SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
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August 23, 2022
Atlanta Track Club Partners with Thorne HealthTech
ATLANTA – August 23, 2022 /ENDURANCE SPORTSWIRE/ – Atlanta Track Club Elite, the competitive Olympic development, masters and youth training group of Atlanta Track Club, today announced a partnership with Thorne HealthTech (“Thorne”) (NASDAQ: THRN), a leader in developing innovative solutions for a personalized approach to health and wellness, to ensure its...
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August 22, 2022
NGX Named As Official Shake Partner Of Super League Triathlon London
/ENDURANCE SPORTSWIRE/ – Super League Triathlon (SLT) can today announce a partnership with NGX (Nutri-Genetix), who will become its Official Shake Partner for the opening race of the 2022 Championship Series in London. The agreement with NGX sees them team up with Super League for the kick-off of its biggest ever...
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August 22, 2022
Qatar Airways Becomes the Official Airline Partner of the Global IRONMAN and IRONMAN 70.3 Series
DOHA, Qatar / TAMPA, Fla / LONDON, UK (August 22, 2022)/ENDURANCE SPORTSWIRE/ – Qatar Airways and IRONMAN have entered a long-term global partnership, making Qatar Airways the Official Airline Partner of the Global IRONMAN® Series and IRONMAN® 70.3® Series through the 2025 season. In addition, Qatar Airways will be the title...
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August 19, 2022
TeamTrak Cycling League and Legends Announce Strategic Partnership
NEW YORK, NY – August 19, 2022/ENDURANCE SPORTSWIRE/ – TeamTrak Cycling League, an entity of World Cycling Limited, and Legends announced a strategic partnership today to support the launch and growth of the startup indoor cycling league. The partnership spans revenue-generating sponsorship sales and omnichannel merchandise services as well as a minority...
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August 18, 2022
ShowcasedThe DONNA Foundation Announces Destination Marathons Partnership
Jacksonville, Fla. –– August 18, 2022 /ENDURANCE SPORTSWIRE/ – The DONNA Foundation today announced a partnership with Destination Marathons, LLC for the 2023 DONNA Marathon Weekend, February 2-5, 2023, which culminates with The National Marathon to Finish Breast Cancer™. The partnership features a true VIP race experience offered through Destination Marathons, a...
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August 18, 2022
Sportive Breaks comes on board for 2023 UCI Cycling World Championships
/ENDURANCE SPORTSWIRE/ – Global travel and VIP experience provider Sportive Breaks, part of Destination Sport Experiences, have been appointed as the Official Fan and Amateur Participant Travel Provider of the 2023 UCI Cycling World Championships, which are set to take place in Glasgow and across Scotland from 3rd to 13th August...
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August 18, 2022
EventHub Returns as Official Expo Software Partner for 2023 Running USA Industry Conference
(Aug. 18, 2022)/ENDURANCE SPORTSWIRE/ – Running USA announces that EventHub, the leading Endurance Sponsorship and Expo Platform, will continue in the role of Official Expo Software Partner for the 19th Running USA Industry Conference at the Hyatt Regency Denver at Colorado Convention Center set for Feb. 12-14, 2023. Registration is now...
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August 17, 2022
Santa Barbara Half Marathon Welcomes HOKA as Presenting Sponsor
Santa Barbara, Calif. (August 17, 2022) /ENDURANCE SPORTSWIRE/ - The Santa Barbara Half Marathon and SB Independent 5K welcomes HOKA, the globally recognized and locally based performance footwear and apparel brand, as presenting sponsor, inspiring humans from around the country and world to fly this fall on the American Riviera. The Sunday,...
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August 17, 2022
Long Beach Marathon Showcases Partnership with Aquarium of the Pacific
Long Beach, CA – August 17, 2022 – /ENDURANCE SPORTSWIRE/ - The Long Beach Marathon and Half Marathon today announced a renewed partnership with the Aquarium of the Pacific. One of Southern California’s premier 3.1-mile road races, Aquarium of the Pacific 5K kicks off marathon weekend on Saturday, October 8, and...
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August 17, 2022
John Wall Teams Up With McDavid
/ENDURANCE SPORTSWIRE/ – McDavid, a global leader in sports medicine products and maker of best-selling McDavid HEX® padded basketball apparel, is excited to announce a partnership with NBA superstar John Wall. A five-time NBA All-Star, Wall has worn McDavid HEX® padded apparel throughout his professional basketball career and will now be...
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August 16, 2022
One Water Race Starts August 23rd
/ENDURANCE SPORTSWIRE/ - On August 23rd -25th, the first official One Water Race will take place. One Water Race is the world's toughest endurance race. The race has gained a lot of attention and the world's best endurance athletes visit to Stockholm to challenge all physical and mental limits and...
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August 15, 2022
hDrop Technologies Launches Partnership With USA Cycling
/ENDURANCE SPORTSWIRE/ - hDrop Technologies has launched a Member Benefit with USA Cycling, the national governing body for cycling in the United States. As a result of the partnership, all USA Cycling members can get the hDrop device at a 20% discount. While the USA Cycling High Performance Team will...
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August 12, 2022
Alex Dowsett becomes ambassador for WIn Your Dream Bike
/ENDURANCE SPORTSWIRE/ – Professional British cyclist Alex Dowsett has announced a long-term partnership with popular bike prize competition Win Your Dream Bike. Followers of Alex will note this is not the first time he’s teamed up with Win Your Dream Bike, with the company helping raise thousands for Alex’s charity, Little...
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August 12, 2022
Maryland Cycling Classic Supported by UnitedHealthcare Announces Seven Brand Ambassadors
12 August 2022, BALTIMORE, Md. /ENDURANCE SPORTSWIRE/ - The Maryland Cycling Classic supported by United Healthcare today announced a roster of six world class athletes as brand and community ambassadors for its weekend of events taking place September 1-4, 2022. Nelson Vails, an Olympic silver medalist in track cycling; Rahsaan Bahati,...
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August 11, 2022
Professional Road and Track Runner Maggie Montoya Joins Salomon Athlete Team
OGDEN, Utah (August 11, 2022)/ENDURANCE SPORTSWIRE/ – Today, Salomon is expanding its roster of U.S. road running athletes with the addition of professional road and track runner, Maggie Montoya. Montoya joins the Salomon team with an impressive resume of running accomplishments, including her debut marathon time of 2:29:08 from the Chevron Houston...
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August 11, 2022
Solo Stove to be the Official Fire Pit of Spartan US
Grapevine, TX (August 11, 2022) /ENDURANCE SPORTSWIRE/ - Solo Stove is excited to announce a new partnership with Spartan, joining as an official sponsor of the Spartan Race US Series and provider of the Official Fire Pit for their events. Beginning August 13 in New England, the Spartan Race community...
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August 11, 2022
Standout Gravel Superstar Lauren De Crescenzo Joins Supersapiens as Advisor and Ambassador
Atlanta – 11 August 2022/ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s first glucose management system designed for athletes, proudly welcomes versatile American professional cyclist Lauren De Crescenzo to its ever-growing list of professional ambassadors. Supersapiens, powered by the Abbott Libre Sense Glucose Sport Biosensor, is eager to support De Crescenzo as she tackles...
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August 10, 2022
Kayaking Team Breaks Record With One-Day Descent of Bridge Creek and the Stehekin River
LOS ANGELES /ENDURANCE SPORTSWIRE/ - Nick Terry, Rob Scanlon, Non Worasilpchai, Austin Amon, and Sage Ebel successfully completed a one-day kayaking descent of North Cascades National Park’s Bridge Creek, setting the fastest known time for the route. Typically completed over three days with opportunities for sleep and recovery, the team...
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August 10, 2022
Travis Manion Foundation Announces USAA as National Title Sponsor of the 15th Annual 9/11 Heroes Run Race Series
August 10, 2022 (DOYLESTOWN, PA)/ENDURANCE SPORTSWIRE/ – Travis Manion Foundation (TMF), one of the nation’s leading veteran service organizations, announced today that USAA will serve as the National Title Sponsor of the 15th Annual 9/11 Heroes Run 5K Race Series. Held each September, the 9/11 Heroes Run serves to unite our...
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August 10, 2022
Athletic Brewing and IRONMAN Create Limited-Edition Non-Alcoholic Brew, Personal Record™
Stratford, CT, San Diego, CA, Tampa, FL. (August 10, 2022)/ENDURANCE SPORTSWIRE/ – Leading non-alcoholic brewery, Athletic Brewing Company, is the Official Non-Alcoholic Beer Provider of the IRONMAN® Global Series, and today released their newest limited-edition brew, Personal Record™, an awe-inspiring IPA crafted in collaboration with IRONMAN. Inspired by the IRONMAN athletes...
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August 9, 2022
BOA Nutrition Partners with Two-Time U.S. Olympian and Boston Marathon Champion Des Linden
RALEIGH, N.C. (Aug 9, 2022) /ENDURANCE SPORTSWIRE/ - BOA Nutrition®, the sports performance supplement company behind the rapid sodium replenishment oral aerosol BOA Endure, today announced a partnership with star distance runner, marathon champion and 50K world record holder, Des Linden. The two-time U.S. Olympian and 2018 Boston Marathon winner...
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August 9, 2022
ShowcasedElite Runner Molly Bookmyer signs agency contract with Elite Runner Management
GROSSE POINTE (MI) /ENDURANCE SPORTSWIRE/ - Molly Bookmyer, an Ohio State University graduate and two-time Olympic Trials qualifier in the marathon, has signed an agency contract with Elite Runner Management, the Michigan based sports agency headed by Chris Mengel. “It will be an honor to work with Molly and to...
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August 5, 2022
Liv Celebrates Shirin Van Anrooij, White Jersey Winner of The Tour De France Femmes Avec Zwift
NEWBURY PARK, Calif. (Aug. 5, 2022)/ENDURANCE SPORTSWIRE/ – Liv, the company dedicated to getting more women on bikes and sponsor of the ‘Best Young Rider Classification’ at the inaugural Tour de France Femmes avec Zwift, extends its congratulations to Shirin van Anrooij of team Trek-Segafredo.r of the White Jersey. “As a brand...
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August 4, 2022
Atlanta Track Club Announces Partnership with Summit Coffee
ATLANTA - August 4, 2022/ENDURANCE SPORTSWIRE/ – Caffeinated runners and walkers rejoice! Atlanta Track Club today announced Summit Coffee as the presenting sponsor of the Club’s Grand Prix Series. The partnership kicks off immediately with this Saturday’s Decatur DeKalb 4 Miler presented by Audi Atlanta. Summit will be on site, serving...
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August 4, 2022
IRONMAN Champion Sarah True Partners with Bonk Breaker© to Celebrate Real-Food Nutrition and Record-Breaking Performance
Thousand Oaks, Calif. — August 4, 2022 /ENDURANCE SPORTSWIRE/ - Bonk Breaker, the nutrition and energy bar long-favored by elite athletes and professional sports teams, welcomes former Olympian Sarah True to its team of pro athletes. True won the IRONMAN Lake Placid recently, with a record-breaking time of 9 hours...