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October 17, 2025

Veo Strip Partners to Support Paul Johnson’s Historic 7-Day Treadmill World Record Attempt

NEW YORK, NY (October 17, 2025) /ENDURANCE SPORTSWIRE/ – Veo Strip, a start-up that created an innovative product to keep sweat from affecting an athlete’s vision during physical activities, today announced its partnership and support for ultra running champion Paul Johnson's attempt to set a new official world record for...

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October 16, 2025

Ciele Athletics Accelerates Global Growth with Latin America Expansion via Run The World Partnership

MONTREAL (October 16, 2025) /ENDURANCE SPORTSWIRE/ — Ciele Athletics, the performance running brand from Montreal, Canada, has announced Run The World as its newest distribution partner, strengthening the brand’s presence across Latin America. Ciele is expanding its global reach by partnering with Run The World, bringing its award-winning performance apparel...

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Running

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October 16, 2025

Beyond Monumental partners with Liquid Death for the 2025 CNO Financial Indianapolis Monumental Marathon

INDIANAPOLIS (October 16, 2025) /ENDURANCE SPORTSWIRE/ – Beyond Monumental, the 501(c)3 non-profit responsible for the CNO Financial Indianapolis Monumental Marathon, has announced a new collaboration with Liquid Death, which will serve as the exclusive water provider for the finish chute and post-race celebration for the 2025 CNO Financial Indianapolis Monumental...

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October 16, 2025

Ikeono Named Presenting Sponsor of the 2026 CABDA Expos

Chicago, IL – October 16, 2025 /ENDURANCE SPORTSWIRE/ - Organizers of the CABDA Expo have announced Ikeono as the Presenting Sponsor of both of their upcoming 2026 trade shows: CABDA Midwest: February 4 & 5, at the Schaumburg Convention Center outside Chicago. CABDA West: March 18 & 19, at the...

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October 16, 2025

OCEANMAN Miami Partners with Neversecond to Elevate Athlete Fueling and Performance for 2025 Event

Miami, FL (October 16, 2025) /ENDURANCE SPORTSWIRE/ — OCEANMAN USA is proud to announce a new partnership with Neversecond (never2.com) as the Official Hydration and Fuel Partner of the 2025 OCEANMAN Miami event. Together, the two organizations will provide athletes with premium fueling products and hands-on education to enhance training,...

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October 16, 2025

Basketball Star & Electrolit Athlete Tristan Jass Breaks Four GUINNESS WORLD RECORDS Titles in Just Four Hours

Houston, TX /ENDURANCE SPORTSWIRE/ - Electrolit athlete and viral basketball sensation Tristan Jass has officially broken four Guinness World Records™ titles in just four hours. The record-shattering event took place at the home of the Vancouver Bandits — the Langley Events Centre in Langley, British Columbia — with Electrolit fueling Jass’s...

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October 14, 2025

rabbit Unveils the 2025 Every Woman’s Race Kit

Santa Barbara, CA (October 14, 2025) /ENDURANCE SPORTSWIRE/ – rabbit, the women-founded performance running brand, is proud to announce the launch of the 2025 Every Woman’s Kit, the official race kit of Team Milk’s Every Woman’s Marathon. Returning this November 16th in Scottsdale, Arizona, Every Woman’s Marathon is the only...

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Running

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October 13, 2025

Cigna Healthcare Joins TMC Health as Title Sponsor of A-Mountain Half-Marathon Events

October 13, 2025 /ENDURANCE SPORTSWIRE/ - Run Tucson is excited to announce Cigna Healthcare as the new title sponsor for the 4-mile race that is part of the highly anticipated October 19th TMC A-Mountain Half-Marathon event weekend, one of Tucson's most popular races. TMC Health continues to serve as the...

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Sponsorship