PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
March 10, 2026
Delfina Athletics Introduces “The Butterfly Effect” Collection to Support Children’s Hospital Los Angeles
Los Angeles, CA — March 10, 2026 /ENDURANCE SPORTSWIRE/ - Delfina Athletics, the performance endurance sports company founded by 3-time Olympic swimmer Nina Sadauskas, today announced the launch of its limited-edition Butterfly Effect Collection in support of Children’s Hospital Los Angeles (CHLA). Twenty percent of every purchase from the swim,...
March 10, 2026
Three Incidents. Three Weeks. Is Your Race Director Certified?
DeKalb, Ill. (March 10, 2026) /ENDURANCE SPORTSWIRE/ - The 2026 endurance season is barely underway, and three high-profile incidents in the span of just eight weeks have put race director preparedness under a national spotlight — reinforcing what Race Director University (RDU) has been saying since 2012: professional certification for...
March 9, 2026
Farm to Feet Launches Damascus No Fly Zone® Sock with Built-In Insect Protection
Mount Airy, NC – March 9, 2026 /ENDURANCE SPORTSWIRE/ - Farm to Feet, the American manufacturer of premium merino wool performance socks, is proud to introduce the Damascus No Fly Zone®, a new addition to the American Trail collection designed to provide wearers with an added layer of prevention against...
March 9, 2026
Cirrus Cycles x Kinekt announces 6 new core colors to their line for 2026
/ENDURANCE SPORTSWIRE/ - Kinekt, the manufacturer of premium Active Suspension Seatposts & StemsTM based in Bellingham, Washington is delighted to announce 6 new colorways for customers to choose from when outfitting their bikes with an isolation seatpost. Previously only available in black… Kinekt now offers the following core colors with...
March 6, 2026
Atlanta Chaos Exposes Critical Gaps in Race Operations — RDU Responds with Professional Standards
⚠ INDUSTRY ALERT — RACE OPERATIONS DeKalb, Ill. (March 6, 2026) /ENDURANCE SPORTSWIRE/ — When a Fulton County Sheriff's officer working the 2026 USATF Half Marathon Championships in Atlanta was struck by a vehicle thirteen minutes before the lead women reached a critical intersection, the resulting chain of events exposed...
March 6, 2026
80/20 Endurance Expands NorwegianTraining.com with Triathlon Plans
Marrch 6, 2026, Lehi, UT /ENDURANCE SPORTSWIRE/ - 80/20 Endurance today announced the expansion of NorwegianTraining.com with the addition of triathlon training plans based on the internationally respected Norwegian Method of endurance training, marking the next phase of its rollout of programs built around this approach. Following the successful launch of...
March 5, 2026
Liv Introduces All-New Liv Pursuit Mips and Liv Rev Pro Mips Helmets
NEWBURY PARK, Calif. (March 5, 2026) /ENDURANCE SPORTSWIRE/ - Liv, the company dedicated to getting more women and girls on bikes, introduced two new performance helmets: the Liv Pursuit Mips a iv Rev Pro Mips. Designed to meet the evolving demands of modern performance riding, both deliver refined aerodynamic efficiency,...
March 5, 2026
New EnviLiv Range Redefines Aero Performance Standards
NEWBURY PARK, Calif. (March 5, 2026) /ENDURANCE SPORTSWIRE/ — Liv, the company dedicated to getting more women and girls on bikes, today introduced the all-new EnviLiv range, the fourth generation of its flagship aero road platform. Designed around a total-system engineering approach, the new EnviLiv delivers measurable gains in speed,...
March 5, 2026
VELOUS Footwear Continues to Expand Popular Recovery Footwear Line with the Introduction of Much Anticipated Active Two Strap Sandal
PORTLAND, Ore., (March 5, 2026) /ENDURANCE SPORTSWIRE/ – VELOUS Footwear, a leader in recovery footwear, today announced its Spring 2026 lineup, introducing the new Active Two Strap Sandal and Vernonia Slip On, along with new seasonal colorways across select recovery sandal styles. Designed for athletes and everyday active individuals alike,...
March 5, 2026
Quintana Roo Announces Partnership with FastTT on V-PRi Models
Chattanooga, TN /ENDURANCE SPORTSWIRE/ - Quintana Roo today announced an official partnership with FastTT, giving triathletes worldwide the option to upgrade to the FastTT 2.0 aerobar on all V-PRi complete bike builds and framesets. As Quintana Roo’s flagship model, the V-PRi has quickly become one of the most in-demand, award-winning bikes...
