BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
December 16, 2024
RRCA Welcomes Scimitar as a Sponsor and RRCA Branded Apparel Provider
(Falls Church, VA) December 16, 2024 /ENDURANCE SPORTSWIRE/ - Road Runners Club of America (RRCA) is pleased to welcome Scimitar as its RRCA branded apparel provider. Based in the UK, Scimitar is an award-winning custom running apparel provider that is now providing its products and fulfillment services in the US...
December 13, 2024
Campagnolo to Partner with Team Cofidis
Campagnolo announced a 2025 partnership with Team Cofidis, one of the World Tour’s largest teams. The company from Vicenza, Italy signed an agreement to completely equip the LOOK Cycle bikes that both the men’s and women’s teams will ride, from groupset to wheels. The partnership will start on Jan. 1...

December 13, 2024
Marucci Sports Debuts Footwear Collection, Brings BOA to the Diamond
Baton Rouge, LA – December 13, 2024 /ENDURANCE SPORTSWIRE/ – Today, Marucci Sports is excited to announce its entrance into the footwear category with the Marucci MXB Collection, allowing the brand to outfit diamond athletes with everything they need to compete on and off the field. A brand born on...

December 12, 2024
Game On Sports & Performance Center Partners with 360 Hoops to Introduce a Revolutionary New Sport to Massachusetts
Fitchburg, MA – December 12, 2024 /ENDURANCE SPORTSWIRE/ - Game On Fitchburg is proud to announce a market-exclusive partnership with 360 Hoops™, being the first to bring the innovative game to New England. Played on a circular court, 360 Hoops blends the spirit of traditional basketball with a dynamic twist....
December 12, 2024
Tariffs Are the Top Concern For Shoe Execs in 2025, FDRA Finds
A new survey from The Footwear Distributors and Retailers of America (FDRA) revealed that the government’s tariff policy is the top issue for a majority of shoe executives going into 2025. The FDRA’s Q4 2024 Shoe Executive Business Survey showed that a record-high number of executives have cited governmental actions on tariffs...
December 12, 2024
The year in review: Garmin releases 2024 Garmin Connect Data Report
Garmin released its 2024 Garmin Connect™ Data Report, highlighting overall health and fitness trends from its customers around the world. From detailed health and wellness stats – like how well our customers slept or how their bodies responded to stress – to fitness-driven data like average daily steps, insights from the...
December 12, 2024
Big Red Cats Partners with YETI to Elevate Backcountry Cat Skiing Experience
Rossland, BC – Dec. 11, 2024 /ENDURANCE SPORTSWIRE/ – Big Red Cats, the premier backcountry skiing operator in British Columbia, has announced an exciting new partnership with YETI, the global leader in premium outdoor gear. This collaboration is set to enhance the skiing experience for adventurers by combining Big Red...
December 12, 2024
TREW Gear Announces Season 3 of TREW To You
Portland, OR — 12/12/24 /ENDURANCE SPORTSWIRE/ - TREW Gear, pioneers in innovative technical outerwear for backcountry skiing and snowboarding, is thrilled to announce that applications are now open for Season 3 of TREW To You. This unique film contest is a celebration of mountain communities, the artistry of skiing and...

December 11, 2024
FasCat Coaching Unveils Major Updates to CoachCat AI
Boulder, CO, December 11, 2024 /ENDURANCE SPORTSWIRE/ – FasCat Coaching, a pioneer in AI-driven cycling training solutions, is proud to announce groundbreaking updates to its flagship CoachCat app. With enhanced multimodal agenic capabilities, an expanded knowledge base, and intelligent agent-like properties, CoachCat now delivers a more dynamic, engaging, and personalized...
December 11, 2024
California Electric Bike Voucher Program Launches December 18, 2024
California is launching a new incentive on Dec. 18, 2024 that will provide income-eligible Californians up to $2,000 toward the purchase of a new electric bike. Cycling West