SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
April 25, 2022
COROS Partners with Drake University Track & Field/Cross-Country for GPS Technology
Irvine, Calif. /ENDURANCE SPORTSWIRE/ – COROS Wearables, makers of innovative performance GPS Watches and Drake University Athletics announced today a partnership for the Drake cross country and track & field programs. The programs will use COROS GPS Watches and the coaching staff will utilize the COROS Training Hub’s coaching software...
April 25, 2022
ShowcasedThe Feed is the Official Membership Benefit Provider of USA Cycling
Broomfield, Colo., April 25th, 2022 /ENDURANCE SPORTSWIRE/ – The Feed and USA Cycling are excited to announce their new partnership, as The Feed becomes an Official Membership Benefit provider to USA Cycling members. The Feed’s online marketplace offers over 250 top brands like Maurten, Clif Bar, Honey Stinger, and USWE and...
April 22, 2022
USA Triathlon Announces Partnerships With Zoot Sports, Spring Sports Nutrition, AIRWAAV And Select Physical Therapy
COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon today announced partnerships with Zoot Sports, Spring Sports Nutrition, AIRWAAV and Select Physical Therapy, four brands in the cycling apparel, nutrition, athlete performance technology and sports medicine and physical therapy categories. “USA Triathlon’s alignment with Zoot Sports, Spring Sports Nutrition, AIRWAAV and Select Physical...
April 22, 2022
Boochcraft Partners with the Santa Barbara Wine Country Half Marathon as Official Hard Kombucha Sponsor
SANTA BARBARA /ENDURANCE SPORTSWIRE/ - Boochcraft, the pioneer in the hard kombucha space, today announced an innovative new partnership with the Santa Barbara Wine Country Half Marathon, presented by Chumash Casino Resort, as the Official Hard Kombucha sponsor. The agreement includes on-site signage, sampling and activation during the post-race festival...
April 19, 2022
ROKA and IRONMAN Extend Longstanding Relationship for Swimwear; Expands Relationship to also include Technical Eyewear and Performance Eyewear Category to Partnership
TAMPA, Fla. / AUSTIN, Texas (April 19, 2022)/ENDURANCE SPORTSWIRE/ – IRONMAN and ROKA, the Austin-based multisport performance brand, announced today, they have extended and expanded their global partnership of ROKA as the Official Swimwear Partner of Global IRONMAN® Triathlon series, and in addition, expanded the relationship to also include Official...
April 19, 2022
Trifecta Named Official Meal Delivery Service of Spartan U.S.
BOSTON, MASS. (April 19, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world's leading endurance sports and extreme wellness brand, today announced a three-year partnership with Trifecta to be the Official Meal Delivery Service of Spartan U.S. through the 2024 race season. To celebrate the newly minted partnership, Trifecta and Spartan are...
April 18, 2022
ShowcasediFIT Trainer Tommy Rivers Puzey To Lead iFIT Race Series Filmed Live During 2022 Boston Marathon
LOGAN, UT (April 18, 2022)— iFIT, a global leader in connected fitness software, content and equipment, today announced that iFIT Trainer and elite runner Tommy Rivers “Rivs” Puzey will lead the iFIT Race Series during the 2022 Boston Marathon on Monday, April 18. iFIT will film the race live as...
April 14, 2022
Super League Triathlon Announces Humango As Official Training Platform
/ENDURANCE SPORTSWIRE/ Super League Triathlon (SLT) can today announce that state-of-the-art training platform Humango will become the Official Training Platform partner of SLT in 2022. Humango is revolutionising training via their unique platform which is designed to improve athletic motivation and performance for athletes of all levels. Whether you’re an...
April 14, 2022
Battleship 12K Announces Publix as Official Title Sponsor
SPANISH FORT, AL. /ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing and the Battleship 12K are proud to announce that Publix will be the new Title Sponsor of the 7th annual Battleship 12K in Spanish Fort, AL. The Veterans’ Day celebration began in 2015 to pay tribute to those who defend our freedom...
April 14, 2022
ShowcasedOlympic Medalist Molly Seidel Chooses 100% Performance Eyewear
SAN DIEGO, Calif. – April 14, 2022 - /ENDURANCE SPORTSWIRE/ 100%®, the San Diego-based sport performance company, has announced the signing of elite runner, Molly Seidel — who will now race and train in eyewear from 100% 's Sport Performance and Active Performance collections. “Molly is a tenacious, strategic and...
