SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
March 10, 2023
Shamrock Run Announces Partnership with Toyota Portland for The 45th Annual St. Patrick’s Day-Themed Race
Portland, Oregon – March 10, 2023 /ENDURANCE SPORTSWIRE/ – The Shamrock Run Portland today announces today a new partnership naming Toyota as the official automotive sponsor of the 2023 event. Every spring, Portland dons its kelly green, shamrock socks and leprechaun attire for the festive road race, which annually welcomes nearly...
March 9, 2023
Fastfood Announces Partnerships with Professional Triathletes and IRONMAN Champions Joe Skipper and Jesper Svensson
CONTACT: FINN Partners - fastfood@finnpartners.com BOSTON, March 9, 2023 /ENDURANCE SPORTSWIRE/ FastfoodTM, a new groundbreaking line of high-performance nutrition products engineered to fuel elite and amateur athletes, today announced partnerships with professional triathletes and Ironman champions Joe Skipper and Jesper Svensson of the Professional Triathletes Organisation (PTO). Skipper and Svensson,...
March 9, 2023
Women’s Tour announces 2023 route with ‘urgent’ call for sponsors
Women’s Tour organiser SweetSpot has stated that the race is in "urgent" need of additional commercial income for the 2023 edition. The revelation came as the route of this year’s event was announced on Thursday. After featuring six stages in recent years, the Women's Tour returns to a five-day format...
March 9, 2023
Altra Welcomes Adaptive Ultrarunner Jacky Hunt-Broersma to Altra Elite Athlete Team
DENVER (March 9, 2023) /ENDURANCE SPORTSWIRE/ – Altra, a leading innovator in performance running, is excited to welcome its newest ultra-athlete, Jacky Hunt-Broersma, to the Altra Elite Athlete Team. Ultra runner, cancer survivor and world record holder for running 104 marathons in 104 days, Hunt-Broersma is one of the most accomplished adaptive ultramarathoners...
March 9, 2023
Zoot Sports adds Professional Triathlete and soon-to-be mom Lara Gruden to their Ohana
Carlsbad, CA /ENDURANCE SPORTSWIRE/ - Zoot Sports is thrilled to announce its newest sponsorship with professional triathlete, Lara Gruden. As part of the multi-year agreement, Gruden will be training and competing in Zoot’s high-performance apparel, wetsuits and swimskins. As a soon-to-be mother and dedicated professional triathlete, Gruden embodies Zoot’s commitment...
March 9, 2023
Ultra X and ASICS Announce Partnership to Elevate Multi-stage Ultra Marathon Events
/ENDURANCE SPORTSWIRE/ - Ultra X, leading ultra-marathon event company, has announced a new partnership with ASICS, the performance running brand. The partnership will see ASICS become the Official Footwear and Apparel Partner of Ultra X events for all UK events. Ultra X was founded in 2018 and has quickly become...
March 8, 2023
Milk Aims to Sponsor Every Woman Running a Marathon This Year
A powerful, experiential initiative, 26.2 is not only a commitment to sponsor this year's female marathon runners but an effort to generate awareness for the many gender inequalities in sport. As part of the campaign, Milk is launching the Every Women Sponsored Fund in a continued partnership with Girls on...
March 8, 2023
Marathon Goddess, Julie Weiss Reaches Milestone: Competitive Runner Raises One Million Dollars for Pancreatic Cancer Research
LOS ANGELES, Calif., March 8, 2023 /ENDURANCE SPORTSWIRE/ - Ten years ago, at the Los Angeles Marathon, Julie Weiss finished her journey of 52 marathons in 52 weeks, in a quest to raise one million dollars for pancreatic cancer research, and eventually became known as the Marathon Goddess. On Sunday,...
March 7, 2023
Garmin becomes official timer for Schneider Electric Marathon de Paris
Garmin has become the official timer for the Schneider Electric Marathon de Paris, with the event’s 46th edition set to take place on April 2, 2023. Endurance Biz
March 7, 2023
Super League Triathlon Partner with ASICS for 2023
/ENDURANCE SPORTSWIRE/ – Super League Triathlon (SLT) can today announce ASICS as an official partner for 2023. Super League Triathlon (SLT) is the world's premier swim-bike-run Series, pitching the very best athletes against each other in quick and exciting race formats in fantastic destinations across the globe. It’s Arena Games Triathlon...
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