate High-Performance Flashlight with Extreme Long-Range and Brightness
/ENDURANCE SPORTSWIRE/ - Mankerlight, a pioneer in advanced lighting solutions, proudly announces the launch of the MK39 II, a cutting-edge, high-performance flashlight that combines extreme long-range spotlighting with an incredibly bright floodlight. Engineered with the latest LED technology, a powerful 24,000mAh 4680 lithium battery, and a robust aluminum housing, the...

January 16, 2025
Strong Girl Publishing Celebrates National Girls & Women in Sports Day with Inspiring Books for Young Athletes
January 16, 2025 /ENDURANCE SPORTSWIRE/ - With National Girls & Women in Sports Day (NGWSD) coming up on February 5, 2025, Strong Girl Publishing is ready to celebrate with our collection of empowering middle grade and young adult books featuring girls who love to play. As we approach the 39th...

January 16, 2025
deboer releases the FJORD 3.1: A Sleeveless Wetsuit Revolutionizing Open Water Performance
Gran Canaria (January 16, 2025) /ENDURANCE SPORTSWIRE/ - deboer, a leading innovator in high-performance wetsuits, announces the launch of the FJORD 3.1, a sleeveless wetsuit engineered to redefine freedom and efficiency in the water. Building on the legacy of the acclaimed Fjord 3.0 and 4.0, the FJORD 3.1 incorporates the...
January 16, 2025
JOIN Cycling App Launches JOIN Running: A Strategic Cross-Training Feature for Cyclists
AMSTERDAM, NETHERLANDS. (10 January 2025) /ENDURANCE SPORTSWIRE/ - JOIN, the leading cycling training platform, today announced the launch of JOIN Running, an innovative feature designed to help cyclists incorporate strategic running sessions into their training programs. This new addition reflects JOIN's commitment to developing well-rounded athletes through evidence-based cross-training approaches. JOIN Running...

January 16, 2025
The Invisible Guardian: Smith and Mips highlights gear and technology used by legends and champions
Stockholm, Sweden; January 16, 2025. /ENDURANCE SPORTSWIRE/ - Mips, renowned for its leadership in helmet safety systems, continues to set the industry benchmark, treating standards as a starting point rather than the finish line. The Mips® safety system is designed to help address the energies associated with rotational motion during...

January 15, 2025
UCI Approves Nix Biosensors’ Personalized Hydration Monitoring Technology for Use in Competition
BOSTON, MASS – January 15, 2024 /ENDURANCE SPORTSWIRE/ - Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology is thrilled to announce its approval from the Union Cycliste Internationale (UCI) for use in competitive cycling events, effective from the 2025 season onwards. This milestone marks a significant achievement for...