News Topics
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April 4, 2025
London Marathon prepares for 2025 with HubSport, Shokz partnerships
The annual London Marathon has secured its latest commercial partner, with HubSpot being revealed as the event’s official customer platform in a multi-year deal. The AI-powered software company will use its marketing, sales, and customer service platform to enhance the London Marathon’s digital presence. SportCal
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April 3, 2025
Borealis Fat Bikes suspends bike purchases due to tariffs
Borealis Fat Bikes said it is temporarily suspending inventory purchases for the 2025-2026 season because of the Trump administration's tariff policies. Borealis Founder and CEO Steve Kaczmarek said "responsible planning" is impossible in the current climate. "With the recent tariffs, there is little definition or stability, even following President Trump's...
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April 3, 2025
New rule bans cross-category drafting to ensure fair competition in the Life Time Grand Prix
Riders in this year's Life Time Grand Prix series will not be permitted to draft off those who aren't competing in the same category, organisers informed the series’ contestants this week. Cycling Weekly
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April 3, 2025
EXEC: Trump Tariffs Hit Active Lifestyle Stocks Hard; Vietnam Hit a Big Surprise
Executive leadership teams are undoubtedly huddled behind closed doors this morning as the Trump Administration dropped a bomb on the public and consumer markets, imposing reciprocal tariffs across a broad range of countries. SGB Media
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April 2, 2025
‘No decision’ on an Interbike return, Emerald says
Emerald Expositions has not made a decision about bringing back the Interbike trade show in the near future, the company told BRAIN. "...it’s not a decision we take lightly,” Ferraresi said. Bicycle Retailer
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April 2, 2025
Mountain bikers spend $416 per trip to a riding destination, study finds
A report by a national nonprofit outdoors organization to quantify the economic impact of U.S. mountain biking tourists estimated that an average of $416 is spent per visit toward lodging, restaurants, and retailers. Bicycle Retailer
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April 1, 2025
On Running Co-CEO Marc Maurer to Step Down
On Running Co-CEO Marc Maurer is leaving the company after 12 years. Co-CEO and CFO Martin Hoffmann will take over the CEO role as the company bolsters its executive team with new hires and completes its search for a new CFO. SHOPeatSURF
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April 1, 2025
Study Suggests Weight Training May Safeguard Against Dementia in Older Adults
Recent research has revealed that weight training may provide significant protective benefits for the brains of older adults, especially in those at risk for cognitive decline, such as individuals with mild cognitive impairment (MCI). Science Magazine
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March 31, 2025
Apple’s AI Health Coach: Your iPhone’s Future Fitness Partner
Apple is working on a big update to its health tracking tools behind closed doors. Called Project Mulberry, this AI health feature could change how we use health data on our devices. According to Bloomberg’s Mark Gurman, this update should arrive with iOS 19.4 in spring or summer 2026. What...
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March 31, 2025
Yamaha Motor acquires Brose’s bicycle eKit business unit
Brose – the Coburg, Germany-headquartered business that is the exclusive provider of e-bike motors for Specialized and partner for SRAM Powertrain – has agreed the sale of its e-bike business unit to Yamaha Motor. Biz Biz
