BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
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July 20, 2022
Spartan Partners with RACE RESULT// World-Class Timing Technology at all Spartan Races
/ENDURANCE SPORTSWIRE/ – “We are very happy about the new cooperation,” said Amaury Da Costa, Spartan’s Senior Director of Technology Systems. “Our events are based on sophisticated logistics. That's why we need partners whose products can be perfectly integrated into our processes. RACE RESULT timing systems are particularly quick to set...
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July 20, 2022
Tom Fowler, Former President of Polar, Joins Nix Biosensors Advisory Board
BOSTON, MASS. — JULY 20, 2022 /ENDURANCE SPORTSWIRE/ - Nix, the biosensor company delivering health and wellness data to consumers, today officially welcomes Tom Fowler, former president of Polar, to its advisory board. Fowler brings decades of experience in the health, wellness and sports performance industries, having led high-growth strategies at...
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July 19, 2022
Vimazi Secures $1M in Seed 3 Funding to Bring Pace-Tuned Running Shoes to Market this Fall
Portland, Ore. /ENDURANCE SPORTSWIRE/ - Vimazi, the hybrid direct-to-consumer startup that makes running shoes specifically tuned for the pace of the runner, completed its Seed 3 investment round of $1M on June 30, 2022, bringing its total funding raised to $2.6M. The Seed 3 Round consisted of all angel investors. Vimazi...
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July 19, 2022
Fox sues SRAM over bleed valves on 2023 Rockshox suspension forks
In a complaint filed in the Central District of California courts on July 13, 2022, Fox Factory, Inc., is seeking damages from SRAM, LLC, for patent infringement relating to SRAM’s use of bleed ports on their latest Rockshox suspension forks. Bike Rumor
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July 19, 2022
BikeFlights Promotes Moir and Potter
PORTLAND, OR (Tuesday, July 19, 2022)/ENDURANCE SPORTSWIRE/ – BikeFlights, a bicycle shipping service and supplier of bike boxes, has promoted two employees: Sparky Moir and Michael Potter. Moir moves up into the role of BikeFlights’ Support Team Director while Michael Potter has stepped up to become BikeFlights’ Partnership Director. William Alcorn,...
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July 18, 2022
Scott Randall Named Global VP of Product at SMITH
PORTLAND, Oregon (July 18, 2022) /ENDURANCE SPORTSWIRE/ - SMITH – global market leader in snow goggles and helmets and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – is excited to announce the appointment of Scott Randall to the role of Global Vice President of Product. With over...
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July 18, 2022
Inside the ‘crazy’ plan to boost track and field’s popularity before the 2028 Olympics
The series is part of a strategic plan formed by USATF and backed by World Athletics to take advantage of what it has called a critical six-year window in hopes of making track and field the country’s fifth-most-followed sport by the 2028 Summer Olympics in Los Angeles. AOL.com
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July 18, 2022
ShowcasedProject FUERZA Launches NFT Collection from Cycling Icon Peter Sagan
Bedford, Virginia (July 18, 2022) /ENDURANCE SPORTSWIRE/ - One of the most successful and popular pro cyclists to come around in many years, Peter Sagan, will launch his collection of NFT art as part of Project FUERZA. The power and biometric data-inspired NFT art program launched on July 1, with...
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July 15, 2022
Inga Stenta, Former Reebok US Marketing Lead, Joins Nix Biosensors as Chief Marketing Officer
BOSTON, MASS. — JULY 15, 2022 /ENDURANCE SPORTSWIRE/ – Nix, the biosensor company delivering health and wellness data to consumers, today officially welcomes Inga Stenta, Reebok’s former Head of US Marketing, as Chief Marketing Officer. Stenta, who for the past four months served as Nix’s interim CMO, served more than 10 years...
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July 15, 2022
ShowcasedTailwind Nutrition Launches Active Hydration Drink Mix for Active Lifestyles
Durango, Colo. /ENDURANCE SPORTSWIRE/ - Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, is launching Active Hydration, a drink mix containing electrolytes, collagen, and vitamin C. Active Hydration mixes clear with water, has a light, fruity taste, and is a refreshing way to keep...
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July 14, 2022
CTS Founder Chris Carmichael selects Jeff Pierce as CEO
(Colorado Springs, CO – July 14, 2022) /ENDURANCE SPORTSWIRE/ CTS Founder Chris Carmichael has selected Jeff Pierce, most recently Director of Elite Athletics at USA Cycling, to succeed him as the company’s CEO. Chris, who founded CTS 22 years ago, will continue with the company as “Founder, Chairman, and Chief...
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July 14, 2022
HOKA unveils the all-new Bondi 8
* MEDIA ALERT * MEDIA ALERT * MEDIA ALERT * WHO: HOKA unveils the all-new Bondi 8 WHAT: One of the hardest working shoes in the HOKA lineup, the Bondi 8 takes a bold step forward this season. The ultra-cushioned Bondi 8 is reworked with a softer and more resilient...
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July 13, 2022
Peloton competitor Tonal cuts 35% of workforce as it prepares for possible recession, IPO
Tonal, the connected fitness equipment maker that counts tennis superstar Serena Williams and Amazon’s Alexa fund as backers, is cutting 35% of its workforce, affecting all levels of its business, CNBC has learned. CNBC
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July 13, 2022
Endurance Zone receives investment from Worldpay Co-Founder
/ENDURANCE SPORTSWIRE/ – Endurance Zone, a global sports technology platform that rewards consumers for being active has secured funding from serial entrepreneur and investor, David Sear. David Sear, a highly respected figure in fintech, has been investing in companies for more than 20 years. Mr Sear who was the former COO...
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July 13, 2022
Presca Sportswear announce their First Ever Retail Partnership with Wolf & Badger
/ENDURANCE SPORTSWIRE/ – Presca Sportswear (https://www.prescasportswear.com/) have joined the popular independent fashion retail site Wolf & Badger. The entire Presca range has been made available on the Wolf & Badger site, who pride themselves in stocking ‘the world’s best independent brands’ and are renowned for finding the newest up and coming...
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July 13, 2022
BOA Endure Earns NSF Certified for Sport® Designation
RALEIGH (July 13, 2022) /ENDURANCE SPORTSWIRE/ - BOA Endure, the rapid hydration oral aerosol from BOA Nutrition, recently earned certification from NSF’s Certified for Sport® Program. NSF is a global public health organization that tests and certifies products to help protect athletes and consumers from potentially harmful ingredients and athletic...
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July 13, 2022
Kane Footwear partners with Hilary Knight to launch athlete-designed shoe
Westport, CT (July 13, 2022) /ENDURANCE SPORTSWIRE/ - Kane Footwear is thrilled to announce the release of their Kane x Knight shoe, designed by hockey star Hilary Knight in honor of her journey in women’s sports. The Antique White/Blue colors remind Knight of her childhood, and how much she’s overcome...
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July 12, 2022
Alchemy Bikes Moves to Golden, CO; Offers New Purchase Program with Free Overnight Stay, On-Site Bike Pickup
Golden, Colorado (July 12, 2022)/ENDURANCE SPORTSWIRE/ – Alchemy Bikes, a leading boutique bike manufacturer with a direct-from-fabricator-to-rider business model, has relocated its entire U.S. operations from its original facility in Denver to a brand new headquarters in Golden, Colorado. To celebrate the new facility they’re partnering with the Origin Hotel Red Rocks...
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July 12, 2022
Peloton to stop making bike, tread products in-house, cut about 570 jobs
Exercise equipment maker Peloton Interactive (PTON.O) said on Tuesday it will cease all in-house production of its bikes and treadmills and move manufacturing to partners in an effort to simplify its operations and reduce costs. Reuters
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July 12, 2022
Stages Cycling Celebrates 10 Year Anniversary Of Stages Power Meter
(Boulder, CO – July 12, 2022) /ENDURANCE SPORTSWIRE/ – Stages Cycling, a leading cycling technology company, is celebrating the 10th anniversary of Stages Power meters. Stages launched its first power meter for outdoor bikes July 12, 2012. Since then Stages Cycling has produced millions of power meters and has grown from...
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July 12, 2022
Global Exercise Physiologist and Nutrition Scientist, Dr. Stacy Sims Launches Micro-Learning Collections on Supplements, Energy Levels and Women’s Health
/ENDURANCE SPORTSWIRE/ - Forward thinking exercise physiologist Dr. Stacy Sims introduces a collection of short, comprehensive courses around nutrition, supplement and women’s health topics designed to give women athletes fact-based science and research on the most pressing and trending topics. Known for her ‘Women are Not Small Men’ lectures and...
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July 8, 2022
Stan’s NoTubes secures investment from Zabel
The Zabel Companies, an investment firm specialising in private companies, has invested in Stan’s NoTubes, the tubeless sealant, rim, and wheel technology specialist. Financial terms of the deal were not disclosed. Endurance.biz
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July 8, 2022
Bahrain Victorious Takes Over Scorpions Franchise As SLT Teams 2022 Officially Launches
/ENDURANCE SPORTSWIRE/ – Bahrain Victorious have become the first franchise owners in SLT Teams with triathlon legend Chris McCormack managing the squad in Super League Triathlon’s 2022 Championship Series. McCormack will be up against a familiar roster of Team Managers this year following the successful debut of SLT teams in 2021,...
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July 8, 2022
Race Roster introduces enhancements to Digital Engagement Kits
London, ON (Fri, July 8, 2022) /ENDURANCE SPORTSWIRE/ - Race Roster recently introduced Digital Engagement Kits to the endurance event space, and so far, Race Roster users testing out this tool are seeing positive results. “We loved using Race Roster’s new Digital Engagement Kit at the 41st Annual Fair Oaks...
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July 7, 2022
Marathon Tours & Travel Joins Forces with UK Based Destination Sport Group
Boston, MA (July 7, 2022) /ENDURANCE SPORTSWIRE/ – Marathon Tours & Travel (MTT) a longstanding recognized leader in the destination travel industry for runners and their supporters, is expanding globally through a merger with Destination Sport Group (DSG). A British based company, DSG encompasses leading sports travel companies, which helps thousands...